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Memes Emojis And Other Digital Signs
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Book Synopsis Memes, Emojis, and Other Digital Signs: by : Marcel Danesi
Download or read book Memes, Emojis, and Other Digital Signs: written by Marcel Danesi and published by Nova Science Publishers. This book was released on 2022 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Semiotics is being applied more and more to the study of digital media, which have made the production and use of new sign forms a daily event-forms that seem to evanesce almost as quickly as they emerge. These include, especially, memes, emojis, and digital narratives. How are these affecting our perception of meaning? What do they imply for the future narration of history? These are the types of questions that will be examined in this book. It has been written in as non-technical a style as possible, covering the main aspects of traditional semiotic theory and projecting them onto the contemporary world of digital communications"--
Book Synopsis The Digital Mind by : Kristian Bankov
Download or read book The Digital Mind written by Kristian Bankov and published by Springer Nature. This book was released on 2022-02-23 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reveals the core features of digital culture, examined by means of semiotic models and theories. It positions commercial and market principles in the center of the digital semiosphere, avoiding the need to force the new cultural reality into the established textualist or pragmatist paradigms. The theoretic insights and case studies presented here argue for new semiotic models of inquiry that include working with big data, user experience and nethnography, along with conventional approaches. The book develops a new concept of identity in the digital age, analyzing the digital flows of recognition and value, which led to the tremendous success of Social Media and the Web 2.0 era. Self-expression, entertainment and consumerism are seen as the major drivers of identity formation in the post-truth era, where the self can no longer be considered independently of a given person’s communication devices, where a substantial part of it is stored and actualized. It will be of interest to semioticians and researchers working on digital culture.
Book Synopsis The Arts of the Grid by : Liora Bigon
Download or read book The Arts of the Grid written by Liora Bigon and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-10-04 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first collection of interdisciplinary scholarship to expand on gridded modalities, with a strong affinity to the arts. It seeks to inspire new avenues of research by exploring a horizon of gridded relationships among humans, between humans and the environment, and between human and non-human actors. By bringing together philosophical themes and applied practices, the volume traces a genealogy of the "grid" as an exercise in grasping its inherent complexity and incomplete quality. A collective effort by a group of researchers, practitioners, and designers, it promotes an understanding of gridded modalities as complex networks that interact with other networks, generating new meanings and reflecting changes in thought.
Book Synopsis Taxmann's Business Organisation & Management (UGCF) – Simple, concise/crisp, and lucid book giving fundamental clarity on business organisation & management | B.Com. by : Prof. CA Abha Mathur
Download or read book Taxmann's Business Organisation & Management (UGCF) – Simple, concise/crisp, and lucid book giving fundamental clarity on business organisation & management | B.Com. written by Prof. CA Abha Mathur and published by Taxmann Publications Private Limited. This book was released on 2022-11-21 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book gives fundamental clarity on the following: • Evolution of Management • Apprehend its Effect on Future Managers • How Organisations Adapt to Uncertain Environments • Decipher Decision Making Techniques This book helps the reader in getting an insight into the entrepreneurship aspects. This book aims to fulfil the requirement of students of undergraduate courses in commerce and management, particularly the following: • Paper BC-DSC – 1.1 | Semester – I | Core Based on Undergraduate Curriculum Framework (UGCF) for the University of Delhi • Non-Collegiate Women's Education Board (NCWEB) • School of Open Learning (SOL) of the University of Delhi • Various Universities throughout India This book will also be helpful to any aspiring & budding Manager or Entrepreneur. The Present Publication is the Latest Edition, authored by Prof. CA Abha Mathur, with the following noteworthy features: • [Simple, Concise, Crisp & Lucid Language] The subject matter is presented in a systematic & straightforward method, along with a comprehensive explanation of the topics • [Use of Examples, Diagrams & Detailing] has been done to make reading easy and interesting • [Case Studies & To-Do-Exercises] have been included at the end of each chapter to enable the reader to explore and identify practical aspects of Management • [Personal SWOT Analysis] After having gone through the book, the reader will be able to identify their hidden potential personal SWOT analysis and will be well-versed in the business world • [Methodology & Modalities for Setting-up Business] have been included