Management Information Systems

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Publisher : Pearson Educación
ISBN 13 : 9789702605287
Total Pages : 618 pages
Book Rating : 4.6/5 (52 download)

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Book Synopsis Management Information Systems by : Kenneth C. Laudon

Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

Business

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Publisher : Pearson Educación
ISBN 13 : 9789702605973
Total Pages : 722 pages
Book Rating : 4.6/5 (59 download)

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Book Synopsis Business by : Ricky W. Griffin

Download or read book Business written by Ricky W. Griffin and published by Pearson Educación. This book was released on 2004 with total page 722 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e

Principles of Operations Management

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Publisher : Pearson Educación
ISBN 13 : 9789702605256
Total Pages : 710 pages
Book Rating : 4.6/5 (52 download)

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Book Synopsis Principles of Operations Management by : Jay H. Heizer

Download or read book Principles of Operations Management written by Jay H. Heizer and published by Pearson Educación. This book was released on 2004 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this textbook, Heizer (business administration, Texas Lutheran U.) and Render (operations management, Rollins College) provide a broad introduction to the field of operations management. A sampling of topics includes operations strategy for competitive advantage, forecasting, design of goods and services, human resources, e- commerce, project management, inventory management, and maintenance. The CD-ROM contains video case studies, lecture notes, Excel OM and Extend software, and additional practice problems. Annotation copyrighted by Book News Inc., Portland, OR

Negocio Electrónico

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Publisher : Editorial UNED
ISBN 13 : 8436258266
Total Pages : 267 pages
Book Rating : 4.4/5 (362 download)

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Book Synopsis Negocio Electrónico by : Rosana DE PABLO REDONDO

Download or read book Negocio Electrónico written by Rosana DE PABLO REDONDO and published by Editorial UNED. This book was released on 2009-03-10 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: El libro "Negocio Electrónico" trata fundamentalmente de la aplicación de las Nuevas Tecnologías de la Información, especialmente de Internet, y las Comunicaciones a la gestión empresarial y más en concreto a su aplicación en el negocio electrónico.

Electronic Commerce

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Publisher : Springer Science & Business Media
ISBN 13 : 354077808X
Total Pages : 174 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Electronic Commerce by : Makoto Yokoo

Download or read book Electronic Commerce written by Makoto Yokoo and published by Springer Science & Business Media. This book was released on 2008-07-09 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers recent advances in electronic commerce research activities. It aims to encourage activities in this field, and to serve researchers with an interest in electronic commerce. This book is edited from some aspects of e-commerce researches including theoretical mechanism design of trading based on auctions, allocation mechanism based on negotiation among multi-agent, case-study and analysis of e-trading, data engineering issues in e-commerce, and so on.

El comercio electrónico

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Publisher : ESIC Editorial
ISBN 13 : 8417024670
Total Pages : 249 pages
Book Rating : 4.4/5 (17 download)

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Book Synopsis El comercio electrónico by : Ignacio Somalo Peciña

Download or read book El comercio electrónico written by Ignacio Somalo Peciña and published by ESIC Editorial. This book was released on 2017-10-05 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: El comercio electrónico es una realidad que ha ocupado un espacio relevante en la vida diaria de la mayoría de nosotros. Cada vez compramos más online y esto no hará más que seguir creciendo en el futuro. La contrapartida lógica de esta realidad palpable, es que el ecommerce está generando y generará cada vez más oportunidades profesionales para ganarnos la vida, bien como emprendedores o bien trabajando para una empresa que venda online. ¿Cómo desarrollar un comercio electrónico de éxito? Esta es una cuestión que puede ser interesante para muchas personas en su presente o futuro profesional. Este libro es un compendio de todo lo relevante que se debe conocer en la venta online, que va desde entender los posibles modelos de negocio y poder hacer planteamientos estratégicos competitivos, hasta todo tipo de aspectos prácticos como son la elección de la plataforma tecnológica, el enfoque de las operaciones (en especial de la logística), la internacionalización del negocio y, sobre todo, los secretos de la venta. La venta online comprende un ciclo que analizamos a través del «funnel» de conversión que se realiza en diferentes etapas: atracción de potenciales clientes a la web, optimización de la conversión (CRO), optimización del pedido medio y, una de las claves, la fidelización. El ciclo captación-conversión-fidelización ocupa una parte relevante de las claves del éxito que es necesario conocer. No es preciso tener conocimientos previos para poder seguir el contenido del libro, todo se explica con detalle, pero resultará especialmente útil a todos aquellos que ya se están dedicando a esta actividad, tienen curiosidad por entender cómo funciona el ecommerce, están estudiando un master y tienen interés en profundizar en el tema o ya han hecho de la venta online su vida profesional. En todos los casos será útil y aportará valor.

