Multidisciplinary Approaches In Ai Creativity Innovation And Green Collaboration

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Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration

Author : Fields, Ziska
Publisher : IGI Global
ISBN 13 : 1668463687
Total Pages : 425 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration by : Fields, Ziska

Download or read book Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration written by Fields, Ziska and published by IGI Global. This book was released on 2023-05-01 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity must be turned into innovation that adds value and leads to strategic action. Innovation is often associated with Silicon Valley, expensive research and development departments, and expensive commercialization that primarily benefits a small portion of the worlds population. A small portion of the worlds population working together to solve wicked green problems is not enough either. Green creativity and eco-innovation are necessary to help solve green problems by making products and services available and affordable to the masses. Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration focuses on the importance of green creativity, eco-innovation, and collaboration to create a more sustainable world. It builds on the available literature and joint expertise in the field of management while providing further research opportunities in this dynamic field. Covering topics such as eco-leadership, green marketing, and social responsibility communication, this premier reference source is a comprehensive and timely resource for government officials, decision makers, business leaders and executives, students and educators of higher education, librarians, researchers, and academicians.

Creative AI Tools and Ethical Implications in Teaching and Learning

Author : Keengwe, Jared
Publisher : IGI Global
ISBN 13 :
Total Pages : 305 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Creative AI Tools and Ethical Implications in Teaching and Learning by : Keengwe, Jared

Download or read book Creative AI Tools and Ethical Implications in Teaching and Learning written by Keengwe, Jared and published by IGI Global. This book was released on 2023-09-18 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: As generative Artificial Intelligence (AI) tools become increasingly prevalent, it is crucial for educators to develop a nuanced understanding of the ethical implications associated with their use. Educators today face the critical task of navigating the pedagogical applications of AI and maximizing its potential to foster student learning. Creative AI Tools and Ethical Implications in Teaching and Learning is an insightful exploration of the ethical considerations surrounding the integration of AI in education. Educators may fear how it will rapidly transforming the educational landscape, but this book serves to support them and delves into the opportunities and challenges that arise when leveraging AI to enhance teaching and learning experiences. Creative AI Tools and Ethical Implications in Teaching and Learning goes beyond theory to offer practical strategies for integrating AI creatively into the classroom. From learning analytics and educational data mining to AI game activities and generative AI tools like ChatGPT, this book equips educators with the knowledge and resources to adapt AI technologies to support teaching and learning effectively. Moreover, the book explores the vital connection between AI and student assessment, highlighting how AI can enhance the evaluation process while maintaining fairness and objectivity. It concludes with an insightful glimpse into the future of AI in education, envisioning the transformative possibilities that lie ahead. This comprehensive guide provides educators, researchers, and policymakers with the tools they need to navigate the complexities of AI in education.

Applying Machine Learning Techniques to Bioinformatics: Few-Shot and Zero-Shot Methods

Author : Lilhore, Umesh Kumar
Publisher : IGI Global
ISBN 13 :
Total Pages : 418 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Applying Machine Learning Techniques to Bioinformatics: Few-Shot and Zero-Shot Methods by : Lilhore, Umesh Kumar

Download or read book Applying Machine Learning Techniques to Bioinformatics: Few-Shot and Zero-Shot Methods written by Lilhore, Umesh Kumar and published by IGI Global. This book was released on 2024-03-22 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why are cutting-edge data science techniques such as bioinformatics, few-shot learning, and zero-shot learning underutilized in the world of biological sciences?. In a rapidly advancing field, the failure to harness the full potential of these disciplines limits scientists ability to unlock critical insights into biological systems, personalized medicine, and biomarker identification. This untapped potential hinders progress and limits our capacity to tackle complex biological challenges. The solution to this issue lies within the pages of Applying Machine Learning Techniques to Bioinformatics. This book serves as a powerful resource, offering a comprehensive analysis of how these emerging disciplines can be effectively applied to the realm of biological research. By addressing these challenges and providing in-depth case studies and practical implementations, the book equips researchers, scientists, and curious minds with the knowledge and techniques needed to navigate the ever-changing landscape of bioinformatics and machine learning within the biological sciences.

