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Author :
Publisher :
ISBN 13 : 9781563825941
Total Pages : pages
Book Rating : 4.8/5 (259 download)
Download or read book Marketing Your Small Business Made E-Z written by and published by . This book was released on 2001 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains marketing strategies for small business success: from marketing research and test marketing.
Author : Kevin Epstein
Publisher : Kevin Epstein
ISBN 13 : 1599180170
Total Pages : 202 pages
Book Rating : 4.5/5 (991 download)
Download or read book Marketing For Small Businesses Made Easy written by Kevin Epstein and published by Kevin Epstein. This book was released on 2006-05-30 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Straightforward guide to building marketing programs This no-nonsense, hands-on guide is the entrepreneurial marketers’ battle plan for a successful marketing program. Marketing for Small Business Made Easy contains specific action steps and to-do lists for every step of the marketing process. Real-world anecdotes and specific examples from well-known start-ups demonstrate the book’s practical skills. Author Kevin Epstein cuts through the buzzwords and marketing jargon to offer you cutting-edge advice on a variety of traditional and high-tech tools, from billboards to blogs.
Author : David L. McKimmy
Publisher : WestBow Press
ISBN 13 : 144973667X
Total Pages : 136 pages
Book Rating : 4.4/5 (497 download)
Download or read book Marketing Your Way to Easy Living written by David L. McKimmy and published by WestBow Press. This book was released on 2012 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have spent too much money and time trying to discover the right marketing approach to growing your small business, this book will guide you in the right direction. I have spent the time and money to narrow down the correct marketing processes for any small business. I have discovered after interviewing many small business clients, the main reason for failure is not following through with the marketing process in place. If there is not immediate success, the owner will change gears and try something else, without ever really knowing if the marketing would have been a success. I have done the work, now take this book and put in place a great marketing system in your own business. Be thorough, be consistent, and most of all, be patient!
Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119236932
Total Pages : 631 pages
Book Rating : 4.1/5 (192 download)
Download or read book Small Business Marketing Strategies All-in-One For Dummies written by and published by John Wiley & Sons. This book was released on 2016-05-06 with total page 631 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your small business into a revenue-generating machine with this step-by-step marketing resource Running a small business is a fun and rewarding experience. It’s even more fun and rewarding when clients and customers are clamoring to get a hand on your latest product or service. And effective marketing is the key to making that happen. In Small Business Marketing Strategies All-in-One For Dummies, small business experts from the United States Chamber of Commerce walk you through every single step of designing, launching, running, measuring, and improving your company’s next marketing campaign. But don’t worry—with Dummies, it’s all about learning made easy. You’ll discover techniques that work in any kind of small business, from full-time trades to brick-and-mortar shops and online side-hustles. Starting at the beginning of the marketing process, you’ll move on to learn how to blend different marketing methods, such as content, social, search, and traditional, to generate massive customer interest. In this book, you will: Pour the foundation of your marketing strategy by defining your ideal customers, sizing up your market, and setting your goals Kick off a successful campaign the right way by picking the best software, platforms, and techniques to power your marketing Combine content marketing, social media, and traditional strategies to generate the perfect marketing and advertising mix Evolve past gut instincts and measure your results with hard data and reliable metrics Moving beyond individual strategies and techniques, Small Business Marketing Strategies All-in-One For Dummies shows you how to blend every tool at your disposal into one effective marketing strategy. It’s a must-read for any small business owner trying to grow their company.
Author : Donald Miller
Publisher : HarperCollins Leadership
ISBN 13 : 1400203821
Total Pages : 240 pages
Book Rating : 4.4/5 (2 download)
Download or read book Business Made Simple written by Donald Miller and published by HarperCollins Leadership. This book was released on 2021-01-19 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value. Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals. Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable. These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages. Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.
Author : Jim Rapport
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.3/5 (883 download)
Download or read book Marketing Research Made Easy written by Jim Rapport and published by Independently Published. This book was released on 2023-03-24 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attention Small Business Owners! Are you struggling to understand your customers and effectively market your products or services? Are you tired of guessing what will work and wasting time and money on marketing efforts that yield no results? Well, fear no more! "Marketing Research Made Easy" is the ultimate guide for small business owners looking to understand and utilize market research to boost their marketing efforts and grow their businesses. With Marketing Research Made Easy, you'll learn: How to identify your business goals and define your target audience The differences between qualitative and quantitative research and which is best for your business Step-by-step instructions on how to conduct effective surveys, focus groups, and observations How to analyze and apply secondary research data Tips for presenting your findings to stakeholders and developing a winning marketing strategy Here's what you can expect from Marketing Research Made Easy: Clear and actionable research questions for your business Proven sampling techniques to ensure accurate data collection Tips on recruiting participants and preparing for focus groups Strategies for analyzing and interpreting data to make informed marketing decisions Practical advice on developing your marketing strategy and presenting your findings to stakeholders Plus, Marketing Research Made Easy is written in a fun and engaging style, making it easy to read and understand. With its clear and concise step-by-step approach, you'll be a marketing research pro in no time! Don't waste any more time or money on ineffective marketing efforts. Get your copy of Marketing Research Made Easy today and start growing your business like never before!