La Guía Rápida de Comercio Electrónico

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Author :
Publisher : IT Campus Academy
ISBN 13 : 1519239394
Total Pages : 98 pages
Book Rating : 4.5/5 (192 download)

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Book Synopsis La Guía Rápida de Comercio Electrónico by : Alicia Durango

Download or read book La Guía Rápida de Comercio Electrónico written by Alicia Durango and published by IT Campus Academy. This book was released on 2015-11-12 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: En la actualidad Internet no es un canal de comunicación que se deba subestimar y cada vez más empresas lo utilizan como parte integrante de su estrategia de marketing y publicidad. El ahorro de costes, una mayor audiencia y un mayor grado de interactividad con el cliente/visitante son sólo algunos de los aspectos que elevan a Internet en la actualidad al mismo nivel que otras formas de comunicación y marketing regularmente utilizadas. La realidad es que la forma de hacer negocios ha cambiado, ha evolucionado. Si usted no cambia su método de hacer negocios de la misma manera, no sólo irá detrás sino que además estaría cometiendo un error que podría significar el fin de su negocio.

Nuevas Tendencias En El Negocio Electrónico

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Author :
Publisher : Palibrio
ISBN 13 : 1463349211
Total Pages : 139 pages
Book Rating : 4.4/5 (633 download)

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Book Synopsis Nuevas Tendencias En El Negocio Electrónico by : Oscar Reyes Ramos

Download or read book Nuevas Tendencias En El Negocio Electrónico written by Oscar Reyes Ramos and published by Palibrio. This book was released on 2013-01-31 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: A lo largo de este libro se dar a conocer los tips necesarios, que le servirn ya sea para montar su propio negocio o para que su negocio lo lleve a la web (como comercio o negocio electrnico). La experiencia acumulada a lo largo de ms de 15 aos asesorando a diversas empresas, dando conferencias e impartiendo diversos cursos de negocio y comercio electrnico, es plasmada en el presente libro para que usted tenga todas las herramientas necesarias, no slo para entender, sino para llevar a cabo una idea que siempre rondo por sus pensamientos, ser empresario, ser su propio jefe, montar su propia empresa. Palabras que para muchos son sueos y para otros son realidad. De qu depende esto? la respuesta depender de que comprenda como son los negocios y de la dedicacin que se requiere para llevarlos a cabo. Todos tenemos ideas de negocio pero por qu unos las llevan a cabo y otros no? a lo largo del libro se dar a conocer cules son los factores de xito y cules los de fracaso, cuando entienda esto, comprender que el xito o fracaso depender slo de usted. Este libro no slo est dirigido a personas que quieren montar su propio negocio utilizando las ventajas de la WEB, sino para todas aquellas personas que quieren saber cmo se empieza un negocio, cules son las claves para que sea exitoso, para saber por qu triunfan o fracasan los empresarios o cmo hacer para que el negocio crezca, por lo tanto no slo est dirigido a financieros, administradores o gente de sistemas, sino para cualquier persona que quiera o necesite empezar o ampliar un negocio.

E-Business in the 21St Century

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Author :
Publisher : World Scientific
ISBN 13 : 9812836756
Total Pages : 464 pages
Book Rating : 4.8/5 (128 download)

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Book Synopsis E-Business in the 21St Century by : Jun Xu