Nanopriming Approach to Sustainable Agriculture

Author : Singh, Abhishek
Publisher : IGI Global
ISBN 13 : 1668472341
Total Pages : 305 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Nanopriming Approach to Sustainable Agriculture by : Singh, Abhishek

Download or read book Nanopriming Approach to Sustainable Agriculture written by Singh, Abhishek and published by IGI Global. This book was released on 2023-08-07 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The challenges posed by climate change have had a significant impact on global food security, with crop yields negatively affected by abiotic and biotic stresses. The book Nanopriming Approach to Sustainable Agriculture offers a promising solution to this problem, providing a sustainable technology that ensures the growth and development of healthy plants in adverse conditions. By using nanoparticles to enhance seed germination and growth, nanopriming establishes pre-resistance against diseases and stresses, thereby reducing the need for pesticides and fertilizers. This reduction in the use of harmful chemicals not only benefits the environment but also helps increase the income of farmers worldwide. This edited book offers a comprehensive overview of the latest research and development in nanotechnology for agriculture, covering topics such as crop production, protection, soil fertility improvement, and crop improvement. With each chapter focusing on a specific topic, the book is a valuable resource for students, researchers, and professors seeking to stay up to date with the latest advances in nanotechnology. The book is especially relevant for those interested in precision farming, and it highlights the potential of nanopriming as an effective tool for sustainable agriculture. Topics covered include seed priming with zinc oxide and silver nanoparticles, myco-synthesized nanoparticles as seed priming agents, and nanopriming for alleviating heavy metal toxicity in plants. Co-edited by leading researchers in the field, this book is designed to be a valuable asset for university courses and provides updated knowledge and applications in agriculture sciences. Overall, this book offers a comprehensive overview of the latest research in nanotechnology for agriculture and its potential to revolutionize sustainable agriculture practices worldwide.

Eco-Innovation and Sustainable Development in Industry 5.0

Author : Atiku, Sulaiman Olusegun
Publisher : IGI Global
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Eco-Innovation and Sustainable Development in Industry 5.0 by : Atiku, Sulaiman Olusegun

Download or read book Eco-Innovation and Sustainable Development in Industry 5.0 written by Atiku, Sulaiman Olusegun and published by IGI Global. This book was released on 2024-06-05 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the era of Industry 5.0, the world faces a critical juncture where technological advancement collides with escalating socio-environmental challenges. Climate change, energy consumption, and threats to public health are exacerbated by the rapid embrace of Industry 4.0 technologies. As businesses pursue efficiency, the compromise on human and social sustainability becomes inevitable. The need for a holistic approach to sustainable development is urgent, where economic growth aligns seamlessly with environmental, social, and human well-being. Eco-Innovation and Sustainable Development in Industry 5.0 serves as a guide in the pursuit of sustainable development within Industry 5.0. This book dissects the intricate challenges posed by socio-environmental issues and seamlessly offers a multidisciplinary approach to achieving sustainable development goals. The detrimental impact of Industry 4.0 on sustainable development necessitates the paradigm shift proposed within the book. Economic pursuits can no longer overshadow the crucial pillars of human, social, and environmental sustainability. The delicate balance required for a sustainable future is at risk, demanding a multidisciplinary approach to reconcile these seemingly conflicting objectives. This book is a call to action, to bridge the knowledge gap and provide tangible solutions for achieving sustainability in Industry 5.0.

The Impact of AI Innovation on Financial Sectors in the Era of Industry 5.0

Author : Irfan, Mohammad
Publisher : IGI Global
ISBN 13 :
Total Pages : 341 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis The Impact of AI Innovation on Financial Sectors in the Era of Industry 5.0 by : Irfan, Mohammad