in this book, along with the ways & methods of arranging and managing finances • [Case Studies & Sketches of Successful Entrepreneurial Stories] have been included in this book to boost the morale & provide motivation to the reader • [Latest Trends in various types of ICTs] are included in this book • [Summaries & Questions] have been included at the end of each chapter to enable the students to prepare for the exams • [New Chapter on Indian Ethos and Contemporary Issues in Management] which consists of 14+ topics, out of which some of them are as follows: o Learnings from Religious Books o Business Process Re-engineering o Six Sigma o Concept of Subaltern India o Work-life Balance o Freelancing o Flexi-time o Work from home o Co-sharing/Co-working • [Student-Oriented Book] This book has been developed keeping in mind the following factors: o Interaction of the author/teacher with their students in the classroom o Shaped by the author/teachers' experience of teaching the subject matter at different levels o Reactions and responses of students have also been incorporated at different places in the book Contents of this book are as follows: • Introduction o Nature and Functions of Management o Forms of Business • Business Environment and Entrepreneurship o Business Environment o Entrepreneurship • Planning and Organising o Strategic Planning o Organisational Structures • Directing and Controlling o Motivation o Leadership and Communication • Indian Ethos and Contemporary Issues in Management
Book Synopsis Next Level Grammar for a Digital Age by : Darren Crovitz
Download or read book Next Level Grammar for a Digital Age written by Darren Crovitz and published by Routledge. This book was released on 2022-04-19 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: CO-PUBLISHED BY ROUTLEDGE AND THE NATIONAL COUNCIL OF TEACHERS OF ENGLISH This innovative book explores how digital language and tools can be used to teach applied grammar in the classroom. With a spotlight on internet language, Crovitz, Devereaux, and Moran demonstrate how students can practice rhetorical grammar with digital tools in order to use language purposefully. With an abundance of original strategies, prompts, and questions that tap into students’ existing skills, the book is designed to help students build a meta-awareness of language through critical digital literacy. Drawing on examples and activities from TikTok, Twitter, memes, texting, online videos, digital media, and more, chapters feature lesson plans centered around real-world digital scenarios that will engage and inspire students. Ideal for preservice and inservice English teachers, this book offers a blueprint for helping students use and evaluate language in the digital world and includes practical suggestions for using technology and rhetorical grammar to engage with and compose digital texts.
Download or read book Emoji Speak written by Jieun Kiaer and published by Bloomsbury Publishing. This book was released on 2023-05-18 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing an in-depth discussion of emoji use in a global context, this volume presents the use of emoji as a hugely important facet of computer-mediated communication, leading author Jieun Kiaer to coin the term 'emoji speak'. Exploring why and how emojis are born, and the different ways in which people use them, this book highlights the diversity of emoji speak. Presenting the results of empirical investigations with participants of British, Belgian, Chinese, French, Japanese, Jordanian, Korean, Singaporean, and Spanish backgrounds, it raises important questions around the complexity of emoji use. Though emojis have become ubiquitous, their interpretation can be more challenging. What is humorous in one region, for example, might be considered inappropriate or insulting in another. Whilst emoji use can speed up our communication, we might also question whether they convey our emotions sufficiently. Moreover, far from belonging to the youth, people of all ages now use emoji speak, prompting Kiaer to consider the future of our communication in an increasingly digital world.
Book Synopsis The Role of Language and Symbols in Promotional Strategies and Marketing Schemes by : Epure, Manuela
Download or read book The Role of Language and Symbols in Promotional Strategies and Marketing Schemes written by Epure, Manuela and published by IGI Global. This book was released on 2018-09-28 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the increasingly competitive global market, successful and meaningful intercultural advertising plays a key role in reaching out to consumers from diverse language and cultural backgrounds. Therefore, it is crucial for individuals and businesses to be able to navigate the field of marketing communications to cut through the noise in a consumerist society to persuade their target audience. The Role of Language and Symbols in Promotional Strategies and Marketing Schemes provides emerging research exploring the theoretical and practical aspects of the power of words and symbols used in promotional strategies and marketing schemes. Featuring coverage on a broad range of topics such as shock advertising, branding, and celebrity endorsement, this book is ideally designed for marketers, managers, business professionals, academicians, researchers, and graduate-level students seeking current research on the use of language and symbols in marketing tactics.
