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Author : Sharon Foerster
Publisher :
ISBN 13 : 9780071541473
Total Pages : 230 pages
Book Rating : 4.5/5 (414 download)
Download or read book Metas Communicativas Para Negocios written by Sharon Foerster and published by . This book was released on 1998 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Manuel Fraire
Publisher : Manuel Fraire
ISBN 13 :
Total Pages : 44 pages
Book Rating : 4./5 ( download)
Download or read book Comunicación en Negocios written by Manuel Fraire and published by Manuel Fraire. This book was released on 2020-06-16 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Como cualquier persona en el mundo de los negocios sabe, la comunicación estratégica es crítica para alcanzar el éxito a largo plazo. En este libro, descubrirás por qué planear una estrategia para construir relaciones debería estar en tu lista de prioridades. Formar conexiones de alto valor y tener una excelentes habilidades para la comunicación de negocios te ayudará a crear una “red eléctrica” versátil de influencia que hará llegar tu éxito personal y profesional más rápido. Algunos de los temas incluidos en este libro son: • Encontrar y entrar al mejor “ecosistema” laboral para alcanzar tus metas. • Alcanzar hasta la gente más inalcanzable rápida y efectivamente. • Maneras a prueba de tontos de preguntar a los clientes por referencias. • Como aumentar exponencialmente tu visibilidad e impacto dentro de la industria. Y muchos más…
Author : Diego Pascual y Cabo
Publisher : Routledge
ISBN 13 : 0429812736
Total Pages : 314 pages
Book Rating : 4.4/5 (298 download)
Download or read book Aproximaciones al estudio del español como lengua de herencia written by Diego Pascual y Cabo and published by Routledge. This book was released on 2021-09-20 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aproximaciones al estudio del español como lengua de herencia reúne diversas perspectivas sobre el estudio del español como lengua de herencia en el contexto de los Estados Unidos. El volumen presenta una amplia gama de enfoques lingüísticos, modelos pedagógicos e innovaciones programáticas. Dirigido a investigadores noveles y experimentados, al igual que a estudiantes y profesionales de la enseñanza, es un volumen ideal para aquellas personas que desean actualizar sus conocimientos del campo y obtener una perspectiva panorámica sobre la investigación y la enseñanza del español como lengua de herencia. Características principales: temas que incluyen, entre otros, la fonología/la fonética, la morfosintaxis, la pragmática, la enseñanza mediante el enfoque por tareas, la literacidad múltiple, el translenguar, los programas de community college, el español para fines específicos y la investigación-acción; contenidos teóricos, empíricos y pragmáticos relevantes para la enseñanza del español como lengua de herencia; descripciones y ejemplos que facilitan la adquisición de conocimientos sobre la materia; diferentes secciones que permiten la flexibilidad en cuanto al orden de lectura del volumen; preguntas de reflexión al final de cada capítulo para facilitar la comprensión de los temas presentados. Escrito de manera clara y accesible, Aproximaciones al estudio del español como lengua de herencia es un recurso indispensable para cursos de grado y posgrado en español sobre el español como lengua de herencia. Aproximaciones al estudio del español como lengua de herencia brings together a number of diverse scholarly voices and perspectives on the study of Spanish as a heritage language with a focus on the United States context. The volume presents a comprehensive view of this growing and dynamic field with the latest on linguistic approaches, pedagogical models, and programmatic innovations. Directed to beginning and seasoned researchers as well as to students and practitioners who wish to update their knowledge of the field and gain a fresh perspective on different approaches to researching and teaching Spanish heritage bilinguals. Written in Spanish for a wider audience in the Spanish-speaking world and for the teaching of undergraduate and graduate courses in Spanish. Key features: A broad range of topics including phonology/phonetics, morphosyntax, pragmatics, task-based language teaching, multiliteracy, translanguaging, community college programs, Spanish for specific purposes and action research among others; Clear overviews of theoretical, empirical and pragmatic issues relevant to the teaching of Spanish as a heritage language; Every chapter builds on specific core questions central to current understandings of research and practice; Concise descriptions and examples throughout provide readers with the tools they need to understand the subject matter; Organized into three sections that allows for flexibility regarding reading order; A section of reflection questions at the end of each chapter to help readers gain a deeper understanding of the issues at stake. Written in clear and accessible Spanish, Aproximaciones al estudio del español como lengua de herencia is a critical resource for those interested in understanding Spanish heritage speakers’ multifaceted linguistic experience in tandem with providing a meaningful educational experience that supports their personal, professional, and learning goals.
