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New Marketing Strategy Of Telecommunications Services In Japan
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Book Synopsis Policy and Marketing Strategies for Digital Media by : Yu-li Liu
Download or read book Policy and Marketing Strategies for Digital Media written by Yu-li Liu and published by Routledge. This book was released on 2014-04-16 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range of media, including digital television, IPTV, mobile TV, and OTT TV. They also address marketing strategies that can harness the unique nature of digital media’s innovation, production design, and accessibility. They draw on case studies in Asia, North America, and Europe to offer best practices for both policy and marketing strategies.
Book Synopsis Japanese Telecommunications by : Ruth Taplin
Download or read book Japanese Telecommunications written by Ruth Taplin and published by Routledge. This book was released on 2006-02-01 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting a comprehensive survey of the telecommunications industry in Japan, Taplin and Wakui cover the different sectors of the industry – including mobile, broadband and satellite, whilst considering key questions such as the structure and economics of the industry, government policy, and international relations issues connected to the industry. The volume brings together unique analysis by renowned experts in the telecommunications field. One major overall problem is that, unlike many other industries, Japan has lagged behind other countries in telecommunications. Japanese Telecommunications considers why this should be so, showing how far this is attributable to an unmodernized industry structure, and assessing the measures being taken to address the problem. After over a decade of struggle, Japan has recorded rapid uptake of broadband, and Japanese advanced mobile services have become increasingly successful on a global scale. Japan has also undergone regulatory reform, and competition policy is now given top priority by government. Taplin and Wakui examine the most recent developments and provide signposts for the future.
Book Synopsis Telecommunications Policies of Japan by : Hitoshi Mitomo
Download or read book Telecommunications Policies of Japan written by Hitoshi Mitomo and published by Springer Nature. This book was released on 2020-01-11 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a detailed description of Japan’s telecommunications policies. It discusses how Japan has addressed a variety of policy challenges ranging from traditional regulatory issues, such as the provision of a universal service, to the latest tasks, including the promotion of cutting-edge technologies. Japan is a global leader in information and communication technologies (ICT). In addition to technological advances, an impressive nationwide optical-fiber and advanced mobile network infrastructure has been developed, which has boosted the economy and benefited society. The Ministry of Internal Affairs and Communications (MIC) has played an important role in ICT deployment. Japan has a unique ICT policy framework that does not separate regulation and promotion, unlike many other countries, which have an independent regulator. However, since relatively little information has been provided in English, it has been difficult to learn much about Japan’s policies. Written by specialists from MIC, industry and academia, this is the first collaborative work to provide a comprehensive discussion of Japan’s ICT policies, allowing readers to gain an understanding of the topic.
Book Synopsis Convergence of Telecommunications and Broadcasting in Japan, United Kingdom and Germany by : Koichiro Agata
Download or read book Convergence of Telecommunications and Broadcasting in Japan, United Kingdom and Germany written by Koichiro Agata and published by Routledge. This book was released on 2013-01-11 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: The convergence of telecommunications and broadcasting raises many questions. What form will convergence take in the future? When convergence produces new opportunities in the information, education and entertainment markets, what sort of rules of the game will be required? How will the players behave in these new markets? What policies might be needed?
Book Synopsis Restructuring and Managing the Telecommunications Sector by : Bjorn Wellenius
Download or read book Restructuring and Managing the Telecommunications Sector written by Bjorn Wellenius and published by World Bank Publications. This book was released on 1989-01-01 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fifth printing: May 1997
Book Synopsis Broadband Telecommunications Technologies and Management by : Riaz Esmailzadeh
Download or read book Broadband Telecommunications Technologies and Management written by Riaz Esmailzadeh and published by John Wiley & Sons. This book was released on 2016-03-04 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of this book is broadband telecommunications: both fixed (DSL, fiber) and wireless (1G-4G). It uniquely covers the broadband telecom field from technological, business and policy angles. The reader learns about the necessary technologies to a certain depth in order to be able to evaluate and analyse competing technologies. The student can then apply the results of the technology analysis to business (revenues and costs, market size, etc) to evaluate how successful a technology may be in the market place. Technology and business analyses lead to policy analysis and how government deal with rolling out of broadband networks; content (such as text, audio and video) delivered over them. Furthermore, how government may ensure a competitive and fair environment is maintained for service provision. The book is unique in its approach as it prepares the student to evaluate products from three different viewpoints of technology-business and policy. The book provides a unified vision for broadband communications, offering the required background as well a description of existing broadband systems, finishing with a business scenario. The book breaks new ground by discussing telecommunication technologies in a business and policy context.
Book Synopsis Telecommunications and Business Strategy by : Richard A. Gershon
Download or read book Telecommunications and Business Strategy written by Richard A. Gershon and published by Routledge. This book was released on 2009-03-04 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: With today's communications industry experiencing major changes on an almost daily basis, media managers must have a clear understanding of the different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their organizations forward. Telecommunications and Business Strategy helps current and future media professionals understand the relationship and convergence patterns between the broadcast, cable television, telephony, and Internet communication industries. Author Richard A. Gershon examines telecommunications industry structures and the management practices and business strategies affecting the delivery of information and entertainment services to consumers. He brings in specialists to present the finer points of management and planning responsibilities. Case studies from the International Radio and Television Society (IRTS) competition supplement the main text and offer an invaluable perspective on management issues. Developed for students in telecommunications management, electronic media management, and telecommunication economics, this volume also serves as a practical reference for the professional manager.
