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Marketing 101 I Fondamenti Essenziali Per Promuovere Con Successo Un Prodotto O Servizio
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Book Synopsis Marketing 101: I fondamenti essenziali per promuovere con successo un prodotto o servizio by :
Download or read book Marketing 101: I fondamenti essenziali per promuovere con successo un prodotto o servizio written by and published by Alberto La Torre. This book was released on with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing 101: I fondamenti essenziali per promuovere con successo un prodotto o servizio Questo ebook ti offre una panoramica completa delle basi necessarie per costruire e condurre una campagna di marketing di successo. Esplorerai diversi aspetti chiave del marketing e imparerai come applicare le strategie e le tattiche giuste per ottenere risultati concreti. Inizierai comprendendo il ruolo del marketing all'interno di un'organizzazione e l'importanza di analizzare l'azienda stessa, i suoi clienti ei suoi concorrenti. Questo ti fornisce una solida base per comprendere il contesto in cui operi e sviluppare una strategia di marketing mirata. Successivamente, ti verranno forniti gli strumenti e le conoscenze necessarie per affrontare le sfide tattiche nel processo di marketing. Imparerai a presentare il tuo piano di marketing ea ottenere il consenso da tutte le parti interessate all'interno dell'organizzazione, inclusa la C-suite e il team di vendita. Sarai anche guidato su come collaborare con agenzie esterne e sostenitori per ottenere risultati ottimali. Infine, il libretto copre il lancio effettivo della campagna di marketing e la misurazione delle sue prestazioni. Imparerai come eseguire il lancio in modo efficace, coinvolgendo il tuo pubblico target e massimizzando l'impatto della campagna. Inoltre, scoprirai come misurare i risultati ottenuti e valutare il successo della tua strategia di marketing. Nel complesso, questo corso ti offre una guida completa per costruire, eseguire e misurare una campagna di marketing di successo. Ti forniremo le competenze e le conoscenze necessarie per affrontare le sfide del marketing moderno e guidare l'azienda verso risultati concreti. Spero che tu possa trarre grande valore da questo corso e che possa applicare le sue lezioni per ottenere successo nel tuo percorso di marketing.
Book Synopsis Understanding Financial Accounts by : OECD
Download or read book Understanding Financial Accounts written by OECD and published by OECD Publishing. This book was released on 2017-11-06 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Financial Accounts seeks to show how a range of questions on financial developments can be answered with the framework of financial accounts and balance sheets, by providing non-technical explanations illustrated with practical examples.
Book Synopsis Plant Genetic Conservation by : Nigel Maxted
Download or read book Plant Genetic Conservation written by Nigel Maxted and published by Springer Science & Business Media. This book was released on 2013-12-01 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: The recent development of ideas on biodiversity conservation was already being considered almost three-quarters of a century ago for crop plants and the wild species related to them, by the Russian geneticist N.!. Vavilov. He was undoubtedly the first scientist to understand the impor tance for humankind of conserving for utilization the genetic diversity of our ancient crop plants and their wild relatives from their centres of diversity. His collections showed various traits of adaptation to environ mental extremes and biotypes of crop diseases and pests which were unknown to most plant breeders in the first quarter of the twentieth cen tury. Later, in the 1940s-1960s scientists began to realize that the pool of genetic diversity known to Vavilov and his colleagues was beginning to disappear. Through the replacement of the old, primitive and highly diverse land races by uniform modem varieties created by plant breed ers, the crop gene pool was being eroded. The genetic diversity of wild species was equally being threatened by human activities: over-exploita tion, habitat destruction or fragmentation, competition resulting from the introduction of alien species or varieties, changes and intensification of land use, environmental pollution and possible climate change.
Book Synopsis Communicating the Environment to Save the Planet by : Maurizio Abbati
Download or read book Communicating the Environment to Save the Planet written by Maurizio Abbati and published by Springer. This book was released on 2019-02-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, based on authoritative sources and reports, links environmental communication to different fields of competence: environment, sustainability, journalism, mass media, architecture, design, art, green and circular economy, public administration, big event management and legal language. The manual offers a new, scientifically based perspective, and adopts a theoretical-practical approach, providing readers with qualified best practices, case studies and 22 exclusive interviews with professionals. A fluent style of writing leads the readers through specific details, enriching their knowledge without being boring. As such it is an excellent preparatory and interdisciplinary academic tool intended for university students, scholars, professionals, and anyone who would like to know more on the matter.