Download or read book The Impact of AI Innovation on Financial Sectors in the Era of Industry 5.0 written by Irfan, Mohammad and published by IGI Global. This book was released on 2023-09-05 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the dynamic and ever-changing financial landscape, the seamless integration of artificial intelligence (AI) and machine learning (ML) has presented unprecedented challenges for the banking and finance industry. As we embrace the era of Industry 5.0, financial institutions find themselves confronted with intricate decisions pertaining to investments, macroeconomic analysis, and credit evaluation, necessitating innovative technologies to navigate this complexity. Additionally, the mounting volume of financial transactions calls for efficient data processing and analysis. Considering these pressing concerns, scholars, academicians, and industry practitioners are eagerly seeking comprehensive insights into the transformative potential of AI and ML, specifically in bolstering resilience, fostering sustainable development, and adopting human-centric approaches within the financial sector. Offering a compelling solution to these critical challenges, The Impact of AI Innovation on Financial Sectors in the Era of Industry 5.0, edited by esteemed scholars Mohammad Irfan, Mohammed Elmogy, M. Shabri Abd. Majid, and Shaker El-Sappagh, embark on an in-depth exploration of the multifaceted functions and applications of AI and ML algorithms in the realm of finance. With a keen focus on Industry 5.0 principles such as resilience, human centricity, and sustainable development, this comprehensive compendium presents a collection of groundbreaking research papers that unveil the remarkable potential of AI/ML technologies in revolutionizing the financial services industry. By catering to a diverse audience comprising researchers, academicians, industrialists, investors, and regulatory bodies, this book actively invites contributions from industry practitioners and scholars, facilitating ongoing discussions on the efficacy of ML algorithms in efficiently processing vast financial data. As the financial landscape charts an ambitious course into Industry 5.0, the book emerges as an indispensable resource, empowering the industry with transformative advancements that will indelibly shape the future of finance.

Ecosystem Dynamics and Strategies for Startups Scalability

Author : Baporikar, Neeta
Publisher : IGI Global
ISBN 13 :
Total Pages : 351 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Ecosystem Dynamics and Strategies for Startups Scalability by : Baporikar, Neeta

Download or read book Ecosystem Dynamics and Strategies for Startups Scalability written by Baporikar, Neeta and published by IGI Global. This book was released on 2023-12-15 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Those who venture into the realm of ecosystem advantage will discover a complex web of relationships, interfaces, and processes designed to efficiently deliver customer value. One important factor in the process of building an enterprise that is often overlooked is that a business's success is inevitably entwined with the performance of its surrounding ecosystem. Spanning a tapestry of firms, institutions, and individuals, this ecosystem forms the linchpin of success. However, the journey to prosperity demands more than the mere existence of a thriving ecosystem; it necessitates adept management and cultivation of relationships within it. Ecosystem Dynamics and Strategies for Startups Scalability uncovers the nuances of connecting complementary participants, navigating uncertainty among diverse partners, and securing a substantial share of the created value. As a testament to its academic rigor, the book discerns that fostering an ecosystem often hinges upon a "lead firm" orchestrating key value-contributing elements, or that the government enacting conducive policies. The book also extends far into diverse facets of resource management, ecosystem construction, and startup scalability, all rooted in comprehensive theoretical analysis. Bridging theory and practice, it furnishes case studies and best practices to accentuate these concepts. As economies worldwide reset post-pandemic, the book assumes greater relevance, illuminating the path for startups to thrive in emerging markets. Scholars, postgraduates, practitioners, and policymakers alike stand to gain a wealth of knowledge, from the evolution of resource management and ecosystems to their pivotal roles in startup success.

AI Innovations for Travel and Tourism

Author : Correia, Ricardo
Publisher : IGI Global
ISBN 13 :
Total Pages : 285 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis AI Innovations for Travel and Tourism by : Correia, Ricardo

Download or read book AI Innovations for Travel and Tourism written by Correia, Ricardo and published by IGI Global. This book was released on 2024-06-05 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tourism industry faces pressing challenges amidst the integration of artificial intelligence (AI) technologies. It is necessary to address the lack of a comprehensive understanding of AI's impact on the sector, emphasizing its role in reshaping the travel ecosystem, enhancing customer experiences, and optimizing operational efficiency. Ethical considerations surrounding AI implementation in tourism must be thoroughly examined to guide responsible technology use. AI Innovations for Travel and Tourism illuminates how AI revolutionizes travel ecosystems, beginning with an insightful introduction to AI's impact on tourism, laying the groundwork for a nuanced understanding of its transformative potential. Delving into personalized travel planning, the book navigates the reader through the intricacies of AI-enhanced destination recommendations, digging into how these technologies redefine the travel experience. Smart booking systems and travel experiences demonstrate how AI streamlines operations and raises customer satisfaction. This book is ideal for tourism scholars, educators, students, researchers, and industry professionals.

