Marketing Initiatives For Sustainable Educational Development

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Marketing Initiatives for Sustainable Educational Development

Author : Tripathi, Purnendu
Publisher : IGI Global
ISBN 13 : 1522556745
Total Pages : 340 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Marketing Initiatives for Sustainable Educational Development by : Tripathi, Purnendu

Download or read book Marketing Initiatives for Sustainable Educational Development written by Tripathi, Purnendu and published by IGI Global. This book was released on 2018-06-22 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology plays a vital role in bridging the digital divide and fostering sustainability in educational development. This is evident through the successful use of social media in educational marketing campaigns and through the integration of massive open online courses to reorient learner interactions in higher education environments. Marketing Initiatives for Sustainable Educational Development contains the latest approaches to maximize self-guided, interdisciplinary learning through the use of strategies such as web-based games to elicit collaborative behavior in student groups. It also explores the important role that technology serves in educating students, especially in the realm of technological skills and competencies. This book is a vital resource for educators, instructional designers, administrators, marketers, and education professionals seeking to enhance student learning and engagement through technology-based learning tools.

Marketing the Green School: Form, Function, and the Future

Author : Chan, Tak C.
Publisher : IGI Global
ISBN 13 : 1466663138
Total Pages : 400 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Marketing the Green School: Form, Function, and the Future by : Chan, Tak C.

Download or read book Marketing the Green School: Form, Function, and the Future written by Chan, Tak C. and published by IGI Global. This book was released on 2014-07-31 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: As environmental concerns become more prevalent, it is important for today’s youth to be exposed to green practices. The introduction of environmentally sound principles into educational systems and institutions helps establish a positive viewpoint on sustainability as well as promote green practices. Marketing the Green School: Form, Function, and the Future features the latest research surrounding the operational efficiency, financial and legal considerations, and effectiveness of environmentally friendly school systems, as well as the integration of environmental education curriculum. Investigating the impact a green environment has on student well-being and success, this book is an essential reference source for school superintendents, school business managers, contractors, architects, and civil engineers interested in the development and promotion of green initiatives in educational institutions.

Teaching and Learning for a Sustainable Future: Innovative Strategies and Best Practices

Author : Goi, Chai Lee
Publisher : IGI Global
ISBN 13 : 166849860X
Total Pages : 357 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Teaching and Learning for a Sustainable Future: Innovative Strategies and Best Practices by : Goi, Chai Lee

Download or read book Teaching and Learning for a Sustainable Future: Innovative Strategies and Best Practices written by Goi, Chai Lee and published by IGI Global. This book was released on 2024-01-22 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching and Learning for a Sustainable Future: Innovative Strategies and Best Practices delves into the critical global challenges of sustainability and the indispensable role of education in forging a sustainable future for generations to come. This interdisciplinary and multi-sectoral endeavor embraces themes ranging from climate change and biodiversity loss to social justice, poverty reduction, and sustainable development. By integrating environmental, social, and economic dimensions, the book offers a holistic approach to teaching and learning for sustainability, presenting innovative strategies and best practices that can be adapted across diverse disciplines, levels of education, and contexts. Drawing upon a rich tapestry of pedagogical approaches, the book illuminates experiential learning, inquiry-based learning, problem-based learning, and project-based learning as powerful tools for addressing sustainability challenges and opportunities. Additionally, it showcases cutting-edge teaching tools and technologies, including online platforms, social media, virtual and augmented reality, and gamification, revolutionizing the dissemination of sustainability education. The book serves as a platform for educators, academics, researchers, policy makers, and students to share experiences, insights, and best practices, propelling the evolution of sustainability education.

RESPONSIBLE MARKETING FOR SUSTAINABLE BUSINESS

Author : Dr Ramesh Kumar Miryala
Publisher : Zenon Academic Publishing
ISBN 13 : 9385886002
Total Pages : 206 pages
Book Rating : 4.3/5 (858 download)

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Book Synopsis RESPONSIBLE MARKETING FOR SUSTAINABLE BUSINESS by : Dr Ramesh Kumar Miryala

