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Marketing For Nurse Managers
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Book Synopsis Marketing Strategies for Nurse Managers by : Kunkle, Vi
Download or read book Marketing Strategies for Nurse Managers written by Kunkle, Vi and published by . This book was released on 1990 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides nursing administrators and managers with a complete guide to developing and implementing a nursing marketing plan. it includes a marketing model, guidelines for practical application, and numerous examples, forms, and other handy tools, and it describes how the nursing marketing plan relates to, or is integrated with, strategic plans, business plans, product lines, And The hospitals or institutions marketing efforts.
Book Synopsis Marketing for Nurse Managers by : Alward
Download or read book Marketing for Nurse Managers written by Alward and published by . This book was released on 1989-09-07 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Management and Leadership for Nurse Managers by : Russell C. Swansburg
Download or read book Management and Leadership for Nurse Managers written by Russell C. Swansburg and published by Jones & Bartlett Learning. This book was released on 1996 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition of the highly acclaimed Management and Leadership for Nurse Managers offers theoretical and practical perspectives on the major management functions as they are practiced in today's organizations. The author introduces current and future nurse managers to the challenges of planning, organizing, leading, and controlling. The most recent research on management theory is incorporated throughout the book in the context of its practical application. New coverage includes total quality management, pay-for-performance, the rising temporary workforce, and downsizing.
Book Synopsis Financial Management for Nurse Managers and Executives by : Steven A. Finkler
Download or read book Financial Management for Nurse Managers and Executives written by Steven A. Finkler and published by Elsevier Health Sciences. This book was released on 2007-01-01 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the financial topics all nurse managers need to know and use, this book explains how financial management fits into the healthcare organization. You'll study accounting principles, cost analysis, planning and control management of the organization's financial resources, and the use of management tools. In addition to current issues, this edition also addresses future directions in financial management. Chapter goals and an introduction begin each chapter. Each chapter ends with Implications For The Nurse Manager and Key Concepts, to reinforce understanding. Key Concepts include definitions of terms discussed in each chapter. A comprehensive glossary with all key terms is available on companion Evolve? website. Two chapter-ending appendixes offer additional samples to reinforce chapter content. Four NEW chapters are included: Quality, Costs and Financing; Revenue Budgeting; Variance Analysis: Examples, Extensions, and Caveats; and Benchmarking, Productivity, and Cost-Benefit and Cost-Effectiveness Analysis. The new Medicare prescription bill is covered, with its meaning for healthcare providers, managers, and executives. Coverage now includes the transition from the role of bedside or staff nurse to nurse manager and nurse executive. Updated information includes current nursing workforce issues and recurring nursing shortages. Updates focus on health financing and the use of computers in budgeting and finance. New practice problems are included.
Book Synopsis Budgeting Concepts for Nurse Managers by : Steven A. Finkler
Download or read book Budgeting Concepts for Nurse Managers written by Steven A. Finkler and published by Elsevier Health Sciences. This book was released on 2007-09-06 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth guide to preparing accurate nursing budgets, this book will help you improve your financial skills and contribute to your organization's strategic planning. It discusses the different types of budgeting, the budgeting process, forecasting, variance analysis, and costing out nursing services. A variety of settings are included: hospitals, long-term care, home health, community health, managed care, and others. With this guide, you'll learn how to communicate effectively with financial managers, succeed in your role in the budgeting process, and assist in the delivery of high-quality patient care at the lowest possible cost. Each chapter includes Learning Objectives to focus your study and a Summary and Implications for Nurse Managers to reinforce what you've learned. Additional Suggested Readings provides helpful resources for further research and study. An appendix includes numerous sample budget forms and instructions, allowing you to see firsthand the various types of budgeting forms used in day-to-day practice. New "Budgeting for Information Systems" chapter describes how to budget for information technology (IT), what kind of personnel you should consider hiring to support the nursing IT function, and how to evaluate IT products. New "Budgeting for the Operating Room" chapter covers key stakeholders in the budget development process, developing the prioritization process, and specialized aspects of the operating room budget. A discussion of magnet hospitals has been added, including the cost implications of applying for "magnet" status. Coverage now includes different delivery care models and their potential budgetary impact to a health care organization, along with Clinical Ladders and the budgetary implications of nurses "testing-up" the ladder. Budgeting for clinics and same-day surgery facilities is described. Updated and expanded content discusses budget variance analysis and interpretation of budget reports that differ from the planned budget. Includes the budget implications of outsourcing, and how to determine whether outsourcing is cost-effective for a particular service.