Exploring the Intersection of AI and Human Resources Management

Author : Rafiq, Muhammad
Publisher : IGI Global
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Exploring the Intersection of AI and Human Resources Management by : Rafiq, Muhammad

Download or read book Exploring the Intersection of AI and Human Resources Management written by Rafiq, Muhammad and published by IGI Global. This book was released on 2023-12-29 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's rapidly evolving digital landscape, the power of Artificial Intelligence (AI) is increasingly recognized as organizations seek to disrupt and transform processes in order to drive innovation in their business models. However, despite substantial investments in AI implementation, recent research indicates that organizations are struggling to realize the expected benefits. Furthermore, many firms face challenges when it comes to effectively integrating AI applications into their existing organizational systems. To bridge this gap, there is an urgent need to deepen understanding of AI techniques, particularly in the context of Asian organizations, where diverse workforces, cultural differences, language barriers, and skill shortages present unique complexities. Exploring the Intersection of AI and Human Resources Management explores the methodologies, theories, and perspectives related to the application of AI in organizations. Focused on the convergence of Human Resource Management (HRM) and AI, this book aims to provide invaluable insights to academics, researchers, policymakers, organizational managers, advanced-level students, leaders, academicians, and government officials. By shedding light on the tools and applications of AI in optimizing human resources, this book expands the horizons of research and encourages the seamless integration of HRM and AI.

AI-Powered Advances in Pharmacology

Author : Shaik, Aminabee
Publisher : IGI Global
ISBN 13 :
Total Pages : 512 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis AI-Powered Advances in Pharmacology by : Shaik, Aminabee

Download or read book AI-Powered Advances in Pharmacology written by Shaik, Aminabee and published by IGI Global. This book was released on 2024-09-14 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the field of pharmaceutical sciences, the integration of artificial intelligence (AI) has emerged as a groundbreaking force, propelling the field into uncharted territories of discovery and innovation. As traditional approaches in drug discovery and development encounter new challenges, the need for cutting-edge technologies becomes increasingly apparent. AI-Powered Advances in Pharmacology offers an insightful exploration of this critical intersection between AI and pharmacological research. This book delves into how AI technologies are reshaping the understanding of diseases, predicting drug responses, and optimizing therapeutic interventions. It navigates through the relationship between AI algorithms, big data analytics, and traditional pharmacological methodologies, promising to accelerate drug development and usher in a new era of precision medicine. The primary objective of AI-Powered Advances in Pharmacology is to conduct a thorough exploration of the integration of artificial intelligence (AI) into pharmacological research, shedding light on its transformative impact on drug discovery, development, and personalized medicine. This comprehensive overview aims to serve as a valuable resource for researchers, practitioners, and students in the field, bridging the gap between traditional pharmacological approaches and AI methodologies. Through case studies and discussions of emerging trends, the book contributes to the evolving landscape of pharmacology, fostering a deeper understanding of diseases, optimizing therapeutic interventions, and shaping the future of precision medicine. By providing practical insights, it aims to inspire further advancements at the intersection of artificial intelligence and pharmacology.

Sustainable Development in Industry and Society 5.0: Governance, Management, and Financial Implications

Author : Atiku, Sulaiman Olusegun
Publisher : IGI Global
ISBN 13 :
Total Pages : 323 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Sustainable Development in Industry and Society 5.0: Governance, Management, and Financial Implications by : Atiku, Sulaiman Olusegun

Download or read book Sustainable Development in Industry and Society 5.0: Governance, Management, and Financial Implications written by Atiku, Sulaiman Olusegun and published by IGI Global. This book was released on 2024-07-26 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the world pivots towards a future defined by technological advancement, the pursuit of sustainable development faces intricate challenges that intertwine governance, management, and finance. The rapid growth of Industry and Society 5.0 necessitate innovative governance frameworks that can balance economic growth with environmental responsibility and social equity. Effective management strategies are crucial to integrating sustainable practices within both industry and society, ensuring that progress does not come at the expense of future generations. Sustainable Development in Industry and Society 5.0: Governance, Management, and Financial Implications offers an exploration of the multifaceted challenges and strategies for achieving sustainability in the era of advanced technological and societal transformation. This book delves into innovative governance frameworks that balance economic growth with environmental and social priorities. Covering topics such as financial literacy, policy and law, and sustainable investment, this book is a valuable resource for policymakers, academicians, researchers, government officials, business leaders, managers, financial analysts, technologists and innovators, post-graduate students, and educators.