Download or read book RESPONSIBLE MARKETING FOR SUSTAINABLE BUSINESS written by Dr Ramesh Kumar Miryala and published by Zenon Academic Publishing. This book was released on 2016-03-31 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization has proliferated business with numerous challenges and opportunities, and simultaneously at other end the growth in economy, population, income and standard of living has redefined the scope of business and thus the business houses approaches. A highly competitive environment, knowledgeable consumers and quicker pace of technology are keeping business enterprises to be on their toes. Today marketing and its concepts have become key for survival of any business entity. The unique cultural characteristics, tradition and dynamics of consumer, demand an innovative marketing strategy to achieve success. Effective Marketing has become an increasingly vital ingredient for business success and it profoundly affects our day-to-day life. Today, the role of a business houses has changed from merely selling products and services to transforming lives and nurturing lifestyles. The Indian business is changing and so do the marketing strategies. These changing scenarios in the context of globalization will bestow ample issues, prospects and challenges which need to be explored. The practitioners, academicians and researchers need to meticulously review these aspects and acquaint them with knowledge to sustain in such scenarios. Thus, these changing scenarios emphasize the need of a broad-based research in the field of marketing also reflecting in marketing education. This book is an attempt in that direction. We sincerely hope that this book will provide insights into the subject to faculty members, researchers and students from the management institutes, consultants, practicing managers from industry and government officers.

Emery: Sustainable Marketing

Author : Barry Emery
Publisher : Pearson Higher Ed
ISBN 13 : 1292394889
Total Pages : 338 pages
Book Rating : 4.2/5 (923 download)

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Book Synopsis Emery: Sustainable Marketing by : Barry Emery

Download or read book Emery: Sustainable Marketing written by Barry Emery and published by Pearson Higher Ed. This book was released on 2020-12-03 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consideration for the ethics of business, social responsibility and the environment has put sustainability at the top of the agenda for many organisations and marketing has a key role to play in driving this agenda. This book explores the complex and challenging environment of sustainable marketing. The author starts by considering the background of traditional marketing in order to understand the changes that have occurred over recent times and their significance. From corporate social responsibility to societal and green marketing movements, leading to the development of sustainable marketing practice, this book is the most complete and accessible introduction to Sustainable Marketing on the market. Key themes covered in the book include: Current developments in the marketing environment and their role in stimulating or impeding the progress of sustainability The nature of consumption in relation to sustainability The underlying attitudes of consumers towards sustainable consumption The use of social marketing for planning and implementing behavioural change in consumers towards a more sustainable lifestyle

Teaching and Learning Strategies for Sustainable Development

Author : Enakshi Sengupta
Publisher : Emerald Group Publishing
ISBN 13 : 1789736390
Total Pages : 272 pages
Book Rating : 4.7/5 (897 download)

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Book Synopsis Teaching and Learning Strategies for Sustainable Development by : Enakshi Sengupta

Download or read book Teaching and Learning Strategies for Sustainable Development written by Enakshi Sengupta and published by Emerald Group Publishing. This book was released on 2020-05-27 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely book explores the sustainable development goals, how well universities have been able to integrate them into their curriculum, and how universities can institutionalize the goals and sustainable development into their strategic plans and institutional culture

Education for Sustainable Development Goals

Author : Rieckmann, Marco
Publisher : UNESCO Publishing
ISBN 13 : 9231002090
Total Pages : 67 pages
Book Rating : 4.2/5 (31 download)

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Book Synopsis Education for Sustainable Development Goals by : Rieckmann, Marco

Download or read book Education for Sustainable Development Goals written by Rieckmann, Marco and published by UNESCO Publishing. This book was released on 2017-03-20 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Enhancing Teaching and Learning With Socratic Educational Strategies: Emerging Research and Opportunities

Author : Giuseffi, Frank G.
Publisher : IGI Global
ISBN 13 : 1799871746
Total Pages : 172 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Enhancing Teaching and Learning With Socratic Educational Strategies: Emerging Research and Opportunities by : Giuseffi, Frank G.

Download or read book Enhancing Teaching and Learning With Socratic Educational Strategies: Emerging Research and Opportunities written by Giuseffi, Frank G. and published by IGI Global. This book was released on 2022-02-04 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally understood as an ancient teaching method conceived by the philosopher Socrates, scholars in education have boldly explored the definitions, philosophical underpinnings, assumptions, and uses of Socratic dialogue in various learning situations and educational settings. Despite its ancient origins, the Socratic Method has an impact on contemporary leadership, critical thinking skills, e-learning, adult education, and social-emotional learning. Enhancing Teaching and Learning With Socratic Educational Strategies: Emerging Research and Opportunities presents scholarly work, philosophical investigations, educational claims, and the latest empirical research on the process and outcome of the Socratic Method in educational contexts. It delves deeply into the instructional strategy uncovering its practical impact in educational contexts and its philosophical and societal consequences in the modern world. Covering topics such as female voice, maieutic instruction, and teacher preparation, this book is an essential resource for philosophers, educational administration, educators, researchers, pre-service teachers, academicians, and government programs.

International Student Mobility and Access to Higher Education

Author : Or Shkoler
Publisher : Springer Nature
ISBN 13 : 3030441393
Total Pages : 239 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis International Student Mobility and Access to Higher Education by : Or Shkoler

Download or read book International Student Mobility and Access to Higher Education written by Or Shkoler and published by Springer Nature. This book was released on 2020-04-01 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive look into issues and trends driving international student mobility as the phenomenon becomes increasingly prevalent worldwide. Chapters first present an expanded definition of student mobility in the context of internationalization and go on to discuss the underlying motivations, issues, and challenges students face in attaining successful outcomes. The authors employ marketing concepts to illustrate ideas and recommendations for better attracting and integrating international students into academic institutions abroad with the goal of greater satisfaction for students and improved profitability for the universities they attend.

Sustainable Education and Development

Author : Joseph N. Mojekwu
Publisher : Springer Nature
ISBN 13 : 3030688364
Total Pages : 548 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Sustainable Education and Development by : Joseph N. Mojekwu

Download or read book Sustainable Education and Development written by Joseph N. Mojekwu and published by Springer Nature. This book was released on 2021-04-16 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents papers from the 9th Applied Research Conference in Africa (ARCA), showcasing the latest research on sustainable education and development. The conference is focused on applied research discussion and its dissemination, developing understanding about the role of research and researchers in the development of the continent. ARCA gathers papers which explain how key education is to transforming lives, eradicating poverty and driving sustainable development in Africa. Presenting high quality research about developing economies, construction, education and sustainability, this proceedings will be of interest to academics, postgraduate students, and industry professionals.

Social Marketing and Sustainable Development Goals (SDGs)

Author : M. Mercedes Galan-Ladero
Publisher : Springer Nature
ISBN 13 : 303127377X
Total Pages : 377 pages
Book Rating : 4.0/5 (312 download)

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Book Synopsis Social Marketing and Sustainable Development Goals (SDGs) by : M. Mercedes Galan-Ladero

Download or read book Social Marketing and Sustainable Development Goals (SDGs) written by M. Mercedes Galan-Ladero and published by Springer Nature. This book was released on 2023-05-24 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents high-quality cases on different social marketing campaigns that have been developed by NGOs, Public Administration, and businesses. They will be specifically focused on achieving, or contributing to achieving, the different Sustainable Development Goals (SDGs) by The United Nations, and how these campaigns can raise awareness and contribute to achieving the SDGs. This book takes an international approach, gathering cases developed in different countries and cultures around the world.

Learning, Environment and Sustainable Development

Author : William Scott
Publisher : Routledge
ISBN 13 : 1000208028
Total Pages : 189 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis Learning, Environment and Sustainable Development by : William Scott

Download or read book Learning, Environment and Sustainable Development written by William Scott and published by Routledge. This book was released on 2020-11-11 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an introduction to the long history of human learning, the environment and sustainable development – about our struggles with the natural world: first for survival, then for dominance, currently for self-preservation, and in future perhaps, even for long-term, mutually beneficial co-existence. It charts the long arc of human–environment relationships through the specific lens of human learning, putting on record many of the people, ideas and events that have contributed, often unwittingly, to the global movement for sustainable development. Human learning has always had a focus on the environment. It’s something we’ve been engaged in ever since we began interacting with our surroundings and thinking about the impacts, outcomes and consequences of our actions and interactions. This unique story told by the authors is episodic rather than a connected, linear account; it probes, questions and re-examines familiar issues from novel perspectives, and looks ahead. The book is of particular interest to those studying (and teaching) courses with a focus on socio-economic and environmental sustainability, and non-governmental organisations whose work brings them face-to-face with the general public and social enterprises.

Overcoming Challenges and Creating Opportunity for African American Male Students

Author : Butcher, Jennifer T.
Publisher : IGI Global
ISBN 13 : 1522559914
Total Pages : 302 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Overcoming Challenges and Creating Opportunity for African American Male Students by : Butcher, Jennifer T.

Download or read book Overcoming Challenges and Creating Opportunity for African American Male Students written by Butcher, Jennifer T. and published by IGI Global. This book was released on 2018-11-09 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title is an IGI Global Core Reference for 2019 as it provides solution-oriented approaches to confronting, confirming, and mitigating perpetual disparities within the educational system. Containing research from researchers across the U.S., this publication covers comprehensive research on access to education, racial battle fatigue, and mentoring programs. Overcoming Challenges and Creating Opportunity for African American Male Students is an essential reference source that supports the development of more widespread solution-oriented approaches to confronting, confirming, and mitigating any perpetual disparities that may exist among these students. Featuring research on topics such as access to education, racial battle fatigue, and mentoring programs, this book is ideally designed for administrators, policymakers, educators, scholars, researchers, students, and academicians seeking coverage on the many factors that influence African American male success in various educational contexts.

