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Marketing Of Aquaculture Products
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Book Synopsis Aquaculture Marketing Handbook by : Carole R. Engle
Download or read book Aquaculture Marketing Handbook written by Carole R. Engle and published by John Wiley & Sons. This book was released on 2008-02-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Markets, marketing, and trade have become ever more important to growing aquaculture industries worldwide. The diversity and idiosyncrasies of the aquaculture and seafood markets call for understanding information that is unique to these markets. Presenting fundamental principles of marketing and economics from a user-friendly, how-to perspective, the Aquaculture Marketing Handbook will provide the reader with the tools necessary to evaluate and adapt to changing market conditions. The Aquaculture Marketing Handbook provides the reader with a broad base of information regarding aquaculture economics, markets, and marketing. In addition, this volume also contains an extensive annotated bibliography and webliography that provide descriptions to key additional sources of information. Written by authors with vast international aquaculture marketing experience, the Aquaculture Marketing Handbook is an important introduction to aquaculture marketing for those interested in aquaculture and those new to the professional field. The body of knowledge presented in this book will also make it a valuable reference for even the most experienced aquaculture professional.
Book Synopsis Seafood and Aquaculture Marketing Handbook by : Carole R. Engle
Download or read book Seafood and Aquaculture Marketing Handbook written by Carole R. Engle and published by John Wiley & Sons. This book was released on 2016-09-26 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aquaculture, the farming of aquatic animals and plants, and other seafood businesses continue to grow rapidly around the world. However, many of these businesses fail due to the lack of sufficient attention to marketing. The Seafood and Aquaculture Marketing Handbook provides the reader with a comprehensive, yet user-friendly presentation of key concepts and tools necessary for aquaculture and seafood businesses to evaluate and adapt to changing market conditions. Markets for aquaculture and seafood products are diverse, dynamic, and complex. The Seafood and Aquaculture Marketing Handbook presents fundamental principles of marketing, specific discussion of aquaculture and seafood market channels and supply chains from around the world, and builds towards a step-by-step approach to strategic market planning for successful aquaculture and seafood businesses. This book is an essential reference for all aquaculture and seafood businesses as well as students of aquaculture. The volume contains a series of synopses of specific markets, an extensive annotated bibliography, and webliography for additional sources of information. Written by authors with vast experience in international marketing of aquaculture and seafood products, this volume is a valuable source of guidance for those seeking to identify profitable markets for their aquaculture and seafood products.
Book Synopsis An Assessment of the Production and Marketing of Aquaculture Products in the Western Region of the United States by : Henrietta Stern
Download or read book An Assessment of the Production and Marketing of Aquaculture Products in the Western Region of the United States written by Henrietta Stern and published by . This book was released on 1984 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Aquaculture Businesses: A Practical Guide to Economics and Marketing by : Carole Engle
Download or read book Aquaculture Businesses: A Practical Guide to Economics and Marketing written by Carole Engle and published by 5m Books Ltd. This book was released on 2020-02-29 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new book provides practical guidance and advice for individuals who are seeking to manage and develop a successful aquaculture business. Starting with an overview of the types of challenges faced by managers of aquaculture businesses, the book then presents and contrasts the differences in challenges faced by new, start-up businesses and those that have been in business for many years. The book includes step-by-step guidance on how to find key markets, locate customers and determine their preferences, how to develop estimates of capital requirements for land, construction of buildings and production facilities, and to purchase equipment. Guidance is given to the reader on practical aspects of developing a financing plan, including the key financial statements that show early indication of potential problems. Comprehensive coverage is also provided of the various types of permits and regulations, as well as the magnitude of costs and delays that can occur for an aquaculture business to be in compliance. Finally, advice is given on keeping an eye on emerging trends, signs of changing consumer preferences and demand, and external threats and opportunities. Written by Carole Engle, known and respected worldwide, Aquaculture Businesses is an essential internationally-applicable resource for aquaculture entrepreneurs and business men and women who are the management-level decision makers for new start-up businesses, as well as for existing businesses that need to continue to grow and change with market dynamics. All aquaculture farm owners, and suppliers to the industry, should have this excellent resource to hand. Libraries in all universities and research establishments where aquaculture, business studies, economics or marketing are studied and taught should have copies of this book on their shelves. 5m Books
Download or read book Marketing Aquaculture Products written by and published by . This book was released on 1993 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing of Aquaculture Products by : Henry W. Kinnucan
Download or read book Marketing of Aquaculture Products written by Henry W. Kinnucan and published by . This book was released on 2001 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Seafood and Aquaculture Marketing Handbook by : Carole R. Engle
Download or read book Seafood and Aquaculture Marketing Handbook written by Carole R. Engle and published by Wiley-Blackwell. This book was released on 2016-08-23 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Market for Aquaculture Products by : KwamenaK. Quagrainie
Download or read book The Market for Aquaculture Products written by KwamenaK. Quagrainie and published by Routledge. This book was released on 2017-07-05 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a compilation of studies that explore opportunities for profitability for aquaculture practitioners through the creation and delivery of value from cost leadership and/or product differentiation. The studies focus on producer and consumer issues as well as trade. Some farm management and production practices that influence domestic costs and enhance profitability are examined. Opportunities for niche and target marketing are also presented as avenues for competitiveness for the aquaculture industry. Imports of seafood from Vietnam has been one of the major challenges facing the US aquaculture industry, and this book presents some results from a study on international trade of Vietnam‘s catfish (basa/tra) and the effects on the US catfish industry.This book was published as a special issue of Aquaculture Economics & Management.