Demystifying the Dark Side of AI in Business

Author : Dadwal, Sumesh
Publisher : IGI Global
ISBN 13 :
Total Pages : 291 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Demystifying the Dark Side of AI in Business by : Dadwal, Sumesh

Download or read book Demystifying the Dark Side of AI in Business written by Dadwal, Sumesh and published by IGI Global. This book was released on 2024-03-11 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demystifying the Dark Side of AI in Business delves into the often-overlooked negative aspects of Artificial Intelligence (AI) and its implications for organizations. In an era where AI is rapidly transforming industries and work environments, it is crucial to understand the potential risks and challenges associated with its implementation. Drawing from a wide range of global perspectives, this book brings together articles from leading researchers, academicians, and professionals across disciplines to shed light on the dark side of AI. Through academic rigor and meticulous analysis, the book addresses key topics such as unethical AI implementation, safety risks, negative social impacts, unintended consequences, and legal concerns surrounding AI adoption. This book covers crucial topics such as governance, ethical concerns, safety risks, social impacts, and future perspectives. By illuminating the negative implications of AI, this book paves the way for responsible and informed AI adoption, ensuring a balance between the potential benefits and the inherent risks associated with this transformative technology. Targeting researchers, academicians, professionals, and students with a wide range of interests, this book offers a rich understanding of the theoretical and practical implications of AI. It serves as a valuable resource for management disciplines like human resource management, marketing, financial management, and operations management, enabling readers to grasp the nuances of ai in different organizational contexts.

AI Healthcare Applications and Security, Ethical, and Legal Considerations

Author : Singla, Babita
Publisher : IGI Global
ISBN 13 :
Total Pages : 351 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis AI Healthcare Applications and Security, Ethical, and Legal Considerations by : Singla, Babita

Download or read book AI Healthcare Applications and Security, Ethical, and Legal Considerations written by Singla, Babita and published by IGI Global. This book was released on 2024-08-05 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence (AI) technology has led to the creation of many opportunities in the field of healthcare. Like other industries, stakeholders in the healthcare sector stand to benefit tremendously from its adoption. The multifaceted benefits associated with AI are something that makes the adoption of technology constructive for the sector. That said, it is equally important to take care of the ethical, security, and safety challenges related to AI applications. AI Healthcare Applications and Security, Ethical, and Legal Considerations discusses in detail the various facets of AI integration in the healthcare sector. This book offers comprehensive information on how to integrate AI into the healthcare sector safely and ethically. Covering topics such as cybersecurity, machine learning models, and public policy, this book is an excellent resource for healthcare professionals and administrators, researchers, ethicists, legal scholars, healthcare policy makers and regulators, medical informatics and IT professionals, educators, bioethics professionals, academicians, and more.

The Convergence of Self-Sustaining Systems With AI and IoT

Author : Rajappan, Roopa Chandrika
Publisher : IGI Global
ISBN 13 :
Total Pages : 428 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis The Convergence of Self-Sustaining Systems With AI and IoT by : Rajappan, Roopa Chandrika

Download or read book The Convergence of Self-Sustaining Systems With AI and IoT written by Rajappan, Roopa Chandrika and published by IGI Global. This book was released on 2024-04-26 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Picture a world where autonomous systems operate continuously and intelligently, utilizing real-time data to make informed decisions. Such systems have the potential to revolutionize agriculture, urban infrastructure, and industrial automation. This transformation, often termed the Internet of Self-Sustaining Systems (IoSS), is a pivotal topic that demands academic attention and exploration. Addressing this critical issue head-on is The Convergence of Self-Sustaining Systems With AI and IoT, which offers an in-depth examination of this transformative convergence. It serves as a guiding light for academic scholars seeking to unravel the vast potential of self-sustaining systems coupled with AI and IoT. Inside its pages, readers will delve into AI-driven autonomous agriculture, eco-friendly transportation solutions, and intelligent energy management. Moreover, the book explores emerging technologies, security concerns, ethical considerations, and governance frameworks. Join us on this intellectual journey and position yourself at the forefront of the AI and IoT revolution that promises a sustainable, autonomous future.

