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Author : William F. Schoell
Publisher :
ISBN 13 : 9780205148370
Total Pages : 562 pages
Book Rating : 4.1/5 (483 download)
Download or read book Marketing essentials written by William F. Schoell and published by . This book was released on 1993 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sheryl R Burt
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (788 download)
Download or read book Mastering Marketing Essentials written by Sheryl R Burt and published by Independently Published. This book was released on 2024-02-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unveil the secrets to marketing success with "Mastering Marketing Essentials," your definitive guide to navigating the dynamic world of modern marketing. Packed with practical insights, actionable strategies, and expert advice, this comprehensive resource equips you with the tools and knowledge needed to thrive in today's competitive landscape.From understanding core principles to implementing effective strategies, this book takes you on a transformative journey to mastering the fundamentals of marketing. Discover the essential skills, techniques, and concepts that lay the foundation for success in any marketing endeavor.Whether you're a seasoned professional looking to refine your skills or a newcomer eager to learn the ropes, "Mastering Marketing Essentials" has something for everyone. Dive into key topics such as audience analysis, content creation, digital marketing, and campaign optimization, and unlock the secrets to creating impactful marketing campaigns that resonate with your audience.With real-world examples, case studies, and practical exercises, this book provides a hands-on approach to learning, empowering you to apply newfound knowledge to your own marketing initiatives immediately. Whether you're a business owner, marketer, or entrepreneur, "Mastering Marketing Essentials" is your ultimate guide to achieving marketing mastery and unlocking new opportunities for growth and success.Get ready to elevate your marketing game and unleash your full potential with "Mastering Marketing Essentials." Let the journey begin!
Author : Ian Ruskin-Brown
Publisher : Thorogood Publishing
ISBN 13 : 1854183230
Total Pages : 346 pages
Book Rating : 4.8/5 (541 download)
Download or read book Mastering Marketing written by Ian Ruskin-Brown and published by Thorogood Publishing. This book was released on 2006 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mastering Marketing provides a clearly written explanation of the core skills and concepts needed to market a business profitably. Offering more than just short-term selling tricks, it provides techniques for building and maintaining a long-term profitable market position. It is ideal for those working in marketing for the first time, managers in other functions--i.e. finance, HR, production--who need to understand this crucial role in the organization, in-company training courses, and business degree and MBA courses.
Author : SAGAR SHINDE
Publisher : SAGAR SHINDE
ISBN 13 :
Total Pages : 231 pages
Book Rating : 4.3/5 (963 download)
Download or read book Mastering Marketing: strategies for success in the digital age written by SAGAR SHINDE and published by SAGAR SHINDE. This book was released on 2023-05-30 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Title: Mastering Marketing: Strategies for Success in the Digital Age Author: Sagar Shinde Description: In the fast-paced and ever-changing world of digital marketing, staying ahead of the competition is essential to achieving success. "Mastering Marketing: Strategies for Success in the Digital Age" is your comprehensive guide to navigating this dynamic landscape and unlocking the full potential of your marketing efforts. Written by renowned marketing expert Sagar Shinde, this book offers a deep dive into the strategies, tactics, and techniques that will empower you to craft compelling campaigns, engage your target audience, and drive tangible results in the digital realm. Whether you're a seasoned marketer or just starting out, this book is your roadmap to mastering the art of marketing in the digital age. Inside, you'll discover: 1. A solid foundation: Lay the groundwork for success by understanding the core principles and fundamentals of marketing in the digital era. Explore the customer journey, market segmentation, and brand positioning to create a strong marketing strategy. 2. Digital channels and platforms: Dive into the vast array of digital channels available to marketers today. Learn how to leverage social media, search engine optimization (SEO), content marketing, email marketing, and more to effectively reach and engage your target audience. 3. Data-driven decision making: Discover the power of analytics and data-driven insights in shaping your marketing strategies. Uncover techniques for gathering and analyzing data, and learn how to make informed decisions to optimize your campaigns and drive better results. 4. Cutting-edge trends and technologies: Stay ahead of the curve by exploring emerging trends and technologies shaping the future of digital marketing. From artificial intelligence (AI) and chatbots to influencer marketing and virtual reality (VR), uncover how to harness these tools to stay relevant and deliver innovative experiences to your audience. 5. Engaging storytelling: Learn the art of storytelling and how it can be used to captivate and connect with your target audience. Discover techniques for crafting compelling narratives and developing content that resonates in the digital landscape. With practical examples, real-world case studies, and actionable insights, "Mastering Marketing" equips you with the knowledge and skills needed to excel in the digital age. Whether you're a business owner, marketing professional, or aspiring marketer, this book will empower you to take your marketing strategies to new heights and drive success in the ever-evolving digital landscape. Get ready to unlock your full marketing potential and become a master in the art of marketing in the digital age with "Mastering Marketing: Strategies for Success in the Digital Age" by Sagar Shinde.
Author : Lois Farese
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (482 download)
Download or read book Marketing Essentials written by Lois Farese and published by . This book was released on 2002 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Carl McDaniel (Jr.)
Publisher :
ISBN 13 : 9781473702905
Total Pages : pages
Book Rating : 4.7/5 (29 download)
Download or read book Marketing Essentials written by Carl McDaniel (Jr.) and published by . This book was released on 2012 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ian Ruskin-Brown
Publisher :
ISBN 13 : 9788176493871
Total Pages : pages
Book Rating : 4.4/5 (938 download)
Download or read book Mastering Marketing written by Ian Ruskin-Brown and published by . This book was released on 2003-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Carl D. McDaniel
Publisher : Cengage Learning
ISBN 13 : 9781111221928
Total Pages : 648 pages
Book Rating : 4.2/5 (219 download)
Download or read book Marketing Essentials written by Carl D. McDaniel and published by Cengage Learning. This book was released on 2012 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt: Help your students achieve marketing success by delivering the best up-to-the-minute coverage of key marketing topics available in this complete, yet brief, latest edition of MARKETING ESSENTIALS, 7e, International Edition by award-winning instructors and leading authors McDaniel/Lamb/Hair. MARKETING ESSENTIALS, 7E, International Edition uses a fresh, streamlined design to focus on captivating examples and innovative applications that ensure students not only understand marketing concepts, but also know how to effectively apply them to real-world practice. This edition now visually illustrates key marketing concepts and showcases the customer experience with an engaging writing style punctuated by the most recent marketing statistics and figures. A new appendix and exercises emphasize building a professional marketing plan with an integrated internet focus to further prepare students for success.This book's concise 15-chapter format offers unequaled flexibility to make this course your own with outside projects and readings, while still providing the comprehensive coverage students need. Powerful teaching and learning tools form part of the book's hallmark Integrated Learning System organized around the book's learning objectives. All-new videos produced specifically for this edition feature fascinating stories of marketing success, while a myriad of exceptional online and in-book tools answer the needs of a variety of learning and teaching styles. MARKETING ESSENTIALS, 7E, International Edition's lively coverage and broad-based appeal is designed to create a learning experience that leaves your students saying, "Now that's marketing!"
Author : Lois Farese
Publisher :
ISBN 13 : 9780078780370
Total Pages : 875 pages
Book Rating : 4.7/5 (83 download)
Download or read book Marketing Essentials written by Lois Farese and published by . This book was released on 2009 with total page 875 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Barnett Nicholas
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (638 download)
Download or read book Mastering Marketing written by Barnett Nicholas and published by Independently Published. This book was released on 2023-10-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Mastering Marketing: The Ultimate Guide to Crafting Winning Plans" is a definitive resource for individuals and businesses seeking to excel in the dynamic and ever-evolving field of marketing. This comprehensive guide takes readers on a journey through the essential principles, strategies, and best practices that empower marketers to effectively promote products, services, or brands to their target audience. This book covers a wide range of topics, including: - Crafting a compelling brand identity that resonates with customers and sets businesses apart from the competition. - Creating well-structured marketing plans that align with business goals and provide a clear roadmap for marketing efforts. - Leveraging the power of digital marketing, from social media and content marketing to email marketing and search engine optimization (SEO). - Building meaningful relationships with customers through engagement and customer-centric strategies. - Measuring marketing performance using data-driven insights and analytics to make informed decisions and optimize campaigns. - Embracing innovation and adaptability in a constantly evolving marketing landscape. - Promoting ethical marketing practices that prioritize transparency and trust with consumers. "Mastering Marketing" is not only a valuable educational resource for those looking to enhance their marketing knowledge but also a practical guide for implementing effective marketing strategies that drive success. Whether you're a marketing professional seeking to refine your skills or a business owner looking to grow your brand, this book equips you with the tools and knowledge needed to excel in the world of marketing.