Author : Cees B.M. Van Riel
Publisher : Editorial Almuzara
ISBN 13 : 8483566451
Total Pages : 206 pages
Book Rating : 4.4/5 (835 download)
Download or read book Alinear para ganar written by Cees B.M. Van Riel and published by Editorial Almuzara. This book was released on 2012-04 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: La mejor estrategia está condenada al fracaso si no cuenta con el apoyo de los grupos de interés clave de la compañía. Hoy, es imposible abrirse paso en los mercados globales y generar un valor sostenido en el tiempo sin el apoyo de los empleados, inversores, clientes, medios de comunicación y reguladores, entre otros. Este libro explica todo lo necesario para alinear a los grupos de interés clave para las compañías. Mediante el ejemplo de 40 empresas, el autor muestra cómo crear una estrategia y su posterior implantación para brindar a la empresa una influencia clave para abrir mercados, obtener licencias para operar y minimizar numerosos problemas.
Author : Javier Muñoz-Basols
Publisher : Routledge
ISBN 13 : 1317294181
Total Pages : 866 pages
Book Rating : 4.3/5 (172 download)
Download or read book The Routledge Handbook of Spanish Language Teaching written by Javier Muñoz-Basols and published by Routledge. This book was released on 2018-10-17 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Spanish Language Teaching: metodologías, contextos y recursos para la enseñanza del español L2, provides a comprehensive, state-of-the-art account of the main methodologies, contexts and resources in Spanish Language Teaching (SLT), a field that has experienced significant growth world-wide in recent decades and has consolidated as an autonomous discipline within Applied Linguistics. Written entirely in Spanish, the volume is the first handbook on Spanish Language Teaching to connect theories on language teaching with methodological and practical aspects from an international perspective. It brings together the most recent research and offers a broad, multifaceted view of the discipline. Features include: Forty-four chapters offering an interdisciplinary overview of SLT written by over sixty renowned experts from around the world; Five broad sections that combine theoretical and practical components: Methodology; Language Skills; Formal and Grammatical Aspects; Sociocultural Aspects; and Tools and Resources; In-depth reflections on the practical aspects of Hispanic Linguistics and Spanish Language Teaching to further engage with new theoretical ideas and to understand how to tackle classroom-related matters; A consistent inner structure for each chapter with theoretical aspects, methodological guidelines, practical considerations, and valuable references for further reading; An array of teaching techniques, reflection questions, language samples, design of activities, and methodological guidelines throughout the volume. The Routledge Handbook of Spanish Language Teaching contributes to enriching the field by being an essential reference work and study material for specialists, researchers, language practitioners, and current and future educators. The book will be equally useful for people interested in curriculum design and graduate students willing to acquire a complete and up-to-date view of the field with immediate applicability to the teaching of the language.
Author :
Publisher :
ISBN 13 :
Total Pages : 3310 pages
Book Rating : 4.3/5 (91 download)
Download or read book Subject Guide to Books in Print written by and published by . This book was released on 1997 with total page 3310 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sharon W. Foerster
Publisher : McGraw-Hill Education
ISBN 13 : 9780073211978
Total Pages : 0 pages
Book Rating : 4.2/5 (119 download)
Download or read book Lecturas literarias: Moving Toward Linguistic and Cultural Fluency Through Literature written by Sharon W. Foerster and published by McGraw-Hill Education. This book was released on 2006-04-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lecturas literarias shares same methodology, design, icons, and so forth as Punto y aparte. Each reading is accompanied by pre- and post-reading activities as well as by role-playing, creative-writing, and other follow-up activities that students can use to expand on the themes presented in each reading. Students are exposed to literary terminology. With each reading, a different aspect of literary analysis is presented (e.g., the use of dialogue, tone, narrative voice). Students are then asked to apply this new knowledge in a deeper analysis of the reading as a creative work.