Author : Jennifer Thome
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781535368780
Total Pages : 70 pages
Book Rating : 4.3/5 (687 download)
Download or read book Small Business Marketing Made Easy written by Jennifer Thome and published by Createspace Independent Publishing Platform. This book was released on 2016-08-05 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you dream of running a successful small business that can provide you and your family with the life of your dreams? Then buy this book! Small Business Marketing Made Easy is a straightforward course that teaches small business owners entrepreneurs how to increase their business, revenue and reputation using fast and effective techniques. In the book, you'll learn how to market your business, promote yourself online and in the community, create effective advertising, network your way to greater profits, get free press, make the public fall in love with you, and how to do great social media, all in less than an hour a day. Jennifer Thome is an award-winning product designer and author who flipped a restaurant and increased revenue 5-fold in two short months, reaching a half-a-million dollars in annual revenue before selling it at a profit. An expert marketer with more than ten years of experience, she specializes in creating marketing strategies that are intuitive, straightforward, easy to implement, and most of all: effective.
Author : Jason McDonald
Publisher :
ISBN 13 : 9781725617278
Total Pages : 306 pages
Book Rating : 4.6/5 (172 download)
Download or read book The Marketing Book written by Jason McDonald and published by . This book was released on 2018-08-14 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: MARKETING MADE EASY - Step by Step to a Marketing Plan for Your Business! 2019 Updated Edition A practical marketing book by Jason McDonald of Stanford Continuing Studies Do you own a business? Or, perhaps, do you work at a business as the marketing manager? Do you want to learn the basics of how to market your business in an easy-to-use format? Well, if so, then THE MARKETING BOOK is the book for you. This is a PRACTICAL step-by-step guide to basic marketing concepts. It's goal: to help you create a practical marketing plan for your business using the think / do / measure method of marketing. Each Chapter teaches a marketing task by, first, explaining how to think about the concept, second, giving you specific to-dos to actually go do it, and third, providing tips on how to measure what's working (and what's not) to do it better over time. Marketing is harder than it looks, and so this is one of the best books on marketing, breaking marketing down into - THE FIVE KEY ACTIVITIES OF MARKETING EXPLAINED STEP BYSTEP: Define what you sell, that they want. Build your brand. Make yourself easy-to-find. Create compelling content. Think and deploy; that is, promote your brand across digital and non-digital channels. One of the Best Marketing Books of 2018 for Beginners and Experts Alike Jason McDonald - written by a successful practitioner of digital marketing. Just Google 'SEO Expert Bay Area' or 'SEO Expert Witness'. He's there at the top! Stanford University - used by Dr. McDonald in his courses, both online and on campus, at Stanford University's Continuing Studies An Easy to Follow Method - written in PLAIN ENGLISH for MERE MORTALS. Learn how to do MARKETING step by step. Got Questions? - just Google 'Jason McDonald' and send a quick email or call. Mention 'the Marketing Book.'
Author : William A. Cohen
Publisher : John Wiley & Sons
ISBN 13 : 047176356X
Total Pages : 368 pages
Book Rating : 4.4/5 (717 download)
Download or read book Entrepreneur and Small Business Problem Solver written by William A. Cohen and published by John Wiley & Sons. This book was released on 2006-02-24 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new, revised edition of the classic guide forentrepreneurs For more than a decade, The Entrepreneur and SmallBusiness Problem Solver has been the go-to resource forbudding entrepreneurs and small business owners alike. Now in itsThird Edition, this classic has been revised and updated to meetthe needs of the modern reader in today's fast-paced businessenvironment. Covering everything from getting a start-up loan tointroducing a new product, this comprehensive guide shows you howto deal with the common problems every small business faces-withouthiring expensive outside help. This handy guide is packed with the kind of essential,down-to-earth advice everyone running a small businessneeds-whether you need help with your business plan or collecting asmall debt. This new Third Edition features new information on taxlaw changes, technological advances, and changes in governmentservices, and includes an entirely new chapter on Internetmarketing and e-commerce. Focused on practicality, the book alsofeatures downloadable, chapter-ending worksheets that will help youretain what you learned and implement it correctly. A truly uniquesource for sound business guidance, The Entrepreneur andSmall Business Problem Solver, Third Edition is aninvaluable reference that every business owner needs. Inside, you'll find world-class guidance on these topics andmore: How and where to find start-up capital Insuring your business Extending credit and collecting debts Financial record-keeping Carrying out marketing research Pricing products and services Marketing and advertising your business Doing business and marketing online Recruiting and managing employees Protecting your business and avoiding rip-offs
Author :
Publisher :
ISBN 13 : 9781563825125
Total Pages : 220 pages
Book Rating : 4.8/5 (251 download)
Download or read book Health Insurance Made E-Z written by and published by . This book was released on 2001 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how to buy the right health insurance inexpensively and effectively. Includes inside tips for smart shoppers on the selection process, evaluating your neds, and much more.