Book Synopsis Polymer Additive Analytics by : Jan C. J. Bart
Download or read book Polymer Additive Analytics written by Jan C. J. Bart and published by Firenze University Press. This book was released on 2006 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Finance and the Common Good by : Cor van Beuningen
Download or read book Finance and the Common Good written by Cor van Beuningen and published by . This book was released on 2019-07-16 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past fifty years, (financial) capitalism has brought about an enormous growth in wealth. Millions around the world have been lifted out of poverty. However, the downsides of the present global economic constitution are rapidly becoming evident as well. Rising inequality, soaring debt levels, and repeated cycles of boom and bust have proven to be some of its key characteristics. After the 2008 crisis brought the financial system to the brink of collapse, new regulations, stricter supervision, higher capital requirements, and ethical codes were introduced to the sector. Today we find ourselves in the middle of another economic boom. Yet one pressing question remains: has anything changed? Have the (necessary) repairs fixed the flaws in the system? Or do we require even more fundamental reforms? This volume builds on the observation that society has co-evolved with the financial sector. We cannot simply claim that 'finance' was the sole instigator of the 2008 crisis. Society itself has become financialized; the process of replacing relations, structures of trust and reciprocity, by anonymous and systemic transactions. The volume poses vital questions with regard to this societal development. How did this happen? And more importantly: is change possible? If yes, how? This volume contains 21 essays on the themes mentioned above. Authors include Jan Peter Balkenende, Wouter Bos, Lans Bovenberg, Govert Buijs, and Herman Van Rompuy. A recommendation by Dutch Minister of Finance Wopke Hoekstra is also included.
Download or read book Teaching and Learning written by and published by . This book was released on 1996 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Our Enduring Values Revisited: Librarianship in an Ever-Changing World by : Michael Gorman
Download or read book Our Enduring Values Revisited: Librarianship in an Ever-Changing World written by Michael Gorman and published by American Library Association. This book was released on 2015-03-16 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the almost 15 years since Our Enduring Values was published, there has been a sea change in the way much of the world thinks about and uses libraries. Young librarians and seasoned LIS professionals alike are experiencing increasing pressure to adjust to new economic, societal, and technological demands amidst the often-dire rhetoric currently surrounding the future of our institutions. In this stirring manifesto, public intellectual, librarian, and philosopher Gorman addresses head on the “existential panic” among library professionals caused by the radical shift in how libraries are viewed. He reconnects readers with the core values that continue to inspire generations of library professionals and scholars—while making the case that these values are doubly crucial to hold on to in the brave new shifting world of librarianship. Destined to become another classic of library literature, this book explores such contemporary issues as The growing emphasis of the library as a cultural institution, placing libraries within their cultural context as gathering places for learning, access to information, and communityThe impact of technological innovations on core values such as access and stewardshipLibrary places and spaces of the futureHow the mass digitization of books, archives, and other materials affects the purpose and function of librariesIntellectual freedom and privacy in the era of the PATRIOT Act, Wikileaks, and Edward SnowdenThe role of libraries as both champions and facilitators of social justiceInspirational yet clear-sighted, Gorman emphatically reaffirms the importance of libraries and librarians while proposing a path for future survival and growth.
