Mary Barra Liderando General Motors Con Excelencia En Una Nueva Era

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Mary Barra: Liderando General Motors con excelencia en una nueva era

Author : MAX EDITORIAL
Publisher : Max Editorial
ISBN 13 : 177971842X
Total Pages : 89 pages
Book Rating : 4.7/5 (797 download)

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Book Synopsis Mary Barra: Liderando General Motors con excelencia en una nueva era by : MAX EDITORIAL

Download or read book Mary Barra: Liderando General Motors con excelencia en una nueva era written by MAX EDITORIAL and published by Max Editorial. This book was released on 2024-07-23 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mary Barra se convirtió en un nombre icónico en la industria del automóvil, rompiendo barreras y llevando a General Motors (GM) a una era de transformación radical. Su inspiradora trayectoria, marcada por su perspicacia estratégica, su compromiso con la innovación y su incesante enfoque en la seguridad y la diversidad, la posiciona como un ejemplo destacado de liderazgo femenino en un entorno tradicionalmente dominado por los hombres. Ascienda a la cima: una historia de excelencia y determinación Nacida en Waterford , Michigan en 1961, Mary Barra demostró una pasión por la ingeniería y la tecnología desde una edad temprana. Licenciada en Ingeniería Eléctrica por la Universidad de Kettering , comenzó su carrera en GM en 1980, como pasante en el programa cooperativo de la empresa . Su inteligencia, su impecable ética de trabajo y su capacidad para resolver problemas la diferenciaron rápidamente, lo que la llevó a ascender en numerosos puestos de liderazgo a lo largo de 34 años. En 2013, Barra fue nombrada directora ejecutiva de GM, convirtiéndose en la primera mujer en liderar uno de los "tres grandes" fabricantes de automóviles estadounidenses. Asumió el cargo en un momento crítico para la empresa, marcado por la crisis financiera mundial y los escándalos de seguridad. Con mano firme y visión estratégica, Barra guió a GM a través de una profunda reestructuración, redefiniendo la cultura de la empresa y estableciendo una nueva dirección para el futuro. Descubra mucho más...

Mary Barra: Liderando com Excelência a General Motors em uma Nova Era

Author : MAX EDITORIAL
Publisher : Max Editorial
ISBN 13 : 1779717989
Total Pages : 87 pages
Book Rating : 4.7/5 (797 download)

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Book Synopsis Mary Barra: Liderando com Excelência a General Motors em uma Nova Era by : MAX EDITORIAL

Download or read book Mary Barra: Liderando com Excelência a General Motors em uma Nova Era written by MAX EDITORIAL and published by Max Editorial. This book was released on 2024-07-02 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mary Barra se tornou um nome icônico na indústria automobilística, quebrando barreiras e liderando a General Motors (GM) em uma era de transformação radical. Sua trajetória inspiradora, marcada por perspicácia estratégica, compromisso com a inovação e foco implacável na segurança e na diversidade, a coloca como um exemplo notável de liderança feminina em um ambiente tradicionalmente dominado por homens. Saiba Muito Mais...

Mary Barra: Leading General Motors with Excellence in a New Era

Author : MAX EDITORIAL
Publisher : Max Editorial
ISBN 13 : 1779718152
Total Pages : 83 pages
Book Rating : 4.7/5 (797 download)

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Book Synopsis Mary Barra: Leading General Motors with Excellence in a New Era by : MAX EDITORIAL

