Media Messages In American Presidential Elections

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Media Messages in American Presidential Elections

Author : Diana Owen
Publisher : Praeger
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Media Messages in American Presidential Elections by : Diana Owen

Download or read book Media Messages in American Presidential Elections written by Diana Owen and published by Praeger. This book was released on 1991-01-18 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during the 1984 and 1988 presidential campaigns, Owen compares these four message categories to determine their relative importance to voters. In addition she investigates how individuals make use of messages in establishing their perception of candidates and issues. Mass communication's uses and gratifications approach provides this study's theoretical foundation. The book is designed for researchers and students in communications and mass media, voting behavior, and public opinion. Using surveys conducted during the 1984 and 1988 presidential campaigns, Diana Owen first addresses two basic research questions. How do media messages transmitted during presidential elections shape voter attitudes toward and perceptions of candidates and campaign issues? Do different types of media messages influence voters' feelings about candidates and elections in different ways? Focusing on candidate advertisements, newspaper and television news stories, poll results, and presidential debates, she also ties voters' general media use habits to the way they receive and process media messages.

The Mass Media Election

Author : Thomas E. Patterson
Publisher :
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Mass Media Election by : Thomas E. Patterson

Download or read book The Mass Media Election written by Thomas E. Patterson and published by . This book was released on 1980 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: A detailed study of presidential election news coverage and its effect on voters focuses on the news audience and the images of candidates.

Mediating the Vote

Author : Michael Pfau
Publisher : Rowman & Littlefield
ISBN 13 : 9780742541443
Total Pages : 192 pages
Book Rating : 4.5/5 (414 download)

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Book Synopsis Mediating the Vote by : Michael Pfau

Download or read book Mediating the Vote written by Michael Pfau and published by Rowman & Littlefield. This book was released on 2007 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sea change is taking place in how people use media, and it affects not only how people perceive political candidates and where they get their information, but also--more broadly--their basic democratic values. Mediating the Vote systematically explores a number of questions about media use and its relation to democratic engagement, analyzing the effects of communication forms on the 2004 presidential elections. Are Democratic and Republican voters increasingly turning to different outlets for information about candidates and campaigns and, if so, what does this mean for political discourse? Which communication forms--newspapers, television news programs, the Internet, or films--had the greatest impact on people's perceptions of the presidential candidates during the 2004 campaigns? Do different forms of media affect people, either intellectually or emotionally, in distinct ways? And do some communication forms elevate, whereas others degrade, basic democratic values? This book probes these questions and more, and the results contribute to an important goal in political communication studies: creating a more refined, integrated, and--ultimately--precise picture of how media affects democratic engagement.

Controlling the Message

Author : Victoria A. Farrar-Myers
Publisher : NYU Press
ISBN 13 : 1479867594
Total Pages : 324 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Controlling the Message by : Victoria A. Farrar-Myers

Download or read book Controlling the Message written by Victoria A. Farrar-Myers and published by NYU Press. This book was released on 2015-03-27 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Broken down into sections that examine new media strategy from the highest echelons of campaign management all the way down to passive citizen engagement with campaign issues in places like online comment forums, the book ultimately reveals that political messaging in today's diverse new media landscape is a fragile, unpredictable, and sometimes futile process. The result is a collection that both interprets important historical data from a watershed campaign season and also explains myriad approaches to political campaign media scholarship.

How the News Media Fail American Voters

Author : Kenneth Dautrich
Publisher : Columbia University Press
ISBN 13 : 9780231111775
Total Pages : 220 pages
Book Rating : 4.1/5 (117 download)

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Book Synopsis How the News Media Fail American Voters by : Kenneth Dautrich

Download or read book How the News Media Fail American Voters written by Kenneth Dautrich and published by Columbia University Press. This book was released on 1999 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is often noted that the public is frustrated with the news media. But what do American voters really think about how the media present political information? While studies have examined how the news shapes opinions as well as what people respond to and remember, this is the first book to provide an in-depth analysis of how voters use and evaluate the news media in political elections and the impact these trends have on their use of the news. Kenneth Dautrich and Thomas H. Hartley performed a four-wave national panel survey of voters during the 1996 presidential campaign. They found that although voters are profoundly dissatisfied with the usefulness of news in helping them make decisions, they are unlikely to stop using the news media or switch media (from network news to public broadcasting, for instance). Thus the media have little incentive to adjust to the needs or wishes of voters. Here is an important contribution to the debate about the responsibilities of the news media raging among pundits and policymakers.

Crosstalk

Author : Marion R. Just
Publisher : University of Chicago Press
ISBN 13 : 9780226420202
Total Pages : 336 pages
Book Rating : 4.4/5 (22 download)

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Book Synopsis Crosstalk by : Marion R. Just

Download or read book Crosstalk written by Marion R. Just and published by University of Chicago Press. This book was released on 1996-06-15 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining political advertisements, news coverage, ad watches, and talk shows in Los Angeles, Boston, Winston-Salem, and Fargo/Moorhead, the authors chart the impact of different information environments on citizens and show how people developed images of candidates over the course of the campaign. Crosstalk presents persuasive evidence that campaigns do matter, that citizens are active participants in the campaign process, and their perceptions of a candidate's character is the central factor in the voting process.

