No Plastic Sleeves

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Author :
Publisher : Routledge
ISBN 13 : 0429621817
Total Pages : 247 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis No Plastic Sleeves by : Larry Volk

Download or read book No Plastic Sleeves written by Larry Volk and published by Routledge. This book was released on 2020-10-27 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: A polished and professional portfolio—including both print pieces and an online presence—is more important than ever for photographers, graphic designers, and other creative professionals to make a great first impression and secure employment. This new third edition of No Plastic Sleeves has been thoroughly updated across all facets of portfolio production, including increased coverage on self-promotion, social media, branding, online promotion, new and updated interviews, case studies, and more. Including hundreds of photos, examples of successful design from both students and professionals, and interviews with industry professionals, this text will guide you through the complete process of conceptualizing, designing, developing, branding, and promoting all the interconnected aspects of your total portfolio package, including teaching you how to: Objectively evaluate and edit your work Develop a distinguishing brand concept and identity Understand and apply effective design strategies, including layout and sequencing Design a tailor-made portfolio book Develop a comprehensive online portfolio Develop printed promotional and professional materials Utilize social media and self-promotion strategies Alongside the acclaimed companion website, www.noplasticsleeves.com— featuring additional portfolios, resources, tutorials, and articles—Larry Volk and Danielle Currier offer an essential guide to portfolio design, development, and promotion.

No Plastic Sleeves: Portfolio and Self-Promotion Guide for Photographers and Designers

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Author :
Publisher : CRC Press
ISBN 13 : 1134649622
Total Pages : 568 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis No Plastic Sleeves: Portfolio and Self-Promotion Guide for Photographers and Designers by : Larry Volk

Download or read book No Plastic Sleeves: Portfolio and Self-Promotion Guide for Photographers and Designers written by Larry Volk and published by CRC Press. This book was released on 2014-06-13 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: A polished and professional portfolio—including both print pieces and an online presence—is more important than ever for photographers and other creative professionals to make a great first impression and secure employment. This new edition of No Plastic Sleeves has been updated to address all facets of portfolio production, with a special focus on self-promotion and new information about blogs and social media’s role in the process. Including hundreds of photos, examples of successful design, and interviews with industry professionals, this text will guide you through the complete process of conceptualizing, designing, and developing all the interconnected aspects of your total portfolio package: Objectively evaluate and edit your work Develop a distinguishing brand concept Understand and apply effective design strategies Design a tailor-made portfolio book Develop a comprehensive online portfolio Develop printed professional and promotional materials Utilize social media and self-promotion strategies

No Plastic Sleeves

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Author :
Publisher : CRC Press
ISBN 13 : 1136100784
Total Pages : 271 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis No Plastic Sleeves by : Larry Volk

Download or read book No Plastic Sleeves written by Larry Volk and published by CRC Press. This book was released on 2012-09-10 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your resume and cover letter, as well as a digital portfolio, business card and mailers, will function as the first contact and impression you make. These items will work to get your "foot in the door." Ultimately, however, it will be your portfolio book or online portfolio website that will land you the job. The creation of your own portfolio is a creative statement about the value you place on your work and craft. This book first uses a system to: * find your visual identity, who YOU are * use color, typography, and iconography to develop the look and feel of your portfolio package * create a layout and composition that you love * establish your online presence * create content and design of your resume and cover letter * and construct your portfolio book. You will also learn bits of useful information along the way about print resolution, marketing ideas, and how to do all of this on a budget. By the end of this book, you will have an out-of-this world portfolio package that you will be able to use to establish and secure working relationships with potential employers and clients.

No Plastic Sleeves

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Author :
Publisher : Focal Press
ISBN 13 : 9780240810904
Total Pages : 251 pages
Book Rating : 4.8/5 (19 download)

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Book Synopsis No Plastic Sleeves by : Larry Volk

Download or read book No Plastic Sleeves written by Larry Volk and published by Focal Press. This book was released on 2010 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creation of a photography portfolio is a creative statement about the value photographers place on their work and craft. This work guides photographers in creating a portfolio that will put them ahead of the rest.

