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Marketing Scams
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Author :United States. Congress. Senate. Committee on Appropriations. Subcommittee on Commerce, Justice, State, the Judiciary, and Related Agencies Publisher : ISBN 13 : Total Pages :56 pages Book Rating :4.:/5 (51 download)
Book Synopsis Marketing Scams by : United States. Congress. Senate. Committee on Appropriations. Subcommittee on Commerce, Justice, State, the Judiciary, and Related Agencies
Download or read book Marketing Scams written by United States. Congress. Senate. Committee on Appropriations. Subcommittee on Commerce, Justice, State, the Judiciary, and Related Agencies and published by . This book was released on 1998 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Business of the 21st Century by : Robert T. Kiyosaki
Download or read book The Business of the 21st Century written by Robert T. Kiyosaki and published by . This book was released on 2019-10-22 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Business of the 21st Century, Robert Kiyosaki explains the revolutionary business of network marketing in the context of what makes any business a success in any economic situation. This book lends credibility to multilevel marketing business, and justifies why it is an ideal avenue through which to learn basic business and sales skills... and earn money.
Author :United States. Congress. Senate. Committee on Appropriations. Subcommittee on Commerce, Justice, State, the Judiciary, and Related Agencies Publisher : ISBN 13 : Total Pages :60 pages Book Rating :4.F/5 ( download)
Book Synopsis Marketing Scams by : United States. Congress. Senate. Committee on Appropriations. Subcommittee on Commerce, Justice, State, the Judiciary, and Related Agencies
Download or read book Marketing Scams written by United States. Congress. Senate. Committee on Appropriations. Subcommittee on Commerce, Justice, State, the Judiciary, and Related Agencies and published by . This book was released on 1998 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis SCAMS - and how to protect yourself from them by :
Download or read book SCAMS - and how to protect yourself from them written by and published by Lulu.com. This book was released on with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Don't Fall For It written by Ben Carlson and published by John Wiley & Sons. This book was released on 2020-01-02 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn financial and business lessons from some of the biggest frauds in history Why does financial fraud persist? History is full of sensational financial frauds and scams. Enron was forced to declare bankruptcy after allegations of massive accounting fraud, wiping out $78 billion in stock market value. Bernie Madoff, the largest individual fraudster in history, built a $65 billion Ponzi scheme that ultimately resulted in his being sentenced to 150 years in prison. People from all walks of life have been scammed out of their money: French and British nobility looking to get rich quickly, farmers looking for a miracle cure for their health ailments, several professional athletes, and some of Hollywood’s biggest stars. No one is immune from getting deceived when money is involved. Don’t Fall For It is a fascinating look into some of the biggest financial frauds and scams ever. This compelling book explores specific instances of financial fraud as well as some of the most successful charlatans and hucksters of all-time. Sharing lessons that apply to business, money management, and investing, author Ben Carlson answers questions such as: Why do even the most intelligent among us get taken advantage of in financial scams? What make fraudsters successful? Why is it often harder to stay rich than to get rich? Each chapter in examines different frauds, perpetrators, or victims of scams. These real-life stories include anecdotes about how these frauds were carried out and discussions of what can be learned from these events. This engaging book: Explores the business and financial lessons drawn from some of history’s biggest frauds Describes the conditions under which fraud tends to work best Explains how people can avoid being scammed out of their money Suggests practical steps to reduce financial fraud in the future Don’t Fall For It: A Short History of Financial Scams is filled with engrossing real-life stories and valuable insights, written for finance professionals, investors, and general interest readers alike.
Book Synopsis Cyber Frauds, Scams and their Victims by : Mark Button
Download or read book Cyber Frauds, Scams and their Victims written by Mark Button and published by Routledge. This book was released on 2017-07-14 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crime is undergoing a metamorphosis. The online technological revolution has created new opportunities for a wide variety of crimes which can be perpetrated on an industrial scale, and crimes traditionally committed in an offline environment are increasingly being transitioned to an online environment. This book takes a case study-based approach to exploring the types, perpetrators and victims of cyber frauds. Topics covered include: An in-depth breakdown of the most common types of cyber fraud and scams. The victim selection techniques and perpetration strategies of fraudsters. An exploration of the impact of fraud upon victims and best practice examples of support systems for victims. Current approaches for policing, punishing and preventing cyber frauds and scams. This book argues for a greater need to understand and respond to cyber fraud and scams in a more effective and victim-centred manner. It explores the victim-blaming discourse, before moving on to examine the structures of support in place to assist victims, noting some of the interesting initiatives from around the world and the emerging strategies to counter this problem. This book is essential reading for students and researchers engaged in cyber crime, victimology and international fraud.
Author :United States. Congress. Senate. Committee on Governmental Affairs. Subcommittee on Government Information and Regulation Publisher : ISBN 13 : Total Pages :48 pages Book Rating :4.:/5 (51 download)
Book Synopsis At-home Business Opportunity Scams by : United States. Congress. Senate. Committee on Governmental Affairs. Subcommittee on Government Information and Regulation
Download or read book At-home Business Opportunity Scams written by United States. Congress. Senate. Committee on Governmental Affairs. Subcommittee on Government Information and Regulation and published by . This book was released on 1993 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Scams, Cons, Frauds, and Deceptions by : Sean Byrne
Download or read book Scams, Cons, Frauds, and Deceptions written by Sean Byrne and published by Taylor & Francis. This book was released on 2024-06-28 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique volume presents cutting-edge research on the nature and extent of a wide range of scams, cons, frauds, and deceptive activities, including sextortion, the use of ransomware, phishing, identity theft, Ponzi schemes, online shopping fraud, gift card scams, and health care fraud targeting elderly victims. The contributions to this book raise and attempt to answer several intriguing questions: Why have governments in each global region failed to respond more aggressively to these crimes? What can/should the private sector and social media giants be doing? Can the current responses of both governments and the private sector be linked to the public’s ambivalence about how to respond to these forms of offending and victimization? Does a large segment of the public admire individuals who get involved in these activities, in large part due to the positive portrayal of scammers, fraudsters, and con artists in both literature and cinema? Or does the public’s view of the harm caused by these scams and cons vary, based on our view of who is victimized (e.g., individuals or corporations) and/or why they were chosen? Will governments – as they have done in the past – attempt to influence the public’s views by restricting access to books and movies that focus on the latest scams, cons, and frauds taking place on-line and in-person via book banning and other forms of censuring? And finally, should this discussion of the influence of books and cinema on the public’s views of scams, frauds, cons, and deception be broadened to include the government’s ongoing attempts to censure a wide range of books and films that may influence the public’s view of morality—and more recently, the public’s view of our government—due to their content? Timely and thought-provoking, this book will be a key resource for researchers, scholars, and practitioners in criminology and criminal justice, sociology, law, psychology, and social work, while also appealing to interdisciplinary researchers seeking insight into the relationship between positive portrayals of scammers, fraudsters, and con artists in literature and cinema, and the public’s perception of individuals who get involved in these activities. It was originally published as a special issue of Victims & Offenders.
Author :Kiymet Tunca Caliyurt Publisher :Springer Science & Business Media ISBN 13 :3642208258 Total Pages :200 pages Book Rating :4.6/5 (422 download)
Book Synopsis Emerging Fraud by : Kiymet Tunca Caliyurt
Download or read book Emerging Fraud written by Kiymet Tunca Caliyurt and published by Springer Science & Business Media. This book was released on 2012-03-31 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fraud has become a challenging phenomena affecting economies worldwide. Anti-fraud measures are an integral part of today’s management practices and have found their way into business education. Yet in developing countries these topics have long been neglected and only limited research has been conducted in this area. This book fills an essential gap by analyzing the impact of fraud on developing economies, describing successful anti-fraud methods and featuring cases that exemplify the measures described. The book features contributions by outstanding experts in the field and is intended for academic readers with a special interest in fraud research.
Book Synopsis A Fresh Look at Fraud by : Yaniv Hanoch
Download or read book A Fresh Look at Fraud written by Yaniv Hanoch and published by Routledge. This book was released on 2022-05-09 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Fresh Look at Fraud features psychologists, criminologists, and computer scientists to address the state-of-the-art research on the rising problem of fraud, scams, and financial abuse, stimulating a cross-disciplinary exchange of ideas, theories, methods, and practices. In this timely volume, Yaniv Hanoch and Stacey Wood bring together leading international researchers to discuss and review state-of-the-art research in fraud research, adopting diverse methodologies (from experimental to neuroimaging), perspectives, and questions. The book addresses topics such as mass marketing fraud, financial exploitation, ageing and cyber fraud, risk factors associated with becoming a fraud victim and online/cryptocurrency fraud. It offers a holistic picture of emerging trends and issues in fraud research and also includes discussion of the ‘Next Frontiers’ in research and important insights on how to create solutions. This book will be a crucial read for practitioners and researchers engaged in fraud research and other fields such as Forensic Psychology, Social Psychology, Criminal Behavior, and Criminology, as well as for postgraduates training in these fields.