Download or read book Mary Barra: Leading General Motors with Excellence in a New Era written by MAX EDITORIAL and published by Max Editorial. This book was released on 2024-07-13 with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mary Barra became an iconic name in the automobile industry, breaking barriers and leading General Motors (GM) into an era of radical transformation. Her inspiring trajectory, marked by strategic acumen, commitment to innovation and relentless focus on safety and diversity, positions her as an outstanding example of female leadership in a traditionally male-dominated environment. Rise to the Top: A Story of Excellence and Determination Born in Waterford , Michigan in 1961, Mary Barra demonstrated a passion for engineering and technology from an early age. Graduated in Electrical Engineering from Kettering University , she began her career at GM in 1980, as an intern in the company's co-op program. Her intelligence, impeccable work ethic and problem-solving ability quickly set her apart, leading her to rise through numerous leadership roles over 34 years. In 2013, Barra was named CEO of GM, becoming the first woman to lead one of the "Big Three" U.S. automakers. He took over at a critical time for the company, marked by the global financial crisis and security scandals. With a firm hand and strategic vision, Barra guided GM through a profound restructuring, redefining the company's culture and establishing a new direction for the future. Towards Electrification and Autonomy: A Vision for the Future Under Barra's leadership, GM embraced electrification as the future of mobility. Recognizing the potential of electric vehicles ( EVs ) to reduce the emission of polluting gases and combat climate change, Barra directed billion-dollar investments to the development of new innovative and affordable electric models. The Chevrolet Bolt EV, launched in 2016, was a milestone in GM's strategy. With a competitive price and a range of more than 320 km, the Bolt EV has become one of the best-selling EVs in the United States, challenging Tesla's hegemony . More recently, GM announced ambitious plans to launch 30 new electric models by 2025, cementing its position as a leader in the race to electrify the auto industry. In parallel to electrification, Barra has also directed significant efforts towards the development of autonomous driving technologies. GM Cruise Automation, a GM subsidiary focused on autonomous cars, has been carrying out rigorous testing in several cities across the United States, with the goal of launching the first commercially available autonomous vehicle by 2025. Security and Diversity: Unwavering Priorities Safety has always been at the top of Mary Barra's priorities. Following the ignition crisis that rocked GM in 2014, Barra implemented a series of rigorous measures to strengthen the company's safety culture, including investing in more stringent testing and quality controls. Under his leadership, GM became a benchmark in automobile safety, regaining consumer trust and rebuilding its reputation. Promoting diversity and inclusion in the workplace is also a fundamental commitment for Barra. Recognizing the importance of a diverse and inclusive environment to the company's success, she implemented several initiatives to increase the representation of women and minorities at all levels of the organization. Find Out Much More..

Road to Power

Author : Laura Colby
Publisher : John Wiley & Sons
ISBN 13 : 1118972635
Total Pages : 213 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis Road to Power by : Laura Colby

Download or read book Road to Power written by Laura Colby and published by John Wiley & Sons. This book was released on 2015-03-24 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Follow a pioneer's journey from factory floor to CEO Road to Power is the story of how Mary Barra drove herself to the pinnacle of a company that steers the nation's wealth. Beginning as a rare female electrical engineer and daughter of a General Motors die maker, Barra spent more than thirty years building her career before becoming the first woman to ever lead a global automaker. With $155 billion in sales and 200,000 employees, GM is widely considered to be a proxy for the U.S. economy, making Barra's position arguably the most important corporate role a woman has ever held. This book describes the personal character, choices, and leadership style that enabled her to break through the glass ceiling. When 52-year-old Mary Barra was named CEO of General Motors in 2013, only people outside of the company were surprised. She had done everything from working on the factory floor to overseeing manufacturing, from improving union relations to paring down bureaucracy, and from running human resources to helping drag the company back from its 2009 bankruptcy. This book details each step of her career, and the lessons she learned along the way. Learn how Mary Barra's willingness to take on diverse assignments helped steer her career trajectory Examine the fine details of Barra's management style and her ability to relate to colleagues Discover the qualities and experiences Barra had that drove her to lead this male-dominated profession Study the valuable lessons Barra learned at each stage in her professional life, and why they stuck with her throughout her journey to the top Barra is most certainly a pioneer for women in business, but she's also a living lesson as to how far the right outlook, skills, and drive can take you in your career. Road to Power explores the talent and the mindset that got her all the way to the top.

Charging Ahead

Author : David Welch
Publisher : HarperCollins Leadership
ISBN 13 : 1400233607
Total Pages : 256 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Charging Ahead by : David Welch

Download or read book Charging Ahead written by David Welch and published by HarperCollins Leadership. This book was released on 2022-09-20 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mary Barra’s quest to move GM to a manufacturer of electric cars has captured the attention of automobile aficionados, green-business advocates, and leaders of all types who have to admire Mary’s toughness in moving forward despite the overwhelming obstacles in her path. A decade ago, no one would have guessed that GM would be the company poised to lead America into the future. At a time when business book readers seem endlessly fascinated by soaring tech giants like Amazon and Netflix, and ill-fated startups like WeWork and Theranos, why is it important to put the spotlight back on 112-year-old GM? Because Charlie Wilson’s quip from 1952 is still true: What’s good for GM is still good for America, and vice versa. America needs to transition to a new era of clean energy and environmentally sustainable transportation. We also need to adapt to a world with far fewer assembly-line jobs, but far more skilled jobs for people who can design, build, and operate robots and other high-tech machines. GM’s attempt to lead those transitions is as important as it is dramatic. Equally compelling is the story of GM’s CEO, Mary Barra, who against all odds took the reins at GM in 2014. Since that time, she has attempted to reinvent a century-old company and equip it for the biggest change in transportation since the internal combustion engine replaced the horse. In the process, she has been ripping out GM traditions by the roots—and taking flak from all sides. Her plan is to make GM—the company famed for the gas-burning Corvette, hulking Cadillac Escalade, and carbon-spewing Silverado pickup—purely electric and clean by 2035. She may not be as wealthy as Jeff Bezos, as brash as Elon Musk, or as powerful as Mark Zuckerberg, but Mary Barra is just as important as any of them. And as one of the most powerful female executives in the world, she is overdue for an in-depth look at her forward-thinking vision, her approach to leadership, and her accomplishments against the odds.