No Plastic Sleeves: Portfolio and Self-Promotion Guide for Photographers and Designers

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Author :
Publisher : CRC Press
ISBN 13 : 113464955X
Total Pages : 267 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis No Plastic Sleeves: Portfolio and Self-Promotion Guide for Photographers and Designers by : Larry Volk

Download or read book No Plastic Sleeves: Portfolio and Self-Promotion Guide for Photographers and Designers written by Larry Volk and published by CRC Press. This book was released on 2014-06-13 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: A polished and professional portfolio—including both print pieces and an online presence—is more important than ever for photographers and other creative professionals to make a great first impression and secure employment. This new edition of No Plastic Sleeves has been updated to address all facets of portfolio production, with a special focus on self-promotion and new information about blogs and social media’s role in the process. Including hundreds of photos, examples of successful design, and interviews with industry professionals, this text will guide you through the complete process of conceptualizing, designing, and developing all the interconnected aspects of your total portfolio package: Objectively evaluate and edit your work Develop a distinguishing brand concept Understand and apply effective design strategies Design a tailor-made portfolio book Develop a comprehensive online portfolio Develop printed professional and promotional materials Utilize social media and self-promotion strategies

No Plastic Sleeves

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Author :
Publisher : Routledge
ISBN 13 : 0429619669
Total Pages : 228 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis No Plastic Sleeves by : Larry Volk

Download or read book No Plastic Sleeves written by Larry Volk and published by Routledge. This book was released on 2020-10-28 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: A polished and professional portfolio—including both print pieces and an online presence—is more important than ever for photographers, graphic designers, and other creative professionals to make a great first impression and secure employment. This new third edition of No Plastic Sleeves has been thoroughly updated across all facets of portfolio production, including increased coverage on self-promotion, social media, branding, online promotion, new and updated interviews, case studies, and more. Including hundreds of photos, examples of successful design from both students and professionals, and interviews with industry professionals, this text will guide you through the complete process of conceptualizing, designing, developing, branding, and promoting all the interconnected aspects of your total portfolio package, including teaching you how to: Objectively evaluate and edit your work Develop a distinguishing brand concept and identity Understand and apply effective design strategies, including layout and sequencing Design a tailor-made portfolio book Develop a comprehensive online portfolio Develop printed promotional and professional materials Utilize social media and self-promotion strategies Alongside the acclaimed companion website, www.noplasticsleeves.com— featuring additional portfolios, resources, tutorials, and articles—Larry Volk and Danielle Currier offer an essential guide to portfolio design, development, and promotion.

Exploring Color Photography

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Author :
Publisher : CRC Press
ISBN 13 : 1317911156
Total Pages : 409 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Exploring Color Photography by : Robert Hirsch

Download or read book Exploring Color Photography written by Robert Hirsch and published by CRC Press. This book was released on 2014-12-17 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert Hirsch’s Exploring Color Photography is the thinking photographer’s guide to color imagemaking. Now in its sixth edition, this pioneering text clearly and concisely instructs students and intermediate photographers in the fundamental aesthetic and technical building blocks needed to create thought-provoking digital and analog color photographs. Taking both a conceptual and pragmatic approach, the book avoids getting bogged down in complex, ever-changing technological matters, allowing it to stay fresh and engaging. Known as the Bible of Color Photography, its stimulating assignments encourage students to be adventurous and to take responsibility for learning and working independently. The emphasis on design and postmodern theoretical concepts stresses the thought process behind the creation of intriguing images. It’s extensive and inspiring collection of images and accompanying captions allow makers to provide insight into how photographic methodology was utilized to visualize and communicate their objectives. The text continues to deliver inspiring leadership in the field of color photography with the latest accurate information, ideas, commentary, history, a diverse collection of contemporary images, and expanded cellphone photography coverage. A "Problem Solving and Writing" chapter offers methods and exercises that help one learn to be a visual problem solver and to discuss and write succinctly about the concepts at the foundation of one’s work. Exploringcolorphotography.com, the companion website, has been revamped and updated to feature more student and teacher resources, including a new web-based timeline: As It Happened: A Chronological History of Color Photography.

The Photographer's Guide to Marketing and Self-Promotion

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1621535487
Total Pages : 280 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis The Photographer's Guide to Marketing and Self-Promotion by : Maria Piscopo

Download or read book The Photographer's Guide to Marketing and Self-Promotion written by Maria Piscopo and published by Simon and Schuster. This book was released on 2017-01-17 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Veteran photographer’s rep Maria Piscopo turns theory into practical, easy-to-understand advice about building a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. This fifth edition has been thoroughly revised to include the most up-to-date coverage of social media and website development, and includes thirty-seven interviews with top photographers. Readers will learn how to: Create a business plan Identify a marketing message Find reps and agents Hire a marketing coordinator Deal with ethical issues Work with commercial and consumer clients Plan a budget Create an effective portfolio Write press releases The Photographer’s Guide to Marketing and Self-Promotion contains unique information to help professional and aspiring photographers build satisfying, lucrative careers. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Portfolios that Sell

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Author :
Publisher :
ISBN 13 :
Total Pages : 148 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Portfolios that Sell by : Selina Oppenheim

Download or read book Portfolios that Sell written by Selina Oppenheim and published by . This book was released on 2003 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: It used to be that art directors, creative professionals, and producers hired talent based on reputation, networking, and personal relationships. Today’s ultracompetitive business climate is vastly different. Art buying is now more project-oriented. Art directors and creative professionals now must review portfolios with their clients before making any hiring decisions. Since most photographers are self-employed, hiring a photo rep is an expense that cuts dramatically into an already-tight bottom line. So now more than ever, showing a “killer” portfolio that communicates a clear vision can mean the difference between winning projects or just sitting on the sidelines. InPortfolios That Sell, veteran consultant and lecturer Selina Oppenheim reveals how to create an innovative, competitive, and effective portfolio that will get attention from any potential client. Based on her 20-plus years of consulting with scores of photographers, graphic designers, and illustrators, Oppenheim demonstrates how today’s commercial photographer can communicate expertise, experience, and creative vision clearly and intelligently through a well-executed portfolio. Packed with a wealth of no-fail tips and practical advice for effective marketing, self-promotion, and client relationships, Portfolios That Sell is an indispensable guide for the photographer who wants financial as well as artistic success. • Filled with scores of high-quality images taken for real-life clients • Presents important information about a timely, practical subject • A unique look at the business strategies as well as the artistic concerns of preparing a winning portfolio

Stand Out

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Author :
Publisher : Peachpit Press
ISBN 13 : 0134134133
Total Pages : 596 pages
Book Rating : 4.1/5 (341 download)

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Book Synopsis Stand Out by : Denise Anderson

Download or read book Stand Out written by Denise Anderson and published by Peachpit Press. This book was released on 2015-12-28 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: The design marketplace has never been more competitive, or demanded more from emerging talent. To succeed, you must navigate the transition from learner to professional with purpose and precision. In Stand Out: Building Your Design Portfolio, Denise Anderson offers a hands-on, three-step, full-color action plan for establishing your unique brand, crafting a killer portfolio, tailoring and delivering your message, getting your perfect design job, and excelling once you're hired. In this superbly organized and beautifully designed book, Anderson distills 20+ years of experience as a graphic designer, entrepreneur, instructor, and mentor, offering you powerful insights and easy-to-use tools for successfully launching your career. Whether you're in graphic design, advertising design, interactive or web design, fashion, or any other design field, Anderson will help you identify what makes you unique, and use it powerfully differentiate yourself from everyone else. Stand Out's step-by-step approach, hands-on work exercises, and short, easy-to-absorb chapters guide you through: Clarifying your brand purpose and unique attributes Designing your brand identity, encompassing all brand touchpoints Creating an online presence that showcases you at your best Self-promoting your brand, from social media to print "leave-behinds" Optimizing your portfolio for the industry and company where you want to work Discovering what's hot in portfolio design and strategy - and what's not Understanding what employers want from you Producing your digital and/or print portfolio Choosing your mentor(s) and creating your personal advisory board Developing a personal job plan you can start executing right now Protecting your work against theft Identifying your dream job Writing and designing outstanding resumes and job-specific cover letters Interviewing and presenting your work effectively Accepting a position and negotiating salary Succeeding in your first job, and preparing for the next Stand Out brings together all the easy-to-use forms, checklists, and tools you'll need... multiple examples of great student and young professional portfolio work to show you how it's done... dozens of great tips and tricks... "in the trenches" insights from recent graduates... all you need to get where you want to go!