Author : Sally Dibb
Publisher :
ISBN 13 : 9781408073698
Total Pages : 521 pages
Book Rating : 4.0/5 (736 download)
Download or read book Marketing Essentials written by Sally Dibb and published by . This book was released on 2013 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title covers the issues relating to marketing in consumer goods markets, business-to-business markets and for services.
Author : Sally Dibb
Publisher :
ISBN 13 : 9781336207837
Total Pages : 521 pages
Book Rating : 4.2/5 (78 download)
Download or read book Marketing Essentials written by Sally Dibb and published by . This book was released on 2013 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Eric Taylor
Publisher : John Wiley & Sons
ISBN 13 : 9781118061749
Total Pages : 143 pages
Book Rating : 4.0/5 (617 download)
Download or read book Mastering the World of Marketing written by Eric Taylor and published by John Wiley & Sons. This book was released on 2011-05-04 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best of the best strategies from leading marketers There are millions of ways to speak to your market today; this makes choosing the best approach all the more important. With methods, tricks, techniques, strategies, and platforms suited for companies and budgets of all sizes, Mastering the World of Marketing reveals how 50 of the top marketers working today generate leads, create brand recognition, and capture new customers. Covering both offline and online channels, this comprehensive guide examines traditional, alternative, and hybrid approaches, giving you the full range of what works today so you can choose what suits your business needs best. Includes networking, word of mouth marketing, customer referrals, yellow page directories, radio, print, email marketing, direct mail, internet marketing, social media marketing, public relations, and advertising Includes chapters from contributors such as Chris Brogan, Tony Hsieh, Jack Trout, David Meerman Scott, Guy Kawasaki, Peter Shankman, Scott Stratten, Mari Smith, Gary Vaynerchuck, and more! A value-packed resource that offers unparalleled access to today's brightest marketing stars, Mastering the World of Marketing gives you all the marketing tools you need to reach your audience with compelling, winning messages
Author : Gerhard Gschwandtner
Publisher : McGraw Hill Professional
ISBN 13 : 0071491589
Total Pages : 225 pages
Book Rating : 4.0/5 (714 download)
Download or read book Mastering The Essentials of Sales: What You Need to Know to Close Every Sale written by Gerhard Gschwandtner and published by McGraw Hill Professional. This book was released on 2010-06-16 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Go back to basics and soar to new heights of profit This book takes you to the source of sales excellence: the fundamentals. A gold mine of practical wisdom for seasoned professionals and beginners alike, it helps you build a strong foundation in the basics from which to soar to dizzying new levels of professionalism and profitability. International sales guru Gerhard Gschwandtner draws upon his 30 years of experience and on the wisdom of legends from the worlds of business, sports, the military, science, and entertainment to deliver 51 concise essays that teach powerful success lessons. ASKING QUESTIONS “If you don't ask questions that lead to the customer's needs, you won't be needed by your customer or your company.” RELATIONSHIPS “The quality of your relationship with your customer determines the profitability of the account.” LEARNING “Set aside two hours every week for professional development. In three years you'll be far ahead of your competition.” CASHING IN ON FAILURE “Failure is always a bitter medicine. We can either swallow the medicine so it can release its power, or refuse to take it and fail again.”
Author : McGraw-Hill Education
Publisher :
ISBN 13 : 9780078268342
Total Pages : pages
Book Rating : 4.2/5 (683 download)
Download or read book Marketing Essentials written by McGraw-Hill Education and published by . This book was released on 2001-07-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Vibrant Publishers
Publisher : VIBRANT PUBLISHERS USA
ISBN 13 : 9781949395433
Total Pages : 184 pages
Book Rating : 4.3/5 (954 download)
Download or read book Digital Marketing Essentials You Always Wanted to Know written by Vibrant Publishers and published by VIBRANT PUBLISHERS USA. This book was released on 2020-05-12 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing Essentials You Always Wanted To Know includes easy-to-understand concepts, tips, and insights to understand how to gain and retain happy customers through the use of digital technologies. It shows how to integrate your digital activities across channels to improve your marketing performance.
Author : Tim Dickson
Publisher : Financial Times/Prentice Hall
ISBN 13 : 9780273642237
Total Pages : 0 pages
Book Rating : 4.6/5 (422 download)
Download or read book Mastering Marketing written by Tim Dickson and published by Financial Times/Prentice Hall. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate book for anyone involved or believing in the marketing concept.