Book Synopsis Internet Marketing Confidential by : Dan Janal
Download or read book Internet Marketing Confidential written by Dan Janal and published by CreateSpace. This book was released on 2013-04-18 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are a lot of con artists who have stolen - yes, stolen - hundreds, thousands and even hundreds of thousands of dollars from authors, coaches and consultants. They thought they were galloping along the Information Superhighway but got run over instead. In this tell-all book, you'll learn to protect yourself from the lies, half-truths, misconceptions and downright scams. Written in the humorous, irreverent, easy-to-understand style that readers have come to expect from Dan Janal, an author of six books that have been translated into six languages, Internet Marketing Confidential is a must-read for anyone who wants to build a business online or grow a business online. “I wish I had read your book before I got taken in by a lot of Internet marketers who masqueraded as wolves dressed in sheep's clothing.” Lydia Ramsey Author, “Manners That Sell” “Before you spend one more red cent on a program, course, webinar or membership site, read Internet Marketing Confidential. It will save you money and your sanity and show you how to work on your business so it has staying power and solvency.” Nancy Fox Author, “Network Like a Fox” “Dan Janal's authoritative read shines the light what to watch for so you don't get ripped off. This is a fabulous resource!” Mary C. Kelly Author, “15 Ways to Grow Your Business in Every Economy” “Internet Marketing Confidential is a revealing, no-holds-barred look at online marketing from the inside out. This book is an excellent resource for all levels; a must-read for those new to Internet marketing.” Linda M. Lopeke Chairman & CEO Lexicorp Services Inc., Toronto, ON "Internet Marketing Confidential has blown the doors off ALL the dirty little secrets that the scammers don't want you to know about. David Newman Author, "Do It! Marketing" “I wish this book would have been available $40,000 ago.” Darshan Shanti Author, “24 Hour Champion”
Book Synopsis Connecting With Consumers by : Allan J. Kimmel
Download or read book Connecting With Consumers written by Allan J. Kimmel and published by OUP Oxford. This book was released on 2010-06-03 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: These are exciting times for business managers and marketing professionals, yet the challenges imposed by ongoing social and technological developments are daunting. In an age in which marketers can reach their audiences with greater facility than ever before, firms have never been less in control of their customer targets. This increasing connectedness of consumers provides a range of unique and promising opportunities for product and brand managers. Connecting With Consumers describes the various strategies and techniques that can be utilized to harness consumer influence. The book traces evolving developments in the consumer marketplace, considers their impact on the potential reshaping of the marketing profession, and describes the emerging set of tools that can enable marketers to respond to new marketplace realities. It provides, clear, up-to-date coverage of a number of topics currently on the minds of many: Web 2.0, word of mouth, buzz, the social web, social media metrics, customer engagement, viral and guerrilla marketing. The book critically assesses emerging marketing strategies and tools within the context of research and theory, and provides numerous applied examples to illustrate marketing successes and common pitfalls to avoid. It argues throughout for a more collaborative relationship between companies and consumers towards their mutual benefit. Although the balance of power has shifted to the consumer for each of the various aspects of the marketing process, collaboration is what the future of marketing likely will be all about. Marketers can avoid irrelevance in the face of change, but this will require a clear commitment to connecting with consumers rather than searching for ways to regain control over them. The book challenges marketers to make a choice: embrace the ongoing changes as opportunities for reshaping relationships with consumers, or cling to the past at the risk of becoming irrelevant. This is the book for those who choose the first alternative.