Book Synopsis Because Internet by : Gretchen McCulloch
Download or read book Because Internet written by Gretchen McCulloch and published by Penguin. This book was released on 2020-07-21 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: AN INSTANT NEW YORK TIMES BESTSELLER!! Named a Best Book of 2019 by TIME, Amazon, and The Washington Post A Wired Must-Read Book of Summer “Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. Reading her work is like suddenly being able to see the matrix.” —Jonny Sun, author of everyone's a aliebn when ur a aliebn too Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are. Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time. Even the most absurd-looking slang has genuine patterns behind it. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. She explains how your first social internet experience influences whether you prefer "LOL" or "lol," why ~sparkly tildes~ succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread.
Book Synopsis The Semiotics of Emoji by : Marcel Danesi
Download or read book The Semiotics of Emoji written by Marcel Danesi and published by Bloomsbury Publishing. This book was released on 2016-11-17 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shortlisted for the BAAL Book Prize 2017 Emoji have gone from being virtually unknown to being a central topic in internet communication. What is behind the rise and rise of these winky faces, clinking glasses and smiling poos? Given the sheer variety of verbal communication on the internet and English's still-controversial role as lingua mundi for the web, these icons have emerged as a compensatory universal language. The Semiotics of Emoji looks at what is officially the world's fastest-growing form of communication. Emoji, the colourful symbols and glyphs that represent everything from frowning disapproval to red-faced shame, are fast becoming embedded into digital communication. Controlled by a centralized body and regulated across the web, emoji seems to be a language: but is it? The rapid adoption of emoji in such a short span of time makes it a rich study in exploring the functions of language. Professor Marcel Danesi, an internationally-known expert in semiotics, branding and communication, answers the pertinent questions. Are emoji making us dumber? Can they ultimately replace language? Will people grow up emoji literate as well as digitally native? Can there be such a thing as a Universal Visual Language? Read this book for the answers.
Download or read book Grey Spaces written by Jeffrey W. Driver and published by Wipf and Stock Publishers. This book was released on 2022-11-22 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: Churches around the world have been confronted by shame and culpability in widespread revelations of child sexual abuse. In this book, Jeffrey Driver, who has served the Australian Anglican Church as both a diocesan bishop and archbishop, explores some of the underlying cultural and theological influences that may have predisposed the possibility of abuse, as well as the defensiveness and cover-ups that sometimes followed. The first responses of most churches to the revelations of abuse were, of necessity, mostly structural and programmatic. Recognizing the institutional temptation to do only enough to settle a crisis, Jeffrey Driver calls for something different from the churches. Drawing on the imagery of Holy Saturday, he encourages a deeper journey of reflection and change, for churches and church leaders to linger reflectively in the grey spaces of loss and shame long enough to hear the voice of God addressing them through the vulnerable and the wounded once more, calling the church back to itself and into a deeper, humbler relationship with the world it is called to serve.
Download or read book Design for Motion written by Austin Shaw and published by Routledge. This book was released on 2019-10-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining art and design principles with creative storytelling and professional savvy, this book covers everything a serious motion designer needs to make their artistic visions a reality and confidently produce compositions for clients. In this updated second edition of Design for Motion, author Austin Shaw explores the principles of motion design, teaching readers how to creatively harness the essential techniques of this diverse and innovative medium to create compelling style frames, design boards, and motion design products. Lessons are augmented by illustrious full-color imagery and practical exercises, allowing you to put the techniques covered into immediate practical context. Industry leaders, pioneers, and rising stars contribute their professional perspectives, share personal stories, and provide visual examples of their work. This second edition also includes updates on the following: Illustration techniques Typography Compositing Visual storytelling Incorporating 3D elements Social/mobile-first design Portfolio and concept development How to develop a distinct personal design style, and much more Plumb the depths of core motion design fundamentals and harness the essential techniques of this diverse and innovative medium. An accompanying Companion Website (www.routledge.com/cw/shaw) features video tutorials, a student showcase, and more.