Author : Sharon W. Foerster
Publisher : McGraw-Hill Humanities, Social Sciences & World Languages
ISBN 13 : 9780070216624
Total Pages : 0 pages
Book Rating : 4.2/5 (166 download)
Download or read book Punto y Aparte written by Sharon W. Foerster and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1998-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sharon Foerster
Publisher : McGraw-Hill Humanities/Social Sciences/Languages
ISBN 13 : 9780073513201
Total Pages : 0 pages
Book Rating : 4.5/5 (132 download)
Download or read book Metas: Spanish in Review, Moving Toward Fluency written by Sharon Foerster and published by McGraw-Hill Humanities/Social Sciences/Languages. This book was released on 2007-03-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metas is an exciting new version of the best-selling intermediate Spanish textbook Punto y aparte, created in response to requests from reviewers for a version of Punto y aparte with enough material to be used over the entire second year. Metas achieves this goal by essentially doubling the amount of material in each of the six main chapters of Punto y aparte (originally designed as a fourth-semester book), and then by dividing each of these expanded chapters (now called Unidades in Metas) into two self-contained sections (Capítulo A and Capítulo B) to make the amount of material more manageable. Thus, Metas offers the same 12-unit structure found in most intermediate Spanish textbooks (6 units x 2 chapters each = 12 manageable chapters). In terms of grammar, Metas focuses on key grammatical structures (los puntos clave) critical to the seven communicative functions or goals (las siete metas comunicativas) that are central to intermediate-level study. The seven communicative functions are: Description (Descripción) Comparison (Comparación) Reactions and recommendations (Reacciones y recomendaciones) Narrating in the past (Narración en el pasado) Talking about preferences (Hablar de los gustos) Hypothesizing (Hacer hipótesis) Talking about the future (Hablar del futuro) By organizing the text around key grammatical structures, Metas retains the framework of Punto y aparte, resulting in a logical and manageable progression. Additionally, the continual reinforcement and recycling of all seven communicative functions offer students many opportunities to communicate, produce, and create with the language, rather than to simply review the scope and sequence of Spanish grammar of their first-year course.
Author : Thalia Dorwick
Publisher :
ISBN 13 : 9780077511722
Total Pages : pages
Book Rating : 4.5/5 (117 download)
Download or read book Puntos de Partida written by Thalia Dorwick and published by . This book was released on 2012 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sally Jones Andrade
Publisher :
ISBN 13 :
Total Pages : 184 pages
Book Rating : 4.A/5 ( download)
Download or read book Familias Latinas en Los Estados Unidos written by Sally Jones Andrade and published by . This book was released on 1983 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Don Schultz
Publisher : Routledge
ISBN 13 : 1317979605
Total Pages : 179 pages
Book Rating : 4.3/5 (179 download)
Download or read book The Evolution of Integrated Marketing Communications written by Don Schultz and published by Routledge. This book was released on 2013-12-16 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reviews, updates and enhances the basic concepts surrounding the academic theory and practice of Integrated Marketing Communication (IMC). Since the introduction of IMC in the late 1980s, the concept has spread around the world. In that expansion, many authors have written about IMC; practitioners have adopted and adapted the concept to fit their own market situations. Further, dramatic changes have occurred in the technologies used in marketing communications which consumers have accepted and employed in their consumption of marketers' messages and incentives. Thus, there have been dramatic changes in how IMC was initially envisioned and how it has developed over time. This book identifies and discusses these changes, how they have occurred and what they mean going forward for all types of marketers around the world. Thus, IMC, and indeed integration of communications at all organisational levels is an essential in the 21st century organisations. This book was published as a special issue of the Journal of Marketing Communications.
Author : Alix Fuentes
Publisher : Lulu.com
ISBN 13 : 1105515974
Total Pages : 303 pages
Book Rating : 4.1/5 (55 download)
Download or read book VISION GERENCIAL. PROSPECTIVA DE GESTION Y ESTRATEGIA EMPRESARIAL. written by Alix Fuentes and published by Lulu.com. This book was released on 2012-02-02 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro ha sido diseñado y construido con el método lógico, analítico y reflexivo, dispuesto con tácticas en el aprendizaje significativo en diversas formas y antecedentes de contenido prospectivo, aplicado al sistema empresarial, con una visión desde el punto de vista de la gestión empresarial. Su estructuración tiende a fundamentar lineamientos básicos, para aplicar los requisitos mínimos y necesarios, de la teoría prospectiva en el estudio de las ideas en cualquier área del conocimiento, a través de la investigación académica y la extensión en la praxis empresarial. Gestiona contenidos en aplicaciones al sistema empresarial, buscando anticiparse proactivamente al éxito, lo que garantiza la apropiación de las acciones gerenciales, el liderazgo y el poder, requeridos en la nueva reorganización global. Reordenamiento que incorpore el humanismo y la tecnología al anhelado desarrollo digno y feliz de la humanidad. Esta obra está dirigida a estudiantes universitarios en programas académicos presenciales o de educación a distancia en ciencias económicas, administrativas, sociales y humanísticas.
