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Author : Phyllis S. McGrath
Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4.3/5 (512 download)
Download or read book Managing Corporate External Relations written by Phyllis S. McGrath and published by . This book was released on 1976 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert L. Heath
Publisher : Routledge
ISBN 13 : 1000149110
Total Pages : 362 pages
Book Rating : 4.0/5 (1 download)
Download or read book Management of Corporate Communication written by Robert L. Heath and published by Routledge. This book was released on 2020-07-24 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whereas many organizational communication texts address internal communication processes, few consider the efforts that companies expend to communicate with external stakeholders. Likewise, many texts that concentrate on public relations or advertising consider external communication, but fail to give attention to internal communication. Combining both points of view, this text explains how an entire organization operates through enactments of personnel and external stakeholders. Central to this book is a concern for meaning and its influence on the performance of jobs in response to expectations of co-workers and external publics. The concept of narrative is used to explain how individual and organization performance is the expression of personae that are best when enacted jointly -- in varying degrees of coordination -- to satisfy mutual performance expectations. Narrative explains the power of organizational meaning, interpersonal contacts, group performance, stakeholder negotiation, and internal and external organizational zones of meaning -- assumptions that are shared by people who enact an organization through coordinated efforts.
Author : David H. Blake
Publisher : New York : Fund for Multinational Management Education
ISBN 13 :
Total Pages : 114 pages
Book Rating : 4.3/5 (512 download)
Download or read book Managing the External Relations of Multinational Corporations written by David H. Blake and published by New York : Fund for Multinational Management Education. This book was released on 1977 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Nicholas Hedley Foskett
Publisher : Routledge
ISBN 13 : 1134916191
Total Pages : 258 pages
Book Rating : 4.1/5 (349 download)
Download or read book Managing External Relations in Schools written by Nicholas Hedley Foskett and published by Routledge. This book was released on 2002-11-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The educational environment of the 1990's is characterized by increasing independence for schools in a more competitive climate. This book is intended to be of direct practical help to those involved in ensuring the long-term wellbeing of schools for the benefit of the pupils they educate. Its aim is to provide both an overview of the issues relating to external relations in schools and an insight into the organizational and planning systems that can be applied to dealing with them. In particular it focuses on the overall field of external relations and on its individual facets, ranging from the management of links with the LEA, liaison with parents and issues in primary/secondary school links to school identity and marketing. The book is divided into four integrated parts which examine approaches to the management of external relations, links with the educational environment, links with the community, and external relations. Managing External Relations in Schools places the new challenges arising from the Education Reform Act and LMS into a broad context, which is much wider than the common concept of public relations and marketing. This will enable teachers and school managers to consider more systematically the management needs of the institution's external links. Each of the contributors is an expert in his or own field and has written from the perspective of real challenges and issues facing schools. Ideas on enhancing efficiency and effectiveness in all spheres of external relations underpin the themes in the book.
Author : Jacky Lumby
Publisher : SAGE
ISBN 13 : 9781853964619
Total Pages : 252 pages
Book Rating : 4.9/5 (646 download)
Download or read book Managing External Relations in Schools and Colleges written by Jacky Lumby and published by SAGE. This book was released on 1999 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores all the major aspects of managing external relations in schools of all phases, as well as in colleges. The authors use empirical research evidence to analyze how schools and colleges can manage external relations to achieve productive and supportive relationships with their communities. They explore how a responsive philosophy and appropriate marketing can be adopted in order to ensure continuous development.