Successful Self-Promotion for Photographers

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Author :
Publisher : Amphoto Books
ISBN 13 : 0804137129
Total Pages : 374 pages
Book Rating : 4.8/5 (41 download)

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Book Synopsis Successful Self-Promotion for Photographers by : Elyse Weissberg

Download or read book Successful Self-Promotion for Photographers written by Elyse Weissberg and published by Amphoto Books. This book was released on 2013-02-27 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: There’s much more to being a professional photographer than simply taking great pictures. Today’s self-employed photographers must have marketing savvy to spare. This guide from a widely known and respected industry insider provides that—and much more. In Successful Self-Promotion for Photographers, freelance photographers learn what they must do to improve their skills after the pictures have been developed. Featuring sections such as “Focus Your Image,” “Sharpen Your Client Focus,” “Identify Your Market,” and the ever-important “Spot Trends,” here are dozens of surefire strategies for selling services, staying on top of the latest market trends, and winning enough high-paying work to survive and thrive in this very competitive business. For any photographer looking to make it big behind the lens, this indispensable reference shows how to get the right exposure every time.

The Fundamentals of Creative Design

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Author :
Publisher : A&C Black
ISBN 13 : 2940411611
Total Pages : 196 pages
Book Rating : 4.9/5 (44 download)

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Book Synopsis The Fundamentals of Creative Design by : Gavin Ambrose

Download or read book The Fundamentals of Creative Design written by Gavin Ambrose and published by A&C Black. This book was released on 2011-08-31 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.

Design Portfolio

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Author :
Publisher :
ISBN 13 : 9789814394710
Total Pages : 272 pages
Book Rating : 4.3/5 (947 download)

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Book Synopsis Design Portfolio by : Craig Welsh

Download or read book Design Portfolio written by Craig Welsh and published by . This book was released on 2013 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Art & Business of Creative Self-promotion

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Author :
Publisher :
ISBN 13 :
Total Pages : 150 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Art & Business of Creative Self-promotion by : Jerry Herring

Download or read book The Art & Business of Creative Self-promotion written by Jerry Herring and published by . This book was released on 1987 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: A very handsome, very slick sampler of graphic promotions.

Form, Fit, Fashion

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Author :
Publisher : Rockport Publishers
ISBN 13 : 1616736755
Total Pages : 288 pages
Book Rating : 4.6/5 (167 download)

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Book Synopsis Form, Fit, Fashion by : Jay Calderin

Download or read book Form, Fit, Fashion written by Jay Calderin and published by Rockport Publishers. This book was released on 2009-12-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: An indispensable primer for students and first-stop reference for professionals, Form, Fit, and Fashion guides the fashion designer through the entire design process, from conceiving a garment to marketing it. This handbook collects the information and ideas essential to planning and executing fashion projects of every scale and distills them in an easy-to-use format that is compact enough to slip into a tote. Linking six central phases in the cycle of fashion—research, editing, design, construction, connection, and evolution—Form, Fit, and Fashion will help designers to develop effective strategies for building a cohesive collection and communicating their vision.

Logo Design Workbook

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Author :
Publisher : Rockport Publishers
ISBN 13 : 1616736348
Total Pages : 240 pages
Book Rating : 4.6/5 (167 download)

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Book Synopsis Logo Design Workbook by : Sean Adams

Download or read book Logo Design Workbook written by Sean Adams and published by Rockport Publishers. This book was released on 2006-03-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Logo Design Workbook focuses on creating powerful logo designs and answers the question, "What makes a logo work?" In the first half of this book, authors Sean Adams and Noreen Morioka walk readers step-by-step through the entire logo-development process. Topics include developing a concept that communicates the right message and is appropriate for both the client and the market; defining how the client's long-term goals might affect the look and needs of the mark; choosing colors and typefaces; avoiding common mistakes; and deciphering why some logos are successful whereas others are not. The second half of the book comprises in-depth case studies on logos designed for various industries. Each case study explores the design brief, the relationship with the client, the time frame, and the results.

No Logo

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Author :
Publisher : Macmillan
ISBN 13 : 9780312203436
Total Pages : 520 pages
Book Rating : 4.2/5 (34 download)

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Book Synopsis No Logo by : Naomi Klein

Download or read book No Logo written by Naomi Klein and published by Macmillan. This book was released on 2000-01-15 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.