Author : Ian Craig
Publisher :
ISBN 13 :
Total Pages : 212 pages
Book Rating : 4.A/5 ( download)
Download or read book A Translation Manual for the Caribbean (English-Spanish) written by Ian Craig and published by . This book was released on 2007 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This manual is a comprehensive collection of resources for tertiary teachers and students of English-Spanish translation in the Caribbean region. It fills a gap in the market for a resource text specifically designed for tertiary Caribbean students, teachers and practitioners interested in English-Spanish translation.
Author : Benito Pérez Galdós
Publisher : Cambridge Scholars Publishing
ISBN 13 : 144380777X
Total Pages : 403 pages
Book Rating : 4.4/5 (438 download)
Download or read book The Forbidden written by Benito Pérez Galdós and published by Cambridge Scholars Publishing. This book was released on 2009-03-26 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Benito Pérez Galdós, considered Spain’s most important novelist after Cervantes, wrote 77 novels, several works of theater and a number of other tomes during his lifetime (1843–1920). His works have been translated into all major languages of the world, and many of his most highly regarded novels, those of the contemporary period, have been translated into English two, three and even four times over. Of the few “contemporary novels” of Galdós that until now have not come to light in English, The Forbidden is certainly among the most noteworthy. The story line concerns a wealthy philanderer, José María Bueno de Guzmán, who attempts to buy the favors of his three beautiful married cousins. He is successful with the first, Eloísa, a grasping materialist who falls deeply in love with him. Then he rejects her in order to attempt to seduce the youngest, Camila. Meanwhile, the third, the pseudo-intellectual María Juana, jealous, seduces José María. But it is Camila, healthy, impetuous and wild, who resists his temptations and holds our attention. The novelist and critic Leopoldo Alas, Galdós’s contemporary, calls her “the most feminine, graceful, lively female character that any modern novelist has painted.” As a naturalistic study, in the manner of Balzac in particular, principal characters of Galdós’s other novels (El doctor Centeno, La de Bringas, La familia de León Roch) become fleetingly visible in The Forbidden. In addition, the entire Bueno de Guzmán family gives evidence of the naturalistic emphasis on heredity: they all display certain physical or mental disorders. Eloísa has a morbid fear of feathers, María Juana often feels that she has a tiny piece of cloth caught in her teeth, José María suffers bouts of depression, an uncle is a kleptomaniac, one of the relatives writes letters to himself, etc. At the same time, this novel shows the foibles of Spanish society where status is determined by one’s associates, by the wearing of finery, and by living on borrowed money. In their history of Spanish literature, Chandler and Schwartz call Galdós “the greatest novelist of the nineteenth century and the only one who deserves to be mentioned in the same breath with great novelists like Balzac, Dickens and Dostoievsky.” The Forbidden, written at the height of the author’s creative powers, is a major work and its publication for an English-speaking audience is long overdue.
Author :
Publisher :
ISBN 13 :
Total Pages : 702 pages
Book Rating : 4.A/5 ( download)
Download or read book Palavra written by and published by . This book was released on 2002 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Amy J Devitt
Publisher : SIU Press
ISBN 13 : 0809387387
Total Pages : 261 pages
Book Rating : 4.8/5 (93 download)
Download or read book Writing Genres written by Amy J Devitt and published by SIU Press. This book was released on 2004-01-29 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Writing Genres, Amy J. Devitt examines genre from rhetorical, social, linguistic, professional, and historical perspectives and explores genre's educational uses, making this volume the most comprehensive view of genre theory today. Writing Genres does not limit itself to literary genres or to ideas of genres as formal conventions but additionally provides a theoretical definition of genre as rhetorical, dynamic, and flexible, which allows scholars to examine the role of genres in academic, professional, and social communities. Writing Genres demonstrates how genres function within their communities rhetorically and socially, how they develop out of their contexts historically, how genres relate to other types of norms and standards in language, and how genres nonetheless enable creativity. Devitt also advocates a critical genre pedagogy based on these ideas and provides a rationale for first-year writing classes grounded in teaching antecedent genres.