Book Synopsis Small-scale Marketing of Aquaculture Products by : Ronnie J. Gilbert
Download or read book Small-scale Marketing of Aquaculture Products written by Ronnie J. Gilbert and published by . This book was released on 1989 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Fish Marketing and Credit in Viet Nam by : Audun Lem
Download or read book Fish Marketing and Credit in Viet Nam written by Audun Lem and published by Food & Agriculture Org.. This book was released on 2004 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent studies show that local consumer demand for fish will continue to increase in Viet Nam. At the same time, the export-oriented fish processing industry will see a growing need for raw materials. These substantial future demands for safe and high-quality fish products can only be met if efficient marketing arrangements are established. This paper identifies a number of constraints in the current domestic fish market, which form the basis for recommendations to improve the present marketing arrangements in Viet Nam. The paper also explores how credit is widely used for financing marine capture fisheries, particularly offshore fishing and export-oriented fish culture, processing and marketing in Viet Nam. State-owned financial institutions play a major role in financing capital expenditure while working capital requirements are mainly met by informal sources of credit. However, future investment requirements and credit needs are greater than currently available.
Book Synopsis Marketing in Fisheries and Aquaculture by : Ian Chaston
Download or read book Marketing in Fisheries and Aquaculture written by Ian Chaston and published by Wiley-Blackwell. This book was released on 1983 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes how the concepts and practice of modern marketing management can be applied in the fisheries and aquaculture industry. It explains how an improvement inn business management, especially in marketing can increase both sales and profits. The early chapters focus on the concept of satisfying customer need and the use of market research to construct marketing system models which can be used to correctly position existing products and formulate plans for new products or strategies. Then it is shown that execution of marketing programmes involves the other variables of price, promotion and distribution. Application and control of these variables is described with examples from various sectors of the industry. The text assumes no previous knowledge of marketing, being designed for use by practising managers in the commercial and public sectors and to provide an introductory text for courses on businees management in fisheries and aquaculture.
Book Synopsis Marketing the Products of Aquaculture by : Susan A. Shaw
Download or read book Marketing the Products of Aquaculture written by Susan A. Shaw and published by . This book was released on 1986 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Small-scale Marketing of Aquaculture Products by : Ronnie J. Gilbert
Download or read book Small-scale Marketing of Aquaculture Products written by Ronnie J. Gilbert and published by . This book was released on 1992 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Aquaculture Marketing Survey by : Linda O'Dierno
Download or read book Aquaculture Marketing Survey written by Linda O'Dierno and published by . This book was released on 1994 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Production and Marketing of Aquaculture Products by : K. Pradeep Kumar
Download or read book Production and Marketing of Aquaculture Products written by K. Pradeep Kumar and published by . This book was released on 2014 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Aquaculture Products by : National Council for Agricultural Education
Download or read book Marketing Aquaculture Products written by National Council for Agricultural Education and published by . This book was released on 1998 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing and Shipping Live Aquatic Products by : Brian C. Paust
Download or read book Marketing and Shipping Live Aquatic Products written by Brian C. Paust and published by Alaska Sea Grant College Program. This book was released on 2001 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: To keep pace with the fast moving live aquatics industry, you'll need a copy of this book on marketing and shipping live finfish, shellfish, plants, and ornamentals. It has information key to improving efficiency and profitability, in 42 contributions to the conference proceedings, by researchers, managers, fishermen, growers, buyers, wholesalers, shippers, and retailers.