Book Synopsis Predictive Analytics for Human Resources by : Jac Fitz-enz
Download or read book Predictive Analytics for Human Resources written by Jac Fitz-enz and published by John Wiley & Sons. This book was released on 2014-07-28 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create and run a human resource analytics project with confidence For any human resource professional that wants to harness the power of analytics, this essential resource answers the questions: "Where do I start?" and "What tools are available?" Predictive Analytics for Human Resources is designed to answer these and other vital questions. The book explains the basics of every business—the vision, the brand, and the culture, and shows how predictive analytics supports them. The authors put the focus on the fundamentals of predictability and include a framework of logical questions to help set up an analytic program or project, then follow up by offering a clear explanation of statistical applications. Predictive Analytics for Human Resources is a how-to guide filled with practical and targeted advice. The book starts with the basic idea of engaging in predictive analytics and walks through case simulations showing statistical examples. In addition, this important resource addresses the topics of internal coaching, mentoring, and sponsoring and includes information on how to recruit a sponsor. In the book, you'll find: A comprehensive guide to developing and implementing a human resource analytics project Illustrative examples that show how to go to market, develop a leadership model, and link it to financial targets through causal modeling Explanations of the ten steps required in building an analytics function How to add value through analysis of systems such as staffing, training, and retention For anyone who wants to launch an analytics project or program for HR, this complete guide provides the information and instruction to get started the right way.
Book Synopsis The Conservation of Plant Biodiversity by : Otto Herzberg Frankel
Download or read book The Conservation of Plant Biodiversity written by Otto Herzberg Frankel and published by Cambridge University Press. This book was released on 1995-09-21 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the various options for conserving plants at the level of the gene, species and community.
Book Synopsis The Art & Science of Learning Design by : Marcelo Maina
Download or read book The Art & Science of Learning Design written by Marcelo Maina and published by Springer. This book was released on 2015-07-21 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in an era defined by a wealth of open and readily available information, and the accelerated evolution of social, mobile and creative technologies. The provision of knowledge, once a primary role of educators, is now devolved to an immense web of free and readily accessible sources. Consequently, educators need to redefine their role not just “from sage on the stage to guide on the side” but, as more and more voices insist, as “designers for learning”. The call for such a repositioning of educators is heard from leaders in the field of technology-enhanced learning (TEL) and resonates well with the growing culture of design-based research in Education. However, it is still struggling to find a foothold in educational practice. We contend that the root causes of this discrepancy are the lack of articulation of design practices and methods, along with a shortage of tools and representations to support such practices, a lack of a culture of teacher-as-designer among practitioners, and insufficient theoretical development. The Art and Science of Learning Design (ASLD) explores the frameworks, methods, and tools available for teachers, technologists and researchers interested in designing for learning Learning Design theories arising from findings of research are explored, drawing upon research and practitioner experiences. It then surveys current trends in the practices, methods, and methodologies of Learning Design. Highlighting the translation of theory into practice, this book showcases some of the latest tools that support the learning design process itself.
Book Synopsis Performance of Wind Exposed Structures. Results of the PERBACCO project by : Francesco Ricciardelli
Download or read book Performance of Wind Exposed Structures. Results of the PERBACCO project written by Francesco Ricciardelli and published by Firenze University Press. This book was released on 2006 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: PERBACCO (a free Italian acronym for Life-cycle Performance, Innovation and Design Criteria for Structures and Infrastructures Facing Æolian and Other Natural Hazards) is a research project partly funded by the Italian Ministry for University (MIUR) in the PRIN (Progetti di Ricerca di Interesse Nazionale) framework, for the years 2004-05.Within the project, a first attempt has been made to integrate different disciplines aiming at an overall optimization of the performance of a wide range of wind exposed structures and infrastructures, with consequent benefi cial impact on the society.The overall objectives were (a) to provide unifi ed concepts for "expected performance" and "risks induced by æolian and other natural hazards", to be applied to structures and infrastructures over their whole life-cycle, such to be acceptable to stakeholders in the construction process (i.e. from the owner to the end-user), (b) to provide models and methodologies for dynamic monitoring of the performance of structures and infrastructures, to be integrated in appropriately designed procedures, and (c) to collect, refi ne, fi le and disseminate the knowledge available on a European basis, concerning the performance of wind-exposed structures and facilities, in a way such to be of use to Construction Industry. This volume summarises the main results obtained during the Project, with each Section addressing a different class of problems, to which many research Units have contributed. A list of papers containing the main results of the research activities carried out within the Project is also provided in each Section.