Author : Danny Tran
Publisher : Freya Fox
ISBN 13 :
Total Pages : 30 pages
Book Rating : 4./5 ( download)
Download or read book Marketing Made Easy written by Danny Tran and published by Freya Fox. This book was released on 2020-11-18 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the basics and ins and outs of marketing with millionaire agency founder Danny Tran. Danny Tran is the CEO of Highstoke Media and has been teaching thousands of students worldwide on how to get into digital marketing. This book is a no fluff guide to the ABCs of Digital Marketing.
Author : John Schneider
Publisher :
ISBN 13 : 9780595450985
Total Pages : 0 pages
Book Rating : 4.4/5 (59 download)
Download or read book Successful Small Business Marketing Made Easy! written by John Schneider and published by . This book was released on 2007-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over 17 Years In The Making! Written by an award winning advertising professional with over 17 years of small business marketing experience, Successful Small Business Marketing Made Easy! will show you how the real world of marketing works-minus the fluff found in many mass marketed publications. Clearly written in an easy to understand format, Successful Small Business Marketing Made Easy! is packed with important information every small business owner needs to know about marketing. Successful Small Business Marketing Made Easy! provides an easy step-by-step approach that anyone, regardless of marketing experience, can use to create a successful marketing campaign-guaranteed!
Author : Stacey Riska
Publisher : Small Business Expertise Publishing
ISBN 13 : 9781732245907
Total Pages : 196 pages
Book Rating : 4.2/5 (459 download)
Download or read book Small Business Marketing Made Ez! written by Stacey Riska and published by Small Business Expertise Publishing. This book was released on 2018-04-18 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Small Business Stacey" to the Rescue! Is your business struggling to get more leads, more customers, clients or patients, more sales and more money? Can't find the time to do marketing... and don't know what to do even if you had the time? "Small Business Stacey" is here to rescue you with an innovative system that is EZ to implement and will help you get your marketing done! Do any of these sound like you? - You throw everything against the wall, hoping something sticks. That's spaghetti marketing. - Can't pull the trigger on anything, always stuck in review mode. That's perfectionism marketing. - Copying whatever your competitors are doing... aka ant marketing. - Throwing up your hands, declaring it all hopeless! Despair no longer and jump into this book to discover the EZ way to take ACTION for marketing and business success!