Perspectives on Innovation and Technology Transfer in Managing Public Organizations

Author : Silva, Luan Carlos Santos
Publisher : IGI Global
ISBN 13 : 1668498359
Total Pages : 395 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Perspectives on Innovation and Technology Transfer in Managing Public Organizations by : Silva, Luan Carlos Santos

Download or read book Perspectives on Innovation and Technology Transfer in Managing Public Organizations written by Silva, Luan Carlos Santos and published by IGI Global. This book was released on 2024-01-29 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perspectives on Innovation and Technology Transfer in Managing Public Organizations is a solution-oriented book that addresses the challenges faced by public organizations in today's fast-paced and competitive environment. The book recognizes the lack of a supportive organizational culture as a major hurdle that hampers innovation and technology transfer, limiting the ability of public organizations to adapt and remain competitive. Edited by Luan Carlos Silva from the Federal University of Grande Dourados (UFGD) in Brazil, this book offers a valuable collection of successful experiences from the Research Laboratory on Innovation and Technology Transfer (LABin) at UFGD, catering to professionals, researchers, and scholars in public management, innovation management, and technology transfer. Through practical insights and strategies, this book guides readers in cultivating a supportive organizational culture that fosters innovation and facilitates the adoption of innovative technologies. It presents compelling case studies and emphasizes the significance of effective leadership and collaboration among public organizations, private firms, and academic institutions. By delving into critical topics such as knowledge management, technology adoption, and organizational culture, the book equips individuals with the necessary knowledge and tools to overcome challenges in managing innovation and technology transfer in the public sector. With its potential to offer replicable experiences applicable to various public management models, Perspectives on Innovation and Technology Transfer in Managing Public Organizations empowers professionals, policymakers, researchers, and academics worldwide, enabling them to grasp the importance of innovation and technology transfer while providing practical guidance for successful management practices.

Marketing and Big Data Analytics in Tourism and Events

Author : Hashem, Tareq Nael
Publisher : IGI Global
ISBN 13 :
Total Pages : 313 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Marketing and Big Data Analytics in Tourism and Events by : Hashem, Tareq Nael

Download or read book Marketing and Big Data Analytics in Tourism and Events written by Hashem, Tareq Nael and published by IGI Global. This book was released on 2024-05-06 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the digital age, the tourism industry faces the challenge of effectively marketing destinations amidst a sea of competition and information. Marketing Information Systems (MkIS) and Big Data Analytics (BDA) hold immense potential. Yet, many organizations need help harnessing their power efficiently. Marketing and Big Data Analytics in Tourism and Events offer a comprehensive solution, deep-dive into integrating MkIS and BDA as a strategic approach to revolutionizing tourism marketing. The book aims to bridge the gap between theory and practice by examining the complexities and nuances of MkIS and BDA in promoting tourist destinations. It provides actionable insights and practical strategies for leveraging these technologies effectively. Readers will understand how AI-driven MkIS and BDA can enhance marketing campaigns, improve customer experiences, and drive business growth in the tourism sector.

Adaptive Learning Technologies for Higher Education

Author : Minh Tung, Tran
Publisher : IGI Global
ISBN 13 :
Total Pages : 457 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Adaptive Learning Technologies for Higher Education by : Minh Tung, Tran

Download or read book Adaptive Learning Technologies for Higher Education written by Minh Tung, Tran and published by IGI Global. This book was released on 2024-08-05 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's rapidly evolving higher education landscape, educators face the daunting challenge of providing meaningful and compelling learning experiences to diverse students. The integration of technology, the shift towards student-centered learning, and the imperative to foster inclusive environments all contribute to the complexity of this task. Traditional teaching methods are needed to meet these demands, requiring educators to adapt and innovate in their approaches. Adaptive Learning Technologies for Higher Education offers a comprehensive solution to these challenges. By focusing on specific learning experiences and a variety of methodologies, including online platforms and gamification, the book provides practical techniques to enhance classroom environments. It also emphasizes technology integration, skills-based learning programs, and inclusivity, addressing critical areas of concern for educators seeking to improve student engagement and outcomes.