Book Synopsis Language, Society and Power by : Annabelle Mooney
Download or read book Language, Society and Power written by Annabelle Mooney and published by Routledge. This book was released on 2018-10-26 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Language, Society and Power is an accessible introduction to studying language in a variety of social contexts. This book examines the ways language functions, how it influences the way we view society and how it varies according to age, ethnicity, class and gender. It considers whether representations of people and their language matter, explores how identity is constructed and performed, and considers the creative potential of language in the media, politics and everyday talk. The fifth edition of this popular textbook features: Updated chapters with new activities; Examples that include material related to youth language, computer-mediated communication, texting and electronic communication; New material on online mass media, fake news and Twitter as a form of political agency; More discussion of social media, social networking, memes and mobile communication; An introduction to the concepts of translanguaging and superdiversity; An expanded Gender chapter that questions binary gender identities; A companion website which includes more video material to support learning as students make their way through the book. Language, Society and Power assumes no linguistic background among readers, and is a must-read for all students of English language and linguistics, media, communication, cultural studies, sociology and psychology who are studying language and society for the first time.
Book Synopsis Introducing Linguistics by : Jonathan Culpeper
Download or read book Introducing Linguistics written by Jonathan Culpeper and published by Taylor & Francis. This book was released on 2022-12-30 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing Linguistics brings together the work of scholars working at the cutting-edge of the field of linguistics, creating an accessible and wide-ranging introductory level textbook for newcomers to this area of study. The textbook: • Provides broad coverage of the field, comprising five key areas: language structures, mind and society, applications, methods, and issues; • Presents the latest research in an accessible way; • Incorporates examples from a wide variety of languages – from isiZulu to Washo – throughout; • Treats sign language in numerous chapters as yet another language, rather than a ‘special case’ confined to its own chapter; • Includes recommended readings and resource materials, and is supplemented by a companion website. This textbook goes beyond description and theory, giving weight to application and methodology. It is authored by a team of leading scholars from the world-renowned Lancaster University department, who have drawn on both their research and extensive classroom experience. Aimed at undergraduate students of linguistics, Introducing Linguistics is the ideal textbook to introduce students to the field of linguistics.
Book Synopsis Digital Food Cultures by : Deborah Lupton
Download or read book Digital Food Cultures written by Deborah Lupton and published by Routledge. This book was released on 2020-02-25 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the interrelations between food, technology and knowledge-sharing practices in producing digital food cultures. Digital Food Cultures adopts an innovative approach to examine representations and practices related to food across a variety of digital media: blogs and vlogs (video blogs), Facebook, Instagram, YouTube, technology developers’ promotional media, online discussion forums and self-tracking apps and devices. The book emphasises the diversity of food cultures available on the internet and other digital media, from those celebrating unrestrained indulgence in food to those advocating very specialised diets requiring intense commitment and focus. While most of the digital media and devices discussed in the book are available and used by people across the world, the authors offer valuable insights into how these global technologies are incorporated into everyday lives in very specific geographical contexts. This book offers a novel contribution to the rapidly emerging area of digital food studies and provides a framework for understanding contemporary practices related to food production and consumption internationally.
