EBOOK: Media and their Publics

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Author :
Publisher : McGraw-Hill Education (UK)
ISBN 13 : 0335236774
Total Pages : 187 pages
Book Rating : 4.3/5 (352 download)

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Book Synopsis EBOOK: Media and their Publics by : Michael Higgins

Download or read book EBOOK: Media and their Publics written by Michael Higgins and published by McGraw-Hill Education (UK). This book was released on 2008-09-16 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible and thought-provoking book provides a critical insight into the relationship between the media and the public. It examines the way in which the public is represented, referred to and portrayed in the media, and how the media acts or speaks on the public’s behalf. The first part explores the political side of the relationship between the media and the public. This includes interesting discussion of advocacy in political interviews and the discursive arrangement of political discussion programmes. The second part of the book examines a range of discourses outside of the political realm. Michael Higgins looks at the construction of ordinariness, authenticity and public legitimacy, the relationship between institutional and media expertise, and the exercise of public decency. He argues that what unites the relationships between media and forms of public are their concern with wider issues of politics, governance, and cultural influence. The author offers a range of illustrative examples of broadcasting from US, Australian and British contexts, providing students with a rage of engaging international examples with which to draw comparisons and compare their own media experiences. Each chapter includes recommended texts for further reading and questions for discussion. The Media and Their Publics is an essential text for students and researchers in media studies, cultural policy and political communications.

Affective Publics

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Publisher : Oxford University Press
ISBN 13 : 0199999732
Total Pages : 173 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis Affective Publics by : Zizi Papacharissi

Download or read book Affective Publics written by Zizi Papacharissi and published by Oxford University Press. This book was released on 2015 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past few decades, we have witnessed the growth of movements using digital means to connect with broader interest groups and express their points of view. These movements emerge out of distinct contexts and yield different outcomes, but tend to share one thing in common: online and offline solidarity shaped around the public display of emotion. Social media facilitate feelings of engagement, in ways that frequently make people feel re-energized about politics. In doing so, media do not make or break revolutions but they do lend emerging, storytelling publics their own means for feeling their way into events, frequently by making those involved a part of the developing story. Technologies network us but it is our stories that connect us to each other, making us feel close to some and distancing us from others. Affective Publics explores how storytelling practices facilitate engagement among movements tuning into a current issue or event by employing three case studies: Arab Spring movements, various iterations of Occupy, and everyday casual political expressions as traced through the archives of trending topics on Twitter. It traces how affective publics materialize and disband around connective conduits of sentiment every day and find their voice through the soft structures of feeling sustained by societies. Using original quantitative and qualitative data, Affective Publics demonstrates, in this groundbreaking analysis, that it is through these soft structures that affective publics connect, disrupt, and feel their way into everyday politics.

Media And Their Publics

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Author :
Publisher : McGraw-Hill Education (UK)
ISBN 13 : 0335219292
Total Pages : 187 pages
Book Rating : 4.3/5 (352 download)

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Book Synopsis Media And Their Publics by : Higgins, Michael

Download or read book Media And Their Publics written by Higgins, Michael and published by McGraw-Hill Education (UK). This book was released on 2008-09-01 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: The public is so central to discussions of the role of broadcasting in civil society that it often passes without comment. This work offers a critical insight into this key component of media policy and practice. It covers areas such as techniques of political interview and political discussion programmes.

Journalism and PR

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Publisher : Bloomsbury Publishing
ISBN 13 : 0857725653
Total Pages : 160 pages
Book Rating : 4.8/5 (577 download)

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Book Synopsis Journalism and PR by : John Lloyd

Download or read book Journalism and PR written by John Lloyd and published by Bloomsbury Publishing. This book was released on 2014-11-18 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and - often - mutual distrust. The two professions have vied with each other for primacy: journalists could open or close the gates, but PR had the stories, the contacts and often the budgets for extravagant campaigns. The arrival of the internet, and especially of social media, has changed much of that. These new technologies have turned the audience into players - who play an important part in making the reputation, and the brand, of everyone from heads of state to new car models vulnerable to viral tweets and social media attacks. Companies, parties and governments are seeking more protection - especially since individuals within these organisations can themselves damage, even destroy, their brand or reputation with an ill-chosen remark or an appearance of arrogance. The pressures, and the possibilities, of the digital age have given public figures and institutions both a necessity to protect themselves, and channels to promote themselves free of news media gatekeepers. Political and corporate communications professionals have become more essential, and more influential within the top echelons of business, politics and other institutions. Companies and governments can now - must now - become media themselves, putting out a message 24/7, establishing channels of their own, creating content to attract audiences and reaching out to their networks to involve them in their strategies Journalism is being brought into these new, more influential and fast growing communications strategies. And, as newspapers struggle to stay alive, journalists must adapt to a world where old barriers are being smashed and new relationships built - this time with public relations in the driving seat. The world being created is at once more protected and more transparent; the communicators are at once more influential and more fragile. This unique study illuminates a new media age.

Courting the Media

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313082170
Total Pages : 205 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis Courting the Media by : Margaret Mackenzie

Download or read book Courting the Media written by Margaret Mackenzie and published by Bloomsbury Publishing USA. This book was released on 2006-11-30 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media relations are not just for the rich and famous. Mackenzie takes readers behind the scenes of high-profile cases in which men, women, and even children were thrust into the spotlight—many because they were victims of unwarranted prosecution by the justice system and inaccurate depiction by the press. With media-savvy guidance from Mackenzie, these people and their lawyers successfully challenged the prejudiced portraits that police and prosecutors tried to present. In this book, Mackenzie also weighs in on celebrity cases, analyzing how they and their lawyers used the media to their advantage, or how they failed to do so. Mackenzie is a consummate expert in the use of media relations in the court of law. Her conviction that a right to demand a fair portrayal by the press must not be reserved for the prosecution or the wealthy has propelled her career as she has fought for the falsely accused, the unjustly portrayed, and their families. The media coverage of suspects or defendants by CNN, the nightly news, the New York Times, or the local paper affects the court of public opinion, even before their trials, and is often as important as what happens in front of a judge or jury. Private industry and corporations have long used media consultants. Prosecutors have public information officers to advise their lawyers. To level the playing field, all lawyers need to be ready to represent their clients before the media as well as the jury. Not only can this be done ethically, but as Mackenzie shows in this book, given what defendants are up against today, it may be unethical to ignore the media when the other side is using every possible opportunity to advance their portrayal of the accused or the victim.

The Interplay of Influence

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Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Interplay of Influence by : Kathleen Hall Jamieson

Download or read book The Interplay of Influence written by Kathleen Hall Jamieson and published by . This book was released on 1988 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Social Media and Public Relations

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Publisher : Pearson Education
ISBN 13 : 0132983214
Total Pages : 177 pages
Book Rating : 4.1/5 (329 download)

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Book Synopsis Social Media and Public Relations by : Deirdre Breakenridge

Download or read book Social Media and Public Relations written by Deirdre Breakenridge and published by Pearson Education. This book was released on 2012 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title, by social marketing pioneer Deirdre Breakenridge, teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world.

The Media and The Public

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Publisher : John Wiley & Sons
ISBN 13 : 1405160411
Total Pages : 200 pages
Book Rating : 4.4/5 (51 download)

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Book Synopsis The Media and The Public by : Stephen Coleman

Download or read book The Media and The Public written by Stephen Coleman and published by John Wiley & Sons. This book was released on 2010-03-15 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media and the Public explores the ways a range of media, from the press to television to the Internet, have constructed and represented the public. Provides a new synthesis of recent research exploring the relationship between media and their publics Identifies ways in which different publics are subverting the gatekeeping of mainstream media in order to find a voice and communicate with others Situates contemporary media-public discourse and relationships in an historical context in order to show the origin of contemporary public/political engagement Creates a theoretical expansion on the role of the media in accessing or denying the articulation of public voices, and the ways in which publics are harnessing new media formats to produce richer and more complex forms of political engagement

Social Media in the Public Sector

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Publisher : John Wiley & Sons
ISBN 13 : 1118109945
Total Pages : 324 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Social Media in the Public Sector by : Ines Mergel

Download or read book Social Media in the Public Sector written by Ines Mergel and published by John Wiley & Sons. This book was released on 2012-10-30 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grounded in solid research, Social Media in the Public Sector explores the myriad uses of social media in the public sector and combines existing practices with theories of public administration, networked governance, and information management. Comprehensive in scope, the book includes best practices, the strategic, managerial, administrative, and procedural aspects of using social media, and explains the theoretical dimensions of how social behavior affects the adoption of social media technologies. Praise for Social Media in the Public Sector "Mergel has produced a foundational work that combines the best kind of scholarship with shoe-leather reporting and anthropology that highlights the debates that government agencies are struggling to resolve and the fruits of their efforts as they embrace the social media revolution. Social Media in the Public Sector is a first and sets a high standard against which subsequent analysis will be measured." —Lee Rainie, director, Pew Research Center's Internet & American Life Project "Mergel is an award-winning author who again wields her story skills in this book. She excels in explaining in concrete, practical terms how government managers can use social media to serve the public. Her book puts years of research into one handy guide. It's practical. It's readable. And it's an essential read." —John M. Kamensky, senior fellow, IBM Center for The Business of Government "Mergel moves beyond the hype with detailed, comprehensive research on social media technologies, use, management, and policies in government. This book should be required reading for researchers and public managers alike." —Jane Fountain, professor and director, National Center for Digital Government, University of Massachusetts Amherst "Comprehensive and compelling, Social Media in the Public Sector makes the case that to achieve Government 2.0, agencies must first adopt Web 2.0 social technologies. Mergel explains both how and why in this contemporary study of traditional institutions adopting and adapting to new technologies." —Beth Simone Noveck, United States Deputy Chief Technology Officer (2009-2011)

Setting the Agenda

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Publisher : John Wiley & Sons
ISBN 13 : 0745637132
Total Pages : 281 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis Setting the Agenda by : Maxwell McCombs

Download or read book Setting the Agenda written by Maxwell McCombs and published by John Wiley & Sons. This book was released on 2013-05-09 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Setting the Agenda describes the mass media’s significant and sometimes controversial role in determining which topics are at the centre of public attention and action. Although Walter Lippman captured the essence of the media’s powerful influence early in the last century with his phrase, “the world outside and the pictures in our heads,” a detailed, empirical elaboration of this agenda-setting role of the mass media did not begin until the final quarter of the 20th century. In this comprehensive book, Maxwell McCombs, one of the founding fathers of agenda-setting tradition of research, synthesizes the hundreds of scientific studies carried out on this central role of the mass media in the shaping of public opinion. Across the world, the mass media strongly influences what the pictures of public affairs "in our heads" are about. The mass media also influences the very details of those pictures. In addition to describing this media influence on what we think about and how we think about it, Setting the Agenda also discusses the sources of these media agendas, the psychological explanation for their impact on the public agenda, and the subsequent consequences for attitudes, opinions and behaviour.

Media, Anthropology and Public Engagement

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Publisher : Berghahn Books
ISBN 13 : 1782388478
Total Pages : 236 pages
Book Rating : 4.7/5 (823 download)

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Book Synopsis Media, Anthropology and Public Engagement by : Sarah Pink

Download or read book Media, Anthropology and Public Engagement written by Sarah Pink and published by Berghahn Books. This book was released on 2015-10-01 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary anthropology is done in a world where social and digital media are playing an increasingly significant role, where anthropological and arts practices are often intertwined in museum and public intervention contexts, and where anthropologists are encouraged to engage with mass media. Because anthropologists are often expected and inspired to ensure their work engages with public issues, these opportunities to disseminate work in new ways and to new publics simultaneously create challenges as anthropologists move their practice into unfamiliar collaborative domains and expose their research to new forms of scrutiny. In this volume, contributors question whether a fresh public anthropology is emerging through these new practices.

Media and Public Relations Research in Post-Socialist Societies

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Publisher : Rowman & Littlefield
ISBN 13 : 1793607370
Total Pages : 275 pages
Book Rating : 4.7/5 (936 download)

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Book Synopsis Media and Public Relations Research in Post-Socialist Societies by : Maureen C. Minielli

Download or read book Media and Public Relations Research in Post-Socialist Societies written by Maureen C. Minielli and published by Rowman & Littlefield. This book was released on 2021-03-17 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media and Public Relations Research in Post-Socialist Societies tracks the birth, development, and contemporary expansion of communication research, with a focus on public relations and media research in post-socialist societies. This collection illuminates the current state of media and communication studies in Eastern Europe, Central Europe, and Central Asia. Contributors discuss and demonstrate various issues of disciplinary roots and tensions, institutional constraints, study development, and contemporary status. This book also illustrates diverse types of traditional and contemporary communication studies from humanities and social science perspectives, ranging from linguistics to health communication. This collection focuses on both traditional and modern scholarship that has arisen due to international scholarly efforts, the advent of technology, and national research interests. Readers will have the opportunity to intellectually discuss the conceptual, theoretical, and practical issues that have occurred within the past twenty years regarding public relations, mass communication, and media studies in post-socialist societies. The analyses in this book lead readers to consider potential resolutions to some of the current dialectical tensions that are affecting post-socialist communication studies and contemplate how reflecting on these tensions informs the broader field of communication worldwide.

Public Policy and the Mass Media

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Publisher : Routledge
ISBN 13 : 1135168016
Total Pages : 342 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis Public Policy and the Mass Media by : Sigrid Koch-Baumgarten

Download or read book Public Policy and the Mass Media written by Sigrid Koch-Baumgarten and published by Routledge. This book was released on 2010-02-25 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: The mass media are playing an increasingly central role in modern political life that expands beyond their traditional function as mediators between the world of politics and the citizens. This volume explores the extent and circumstances under which the media affects public policy; whether the political impact of the media is confined to the public representation of politics or whether their influence goes further to also affect the substance of political decisions. It provides an in-depth understanding of the conditions under which the media might, or might not, play a role in the policy process and what the nature of their influence is. Bringing together conceptual and methodological approaches from both political science and communications studies, this book presents an interdisciplinary perspective. It presents empirical evidence of the processes involved in the interaction between mass communication and policy and features case studies from Western Europe and the US and across different policy fields. The book will be of interest to students of public policy, political communication and comparative politics.

The News and Public Opinion

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Publisher : Polity
ISBN 13 : 0745645194
Total Pages : 217 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis The News and Public Opinion by : Maxwell McCombs

Download or read book The News and Public Opinion written by Maxwell McCombs and published by Polity. This book was released on 2011-10-10 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: The daily news plays a major role in the continuously changing mix of thoughts, feelings and behavior that defines public opinion. The News & Public Opinion details these effects of the news media on the sequence of outcomes that collectively shape public opinion, beginning with initial attention to the various news media and their contents and extending to the effects of this exposure on the acquisition of information, formation of attitudes and opinions and to the consequences of all these elements for participation in public life. Sometimes called the hierarchy of media effects, this sequence of outcomes describes the communication process involved in the formation of public opinion. Although the media landscape is undergoing rapid change, key elements remain the same, and The News & Public Opinion emphasizes these basic principles of communication established over decades of empirical social science investigations into the impact of mass communication on public opinion. The primary audience for this book is students, both advanced undergraduates and graduate students, as well as members of the general public who want to understand the role of the news media in our civic life.

Media Consumption and Public Engagement

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Publisher : Springer
ISBN 13 : 0230800823
Total Pages : 263 pages
Book Rating : 4.2/5 (38 download)

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Book Synopsis Media Consumption and Public Engagement by : N. Couldry

Download or read book Media Consumption and Public Engagement written by N. Couldry and published by Springer. This book was released on 2016-01-12 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Democracy is based on the belief that the media gets the attention of voters. But is this plausible in an age of multiplying media, disillusionment with the political system and time-scarcity? This book addresses this question, and charts experiences of 'public connection'.

Information and Democracy

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Publisher : Cambridge University Press
ISBN 13 : 1108491340
Total Pages : 215 pages
Book Rating : 4.1/5 (84 download)

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Book Synopsis Information and Democracy by : Stuart N. Soroka

Download or read book Information and Democracy written by Stuart N. Soroka and published by Cambridge University Press. This book was released on 2022-02-03 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: A large-scale empirical investigation into the frequency and accuracy of media coverage of public policy.

Public Interests

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Publisher : Rutgers University Press
ISBN 13 : 0813572320
Total Pages : 257 pages
Book Rating : 4.8/5 (135 download)

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Book Synopsis Public Interests by : Allison Perlman

Download or read book Public Interests written by Allison Perlman and published by Rutgers University Press. This book was released on 2016-05 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2017 Outstanding Book Award from the Popular Communication Division of the International Communication Association (ICA) Nearly as soon as television began to enter American homes in the late 1940s, social activists recognized that it was a powerful tool for shaping the nation’s views. By targeting broadcast regulations and laws, both liberal and conservative activist groups have sought to influence what America sees on the small screen. Public Interests describes the impressive battles that these media activists fought and charts how they tried to change the face of American television. Allison Perlman looks behind the scenes to track the strategies employed by several key groups of media reformers, from civil rights organizations like the NAACP to conservative groups like the Parents Television Council. While some of these campaigns were designed to improve the representation of certain marginalized groups in television programming, as Perlman reveals, they all strove for more systemic reforms, from early efforts to create educational channels to more recent attempts to preserve a space for Spanish-language broadcasting. Public Interests fills in a key piece of the history of American social reform movements, revealing pressure groups’ deep investments in influencing both television programming and broadcasting policy. Vividly illustrating the resilience, flexibility, and diversity of media activist campaigns from the 1950s onward, the book offers valuable lessons that can be applied to current battles over the airwaves.