Research Anthology on Business and Technical Education in the Information Era

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1799853462
Total Pages : 1448 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Research Anthology on Business and Technical Education in the Information Era by : Management Association, Information Resources

Download or read book Research Anthology on Business and Technical Education in the Information Era written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-01-08 with total page 1448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fourth Industrial Revolution has disrupted businesses worldwide through the introduction of highly automated processes. This disruption has affected the way in which companies conduct business, impacting everything from managerial styles to resource allocations to necessary new skillsets. As the business world continues to change and evolve, it is imperative that business education strategies are continuously revised and updated in order to adequately prepare students who will be entering the workforce as future entrepreneurs, executives, and marketers, among other careers. The Research Anthology on Business and Technical Education in the Information Era is a vital reference source that examines the latest scholarly material on pedagogical approaches in finance, management, marketing, international business, and other fields. It also explores the implementation of curriculum development and instructional design strategies for technical education. Highlighting a range of topics such as business process management, skill development, and educational models, this multi-volume book is ideally designed for business managers, business and technical educators, entrepreneurs, academicians, upper-level students, and researchers.

Selling School

Author : Catherine DiMartino
Publisher : Teachers College Press
ISBN 13 : 0807776785
Total Pages : 195 pages
Book Rating : 4.8/5 (77 download)

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Book Synopsis Selling School by : Catherine DiMartino

Download or read book Selling School written by Catherine DiMartino and published by Teachers College Press. This book was released on 2018 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely book outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of teachers in marketing, and messaging. From an organizational perspective, they explore the implications of edvertising on the democratic mission of public education, especially as related to issues of equity and access for students who have been historically underserved. The authors argue that expansive marketing campaigns, unequal funding sources, and lack of regulation are quickly and profoundly reshaping public education without the benefit of robust research or public debate. Selling School is important reading for principals navigating increasingly marketized school systems, for policymakers constructing legislation, and for parents negotiating school choice. “DiMartino and Jessen are right in their prescient discussion of the muddling of public and private models in public education through marketing.” —From the Foreword by Christopher Lubienski, Indiana University, Bloomington “This book pioneers new ground as the authors move the literature on the marketization of education into a more nuanced analysis of how branding discourses and practices have entered the logic of public schooling.” —Gary L. Anderson, New York University “Essential for readers interested in learning about how private sector practices affect the functions of public schools.” —Janelle Scott, University of California, Berkeley

Learning Strategies for Sustainable Organisations

Author : Bryan Hopkins
Publisher : Routledge
ISBN 13 : 100057041X
Total Pages : 368 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Learning Strategies for Sustainable Organisations by : Bryan Hopkins

Download or read book Learning Strategies for Sustainable Organisations written by Bryan Hopkins and published by Routledge. This book was released on 2022-05-05 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learning Strategies for Sustainable Organisations explores sustainability in the context of organisational practice and its implications for learning. Based on a systems thinking approach, it provides a thorough grounding in the principles of systems thinking and tools that can be used to help implement sustainability-focused learning strategies. Increasingly, organisations are recognising the importance of adapting their practices to become more sustainable. Drawing on the Agenda 2030 Sustainable Development Goals as a framework, new knowledge, skills and attitudes are required to help provide products and services that align with changing social and ecological environments and better serve the communities of which they are a part. This book is a practical guide showing how to facilitate sustainability learning and development within organisations, explaining how to identify gaps in current practice, take into account different contexts and perspectives about what sustainability means, and evaluate results following implementation. Learning resources include chapter summaries, illustrations, reflection points, mind maps and further reading. Written by an independent performance and learning consultant with extensive experience working with international organisations, this book provides a necessary toolkit for human resource development directors, training managers, chief sustainability officers and management consultants specialising in sustainable development.

Sustainable Marketing

Author : Diane Martin
Publisher : Pearson Higher Ed
ISBN 13 : 1292054301
Total Pages : 253 pages
Book Rating : 4.2/5 (92 download)

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Book Synopsis Sustainable Marketing by : Diane Martin

Download or read book Sustainable Marketing written by Diane Martin and published by Pearson Higher Ed. This book was released on 2013-10-03 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable—and lucrative—sustainable marketing strategies. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.