Book Synopsis The Nurse's Guide to Marketing by : Ruth R. Alward
Download or read book The Nurse's Guide to Marketing written by Ruth R. Alward and published by Singular. This book was released on 1991 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Introduction to Management and Leadership for Nurse Managers by : Russell C. Swansburg
Download or read book Introduction to Management and Leadership for Nurse Managers written by Russell C. Swansburg and published by Jones & Bartlett Learning. This book was released on 2002 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership/Management/Finance
Book Synopsis Fast Facts for the Clinical Nurse Leader by : Janice Wilcox
Download or read book Fast Facts for the Clinical Nurse Leader written by Janice Wilcox and published by . This book was released on 2020-05-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book was written as a resource for all of the practicing CNLs working hard to impact outcomes yet have little in the way of resources to assist them as they begin and continue their careers"--
Book Synopsis Market-Driven Nursing by : American Organization of Nurse Executives
Download or read book Market-Driven Nursing written by American Organization of Nurse Executives and published by Jossey-Bass. This book was released on 1999-01-29 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market-Driven Nursing provides the guidance for attaining and enhancing essential business skills. It offers nurse executives and managers the ability to compete successfully as entrepreneurs in today's market-driven environment. It also outlines a practical strategy for responding to and capitalizing on the shifting yet growing demand for caregiving, including-- Learning a practical framework for strategic planning-- Writing a business plan-- Obtaining capital and financial resources-- Implementing a process for performance management.
Book Synopsis Assessment of Nurse Managers' Knowledge Level of Health Care Marketing Principles by : Linda Marie Harley
Download or read book Assessment of Nurse Managers' Knowledge Level of Health Care Marketing Principles written by Linda Marie Harley and published by . This book was released on 1992 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Nurse Leader Coach by : Rose O. Sherman
Download or read book The Nurse Leader Coach written by Rose O. Sherman and published by . This book was released on 2019-02-18 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are a beginning manager or a seasoned expert, leadership in nursing today is challenging. To win the talent war and become the boss that no one wants to leave, you need to add individualized coaching to your leadership toolbox. The Nurse Leader Coach gives you the tools you need to change from being a manager to a leader coach.
Book Synopsis Management and Leadership for Nurse Administrators by : Linda Roussel
Download or read book Management and Leadership for Nurse Administrators written by Linda Roussel and published by Jones & Bartlett Learning. This book was released on 2006 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for the management and development of professional nurses, this text provides management concepts and theories, giving professional administrators theoretical and practical knowledge, enabling them to maintain morale, motivation, and productivity. Organized around the four management functions of Planning, Organizing, Leadership, and Evaluation, it includes new chapters on total quality management, the theory of human resource development, and collective bargaining. Additionally, content has been added to include recommendations from the work of the Institute of Medicine and the Magnet Appraisal process.
Book Synopsis Leadership and Nursing Care Management by : Jean Nagelkerk
Download or read book Leadership and Nursing Care Management written by Jean Nagelkerk and published by Elsevier Health Sciences. This book was released on 2005-11-01 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Study Guide corresponds to the new 3rd edition of Huber: Leadership and Nursing Care Management. Chapter summariesLearning Tools, such as individual and group activities and case studiesLearning ResourcesDiscussion questions (short answer)Study questions (true/false, multiple-choice, matching)Supplemental ReadingsAnswers to Chapter Study Questions This Study Guide corresponds to the new 3rd edition of Huber: Leadership and Nursing Care Management.
Book Synopsis The Nurse Manager’s Survival Guide , 4th Edition by : Tina M. Marrelli
Download or read book The Nurse Manager’s Survival Guide , 4th Edition written by Tina M. Marrelli and published by Sigma Theta Tau. This book was released on 2017-10-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nurses are already nurse managers. They must manage patient caseloads and care plans as well as supervise aides, technicians, and other care providers. But moving from this type of organic management to a defined nurse manager role is not a natural progression. Nurse managers must command a vast, diverse, and robust skill set, and those skills must first be defined, explained, and operationalized for success. In an environment that offers new managers little support, where do they turn? The Nurse Manager’s Survival Guide (4th Ed.) provides an overview of a nurse manager’s major roles and responsibilities—all the fundamentals needed for success in one easy-to-use, consolidated, practical reference. From tips on building the right team to budgeting basics, time-management tools, and advice on taking care of one’s self (and their team), author Tina Marrelli supplies the resources nurse managers need to excel in day-to-day operations.
Book Synopsis Financial Management for Nurse Managers and Executives - E-Book by : Cheryl Jones
Download or read book Financial Management for Nurse Managers and Executives - E-Book written by Cheryl Jones and published by Elsevier Health Sciences. This book was released on 2018-01-29 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how financial management fits into the healthcare organization. Financial Management for Nurse Managers and Executives, 5th Edition covers the latest accounting and financial management practices distinctly from the nurse manager’s point of view. Topics include how financial management fits into the health care organization, financial accounting, cost analysis, planning and control management of the organization’s financial resources, various management tools, and the future of financial management with respect to healthcare reform and international accounting standards. This new edition includes updated information on the Affordable Care Act, Accountable Care Organizations, Value Based Payment, and Team and Population Based Care. Nursing-focused content thoroughly describes healthcare finance and accounting from the nurse manager’s point of view. Numerous worksheets and tables including healthcare spreadsheets, budgets, and calculations provide you with specific examples of how to apply financial management principles to nursing practice. NEW! Information about the Affordable Care Act details how changes and developments affects coverage for millions of Americans. NEW! Value-Based Payment reimbursement information details what nurse executives need to know in order to use this new system NEW! Coverage of Accountable Care Organizations provides current information on one of the emerging forms of managed care and how it works within the financial system of healthcare. NEW! Team-and Population-Based care information covers how to work with healthcare professionals outside of nursing.
Book Synopsis Health Care Financial Management for Nurse Managers by : Janne Dunham-Taylor
Download or read book Health Care Financial Management for Nurse Managers written by Janne Dunham-Taylor and published by Jones & Bartlett Learning. This book was released on 2006 with total page 938 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health Care Financial Management for Nurse Managers: Merging the Heart with the Dollar prepares nurse managers for successful interfacing between financial departments and nursing administration. Using a systems approach to analyze the financial impact of health decisions so nurse managers can thoroughly understand financial concepts such as staffing, budgeting, identifying and analyzing variance, measuring productivity, costing, accounting, and forecasting, the text also presents examples, techniques, and financial accounting terminology and demonstrates how cost cutting can affect patient outcomes.
Book Synopsis Guide to Nursing Management and Leadership by : Ann Marriner-Tomey
Download or read book Guide to Nursing Management and Leadership written by Ann Marriner-Tomey and published by . This book was released on 2000 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: This well-respected text teaches nursing students about leadership and the management process and supplies the practicing nurse with practical information about nursing administration. In response to the dramatic changes in health care in recent years, this sixth edition expands both content and focus by discussing delegation, team development, cost containment, health care networks, mergers and acquisitions, community-based practice, and continuous quality improvement. It focuses on current trends that include technology, ethics, diversity, and managed care. (Includes a FREE MERLIN website at:www.harcourthealth.com/MERLIN/Marriner/guide/) Spanish version also available, ISBN: 84-8174-526-X