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Marketing Inventions Successfully
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Book Synopsis Marketing Your Invention by : Thomas E. Mosley
Download or read book Marketing Your Invention written by Thomas E. Mosley and published by Kaplan Publishing. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes sides with inventors in their efforts to convert ideas into marketable products. It offers advice about channeling an initial inspiration into a marketable direction, and spells out what it takes to protect ideas from infringement.
Book Synopsis Become a Professional Inventor by : Stephen Key
Download or read book Become a Professional Inventor written by Stephen Key and published by . This book was released on 2020-01-15 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have decided the job of your dreams is to be able to share your creativity with the world while creating a nice income. You long to see your product idea come to fruition so you never have to work for anyone else again. Stephen Key has been living this dream for over 30 years and has provided the roadmap for others in his best-selling book about licensing inventions, One Simple Idea. One Simple Idea has helped thousands license their product ideas. Stephen has reinvented the inventing process. Forget the patents, forget the prototypes, forget starting a business. Sell the benefit first instead! Today it's all about selling first and selling fast. His roadmap for licensing success is now being taught in major universities. Become a Professional Inventor is the follow-up to One Simple Idea because people are now asking... I love being creative and I want to do this for the rest of my life, how can I become a full-time professional inventor? How can I go from amateur to professional full-time inventor? What industries create the largest revenue? What is the best way to work with these companies so I build a successful long-term relationship? How can I license even more products ideas? Why aren't companies getting back to me? How do I get the highest royalty rate? Why are my product ideas getting rejected? What type of protection do I actually need? What is the best way to submit my product ideas? How can I tell if a company is truly inventor friendly? How do I use non-disclosure agreements? How do I license ideas without any intellectual property? How do I negotiate a licensing agreement to make sure I get paid regardless of intellectual property? For the first time ever, Stephen has uncovered the consumer product licensing industry from the inside. He has interviewed 28 leading experts across 17 different industries, as well as professional inventors, to share their knowledge with you -- so you too can now become a full-time professional inventor. Here are a few industries included in this book: Kitchen Hardware Automotive As Seen On TV Pet Dental Hospitality Toy and Game Cannabis Novelty Gift Health and Beauty and more! Stephen peels back the curtain to give you an insider's guide to how companies evaluate your product submissions so you can become a professional inventor. Also included: Sample Sell Sheets Sample Non-Disclosure Agreements Sample Term Sheets Sample Licensing Agreement Sample Calling Scripts Sample LinkedIn Contact Scripts
Book Synopsis Idea to Invention by : Patricia Nolan-Brown
Download or read book Idea to Invention written by Patricia Nolan-Brown and published by AMACOM. This book was released on 2014-01-09 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the tricks of the trade that helps ordinary people learn how to look at their world through the eyes of an inventor. You don’t have to be a mechanical genius to be an inventor. Chances are, you’re already at the all-important starting ground every inventor begins at--wishing you could find a clever solution to an everyday challenge. The far-too-complicated baby swing. Slick-soled running shoes. Computer cords constantly tangled up...there can’t be a solution unless there’s a problem. Author and inventor Patricia Nolan-Brown has turned many common annoyances into ingenious and money-making products, and she believes you can do the same. In Idea to Invention, you will learn the six simple steps it takes to go from idea to invention, and discover: Creativity habits that spark invention The power of tape-and-paper prototypes to refine their vision How to navigate the ins and outs of licensing and patenting their product The pros and cons of finding a licensed manufacturer vs. running a home-based assembly line How to promote their invention Product enhancements that add years to shelf life From the everyday challenge and your initial concept to resolve it, all the way to the explosion of your thriving business, Idea to Invention simplifies the invention process and gives creative thinkers the competitive edge they need to achieve the success their amazing ideas deserve.