Book Synopsis The Complete Idiot's Guide to Frauds, Scams, and Cons by : Duane Swierczynski
Download or read book The Complete Idiot's Guide to Frauds, Scams, and Cons written by Duane Swierczynski and published by Penguin. This book was released on 2002-12-03 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: -- The main target for scams are those 50 years of age or older. -- This book will expose all the latest scams, frauds, and cons -- and can be updated yearly, if necessary, to expose all the latest schemes. Fraud -- credit card fraud, telemarketing scares, Internet scares, identity theft and hundreds of other items that are geared to separate you from your money -- is a multi-billion dollar business, both in the U.S. and worldwide. From a simple three-card monte game on a street corner to sophisticated banking and Wall Street swindles, cons, frauds and scams are destined to strike one in ten Americans this year. Check kiting, ATM scares, bankruptcy fraud, real estate scams, Nigerian money offers, and even slave reparation scams -- there are hundreds, maybe thousands, of ways to get suckered by telemarketers or just plain fast-talking swindlers. Scary stuff, right? This book identifies the myriad of scams, cons, and frauds perpetrated every minute of every day in this country, and gives cutting-edge, up-to-date advice on how you can protect yourself from unscrupulous cons of every conceivable stripe. There will also be an entertaining section on con artists through history, from the infamous grifters of the Great Depression to the masterminds of the recent Enron collapse -- perhaps one of the greatest scams in America's history.
Book Synopsis SAGE Brief Guide to Marketing Ethics by : SAGE Publications
Download or read book SAGE Brief Guide to Marketing Ethics written by SAGE Publications and published by SAGE. This book was released on 2012 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: With key terms and concepts related to marketing ethics presented in a short, easy-to-use format, this guide is an essential companion for marketing courses or as a reference for students and practitioners who would like to learn more about the basics of ethical marketing. The text is divided into four sections which contain important keywords that relate to those sections: Business Ethics, Ethics and the Marketing Mix, Ethics and the Promotional Mix, and Special Topics in Marketing Ethics. Each keyword entry is written by a scholar drawn from the fields of business and marketing ethics, and is a comprehensive essay on such crucial topics as ethical issues in pricing, green marketing, and deceptive advertising. Each essay includes a list of references and suggested readings for each article so that readers can find more information on those issues they are most interested in.
Book Synopsis Safeguarding Adults by : Lee-Ann Fenge
Download or read book Safeguarding Adults written by Lee-Ann Fenge and published by Learning Matters. This book was released on 2017-05-08 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides busy social work and health care practitioners with an accessible guide to adult safeguarding in the context of mental capacity and financial abuse. Drawing on evidence and contemporary examples from practice this book will help readers understand the new landscape of safeguarding adults since the implementation of the Care Act 2014 and the introduction of Adult Safeguarding Boards. There are chapters on the current political landscape of adult social work, specific issues and contexts that make people vulnerable (social isolation, mental capacity, dementia), and important methods of assessment and intervention. A range of pedagogical features are also used to aid learning and understanding including the use of case studies, reflection points, brief exercises and further reading.
Book Synopsis Understanding White-Collar Crime by : Michael L. Benson
Download or read book Understanding White-Collar Crime written by Michael L. Benson and published by Routledge. This book was released on 2014-11-20 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlike other books of its kind, Understanding White-Collar Crime: An Opportunity Perspective uses a coherent theoretical perspective in its coverage of white-collar crime. Using opportunity perspective, or the assumption that all crimes depend on offenders having some sort of opportunity to commit an offense, allows the authors to uncover the processes leading up to white-collar crimes and offer potential solutions to this rampant issue, without being reductive in their treatment of the topic. With this second edition, Benson and Simpson have greatly expanded their coverage to include new case studies, substantive materials, and an annotated appendix of online resources to make this a core book for courses on white-collar crime.
Book Synopsis Mass-Marketing Fraud by : International Mass-Marketing Fraud Worki
Download or read book Mass-Marketing Fraud written by International Mass-Marketing Fraud Worki and published by CreateSpace. This book was released on 2014-10-31 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass-marketing fraud is a term increasingly used around the world to refer to fraud schemes that use mass-communications media - including telephones, the Internet, mass mailings, television, radio, and even personal contact - to contact, solicit, and obtain money, funds, or other items of value from multiple victims in one or more jurisdictions. Although law enforcement and regulatory authorities often use a variety of names to refer to the phenomenon - including "advance-fee fraud," "419 fraud," "Internet fraud," and "telemarketing fraud" - the growing profusion of labels for these fraud schemes tends to obscure the fact that such schemes often are conducted using multiple communications channels to identify and contact victims, as well as identical or highly similar methods of operation that are not dependent on a single communications medium.