Mass Media and American Politics

Author : Johanna Dunaway
Publisher : CQ Press
ISBN 13 : 1544391013
Total Pages : 616 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Mass Media and American Politics by : Johanna Dunaway

Download or read book Mass Media and American Politics written by Johanna Dunaway and published by CQ Press. This book was released on 2022-02-13 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive, trusted core text on media’s impact on attitudes, behavior, elections, politics, and policymaking, Mass Media and American Politics is known for its readable introduction to the literature and theory of the field, and for staying current with each new edition on issues of new and social media, media ownership, the regulatory environment, infotainment, and war-time reporting. Written by the late Doris Graber--a scholar who has played an enormous role in establishing and shaping the field of mass media and American politics--and now lead by Johanna Dunaway, this book has set the standard for the course. New to this edition: Extensive coverage of political misinformation - the role changing communication technologies and mass media more generally are playing in its consumption and dissemination, as well as how the press is handling and should handle reporting on political misinformation, especially as it pertains to the presidency, elections, and crises like Covid-19. Updated coverage of the role social media and other popular digital platforms are playing (or not playing) in the effort to stop the spread of mis- and dis-information on their platforms, with special attention to both foreign and domestic efforts to use these platforms to incite violence, cause confusion about, and/or encourage distrust in, democratic institutions. Expanded treatment of rising affective, social, and ideological polarization in politics, with a special focus on whether and how mass media are contributing to these forms of polarization. New updates on causes and consequences of expanding news deserts, declining local news, and rampant growth of hedge-fund media ownership. Up to date coverage of what researchers are learning about the implications of growth in digital, social and mobile media use. What does it mean for attention to news and politics?

Media Messages in American Presidential Elections

Author : Diana Owen
Publisher : Greenwood Publishing Group
ISBN 13 : 9780313263620
Total Pages : 230 pages
Book Rating : 4.2/5 (636 download)

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Book Synopsis Media Messages in American Presidential Elections by : Diana Owen

Download or read book Media Messages in American Presidential Elections written by Diana Owen and published by Greenwood Publishing Group. This book was released on 1991-01-18 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during the 1984 and 1988 presidential campaigns, Owen compares these four message categories to determine their relative importance to voters. In addition she investigates how individuals make use of messages in establishing their perception of candidates and issues. Mass communication's uses and gratifications approach provides this study's theoretical foundation. The book is designed for researchers and students in communications and mass media, voting behavior, and public opinion. Using surveys conducted during the 1984 and 1988 presidential campaigns, Diana Owen first addresses two basic research questions. How do media messages transmitted during presidential elections shape voter attitudes toward and perceptions of candidates and campaign issues? Do different types of media messages influence voters' feelings about candidates and elections in different ways? Focusing on candidate advertisements, newspaper and television news stories, poll results, and presidential debates, she also ties voters' general media use habits to the way they receive and process media messages.

Communication and Midterm Elections

Author : John Allen Hendricks
Publisher : Springer
ISBN 13 : 1137488018
Total Pages : 297 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Communication and Midterm Elections by : John Allen Hendricks

Download or read book Communication and Midterm Elections written by John Allen Hendricks and published by Springer. This book was released on 2016-01-26 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive examination of midterm elections from the lens of communications and media coverage. Using a wide variety of methods, this contributed volume covers the differences, similarities, and challenges unique to midterm elections.

Crosstalk

Author : Marion R. Just
Publisher : University of Chicago Press
ISBN 13 : 0226420213
Total Pages : 323 pages
Book Rating : 4.2/5 (264 download)

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Book Synopsis Crosstalk by : Marion R. Just

Download or read book Crosstalk written by Marion R. Just and published by University of Chicago Press. This book was released on 1996-06-15 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining political advertisements, news coverage, ad watches, and talk shows in Los Angeles, Boston, Winston-Salem, and Fargo/Moorhead, the authors chart the impact of different information environments on citizens and show how people developed images of candidates over the course of the campaign. Crosstalk presents persuasive evidence that campaigns do matter, that citizens are active participants in the campaign process, and their perceptions of a candidate's character is the central factor in the voting process.

Controlling the Message

Author : Victoria A. Farrar-Myers
Publisher : NYU Press
ISBN 13 : 1479886351
Total Pages : 324 pages
Book Rating : 4.4/5 (798 download)

DOWNLOAD NOW!

