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Author : Daemon Quest, ed. lit
Publisher :
ISBN 13 :
Total Pages : 192 pages
Book Rating : 4.:/5 (819 download)
Download or read book Marketing Científico E Innovación written by Daemon Quest, ed. lit and published by . This book was released on 2006 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jon Mowat
Publisher : Kogan Page Publishers
ISBN 13 : 0749481587
Total Pages : 305 pages
Book Rating : 4.7/5 (494 download)
Download or read book Video Marketing Strategy written by Jon Mowat and published by Kogan Page Publishers. This book was released on 2018-03-03 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of video and create effective video marketing campaigns that will raise brand awareness, increase sales, drive website traffic and deliver ROI on marketing budgets, with this invaluable guide to creating engaging content. Written by the experienced and award-winning video marketer, Jon Mowat. Video is the single most effective tool that marketers can use to cut through the noise and deliver measurable results. Driven by consumer demand and with the backing of the largest social media platforms, our world is becoming 'video first'. Video Marketing Strategy allows marketers to harness the power of video, with an in-depth look at the world's most powerful medium and how it can radically magnify a brand's voice by creating a level of emotional engagement that can't be achieved any other way. Exploring both theory (why are humans so affected by video on mobile devices?) and practice (what's the key to making videos that deliver results?), this book looks at how multiple videos can form wider campaigns, while exploring content hubs, activation strategies and testing. Filled with invaluable advice, tips and strategies for incorporating video into a wider content marketing plan, plus insights from prominent industry practitioners and case studies from around the world, across sectors and industries, this book offers readers the magic formula for using video campaigns successfully.
Author : Jonathan Creek
Publisher : John Wiley & Sons
ISBN 13 : 0730390047
Total Pages : 208 pages
Book Rating : 4.7/5 (33 download)
Download or read book Like, Comment, Share, Buy written by Jonathan Creek and published by John Wiley & Sons. This book was released on 2020-12-17 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your video marketing to the next level with this practical and insightful resource Like, Comment, Share, Buy: The Beginner’s Guide to Marketing Your Business With Video Storytelling delivers powerful and actionable strategies to move your company’s brand to the forefront of your customers’ imaginations. Celebrated author, speaker, journalist, and consultant Jonathan Creek explains why video is the most impactful medium in which to market online and how you can leverage it for maximum benefit. Providing a fully interactive experience for readers through the book's video companion app, Like, Comment, Share, Buy contains an approachable and comprehensive method to unlock the power of online video and discusses topics like: How to make social media videos with just your smartphone The formula to creating contagious, compelling and viral content The scientific research underlying the author’s approaches to social media The tools and tips to marketing your small business on social media Perfect for social-media savvy entrepreneurs, small business owners, marketing managers, and advertising agents, Like, Comment, Share, Buy provides a compelling message that deserves to be heard by anyone hoping to increase their online and offline profile.