Download or read book E-Business in the 21St Century written by Jun Xu and published by World Scientific. This book was released on 2010 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Embarking on electronic business is a challenging task. There is also a lack of clear understanding and comprehensive analysis of various issues and domains of electronic business. This book offers a very comprehensive analysis of concepts, models and infrastructures of e-business. It also presents unique observations of current e-business practices for different organizations in different economies and provides insights on the future of current leading businesses on the net and the trends of e-business. The volume will be an effective and indispensible reference book for professionals who are interested in or dealing with e-business and businesses that are embarking on e-business. Sample Chapter(s). Introduction (106 KB). Chapter 1: Overview-Part I: Foundation of E-Business and E-Business Technologies (318 KB). Contents: Overview of Current Status of E-Business: Overview-Part I: Foundation of E-Business and E-Business Technologies (J Xu & M Quaddus); Overview-Part II: B2C, B2B and Other Types of E-Business (J Xu & M Quaddus); Studies of E-Business Issues and Challenges: Factors Influencing Online Auction Adoption: A China Study (M Quaddus & J Xu); Factors Influencing Online Advertising: A National Survey Among Small & Medium Enterprises in Australia (J Heiligtag et al.); E-Learning in Emerging Countries: Case Studies of Republic of Tunisia, the Kingdom of Saudi Arabia, and People's Democratic Republic of Algeria (I B Dhaou & F Abdessemed); Consumers' Adoption of Electronic Ticketing: An Application in the Air Travel Industry in Tunisia (A Allagui & M S B Mimoun); Success Factors of E-Tailing: A China Study (W-B Xuan et al.); A Framework for Business-to-Business E-Commerce Evaluation Challenges and Critical Success Factors (C Lin & Y-A Huang); The Diffusion of Web 2.0 Platforms: The Problem of Oscillating Degrees of Utilization (T Kollmann et al.); Application of Wireless Technologies in Mobile Business (X-Z Gao); Theories and Factors Affecting Electronic Commerce Adoption in Small and Medium Enterprises (SMEs): A Review (S Al-Somali et al.); Factors of Commercial Website Success in Small and Medium Enterprises: An Indonesian Study (V Pujani et al.); E-Commerce Adoption in Small Enterprises: An Australian Study (J Hallal et al.); Outlook of E-Business: Future of E-Business, Success Factors and E-Business Opportunities (J Xu & M Quaddus); Achieving Sustainable E-Business Success: Development and Application of a Model of E-Business Adoption, Success and Sustainable Success (J Xu & M Quaddus). Readership: Academics and professionals in e-business, innovation technology, international trade, entrepreneurship and decision sciences.

Webster's New World English-Spanish / Spanish-English Business Dictionary

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Author :
Publisher : Webster's New World
ISBN 13 :
Total Pages : 740 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Webster's New World English-Spanish / Spanish-English Business Dictionary by : Steven M. Kaplan

Download or read book Webster's New World English-Spanish / Spanish-English Business Dictionary written by Steven M. Kaplan and published by Webster's New World. This book was released on 2006 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt: the most complete and up-to-date bilingual business dictionary available—over 80,000 entries ¿Habla español?/ Do you speak Spanish? ¿Habla inglés? / Do you speak English? ¿Habla de negocios? / Do you speak business? The business world has a language all its own. Accounting, finance, banking, real estate, insurance, and other business-related fields have specialized terminology. As more and more English-speaking professionals do business with Spanish-speaking professionals, and vice versa, the ability to speak "business" in both languages is essential. This authoritative, comprehensive reference helps bridge the language gap for professionals conducting business in both Spanish and English with: More than 80,000 entries—business terms currently used in each language Terms covering every area of international business: accounting, advertising, commerce, economics, e-commerce, finance, international trade, tax, securities, banking, real estate, management, insurance, and more A user-friendly format designed for quick reference Up-to-date information, including current e-commerce terms and common acronyms Word-for-word and phrase-for-phrase translations This is a reference business professionals will rely on again and again because in today's global marketplace, companies can't afford to let language barriers be business barriers.

eBusiness & eCommerce

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Publisher : Springer Science & Business Media
ISBN 13 : 354089327X
Total Pages : 223 pages
Book Rating : 4.5/5 (48 download)

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Book Synopsis eBusiness & eCommerce by : Andreas Meier

Download or read book eBusiness & eCommerce written by Andreas Meier and published by Springer Science & Business Media. This book was released on 2009-04-03 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook focuses on the members of the digital value chain of eBusiness and eCommerce and dedicates a separate chapter to each member part: eProducts & eServices, eProcurement, eMarketing, eContracting, eDistribution, ePayment, as well as eCustomer Relationship Management. In addition to business models and business webs, digital procurement and marketing processes are likewise addressed such as electronic negotiation processes, security questions with digital signatures, as well as electronic supplier relationship management and customer relationship management. The topics are described based on explicit procedures and descriptive examples of application. The gradual set-up of an electronic Webshop for DVD’s serves as a continuous case study. The book is directed towards students of economics at universities and technical colleges; it is also suitable for executives, project leaders, and company experts who deal with the digital value chain.

Business to Business Electronic Commerce

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Publisher : IGI Global
ISBN 13 : 9781931777704
Total Pages : 312 pages
Book Rating : 4.7/5 (777 download)

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Book Synopsis Business to Business Electronic Commerce by : Merrill Warkentin

Download or read book Business to Business Electronic Commerce written by Merrill Warkentin and published by IGI Global. This book was released on 2003-01-01 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The rapid commercialization of the Internet and success of online direct marketing led to the burgeoning field of business-to-business e-commerce, a growing industry analyzed with the most recent research developments and successful implementation strategies in this business volume. E-commerce environments, supply chain management issues, and value chain networks are explored with respect to process, research, and electronic tendering. More complex discussions of classification schemes, manufacturing connectedness, and structuration theory provide the academic dimension of the practical business challenges presented."

Marketing

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Publisher : Pearson Educación
ISBN 13 : 9789702604006
Total Pages : 686 pages
Book Rating : 4.6/5 (4 download)

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Book Synopsis Marketing by : Gary Armstrong

Download or read book Marketing written by Gary Armstrong and published by Pearson Educación. This book was released on 2003 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.

Electronic Commerce

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Publisher : Prentice Hall
ISBN 13 : 9780536862549
Total Pages : 602 pages
Book Rating : 4.8/5 (625 download)

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Book Synopsis Electronic Commerce by : Elias M. Awad

Download or read book Electronic Commerce written by Elias M. Awad and published by Prentice Hall. This book was released on 2005 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: This briefer text gives students an overview of managerial and technical concepts of e-commerce. The material follows a life cycle approach to show students the entire process of e-commerce from "vision" or strategic planning to "fulfillment" for delivery of products and services with the goal of customer satisfaction.

Advances in Computers

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Publisher : Academic Press
ISBN 13 : 0123810205
Total Pages : 368 pages
Book Rating : 4.1/5 (238 download)

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Book Synopsis Advances in Computers by : Marvin Zelkowitz

Download or read book Advances in Computers written by Marvin Zelkowitz and published by Academic Press. This book was released on 2010-03-02 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is volume 78 of Advances in Computers. This series, which began publication in 1960, is the oldest continuously published anthology that chronicles the ever- changing information technology field. In these volumes we publish from 5 to 7 chapters, three times per year, that cover the latest changes to the design, development, use and implications of computer technology on society today. - Covers the full breadth of innovations in hardware, software, theory, design, and applications. - Many of the in-depth reviews have become standard references that continue to be of significant, lasting value in this rapidly expanding field.

E-Marketing: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 1466615990
Total Pages : 1426 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis E-Marketing: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book E-Marketing: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2012-05-31 with total page 1426 pages. Available in PDF, EPUB and Kindle. Book excerpt: The popularity of e-marketing has helped both small and large businesses to get their products and services message to an unbounded number of potential clients. Keeping in contact with your customers no longer require an extended period of time but rather mere seconds.E-Marketing: Concepts, Methodologies, Tools, and Applications presents a vital compendium of research detailing the latest case studies, architectures, frameworks, methodologies, and research on e-marketing. With contributions from authors around the world, this three-volume collection presents the most sophisticated research and developments from the field, relevant to researchers, academics, and practitioners alike. In order to stay abreast of the latest research, this book affords a vital look into electronic marketing research.

Digital Business and E-commerce Management

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Author :
Publisher : Pearson UK
ISBN 13 : 1292193360
Total Pages : 1051 pages
Book Rating : 4.2/5 (921 download)

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Book Synopsis Digital Business and E-commerce Management by : Dave Chaffey

Download or read book Digital Business and E-commerce Management written by Dave Chaffey and published by Pearson UK. This book was released on 2019 with total page 1051 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in an engaging and informative style, Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed of change faced by organisations in the digital world. In this seventh edition of the book, Chaffey, Hemphill and Edmundson-Bird bring together the most recent academic and practitioner thinking, covering all aspects of digital business including strategy, digital comms and transformation.