Book Synopsis Our Enduring Values by : Michael Gorman
Download or read book Our Enduring Values written by Michael Gorman and published by American Library Association. This book was released on 2000-06 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: A must-read for progressive librarians everywhere, Our Enduring Values will help you to define your role in the library of the future.
Book Synopsis An Introduction to the Sociology of Education by : Karl Mannheim
Download or read book An Introduction to the Sociology of Education written by Karl Mannheim and published by Taylor & Francis. This book was released on 1997 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1962. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book Saul Bass written by Jennifer Bass and published by Laurence King Publishing. This book was released on 2011-11-09 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to be published on one of the greatest American designers of the 20th Century, who was as famous for his work in film as for his corporate identity and graphic work. With more than 1,400 illustrations, many of them never published before and written by the leading design historian Pat Kirkham, this is the definitive study that design and film enthusiasts have been eagerly anticipating. Saul Bass (1920-1996) created some of the most compelling images of American post-war visual culture. Having extended the remit of graphic design to include film titles, he went on to transform the genre. His best known works include a series of unforgettable posters and title sequences for films such as Alfred Hitchcock's Vertigo and Otto Preminger's The Man With The Golden Arm and Anatomy of a Murder. He also created some of the most famous logos and corporate identity campaigns of the century, including those for major companies such as AT&T, Quaker Oats, United Airlines and Minolta. His wife and collaborator, Elaine, joined the Bass office in the late 1950s. Together they created an impressive series of award-winning short films, including the Oscar-winning Why Man Creates, as well as an equally impressive series of film titles, ranging from Stanley Kubrick's Spartacus in the early 1960s to Martin Scorsese's Cape Fear and Casino in the 1990s. Designed by Jennifer Bass, Saul Bass's daughter and written by distinguished design historian Pat Kirkham who knew Saul Bass personally, this book is full of images from the Bass archive, providing an in depth account of one of the leading graphic artists of the 20th century.
Book Synopsis The Organizational Network Fieldbook by : Robert L. Cross
Download or read book The Organizational Network Fieldbook written by Robert L. Cross and published by John Wiley & Sons. This book was released on 2010-06-15 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Organizational Network Fieldbook "This is the ultimate resource for practitioners who want to implement insights from organizational network analysis and thinking. Dozens of concrete examples, interventions, and practical advice from network experts show you what you can do to strengthen networks and boost performance. This book is essential for anyone in business, government, or consulting who wants to get network thinking from analysis to action in organizations." WAYNE BAKER, professor of management and organizations, Stephen M. Ross School of Business, University of Michigan "What a great idea this book is! The Organizational Network Fieldbook will demand to be read by anyone undertaking any social network efforts in their organization. It is not only a unique book, but it is also very well thought-out, finely written, and exceptionally pragmatic. It's a great achievement for the authors and a great boon to all practitioners." LARRY PRUSAK, researcher and consultant, and the founder and former director of the Institute for Knowledge Management In this practical companion to the best-selling Driving Results Through Social Networks, the authors draw on their network-building activities in organizations such as ConocoPhillips, 3M, and the United States Department of Defense in order to provide a compilation of highly practical approaches to help leaders shift their focus from formal organizational structures to a better understanding of flexible networks.
Book Synopsis Italian Populism and Constitutional Law by : Giacomo Delledonne
Download or read book Italian Populism and Constitutional Law written by Giacomo Delledonne and published by Palgrave Macmillan. This book was released on 2020-02-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume explores the relationship between constitutionalism and populism in the Italian context. Italian populism is of interest to comparative lawyers for many reasons. Firstly, the country has a long-lasting tradition of anti-parliamentarism over the course of its history as a unitary state. After the 2018 general election, it has turned into the first European country in which two self-styled populist parties formed a coalition government. Although it collapsed in August 2019, many issues that it had raised remain. Secondly, as Italy is a founding member of the European Communities, the constitutional implications of populist politics have to be considered not only within the national framework but also in a wider context. This book argues that the relationship between populism and constitutionalism should not be seen in terms of mutual exclusion and perfect opposition. Indeed, populism frequently relies on concepts and categories belonging to the language of constitutionalism (majority, democracy, people), offering a kind of constitutional counter-narrative.