Author : Shu Chen Hou
Publisher : KOKOSHUNGSAN®
ISBN 13 :
Total Pages : 107 pages
Book Rating : 4./5 ( download)
Download or read book Video Marketing Triumphs: Revealing the Success Code! written by Shu Chen Hou and published by KOKOSHUNGSAN®. This book was released on with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unleash the Power of Video Marketing and Achieve Unprecedented Success! 🚀 Dive into the world of "Video Marketing Triumphs: Revealing the Success Code!" 🚀 Unlock the secrets of captivating storytelling, engagement that converts, and strategies that make your videos shine in the digital age. In this comprehensive guide, you'll discover the proven blueprint for video marketing success, used by industry leaders and innovative creators. 📽️ Master the Art of Storytelling: Craft narratives that resonate, connect emotionally, and leave a lasting impact on your audience. 🔥 Drive Engagement: Harness the true potential of your videos with engagement strategies that create a devoted following and turn viewers into loyal customers. 🎥 Technical Mastery: From production to optimization, learn the technical wizardry that makes your videos stand out in a crowded digital landscape. 🌟 Personalization and Data Insights: Tailor your content, optimize your strategies, and harness the power of data for unparalleled success. 🌐 Future-Proof Your Approach: Stay ahead of the curve with insights into emerging trends like augmented reality, virtual reality, and interactive video experiences. Whether you're a seasoned marketer or a budding content creator, "Video Marketing Triumphs" equips you with the tools, knowledge, and inspiration to thrive in the world of online video. Don't miss your chance to elevate your brand, engage your audience, and achieve triumphs in video marketing! 📚 Grab your copy today and embark on a journey to video marketing success like never before! 📚
Author : Hillary Scholl
Publisher : Estalontech
ISBN 13 : 8828376619
Total Pages : pages
Book Rating : 4.8/5 (283 download)
Download or read book Instant Profits Guide to Video Stories Marketing Success written by Hillary Scholl and published by Estalontech. This book was released on 2018-08-18 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: You Can Drive Brand Awareness, Grow Traffic & Increase Sales with Video Stories Marketing Image and video marketing has never been more important. Video marketing is known to increase revenue by 49%. Imagine if you started getting 50% more sales in your business. What would you do with that increase? Would you expand your business even more? If you think about video marketing and instantly feel overwhelmed, it’s understandable. Videos can be a more complex form of advertising. But the good news is that videos can be created quickly and easily once you know what to do. Developing Your Image and Video Marketing Strategy Focusing on image and video marketing in your business shouldn’t be done lightly. Like all business endeavors, it helps to have a plan. Follow new online trending application you’ll feel more confident and find it easier to create videos. This book will offer the technique and solution to create your video , and how to incorporate them into your strategy Storytelling has always been popular, particularly when it comes to marketing. However, stories have emerged as an amazing strategy to use in conjunction with social media marketing. If you want to attract more business with social media stories, incorporate more visuals, interact with your target market, and meet your business goals you’re about to learn how. However, this doesn’t mean you’ll have to put in a lot of extra time and effort to achieve your goals. In fact, this is an opportune time to make the needed changes. I say this because now is your chance to implement a very beneficial marketing method, social media stories. These highly visual content forms, appeal to wide range of target markets, from young adults to the over-30 crowd. But, the best part is that with a little planning, social media stories can help you meet goals in every area of your business from website traffic to repeat sales. Social media stories are still new, in the big scheme of things. By adding these very visual stories now, you can still get early-adoption benefits, which include being one of the people in your niche, who is on the ball with the latest marketing methods. If creating visual content makes you want to run for the hills, you're not alone. Producing videos can be scary and creating images may seem out of your league, but they're not! I'll show you how to quickly attract more business with social media stories, incorporate more visuals, interact with your target market, and meet your business goals. It’s a lot easier than you think and I’ll tell you a little secret, I am not particularly creative when it comes to images and videos. I don’t have that natural “vision” that designers have. BUT…I do know my audience and what they want, which is very important to attracting and motivating them. Why audiences love social media stories: Whole stories can be consumed in seconds. Stories with hashtags are easy to find and access. Relevant stories make audiences feel more involved and important. Audiences like seeing the “real” you in “real life” situations. It’s more personal. Stories address their impulse wants, as well as here-and-now needs. Visual stories excite, intrigue, and empower the viewer with choices. Stories can provide many, highly-visual forms of info within one story.