Book Synopsis One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work by : Stephen Key
Download or read book One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work written by Stephen Key and published by McGraw Hill Professional. This book was released on 2011-03-11 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn your great idea into millions—without lifting a finger! Yes, a good idea is enough to build a fortune! Too many people think production, marketing, and distribution are essential to the entrepreneurial process. As One Simple Idea shows, you can hand these tasks off to others—and make big money in doing so. Stephen Key, a highly successful entrepreneur whose creations have generated billions of revenue, offers the simple, effortless secret to success: license your simple idea and let others do the work. Breaking down the process of generating and licensing a product idea to a large company, he explains why you don’t need to reinvent the wheel: Simple improvements to existing products can be very successful endeavors—and the most lucrative. The old method of bringing products to market through prototyping and patents doesn’t work anymore. It’s cheaper and more profitable to do it Key’s way. One Simple Idea gives you everything you need to tap into the marketing and sales power of partners and licensors for maximum profit.
Download or read book Will it Sell? written by James E. White and published by James E. White & Associates. This book was released on 2000 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet Book Watch: Will It Sell? was specifically written for anyone considering bringing their invention to market. A key consideration in marketing a new idea or product is to determine its profitability, especially before investing capital on a patent. James White's practical, "reader friendly" informational manual will provide the non-specialist general reader with inexpensive techniques and practical steps to take in assessing whether or not their invention will be commercially viable. Fundamental issues are clearly addressed such as what a patentable invention is, the step for "idea development" and "product development"; advertising claims, getting professional help, even doing your own patent search. Dozens of Internet resources are provided with instructions for how best to utilize them. If you have an idea or an invention that you want to make money with, begin by a carefully reading of James White's Will It Sell?
Download or read book Working Backwards written by Colin Bryar and published by St. Martin's Press. This book was released on 2021-02-09 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time Amazon executives—with lessons and techniques you can apply to your own company, and career, right now. In Working Backwards, two long-serving Amazon executives reveal the principles and practices that have driven the success of one of the most extraordinary companies the world has ever known. With twenty-seven years of Amazon experience between them—much of it during the period of unmatched innovation that created products and services including Kindle, Amazon Prime, Amazon Studios, and Amazon Web Services—Bryar and Carr offer unprecedented access to the Amazon way as it was developed and proven to be repeatable, scalable, and adaptable. With keen analysis and practical steps for applying it at your own company—no matter the size—the authors illuminate how Amazon’s fourteen leadership principles inform decision-making at all levels of the company. With a focus on customer obsession, long-term thinking, eagerness to invent, and operational excellence, Amazon’s ground-level practices ensure these characteristics are translated into action and flow through all aspects of the business. Working Backwards is both a practical guidebook and the story of how the company grew to become so successful. It is filled with the authors’ in-the-room recollections of what “Being Amazonian” is like and how their time at the company affected their personal and professional lives. They demonstrate that success on Amazon’s scale is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously-executed principles and practices—shared here for the very first time. Whatever your talent, career or organization might be, find out how you can put Working Backwards to work for you.
Book Synopsis Secrets from an Inventor's Notebook by : Maurice Kanbar
Download or read book Secrets from an Inventor's Notebook written by Maurice Kanbar and published by Council Oak Books. This book was released on 2001 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: When the fuzz from his sweater was pulled off by a brick wall he was leaning against, Maurice Kanbar had a brainstorm. Soon he had patented, produced and successfully promoted the D-Fuzz-It sweater comb, and made his first fortune at the age of twenty-two. In this engaging “master class” Kanbar’s real world hits and misses illustrate the concrete steps every inventor must follow to successfully take his product to market.
Book Synopsis The Inventor's Guide to Success by : Michael Kobzan
Download or read book The Inventor's Guide to Success written by Michael Kobzan and published by Michael Kobzan. This book was released on 101-01-01 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inventions can be worth millions. But only if they are protected by a patent. The problem is, this is very expensive and without guarantee of returns on the expenditure. Where companies have no problems with high costs for patent lawyers, the small independent inventor struggles. He has to see where he is able to make these costs manageable. This book is all about that. With as few words as possible it goes step by step through the vagaries of solving this dilemma, how to minimise risks and maximise the chances of success. He explains the commonest pitfalls and misconceptions, how to assess risks and recognise chances, how to draw up a strong document of specification for patent registration and finally how to negotiate a contract with prospective industry partners.
Book Synopsis A Successful Formula by : Reginald Murray
Download or read book A Successful Formula written by Reginald Murray and published by iUniverse. This book was released on 2012-08 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Successful Formula is a motivational book about making significant strides and major changes in our lives. It provides concrete, specific examples about people--past and present--and their unique life's experiences, who were influential in shaping our society. It shows how to not use violence as your measuring stick, overcoming unfairness, and being consistent in your endeavours. For example, if you've hit rock bottom, then it will guide you on how to climb out of your predicaments and get your life back on track.
Download or read book The Idea Factory written by Jon Gertner and published by Penguin. This book was released on 2012-03-15 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive history of America’s greatest incubator of innovation and the birthplace of some of the 20th century’s most influential technologies “Filled with colorful characters and inspiring lessons . . . The Idea Factory explores one of the most critical issues of our time: What causes innovation?” —Walter Isaacson, The New York Times Book Review “Compelling . . . Gertner's book offers fascinating evidence for those seeking to understand how a society should best invest its research resources.” —The Wall Street Journal From its beginnings in the 1920s until its demise in the 1980s, Bell Labs-officially, the research and development wing of AT&T-was the biggest, and arguably the best, laboratory for new ideas in the world. From the transistor to the laser, from digital communications to cellular telephony, it's hard to find an aspect of modern life that hasn't been touched by Bell Labs. In The Idea Factory, Jon Gertner traces the origins of some of the twentieth century's most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men-Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker-who spent their careers at Bell Labs. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born.
Book Synopsis The Essential Inventor's Guide by : Robert K. Masse
Download or read book The Essential Inventor's Guide written by Robert K. Masse and published by Booksurge Publishing. This book was released on 2009-12-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical step-by-step guide to evaluate, patent search, patent, and license your invention with a free downloadable companion Ms Word patent application template.
Download or read book Be an InventHer written by Mina Yoo and published by Sasquatch Books. This book was released on 2019-10-22 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete guide to inventing for any female entrepreneur who wants to take her invention, innovation, or creation from an idea to the marketplace Authors Mina Yoo and Hilary Meyerson offer practical advice to any woman looking to take an invention from idea to market. Walking you through the entire process, they offer encouragement, success stories of other female inventors, and concrete guidance to help readers realize their dreams of invention. Inventing and innovation is a hot topic, and this book—coauthored by a woman who created a successful business that started as a sketch on a cocktail napkin—offers a helping hand through the invention process without intimidation or undue complication.
Book Synopsis EBOOK: Principles and Practice of Marketing by : JOBBER, DAVID
Download or read book EBOOK: Principles and Practice of Marketing written by JOBBER, DAVID and published by McGraw Hill. This book was released on 2009-12-16 with total page 980 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBOOK: Principles and Practice of Marketing
Book Synopsis Steven Caney's Invention Book by : Steven Caney
Download or read book Steven Caney's Invention Book written by Steven Caney and published by . This book was released on 1985 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A project book for the would-be inventor with activities, a list of "contraptions" in need of invention, and the stories behind thirty-six existing inventions.
Author :Dale Davis Publisher :North Vancouver, B.C. : International Self-Counsel Press ISBN 13 :9781551805979 Total Pages :0 pages Book Rating :4.8/5 (59 download)
Book Synopsis Take Your Invention to Market by : Dale Davis
Download or read book Take Your Invention to Market written by Dale Davis and published by North Vancouver, B.C. : International Self-Counsel Press. This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop your ideas into successful products and services.
Book Synopsis Patent it Yourself by : David Pressman
Download or read book Patent it Yourself written by David Pressman and published by . This book was released on 1985 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Kellogg on Marketing by : Alice M. Tybout
Download or read book Kellogg on Marketing written by Alice M. Tybout and published by John Wiley & Sons. This book was released on 2010-08-05 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The business classic, fully revised and updated for today's marketers The second edition of Kellogg on Marketing provides a unique and highly regarded perspective on both the basics of marketing and on new issues that are challenging businesses today. Includes more than 60% new material on both fundamental marketing concepts and hot topics such as Product Innovation, Social Media, Marketing to Consumers at the Bottom of the Pyramid, and Internal Branding With a foreword by Philip Kotler The Kellogg School of Management is recognized around the world as the leading MBA program in Marketing Along with the new material, the core concepts covered in the first edition have all been updated-including targeting and positioning, segmentation, consumer insights, and more. This is a must-have marketing reference.