Book Synopsis Media, Telecommunications, and Business Strategy by : Richard A. Gershon
Download or read book Media, Telecommunications, and Business Strategy written by Richard A. Gershon and published by Routledge. This book was released on 2013-07-18 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: With today’s dynamic and rapidly evolving environment, media managers must have a clear understanding of different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their organizations forward. Developed for students in telecommunications management, media management, and the business of media, this text helps future media professionals understand the relationship and convergence patterns between the broadcast, cable television, telephony, and Internet communication industries. The second edition includes updated research throughout , including material on major business and technology changes and the importance of digital lifestyle reflected in e-commerce and personalized media selection, such as Netflix and iTunes, and the growing importance of Facebook and social networking from a business perspective.
Book Synopsis Implementing Reforms in the Telecommunications Sector by : Bjorn Wellenius
Download or read book Implementing Reforms in the Telecommunications Sector written by Bjorn Wellenius and published by World Bank Publications. This book was released on 1994-01-01 with total page 776 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a compilation of information from a worldwide pool of experts on their practical experiences in telecommunications sector reform. This study compiles a wealth of information from a worldwide pool of experts on their practical experiences in telecommunications sector reform. It provides an up-to-date account of approaches to the major policy and structural issues and describes developments in Latin America, Asia and the Pacific, and Europe. The study also examines issues related to investment, regulation, and implementation. While each of the eight parts centers on a particular aspect of telecommunications sector reform, the study highlights several recurring themes and looks at a number of country experiences from the perspective of policymakers, regulators, investors, operators, the international development community, and other industry specialists. This volume provides valuable information on how to implement telecommunications reforms, offers insights into the effectiveness of these reforms, and identifies critical areas in which further discussion of related policy and implementation issues in this increasingly important economic sector.
Book Synopsis Global Business Today Global Edition 8e by : Charles Hill
Download or read book Global Business Today Global Edition 8e written by Charles Hill and published by McGraw Hill. This book was released on 2014-09-16 with total page 575 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Business Today has been developed specifically to meet the needs of international students of business. Written in a refreshing, informative, and accessible style, it has become the most widely used text in the International Business market with its comprehensive and up-to-date contents; focus on managerial implications and application of international business concepts; and incorporation of ancillary resources that enliven the text and make it easier to teach. In addition to boxed material which provides insightful illustrations in every chapter, interesting anecdotes have been carefully weaved into the narrative of the text to engage the reader. Enhancements to the Global Edition include: New Country Focus boxes that provide background on the political, economic, social, or cultural aspects of countries grappling with an international business issue to help raise students’ awareness of how national and geographic differences affect the conduct of international business, such as Corruption in the Philippines and the Export Processing Zone Authority of Pakistan. New Management Focus boxes that provide lively illustrations of the relevance of chapter material for the practice of international business, including Patenting Basmati Rice and Expatriate Managers. New Perspective boxes that provide additional context for chapter topics, such as Market Economy in China, Australian SMEs Embrace the Chinese Currency, and Global Variations in Ownership Structure.
Book Synopsis Customer-centered Telecommunications Services Marketing by : Karen G. Strouse
Download or read book Customer-centered Telecommunications Services Marketing written by Karen G. Strouse and published by Artech House. This book was released on 2004 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering telecom service providers a survival strategy based on customer-centered marketing, this forward-looking resource helps strategic planners and managers assess their company's market potential and target desirable segments successfully.
Download or read book USITC Publication written by and published by . This book was released on 1997 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Contemporary Government Reform in Japan by : E. Kawabata
Download or read book Contemporary Government Reform in Japan written by E. Kawabata and published by Springer. This book was released on 2006-09-18 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines several major reforms in Japan - in the postal business, transportation, telecommunications and technology - and evaluates the impact of these changes since the early 1980s. Conceptually, the book presents the dual state as being a fundamental feature of the Japanese political economy that determines government reform dynamics.
Book Synopsis Trade Policy Agenda and ... Annual Report of the President of the United States on the Trade Agreements Program by : United States. Office of the U.S. Trade Representative
Download or read book Trade Policy Agenda and ... Annual Report of the President of the United States on the Trade Agreements Program written by United States. Office of the U.S. Trade Representative and published by . This book was released on 2001 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Telecommunications in Developing Countries by : Michael Hobday
Download or read book Telecommunications in Developing Countries written by Michael Hobday and published by Taylor & Francis. This book was released on 2023-12-22 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Telecommunications in Developing Countries (1990) stresses the importance of modern, micro electronics-based telecommunications for developing economies in providing a basic communications infrastructure for economic and industrial development and the springboard for new information technology activities. Although progress in telecommunications has so far been concentrated in the most advanced regions of the world, some developing countries can bypass older, less efficient forms of telecommunications and go straight to microelectronic technology. This book is the first to examine the challenges and difficulties facing developing countries in this field. extending existing theories of technology transfer and diffusion, Michael Hobday offers an explanation of the forces for change in the telecommunications industry. He then examines Brazil's experience in telecommunications, from developing the technology and building up a modern infrastructure to controlling multinational suppliers of equipment. Dr Hobday explains why Brazil's efforts in this area have succeeded, and offers lessons for other developing countries.
Author :United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Communications Publisher : ISBN 13 : Total Pages :152 pages Book Rating :4.0/5 ( download)
Book Synopsis International Telecommunications by : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Communications
Download or read book International Telecommunications written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Communications and published by . This book was released on 1987 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Implications of the EC-1992 Plan for U.S. Trade Competitiveness and Small Business by : United States. Congress. House. Committee on Small Business
Download or read book Implications of the EC-1992 Plan for U.S. Trade Competitiveness and Small Business written by United States. Congress. House. Committee on Small Business and published by . This book was released on 1989 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:
