Mattel Toys 76

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Toy Monster

Author : Jerry Oppenheimer
Publisher : Wiley + ORM
ISBN 13 : 0470480246
Total Pages : 286 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Toy Monster by : Jerry Oppenheimer

Download or read book Toy Monster written by Jerry Oppenheimer and published by Wiley + ORM. This book was released on 2009-02-17 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eye-popping, unauthorized exposé of the House of Barbie from the New York Times–bestselling author of The Kardashians and Crazy Rich. From Boise to Beijing, Mattel’s toys dominate the universe. Its no fun-and-games marketing muscle reaches some 140 countries, and its iconic products have been a part of our culture for generations. Now, in this intriguing and entertaining exposé, New York Times–bestselling author Jerry Oppenheimer places the world’s largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel’s oddball corporate culture and eccentric, often bizarre, cast of characters. Based on exclusive interviews and an exhaustive review of public and private records, Toy Monster exposes Mattel’s take-no-prisoners, shark-infested corporate style. Throughout this scrupulously reported, unauthorized portrait, you’ll discover how dangerous toys are actually nothing new to Mattel, and why its fearsomely litigious approach within the brutal toy business has helped their products dominate potential rivals such as Bratz. Engaging and accessible, Toy Monster shows you why today’s toy business isn’t always fun and games. “Oppenheimer . . . has now trained his sights on the world’s biggest toy company—its egos, scandals and flawed products. In his toyland, nothing is cute.” —The Wall Street Journal “Oppenheimer takes a tour of Mattel’s seamier side, highlighting its dubious corporate practices and kooky cast in this scathing portrait . . . Fast-paced and engaging, this exposé will absorb readers until the last page and will forever change the way they think about the company.” —Publishers Weekly “Thoroughly researched, beautifully written, Oppenheimer’s opus contains all the intrigue and drama of an epic novel.” —C. David Heymann, New York Times–bestselling author

Official Gazette of the United States Patent and Trademark Office

Author :
Publisher :
ISBN 13 :
Total Pages : 570 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Official Gazette of the United States Patent and Trademark Office by :

Download or read book Official Gazette of the United States Patent and Trademark Office written by and published by . This book was released on 2004 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt:

You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side

Author : Orly Lobel
Publisher : W. W. Norton & Company
ISBN 13 : 0393254089
Total Pages : 322 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side by : Orly Lobel

Download or read book You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side written by Orly Lobel and published by W. W. Norton & Company. This book was released on 2017-11-14 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A hair-raising account of a Barbie Dreamhouse-size Jarndyce and Jarndyce.”—Jill Lepore, The New Yorker This provocative work spotlights the legal battles between behemoth Mattel and audacious MGA over incredibly successful toys and the ownership of an idea. Law professor Orly Lobel deeply researched this riveting story, interviewing those involved, to draw attention to the contentious debate over creativity and intellectual property. She also explores female images and how we market cultural icons, from the doll that inspired all-American Barbie to the defiant, anti-establishment Bratz—the only doll to outsell Barbie in any year.

Schroeder's Collectible Toys

Author : Collector Books
Publisher :
ISBN 13 : 9780891456612
Total Pages : 516 pages
Book Rating : 4.4/5 (566 download)

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Book Synopsis Schroeder's Collectible Toys by : Collector Books

Download or read book Schroeder's Collectible Toys written by Collector Books and published by . This book was released on 1995 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Toys are the happening collectible for the '90s. To meet the market explosion, this monumental value guide devoted entirely to toys has been created. Providing identification and values for more than 20,000 collectible toys of all kinds, this easy-to-use book puts buyers in touch with sellers, magazines, clubs, and newsletters that cover specific fields of collector interest.

Toy Monster

Author : Jerry Oppenheimer
Publisher : John Wiley & Sons
ISBN 13 : 0470371269
Total Pages : 288 pages
Book Rating : 4.4/5 (73 download)

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Book Synopsis Toy Monster by : Jerry Oppenheimer

Download or read book Toy Monster written by Jerry Oppenheimer and published by John Wiley & Sons. This book was released on 2009-02-24 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eye-popping, unauthorized expos? of the House of Barbie From Boise to Beijing, Mattel's toys dominate the universe. Its no-fun-and-games marketing muscle reaches some 140 countries, and its iconic products have been a part of our culture for generations. Now, in this intriguing and entertaining expos?, New York Times bestselling author Jerry Oppenheimer places the world's largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel's oddball corporate culture and eccentric, often bizarre, cast of characters. Based on exclusive interviews and an exhaustive review of public and private records, Toy Monster exposes Mattel's take-no-prisoners, shark-infested corporate style. Throughout this scrupulously reported, unauthorized portrait, you'll discover how dangerous toys are actually nothing new to Mattel, and why its fearsomely litigious approach within the brutal toy business has helped their products dominate potential rivals such as Bratz. Introduces you to the larger-than-life personalities that have shaped Mattel's eccentric world Offers an inside look- from an experienced author-at the scandals that have been a part of this iconic company Jerry Oppenheimer is also the author of Madoff with the Money, an in-depth look at Bernie Madoff the man and his billion dollar scam Engaging and accessible, Toy Monster shows you why today's toy business isn't always fun and games.

Good Toys, Bad Toys

Author : Andrew McClary
Publisher : McFarland
ISBN 13 : 1476609683
Total Pages : 213 pages
Book Rating : 4.4/5 (766 download)

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Book Synopsis Good Toys, Bad Toys by : Andrew McClary

Download or read book Good Toys, Bad Toys written by Andrew McClary and published by McFarland. This book was released on 2015-02-18 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: In early America, most children had only a few toys and parents received advice from family and friends on the best ways to make and use toys. By the early 1900s the Industrial Revolution was producing a new world of toys and giving more parents the wealth to buy them. Mass media also sang the praises of these new factory-made, store-bought toys, but that began to change as early as the mid-1900s when the mass media was used to inform parents of the many dangers of children's toys. Many encourage violence, sexism, racism, and some are actually unsafe and unhealthy. The development of children's toys from early America to the present time and the shifting opinions of them expressed by parents and the mass media throughout this time are the main subjects of this book. The first section discusses the many problems with toys, while the second puts these problems in historical perspective. How have these problems changed, and are still changing today? Might today's toys be about to enter a time when they will be better than ever? The third section argues that many media toy watchers are biased toward the negative, giving toys more of a black eye than they deserve, and considers the challenges that face today's parents as they try to choose the best toys for their children.

Catalog of Copyright Entries. Third Series

Author : Library of Congress. Copyright Office
Publisher : Copyright Office, Library of Congress
ISBN 13 :
Total Pages : 1642 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Catalog of Copyright Entries. Third Series by : Library of Congress. Copyright Office

Download or read book Catalog of Copyright Entries. Third Series written by Library of Congress. Copyright Office and published by Copyright Office, Library of Congress. This book was released on 1977 with total page 1642 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Playing with History

Author : Molly Rosner
Publisher : Rutgers University Press
ISBN 13 : 197882209X
Total Pages : 154 pages
Book Rating : 4.9/5 (788 download)

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Book Synopsis Playing with History by : Molly Rosner

Download or read book Playing with History written by Molly Rosner and published by Rutgers University Press. This book was released on 2021-05-14 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the advent of the American toy industry, children’s cultural products have attempted to teach and sell ideas of American identity. By examining cultural products geared towards teaching children American history, Playing With History highlights the changes and constancies in depictions of the American story and ideals of citizenship over the last one hundred years. This book examines political and ideological messages sold to children throughout the twentieth century, tracing the messages conveyed by racist toy banks, early governmental interventions meant to protect the toy industry, influences and pressures surrounding Cold War stories of the western frontier, the fractures visible in the American story at a mid-century history themed amusement park. The study culminates in a look at the successes and limitations of the American Girl Company empire.

EBOOK: Operations Management in the Supply Chain: Decisions and Cases

Author : SCHROEDER
Publisher : McGraw Hill
ISBN 13 : 0077161653
Total Pages : pages
Book Rating : 4.0/5 (771 download)

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Book Synopsis EBOOK: Operations Management in the Supply Chain: Decisions and Cases by : SCHROEDER

Download or read book EBOOK: Operations Management in the Supply Chain: Decisions and Cases written by SCHROEDER and published by McGraw Hill. This book was released on 2013-02-16 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: EBOOK: Operations Management in the Supply Chain: Decisions and Cases

F & S Index of Corporations and Industries

Author :
Publisher :
ISBN 13 :
Total Pages : 994 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis F & S Index of Corporations and Industries by :

Download or read book F & S Index of Corporations and Industries written by and published by . This book was released on 1977 with total page 994 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Index of Trademarks Issued from the United States Patent and Trademark Office

Author :
Publisher :
ISBN 13 :
Total Pages : 404 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Index of Trademarks Issued from the United States Patent and Trademark Office by :

Download or read book Index of Trademarks Issued from the United States Patent and Trademark Office written by and published by . This book was released on 1977 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Wrestling Figure Checklist

Author : Harvey George
Publisher : Harvey George
ISBN 13 :
Total Pages : 119 pages
Book Rating : 4./5 ( download)

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Book Synopsis Wrestling Figure Checklist by : Harvey George

Download or read book Wrestling Figure Checklist written by Harvey George and published by Harvey George. This book was released on 2020-09-10 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wrestling Figure Checklist is a signature look into the world of professional wrestling and its action figures. Unlike any other wrestling figure checklist out there, this publication uniquely presents almost 10,000 different action figures, playsets and accessories in rough chronological order of their release, designed to show the reader the evolution of wrestling figures from their inception in the 1960s, all the way to the end of the 2010s. The idea behind this is to allow the reader to go back to a certain era, and to see what they toy aisle would look like at that respective time. And it's not just America, this book also explores the world of Japanese and Mexican figures as well. Even if you consider yourself a wrestling figure historian, you are bound to expand your knowledge with this one-of-a-kind book! This publication contains many wrestling promotions, including: WWE and WWF, TNA, WCW, ECW, AWA, NJPW (Japan), AJPW (Japan), NOAH (Japan), AAA (Mexico), and CMLL (Mexico). On top of this, also the many manufacturers, including: Mattel, Jakks Pacific, Hasbro, LJN, Toy Biz, Marvel Toys, Remco, Character Product (Charapro), Mogura House, Kelian, The Original San Francisco Toymakers, Just Toys, and Galoob. Whether you want to expand your knowledge, find out what figures you are missing, or find out all the figures of a particular wrestler, your journey begins here.

ISLA

Author :
Publisher :
ISBN 13 :
Total Pages : 720 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis ISLA by :

Download or read book ISLA written by and published by . This book was released on 1993-05 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clippings of Latin American political, social and economic news from various English language newspapers.

Intellivision

Author : Tom Boellstorff
Publisher : MIT Press
ISBN 13 : 0262380544
Total Pages : 429 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Intellivision by : Tom Boellstorff

Download or read book Intellivision written by Tom Boellstorff and published by MIT Press. This book was released on 2024-11-05 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: The engaging story of Intellivision, an overlooked videogame system from the late 1970s and early 1980s whose fate was shaped by Mattel, Atari, and countless others who invented the gaming industry. Astrosmash, Snafu, Star Strike, Utopia—do these names sound familiar to you? No? Maybe? They were all videogames created for the Intellivision videogame system, sold by Mattel Electronics between 1979 and 1984. This system was Atari’s main rival during a key period when videogames were moving from the arcades into the home. In Intellivision, Tom Boellstorff and Braxton Soderman tell the fascinating inside story of this overlooked gaming system. Along the way, they also analyze Intellivision’s chips and code, games, marketing and business strategies, organizational and social history, and the cultural and economic context of the early US games industry from the mid-1970s to the great videogame industry crash of 1983. While many remember Atari, Intellivision has largely been forgotten. As such, Intellivision fills a crucial gap in videogame scholarship, telling the story of a console that sold millions and competed aggressively against Atari. Drawing on a wealth of data from both institutional and personal archives and over 150 interviews with programmers, engineers, executives, marketers, and designers, Boellstorff and Soderman examine the relationship between videogames and toys—an under-analyzed aspect of videogame history—and discuss the impact of home computing on the rise of videogames, the gendered implications of play and videogame design at Mattel, and the blurring of work and play in the early games industry.

Radical Play

Author : Rob Goldberg
Publisher : Duke University Press
ISBN 13 : 147802710X
Total Pages : 210 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Radical Play by : Rob Goldberg

Download or read book Radical Play written by Rob Goldberg and published by Duke University Press. This book was released on 2023-07-28 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Radical Play Rob Goldberg recovers a little-known history of American children’s culture in the 1960s and 1970s by showing how dolls, guns, action figures, and other toys galvanized and symbolized new visions of social, racial, and gender justice. From a nationwide movement to oppose the sale of war toys during the Vietnam War to the founding of the company Shindana Toys by Black Power movement activists and the efforts of feminist groups to promote and produce nonsexist and racially diverse toys, Goldberg returns readers to a defining moment in the history of childhood when politics, parenting, and purchasing converged. Goldberg traces not only how movement activists brought their progressive politics to the playroom by enlisting toys in the era’s culture wars but also how the children’s culture industry navigated the explosive politics and turmoil of the time in creative and socially conscious ways. Outlining how toys shaped and were shaped by radical visions, Goldberg locates the moment Americans first came to understand the world of toys—from Barbie to G.I. Joe—as much more than child’s play.

2004 Toys and Prices

Author : Karen O'Brien
Publisher :
ISBN 13 : 9780873496537
Total Pages : 774 pages
Book Rating : 4.4/5 (965 download)

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Book Synopsis 2004 Toys and Prices by : Karen O'Brien

Download or read book 2004 Toys and Prices written by Karen O'Brien and published by . This book was released on 2003 with total page 774 pages. Available in PDF, EPUB and Kindle. Book excerpt: The toy collector's identification and value guide.

Rack Toys

Author : Brian Heiler
Publisher :
ISBN 13 : 9781737380139
Total Pages : pages
Book Rating : 4.3/5 (81 download)

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Book Synopsis Rack Toys by : Brian Heiler

Download or read book Rack Toys written by Brian Heiler and published by . This book was released on 2021-08-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A love-letter to fun toys that broke real easy, Rack Toys chronicles decades of cheaply made toys found on the rack of discount stores, drug stores and anywhere in-between. What these toys lacked in quality, they made up for in charm and kitsch.