Author : Raymond Wayne
Publisher : Estalontech
ISBN 13 : 883589672X
Total Pages : 224 pages
Book Rating : 4.8/5 (358 download)
Download or read book Video Marketing Made Simple For Business Owners written by Raymond Wayne and published by Estalontech. This book was released on 2020-09-18 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Video Marketing is literally on fire! Embrace the Power and Potential of Video Marketing And use this medium to catapult your web business to the next level. Check out on “ Video Marketing Made Simple For Business Owners ” Finally, you have this once in lifetime opportunity to get your hands on the video marketing tools & Strategies that are generating million dollar revenues . Businesses invest a lot of time determining who their target demographic is, and for good reason. When a business knows which demographic is buying and using their product, it’s going to be easier to market to that demographic. Middle-aged women are going to respond to ads differently than millennials; and what one group finds engaging and interesting, another may not. So it’s important for businesses to understand what demographic they are targeting so they get the marketing just right for them. But, businesses don’t have to go to such trouble when they’re using video marketing because video marketing reaches every demographic and is interesting to every demographic. And this is because men and women, and people of every age, love video. As long as it’s interesting and creative, people will like a video regardless of their background or history. This can be a bonus for businesses that know who their demographic is, simply because more people will share it and like it, even if they don’t make up part of the business’ demographic. But it’s also especially good news for businesses with a shifting demographic, or for those that don’t know how makes up their demographic. That happens sometimes when a business changes directions or changes their product or service slightly, and then they have to start back at square one with their marketing efforts. But when a business has already created videos as part of their marketing plan, they don’t have to change a thing because those videos will already be suitable for every demographic. Imagine one type of marketing that appeals to every single demographic. It seems too good to be true, but it’s not. That type of marketing is video marketing, and reaching every demographic is just one very good reason why every business should be investing in it.
Author : , empreender
Publisher : Editora Bibliomundi
ISBN 13 : 1526075881
Total Pages : 24 pages
Book Rating : 4.5/5 (26 download)
Download or read book 7 Proven Video Marketing Tactics That Get Results written by , empreender and published by Editora Bibliomundi. This book was released on 2023-02-20 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now that you know that video marketing is well worth the time, effort and money it is essential that you understand which tactics are the best. In this special report you will learn 7 proven video marketing tactics that you need to implement to get the best results from your video marketing efforts.
Author : Francisco J. Martínez-López
Publisher : Springer
ISBN 13 : 3319597019
Total Pages : 207 pages
Book Rating : 4.3/5 (195 download)
Download or read book Advances in National Brand and Private Label Marketing written by Francisco J. Martínez-López and published by Springer. This book was released on 2017-06-22 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the latest research on national brand and private label marketing - a collection of original, rigorous and highly relevant contributions of the 2017 International Conference on National Brand & Private Label Marketing in Barcelona. It covers a wide range of topics from fields as varied as retailing, marketing, general business, psychology, economics and statistics. Further, the conference addressed diverse areas of application, including: purchase-decision models, premium private labels, decisions involved in introducing new products, M-commerce, private label adoption, assortment decisions, private label pricing, brand equity and collaborative relationships.
Author : Gary Armstrong
Publisher : Pearson Educación
ISBN 13 : 9789702604006
Total Pages : 686 pages
Book Rating : 4.6/5 (4 download)
Download or read book Marketing written by Gary Armstrong and published by Pearson Educación. This book was released on 2003 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.
Author : Felix Reer
Publisher : Frontiers Media SA
ISBN 13 : 2832543367
Total Pages : 199 pages
Book Rating : 4.8/5 (325 download)
Download or read book The dark and the light side of gaming written by Felix Reer and published by Frontiers Media SA. This book was released on 2024-01-23 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9788445431634
Total Pages : 176 pages
Book Rating : 4.4/5 (316 download)
Download or read book Talento e innovación en marketing y publicidad written by and published by . This book was released on with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jon Mowat
Publisher : Kogan Page
ISBN 13 : 9781398601147
Total Pages : 288 pages
Book Rating : 4.6/5 (11 download)
Download or read book Video Marketing written by Jon Mowat and published by Kogan Page. This book was released on 2021-08-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create effective video marketing to stand out from a sea of content, connect with your audiences and boost brand awareness and sales.
Author : Timo Wilhelm Rang
Publisher : GRIN Verlag
ISBN 13 : 3656572798
Total Pages : 27 pages
Book Rating : 4.6/5 (565 download)
Download or read book Viral Marketing Campaigning written by Timo Wilhelm Rang and published by GRIN Verlag. This book was released on 2014-01-13 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, University of Münster, language: English, abstract: The marketing landscape has undergone tremendous changes throughout the past decades (Keller 2009: 139). This has resulted in a communication environment in which the isolated usage of traditional media techniques is challenged. Already in 2006, 65% of consumers felt bombarded with an infinite variety of marketing messages (Porter and Golan 2006: 30). Moreover, evidence has been found that consumers proactively seek to avoid mass media messages through digital video recording (DVR), spam filters, and pop-up blockers (Hann et al. 2008: 1094). In addition, consumers increasingly rely on peers’ advice rather than on company’s marketing messages (Hinz et al. 2008: 55). As a response to these alterations, many companies have shifted their marketing budgets from traditional advertising techniques to new marketing formats that are supposed to better take the identified consumer needs into account. This led to the advent of viral marketing.
Author : Am Amazon Marketing Video Amazon
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781976242656
Total Pages : 62 pages
Book Rating : 4.2/5 (426 download)
Download or read book Mastering and Marketing Online Video written by Am Amazon Marketing Video Amazon and published by Createspace Independent Publishing Platform. This book was released on 2017-09-08 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing through Videos & its Types Everything You Ever Wanted to Know About Using Videos Online! Changing technologies have sourced paradigm shifts in the way companies used to do their business. Gone are the days when print media, radio and television were considered the only ways of reaching the masses. The internet evolution has caused a revolution especially in the fields of advertising and marketing. Internet has become the most effective mode of communication and today millions of companies around the world are engaging in online business activities in one way or another.
Author :
Publisher : Centro de Innovación BBVA
ISBN 13 :
Total Pages : 33 pages
Book Rating : 4./5 ( download)
Download or read book written by and published by Centro de Innovación BBVA. This book was released on with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Inter-American Foundation
Publisher :
ISBN 13 :
Total Pages : 598 pages
Book Rating : 4.:/5 (89 download)
Download or read book In Review written by Inter-American Foundation and published by . This book was released on with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Clo Willaerts
Publisher : Lannoo Publishers
ISBN 13 : 9789401477925
Total Pages : 256 pages
Book Rating : 4.4/5 (779 download)
Download or read book Video Marketing Like a PRO written by Clo Willaerts and published by Lannoo Publishers. This book was released on 2022-01-26 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Answers all questions about how to self-produce videos, from the initial plan to the expected return* Written in an accessible style without marketing buzzwords* Shows how to achieve maximum impact with a minimum budgetTrend reports have consistently highlighted the increasing popularity of web videos. More and more people access videos on YouTube, Instagram, and TikTok, and participate in livestream events on Facebook and Twitch. When the world suddenly changed in March 2020, video went from nice-to-have to an essential tool for every company. Video Marketing like a PRO is a hands-on guide for anyone who wants to reach the growing online audience with their content -- even if you have no experience in audiovisual production and a limited budget. This accessibly written handbook shows how to self-produce videos that build connection with customers and reach new ones. "Strong brands build a personal connection with consumers. Video offers yet another great opportunity to connect emotionally. With technological progress, good quality video can now be consumed on more devices -- and it is exploding. Many advertisers are discovering how to use video effectively across devices and platforms. With this handbook, they can now finally brief their agencies efficiently -- or maybe even produce video in-house." - Luc Suykens | CEO and Vice-Chairman at United Brands Association (UBA) Belgium. "Consumer reports have been predicting the online video boom for years, but now it's undeniable: everybody loves watching videos online. Smartphone cameras are getting better, editing software is getting more user-friendly, and social media platforms are hungry for native video. This handbook has arrived just in time for anyone who wants to make professional looking web videos on a shoestring budget. Looking forward to the rest of Clo's like a PRO series!" - Steven Van Belleghem | International keynote speaker, entrepreneur and author of The Offer You Can't Refuse.