Book Synopsis Controlling the Message by : Victoria A. Farrar-Myers

Creatures of Politics

Author : Michael Lempert
Publisher : Indiana University Press
ISBN 13 : 0253007569
Total Pages : 284 pages
Book Rating : 4.2/5 (53 download)

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Book Synopsis Creatures of Politics by : Michael Lempert

Download or read book Creatures of Politics written by Michael Lempert and published by Indiana University Press. This book was released on 2012-09-12 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This analysis of campaign messaging and image-making is “a fascinating read and an illuminating look into the complex realm of political rhetoric” (Publishers Weekly). It’s a common complaint that a presidential candidate’s style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate’s every slip, gaffe, and peccadillo. This book explores political communication in American presidential politics, focusing on what insiders call “message.” Message, Michael Lempert and Michael Silverstein argue, is not simply an individual’s positions on the issues but the craft used to fashion the creature the public sees as the candidate. Lempert and Silverstein examine some of the revelatory moments in debates, political ads, interviews, speeches, and talk shows to explain how these political creations come to have a life of their own. From the pandering “Flip-Flopper” to the self-reliant “Maverick,” the authors demonstrate how these figures are fashioned out of the verbal, gestural, sartorial, behavioral—as well as linguistic—matter that comprises political communication. “This book captures better than any other the way ‘messaging’ works . . . their lively account of the culture of presidential communication remains sensitive to both the comedy and the seriousness of its subject.” —Michael Warner, Yale University

The Nightly News Nightmare

Author : Stephen J. Farnsworth
Publisher : Rowman & Littlefield
ISBN 13 : 9780742553781
Total Pages : 264 pages
Book Rating : 4.5/5 (537 download)

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Book Synopsis The Nightly News Nightmare by : Stephen J. Farnsworth

Download or read book The Nightly News Nightmare written by Stephen J. Farnsworth and published by Rowman & Littlefield. This book was released on 2007 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beginning with the 1988 presidential election and now updated through 2004, The Nightly News Nightmare shows how network news coverage of what is arguably the nation's most important political event has declined. Through extensive analysis of news content from the 'Big Three' and Fox, acclaimed media scholars Farnsworth and Lichter compare what the candidates said with what the networks say they said and judge the disparity a nightmare. The authors go on to suggest that perhaps the candidates themselves do a better job of portraying the campaigns than those who used to be the trusted network guardians of the news. While making clear that overall coverage of the Bush-Kerry race marked an improvement compared to previous elections, Farnsworth and Lichter also point out that in other ways, things were worse.

U.S. Media and Elections in Flux

Author : David A. Jones
Publisher : Routledge
ISBN 13 : 131767927X
Total Pages : 143 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis U.S. Media and Elections in Flux by : David A. Jones

Download or read book U.S. Media and Elections in Flux written by David A. Jones and published by Routledge. This book was released on 2016-02-26 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paid, earned, and social media are all crucial elements of modern electioneering, yet there is a scarcity of supplementary texts for campaigns and election courses that cover all types of media. Equally, media and politics courses cover election-related topics, yet there are few books that cover these subjects comprehensively. This brief and accessible book bridges the gap by discussing media in the context of U.S elections. David A. Jones divides the book into two parts, with the first analyzing the wide array of media outlets citizens use to inform themselves during elections. Jones covers traditional, mainstream news media and opinion/entertainment-based media, as well as new media outlets such as talk shows, blogs, and late-night comedy programs. The second half of the book assesses how campaigns and candidates have adapted to the changing media environment. These chapters focus on earned media strategies, paid media strategies, and social media strategies. Written in a concise and accessible style while including recent scholarly research, the book will appeal to students with its combination of academic rigor and readability. U.S. Media and Elections in Flux will be a useful supplementary textbook for courses on campaigns and elections, media and politics, and American introductory politics.

Mass Media and American Politics

Author : Doris Appel Graber
Publisher :
ISBN 13 :
Total Pages : 420 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Mass Media and American Politics by : Doris Appel Graber

Download or read book Mass Media and American Politics written by Doris Appel Graber and published by . This book was released on 1984 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Media Politics

Author : F. Christopher Arterton
Publisher : Free Press
ISBN 13 :
Total Pages : 248 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Media Politics by : F. Christopher Arterton

Download or read book Media Politics written by F. Christopher Arterton and published by Free Press. This book was released on 1984 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Obama Victory

Author : Kate Kenski
Publisher : Oxford University Press
ISBN 13 : 0199779856
Total Pages : 390 pages
Book Rating : 4.1/5 (997 download)

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Book Synopsis The Obama Victory by : Kate Kenski

Download or read book The Obama Victory written by Kate Kenski and published by Oxford University Press. This book was released on 2010-07-14 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Barack Obama's stunning victory in the 2008 presidential election will go down as one of the more pivotal in American history. Given America's legacy of racism, how could a relatively untested first-term senator with an African father defeat some of the giants of American politics? In The Obama Victory, Kate Kenski, Bruce Hardy, and Kathleen Hall Jamieson draw upon the best voter data available, The National Annenberg Election Survey, as well as interviews with key advisors to each campaign, to illuminate how media, money, and messages shaped the 2008 election. They explain how both sides worked the media to reinforce or combat images of McCain as too old and Obama as not ready; how Obama used a very effective rough-and-tumble radio and cable campaign that was largely unnoticed by the mainstream media; how the Vice Presidential nominees impacted the campaign; how McCain's age and Obama's race affected the final vote, and much more. Briskly written and filled with surprising insights, The Obama Victory goes beyond opinion to offer the most authoritative account available of precisely how and why Obama won the presidency.