Author : Jon Smith
Publisher : In Easy Steps Limited
ISBN 13 : 1840789123
Total Pages : 408 pages
Book Rating : 4.8/5 (47 download)
Download or read book Digital Marketing for Businesses in easy steps written by Jon Smith and published by In Easy Steps Limited. This book was released on 2020-04-20 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nowadays, just having a website or an app is not enough. Potential customers aren’t going to stumble across you by accident – you need to employ digital marketing tools and techniques to help them find you and keep you front of mind, and have them coming back again and again. Marketing your products and services online doesn’t have to cost the earth. Lots of digital marketing activities can be done for free, or very little, and are very effective. You may also save costs for advertising in magazines, and creating, printing, and distributing brochures. Furthermore, there are no geographical boundaries on the internet – you can target customers around the globe. Digital marketing for businesses in easy steps guides you through the essential steps you need to take to set your digital strategy and get it right first time. It covers all the key digital marketing channels you should consider deploying to generate a larger, stronger, and a more loyal customer base. It covers: · The fundamentals of digital marketing. · Getting more from your website and getting your “digital house in order”. · The social network sites where your customers are most likely to be active: Facebook, Twitter, Instagram, Pinterest, and LinkedIn. · The art of blogging to get customer loyalty. · How to create and launch a powerful Content Marketing Strategy. · How to use Search Engine Marketing to ensure customers find you and buy from you. · How to measure and optimize the effectiveness of your digital marketing. Whether you are new to digital marketing or want to rethink your strategies, this book is for you. Digital marketing is now essential for businesses – don’t miss the trick! Table of Contents 1. Introduction to digital marketing 2. Content is king 3. Blogging 4. SEM & SEO 5. The customer journey 6. Customer profiling 7. Marketing automation 8. Building landing pages that convert 9. Optimizing your website 10. Instagram 11. Facebook 12. Twitter 13. LinkedIn 14. Pinterest 15. Google Analytics
Author : Jeff Walker
Publisher : Jeff Walker
ISBN 13 : 3988654469
Total Pages : 64 pages
Book Rating : 4.9/5 (886 download)
Download or read book Cpa Marketing Made Easy written by Jeff Walker and published by Jeff Walker. This book was released on 2023-08-23 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tired Of Paying For Clicks That NEVER Seem To Convert? Discover The Six Easy Steps To CPA Marketing That Can Put Thousands Of Dollars Into Your Pocket Each Month! PPC advertising has been around for a while now and has established itself as the primary model for advertising on the web. Of course, PPC advertising is 'Pay Per Click' advertising, which basically means that you only pay as an advertiser when someone actually clicks on your ad. This is different from paying for a fixed spot in a magazine or on a website because you only pay when your ad generates views. For the advertiser, this is a very good deal because it essentially means that you only pay when you are successful. An advert that sits on a website not attracting any clicks will actually cost you nothing and you will thus be able to ensure that you get a very high ROI (return on investment). This is even more true if you use CPA advertising, which is in many ways the natural evolution of PPC. CPA essentially stands for 'Cost Per Action' or 'Cost Per Acquisition' and in this sense, you only pay when your advert is actually successful in doing what it is setting out to do. You only pay for an ad that converts – giving you guaranteed returns on that investment. Well, in reality you will sometimes still pay per click but even then CPA gives you a figure for how much each action is costing you – allowing you to calculate your precise profit margin. This is the metric that every advertiser should be most interested in. Essentially, this is the point in which the ad becomes profitable and if you only pay for that then you have a situation where everyone is guaranteed to win. CPA is a relatively new form of PPC but it is one that is rapidly catching on for obvious reasons. If you want to evolve your current marketing campaign in a way that can only improve your ROI and if you want to get one step ahead of the competition, then this is something you should be learning. And if that's your plan, then you've come to the right place! This book will serve as your master-class in CPA marketing and will show you how to get set up, how to stack the cards in your favor and how to scale up your operation for gigantic profits. So buckle up and let's take a dive into the complex world of CPA marketing... Below are some of the information that you are about to learn: * The Basics of CPA Marketing * CPA Versus Other Forms of Marketing – Who is PPC For? * Choosing the Right CPA Network * Which Platform Should You Use? * Top Tips for Effective CPA Ads * The Importance of Tracking * Creating a Landing Page * How to Make Money With CPA * The CPA Success Formula And much much more. ORDER NOW.
Author : Michael Hyatt
Publisher : Baker Books
ISBN 13 : 1493409557
Total Pages : 256 pages
Book Rating : 4.4/5 (934 download)
Download or read book The Vision Driven Leader written by Michael Hyatt and published by Baker Books. This book was released on 2020-03-31 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Having a clear, compelling vision--and getting buy-in from your team--is essential to effective leadership. If you don't know where you're going, how on earth will you get there? But how do you craft that vision? How do you get others on board? And how do you put that vision into practice at every level of your organization? In The Vision Driven Leader, New York Times bestselling author Michael Hyatt offers six tools for crafting an irresistible vision for your business, rallying your team around the vision, and distilling it into actionable plans that drive results. Based on Michael's 40 years of experience as an entrepreneur and executive, backed by insights from organizational science and psychology, and illustrated by case studies and stories from multiple industries, The Vision Driven Leader takes you step-by-step from why to what and then how. Your business will never be the same.
Author : Amila Jay
Publisher : coolaij
ISBN 13 : 3986777253
Total Pages : 24 pages
Book Rating : 4.9/5 (867 download)
Download or read book Article Marketing Made Easy - Is Article Marketing Dead? written by Amila Jay and published by coolaij. This book was released on 2021-11-12 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Article marketing,Increasing traffic and money is one of the simplest ways to advertise your website.There is a new way to submit articles, that is free PDF or document upload sites. Is article marketing dead? No it's not.