Download or read book After Nativism written by Ash Amin and published by John Wiley & Sons. This book was released on 2023-10-09 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, many people in democracies are turning to a strongarm politics for reassurance against globalization, uncertainty and precarity. In countries ranging from the US and the UK to Brazil, India and Turkey, support has grown for a nativist politics attacking migrants, minorities, liberals and elites as enemies of the nation. Is there a politics of belonging that progressive forces could mobilize to counteract these trends? After Nativism takes up this question, arguing that disarming nativism will require more than improving the security and wellbeing of the ‘left-behind’. The lines drawn by nativism are of an affective nature about imagined community, with meanings of belonging and voice lying at the heart of popular perceptions of just dues. This, argues Ash Amin, is the territory that progressive forces – liberal, social democratic, socialist – need to reclaim in order to shift public sentiment away from xenophobic intolerance towards one of commonality amid difference as a basis for facing existential risk and uncertainty. The book proposes a relational politics of belonging premised on the encounter, fugitive aesthetics, public interest politics, collaboration over common existential threats, and daily collectives and infrastructures of wellbeing. There is ground for progressives to mount a counter-aesthetics of belonging that will convince the discontents of neoliberal globalization that there is a better alternative to nativism.
Book Synopsis Follow the Feeling by : Kai D. Wright
Download or read book Follow the Feeling written by Kai D. Wright and published by John Wiley & Sons. This book was released on 2019-07-16 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elevate your brand, create a compelling brand story, and build brand loyalty In Follow the Feeling, strategy advisor Kai D. Wright answers a critical question plaguing entrepreneurs, brand strategists, marketers, and leaders: how do you grow your brand in a noisy world? Analyzing 1,500 fast-growing companies from Alibaba to Zara, the Columbia University lecturer and Ogilvy global consulting partner unpacks five branding secrets. Starting with behavioral economic principles and ending with a new systems-based approach to brand building, Wright offers readers one constant that trumps the hundreds of factors entangling brand value—feelings. Follow the Feeling will show you how to best build and position your brand so you can stand out from competitors, build a tribe, and engineer a positive feeling across five important branding territories—lexicon, audio cues, visual stimuli, experience, and culture. Sharing real-world lessons and practical advice he has gained helping everyone from Sean Diddy Combs and Meghan Trainor to Bank of America and HP, Wright can help you develop and implement shareable, culturally-infectious branding strategies. Through storytelling, global research, and practical tips, this valuable book will help you and your organization: Efficiently create and deploy a comprehensive brand strategy across the organization Quickly launch new brands or reboot existing brands for growth Build tribes from audiences, consumers, clients, and partners Lean into the convergence of communication, culture, digital, and technology Regardless of industry or sector, branding is essential for companies, nonprofits, and even individuals. Follow the Feeling: Brand Building in a Noisy World is a must-have resource for anyone from C-Suite executives to aspiring entrepreneurs seeking to unleash the full potential of their brand. And in this world of ever-increasing metrics paired with waning attentiveness, it’s not just what your brand does, it’s how your brand makes your customers feel.
Book Synopsis Making Data in Qualitative Research by : Laura L. Ellingson
Download or read book Making Data in Qualitative Research written by Laura L. Ellingson and published by Routledge. This book was released on 2020-03-09 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making Data in Qualitative Research offers a generative alternative to outdated approaches to data collection. By reimagining methods through a model of data engagement, qualitative researchers consider what is at stake—ethically, methodologically, and theoretically—when we co-create data and imagine possibilities for doing data differently. Ellingson and Sotirin draw on critical, intersectional perspectives, including feminist, poststructuralist, new materialist, and postqualitative theorizing, to refigure methodological practices of data collection for the contemporary moment. Ellingson and Sotirin’s data engagement model offers a vibrant framework through which data are made rather than found; assembled rather than collected or gathered; and becoming or dynamic rather than static. Further, pragmatism, compassion, and joy form a compelling ethical foundation for engaging with qualitative data reflecting the full range of critical, postpositivist, intepretivist, and arts-based research methods. Chapters illuminate creative possibilities for engaging fieldnotes, audio/video recordings and photographs, transcription, digital/online data, participatory data, and self-as-data. Making Data in Qualitative Research is a great resource for researchers who want to move past simplistic approaches to qualitative data collection and embrace provocative possibilities for engaging with data. Bridging abstract theorizing and pragmatic strategies for making a wide variety of data, this book will appeal to graduate (and advanced undergraduate) qualitative methods students and early career researchers, as well as to advanced scholars looking to update and expand the scope of their methods.