Mary Barra, CEO, General Motors

Author : Kerry Herman
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (14 download)

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Book Synopsis Mary Barra, CEO, General Motors by : Kerry Herman

Download or read book Mary Barra, CEO, General Motors written by Kerry Herman and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Road to Power

Author :
Publisher :
ISBN 13 :
Total Pages : 4 pages
Book Rating : 4.:/5 (17 download)

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Book Synopsis Road to Power by :

Download or read book Road to Power written by and published by . This book was released on 2016 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Phenomenological Mind

Author : Shaun Gallagher
Publisher : Routledge
ISBN 13 : 1136458166
Total Pages : 279 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis The Phenomenological Mind by : Shaun Gallagher

Download or read book The Phenomenological Mind written by Shaun Gallagher and published by Routledge. This book was released on 2013-01-11 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Phenomenological Mind is the first book to properly introduce fundamental questions about the mind from the perspective of phenomenology. Key questions and topics covered include: • what is phenomenology? • naturalizing phenomenology and the cognitive sciences • phenomenology and consciousness • consciousness and self-consciousness • time and consciousness • intentionality • the embodied mind • action • knowledge of other minds • situated and extended minds • phenomenology and personal identity. This second edition includes a new preface, and revised and improved chapters. Also included are helpful features such as chapter summaries, guides to further reading, and a glossary, making The Phenomenological Mind an ideal introduction to key concepts in phenomenology, cognitive science and philosophy of mind.

The Future of Tourism

Author : Eduardo Fayos-Solà
Publisher : Springer
ISBN 13 : 3319899414
Total Pages : 343 pages
Book Rating : 4.3/5 (198 download)

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Book Synopsis The Future of Tourism by : Eduardo Fayos-Solà

Download or read book The Future of Tourism written by Eduardo Fayos-Solà and published by Springer. This book was released on 2018-08-22 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the foundations for the future of tourism in a structured and detailed format. The who-is-who of tourism intelligence has collaborated to present a definitive blueprint for tourism reflecting the role of science, market institutions, and governance in its innovation and sustainability. The book adopts a comprehensive approach, exploring recent research and the latest developments in practice to inform the reader about instruments and actions that can shape a successful future for tourism. Broad in scope, the book incorporates the perspectives of leading tourism academics, as well as the views of tourism entrepreneurs, destination managers, government officials, and civil leaders. The book is divided into three parts, the first of which addresses the scientific facets of innovation, analyzing the challenges and opportunities that technology provides for organic and disruptive developments in tourism, which will shape its future. In turn, the second part examines socio-cultural paradigms – with a view to dismantling traditional barriers to innovation. It also explores the role of heritage and the ethics of inclusiveness as drivers for sustainable tourism. The third part investigates new ways and means in governance and policy making for tourism. It introduces advances such as strategic positioning, symbiotic partnerships, and innovative management, and closes by presenting governance frameworks for an inclusive and sustainable future of tourism.

Event Studies

Author : Donald Getz
Publisher : Routledge
ISBN 13 : 1317481607
Total Pages : 514 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Event Studies by : Donald Getz

Download or read book Event Studies written by Donald Getz and published by Routledge. This book was released on 2016-02-22 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events. It brings together important discourses on events including event management, event tourism, and the study of events within various disciplines that are able to shed light on the roles, importance and impacts of events in society and culture. New to this edition: New sections on social and intangible influences, consumer psychology and legal environment, planning and policy framework to reflect recent developments in the field Extended coverage of philosophy and research methods and how they can best be used in event studies; social media as a marketing tool; and the class and cultural influences of events New and additional case studies throughout the book from a wide range of international events Companion website to include PowerPoint slides and updated Instructor’s Manual including suggested lecture outlines and sequence, quizzes per chapter and essay questions.

Learning to Write

Author : Gunther Kress
Publisher : Routledge
ISBN 13 : 1134908288
Total Pages : 248 pages
Book Rating : 4.1/5 (349 download)

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Book Synopsis Learning to Write by : Gunther Kress

Download or read book Learning to Write written by Gunther Kress and published by Routledge. This book was released on 2003-09-02 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1982, this influential and classic text poses two questions: what is it that a child learns when he or she learns to write? What can we learn about children, society and ourselves, by looking at this process? The book is based on a close analysis of a series of written texts by primary school children and is written for student teachers with little or no knowledge of linguistics. In this new edition, Gunther Kress has made extensive revisions in the light of recent developments in linguistics and in education. The theoretical focus is now a social semiotic one, which allows a fundamental rethinking of issues such as 'preliteracy' and broad social and cultural questions around the making of texts.