Author : Witold J. Henisz
Publisher : Routledge
ISBN 13 : 1351287869
Total Pages : 174 pages
Book Rating : 4.3/5 (512 download)
Download or read book Corporate Diplomacy written by Witold J. Henisz and published by Routledge. This book was released on 2017-09-08 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managers of multinational organizations are struggling to win the strategic competition for the hearts and minds of external stakeholders. These stakeholders differ fundamentally in their worldview, their understanding of the market economy and their aspirations and fears for the future. Their collective opinions of managers and corporations will shape the competitive landscape of the global economy and have serious consequences for businesses that fail to meet their expectations. This important new book argues that the strategic management of relationships with external stakeholders – what the author calls "Corporate Diplomacy" – is not just canny PR, but creates real and lasting business value.Using a mix of colourful examples, practically relevant tools and considered perspectives, the book hones in on a fundamental challenge that managers of multinational corporations face as they strive to compete in the 21st century. As falling communication costs shrink, the distance between external stakeholders and shareholder value is increasingly created and protected through a strategic integration of the external stakeholder facing functions. These include government affairs, stakeholder relations, sustainability, enterprise risk management, community relations and corporate communications. Through such integration, the place where business, politics and society intersect need not be a source of nasty surprises or unexpected expenses. Most of the firms profiled in the book are now at the frontier of corporate diplomacy. But they didn’t start there. Many of them were motivated by past failings. They fell into conflicts with critical stakeholders – politicians, communities, NGO staffers, or activists – and they suffered. They experienced delays or disruptions to their operations, higher costs, angry customers, or thwarted attempts at expansion. Eventually, the managers of these companies developed smarter strategies for stakeholder engagement. They became corporate diplomats. The book draws on their experiences to take the reader to the forefront of stakeholder engagement and to highlight the six elements of corprate diplomacy.
Author : Luc Zandvliet
Publisher : Routledge
ISBN 13 : 1351279548
Total Pages : 215 pages
Book Rating : 4.3/5 (512 download)
Download or read book Getting it Right written by Luc Zandvliet and published by Routledge. This book was released on 2017-09-08 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Getting it Right is a manual for corporate managers responsible for company operations in poor and politically unstable societies. Managers can analyse their own interactions with local communities, so that they can more effectively accomplish their production goals and ensure local communities are better off as a result.
Author : Frank Albrighton
Publisher :
ISBN 13 : 9780335207893
Total Pages : 0 pages
Book Rating : 4.2/5 (78 download)
Download or read book Managing External Relations written by Frank Albrighton and published by . This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering university administrators guidance on external relations, this book outlines specific techniques and the measurements of success. Specific chapters discuss brand management, market research, publications, advertising, the Internet, media relations, internal communications, event management, alumni relations, fundraising, organizational structure, and performance measurement. Contributors include journalists, marketing experts, and university administrators from the United States, Australia, and the United Kingdom. Distributed by Taylor and Francis. c. Book News Inc.
Author : Phil Harris
Publisher : SAGE
ISBN 13 : 1473959071
Total Pages : 1045 pages
Book Rating : 4.4/5 (739 download)
Download or read book The SAGE Handbook of International Corporate and Public Affairs written by Phil Harris and published by SAGE. This book was released on 2016-06-30 with total page 1045 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of The SAGE Handbook of International Corporate and Public Affairs builds on the success of the first edition (2005) by comprehensively updating and enhancing the material and structure, setting a new standard for the practitioner and student of the global public affairs discipline. The new edition includes increased international coverage of the field, and a strong focus on emerging trends, as well as providing a comprehensive overview of the foundations and key aspects of the discipline. The Handbook is organised into six thematic sections, including a generously-sized section devoted to case studies of public affairs in action: Foundations of PA PA and its relationship to other Key Disciplines Emerging Trends in PA The Regional Development and Application of PA Case Studies of PA in Action Tactical Approaches to Executing PA. Containing contributions from leading experts in the field today, this Handbook is designed to serve the needs of scholars, researchers, students and professionals alike.
Author : Lesley Anderson
Publisher : Commonwealth Secretariat
ISBN 13 : 9780850927825
Total Pages : 224 pages
Book Rating : 4.9/5 (278 download)
Download or read book Managing Finance and External Relations in South African Schools written by Lesley Anderson and published by Commonwealth Secretariat. This book was released on 2005 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aims to consider the concepts and principles of the important areas of educational leadership signalled by Nelson Mandela. This text uses South African case examples and activities to encourage reflection and personal development. It is intended for those who lead and manage in schools, or support them in a professional role.