Event Tourism

Author : Donald Getz
Publisher :
ISBN 13 : 9781882345601
Total Pages : 0 pages
Book Rating : 4.3/5 (456 download)

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Book Synopsis Event Tourism by : Donald Getz

Download or read book Event Tourism written by Donald Getz and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Gender and Technology in the Making

Author : Cynthia Cockburn
Publisher : SAGE Publications Limited
ISBN 13 :
Total Pages : 208 pages
Book Rating : 4.X/5 (2 download)

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Book Synopsis Gender and Technology in the Making by : Cynthia Cockburn

Download or read book Gender and Technology in the Making written by Cynthia Cockburn and published by SAGE Publications Limited. This book was released on 1993 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The authors follow the microwave's life trajectory from the design office to the factory and thence to the shops and household. Examining the different jobs women and men do, the different kinds of knowlege they contribute and the unequal importance they are ascribe in the evloution of the microwave, this book shows how technology relations continue to disadvantage women"--Back cover.

Animating Your Career

Author : Steve Hickner
Publisher :
ISBN 13 : 9781938406287
Total Pages : 178 pages
Book Rating : 4.4/5 (62 download)

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Book Synopsis Animating Your Career by : Steve Hickner

Download or read book Animating Your Career written by Steve Hickner and published by . This book was released on 2013-09-01 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Animating Your Career is the exciting new book by filmmaker Steve Hickner, director of The Prince of Egypt and Bee Movie, who has had his hands in the development of dozens of major motion pictures. Animating Your Career is Steve's guide to navigating the journey of a career in the creative fields¿from getting your foot in the door to directing a project involving hundreds of artistic professionals. The book is filled with practical advice from Steve and the many top creatives he has worked with over the years. Whether you are still in school and awaiting your first job, or are a seasoned professional, Animating Your Career will help guide you to success.

Zeros + Ones

Author : Sadie Plant
Publisher :
ISBN 13 :
Total Pages : 334 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Zeros + Ones by : Sadie Plant

Download or read book Zeros + Ones written by Sadie Plant and published by . This book was released on 1998 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Plant presents an intelligent, provocative and accessible investigation of the intersection between women, feminism, machines and, in particular, information technology. She argues that the telecoms revolution is also a sexual revolution.

e-Learning, e-Education, and Online Training

Author : Shuai Liu
Publisher : Springer
ISBN 13 : 9783319937182
Total Pages : 374 pages
Book Rating : 4.9/5 (371 download)

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Book Synopsis e-Learning, e-Education, and Online Training by : Shuai Liu

Download or read book e-Learning, e-Education, and Online Training written by Shuai Liu and published by Springer. This book was released on 2018-07-05 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 4rd International Conference on e-Learning, e-Education, and Online Training, eLEOT 2018, held in Shanghai, China, in April 2018. The 49 revised full papers presented were carefully reviewed and selected from 120 submissions. They focus on most recent and innovative trends in this broad area, ranging from distance education to collaborative learning, from interactive learning environments to the modelling of STEM (Science, Technology, Mathematics, Engineering) curricula.

Corporate Finance (with Thomson ONE - Business School Edition 6-Month and Smart Finance Printed Access Card)

Author : Scott B. Smart
Publisher : Cengage Learning
ISBN 13 : 9780324784800
Total Pages : 0 pages
Book Rating : 4.7/5 (848 download)

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Book Synopsis Corporate Finance (with Thomson ONE - Business School Edition 6-Month and Smart Finance Printed Access Card) by : Scott B. Smart

Download or read book Corporate Finance (with Thomson ONE - Business School Edition 6-Month and Smart Finance Printed Access Card) written by Scott B. Smart and published by Cengage Learning. This book was released on 2008-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: CORPORATE FINANCE, 2nd Edition was crafted to match the way you teach your MBA-level course. It's a claim we're confident to make because before creating the text, the authors analyzed more than 150 MBA-course syllabi and blended this research with input from professors like you and more than 50 years of personal corporate finance and teaching experience. The result is the most relevant text available for your students-one that presents the latest financial theories within the practical context of today's business. This balance of modern theory and practice is found in features such as Applying the Model examples that demonstrate concepts in action, cross-functional applications that make the book applicable to all students, and innovative CengageNOW for Smart Finance technology that reinforces learning throughout each chapter.