Author : Robert Davis Ross
Publisher :
ISBN 13 :
Total Pages : 292 pages
Book Rating : 4.:/5 (319 download)
Download or read book The Management of Public Relations written by Robert Davis Ross and published by . This book was released on 1977 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert Lawrence Heath
Publisher : Routledge
ISBN 13 : 9780805815528
Total Pages : 306 pages
Book Rating : 4.8/5 (155 download)
Download or read book Management of Corporate Communication written by Robert Lawrence Heath and published by Routledge. This book was released on 1994 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whereas many organizational communication texts address internal communication processes, few consider the efforts that companies expend to communicate with external stakeholders. Likewise, many texts that concentrate on public relations or advertising consider external communication, but fail to give attention to internal communication. Combining both points of view, this text explains how an entire organization operates through enactments of personnel and external stakeholders. Central to this book is a concern for meaning and its influence on the performance of jobs in response to expectations of co-workers and external publics. The concept of narrative is used to explain how individual and organization performance is the expression of personae that are best when enacted jointly -- in varying degrees of coordination -- to satisfy mutual performance expectations. Narrative explains the power of organizational meaning, interpersonal contacts, group performance, stakeholder negotiation, and internal and external organizational zones of meaning -- assumptions that are shared by people who enact an organization through coordinated efforts.
Author : Gracia Marín Durán
Publisher : Bloomsbury Publishing
ISBN 13 : 184731919X
Total Pages : 291 pages
Book Rating : 4.8/5 (473 download)
Download or read book Environmental Integration in the EU's External Relations written by Gracia Marín Durán and published by Bloomsbury Publishing. This book was released on 2012-03-16 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book examines the integration of environmental protection requirements into EU external relations focusing on unilateral, bilateral and inter-regional instruments, which have been less explored than the multilateral dimension of EU environmental policy. The book also explores for the first time the complex interplay and mutual influences between EU environmental integration initiatives and environmental multilateralism. On the one hand it identifies the legal and other instruments used by the EU to support the implementation of multilateral environmental agreements in third countries (particularly developing ones). On the other hand, it singles out the legal and other tools employed by the EU as a means to build partnerships with third countries in order to influence ongoing multilateral negotiations concerning the environment and sustainable development, or to contribute to the development of new international environmental norms in the absence of such multilateral negotiations. Ultimately, the book traces the significant evolution of the various tools deployed by the EU to integrate environmental concerns in its external relations, with a view to identifying emerging challenges and future directions.
Author : Robert H. Miles
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.:/5 (321 download)
Download or read book Managing the Corporate Social Environment written by Robert H. Miles and published by Prentice Hall. This book was released on 1987 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Phil Harris
Publisher : SAGE
ISBN 13 : 147395908X
Total Pages : 729 pages
Book Rating : 4.4/5 (739 download)
Download or read book The SAGE Handbook of International Corporate and Public Affairs written by Phil Harris and published by SAGE. This book was released on 2016-06-30 with total page 729 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new edition of this book includes increased international coverage of the field, and a strong focus on emerging trends, as well as providing a comprehensive overview of the foundations and key aspects of the discipline.
Author : Arco Timmermans
Publisher : Edward Elgar Publishing
ISBN 13 : 1803920289
Total Pages : 417 pages
Book Rating : 4.8/5 (39 download)
Download or read book Research Handbook on Public Affairs written by Arco Timmermans and published by Edward Elgar Publishing. This book was released on 2024-05-02 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this innovative Handbook, Arco Timmermans brings together a diverse range of experts to scrutinise the current field of public affairs, what can be learned from it and its compatibility with democracy and open society. Through this multidisciplinary focus on knowledge and competencies, the Handbook aims to closely connect the spheres of research and practice within public affairs.
Author : Library of Congress. Copyright Office
Publisher : Copyright Office, Library of Congress
ISBN 13 :
Total Pages : 1624 pages
Book Rating : 4.F/5 ( download)
Download or read book Catalog of Copyright Entries. Third Series written by Library of Congress. Copyright Office and published by Copyright Office, Library of Congress. This book was released on 1977 with total page 1624 pages. Available in PDF, EPUB and Kindle. Book excerpt:
