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Magazine Publishing
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Author :Sammye Johnson Publisher :McGraw-Hill Humanities, Social Sciences & World Languages ISBN 13 :9780844233567 Total Pages :0 pages Book Rating :4.2/5 (335 download)
Book Synopsis Magazine Publishing by : Sammye Johnson
Download or read book Magazine Publishing written by Sammye Johnson and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an overview of the magazine industry from concept to finished product, focusing on how magazines use information to build relationships with special audiences, and on theories and principles of magazine publishing. Vignettes, case histories, and insights from professionals demonstrate the c
Book Synopsis So You Want to Publish a Magazine? by : Angharad Lewis
Download or read book So You Want to Publish a Magazine? written by Angharad Lewis and published by Laurence King Publishing. This book was released on 2012-08-31 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: The process of creating graphic design cannot be easily defined: each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies – Research, Inspiration, Drawing, Narrative, Abstraction, Development and Collaboration – examining the work of 23 graphic designers from around the world. Work featured includes projects by Philippe Apeloig, Michael Bierut, Ed Fella, James Goggin, Anette Lenz, Johnson Banks, Me Company, Graphic Thought Facility, Ahn Sang-Soo and Ralph Schraivogel. This book is aimed at students and educators, as well as practising designers interested in the working methodologies of their peers.
Book Synopsis Inside Magazine Publishing by : David Stam
Download or read book Inside Magazine Publishing written by David Stam and published by Routledge. This book was released on 2014-03-05 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Magazine Publishing is an engaging and practically-focused textbook exploring all aspects of the contemporary magazine industry. Editors David Stam and Andrew Scott present a detailed analysis of the key elements of the magazine business today with both a look back to the past and a projection of the future. The role of digital and new media platforms and their effect on all aspects of publishing is explored in detail. The book features a broad range of case studies, written by industry experts, providing readers with accessible examples of key issues in magazine publishing. Additional micro essays also expertly apply theory to practice, and the book is further supported by a companion website (www.insidemagazinepublishing.com). Subject areas covered include: UK magazine publishing today changing business models originating and managing creative content magazine writing and design circulation sales and advertising distribution and marketing the magazine in the digital age. There are useful appendices on printing, paper selection and legal matters as well as a detailed glossary. Inside Magazine Publishing provides a comprehensive overview of magazine publishing for students and all those wishing to understand this dynamic and complex industry.
Book Synopsis Business Strategies for Magazine Publishing by : Mary Hogarth
Download or read book Business Strategies for Magazine Publishing written by Mary Hogarth and published by Routledge. This book was released on 2018-04-17 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century. Mary Hogarth, media specialist, Senior Fellow (HEA) and lecturer in Journalism at Bournemouth University, analyses the historical development of the magazine industry, as well as current and future challenges for publishers, to illustrate different approaches to revenue generation and the maintenance of magazine brands. The book examines the wide-ranging impact of digital technology on how magazine content is consumed, revealing the dramatic consequences for advertising, distribution and marketing strategies. Traditional business models are evaluated alongside new online approaches, and readers will be introduced to the Magazine Publishing Strategic Quadrant, a model created by the author as an alternative to the Business Canvas Model. In addition, in-depth interviews with high-profile industry figureheads and magazine editors, such as Jessica Strawser of Writer’s Digest and former Good Housekeeping Editorial Director Lindsay Nicholson, offer readers an insight into how to produce and monetise online content. These interviews appear alongside exercises and action plans that give readers the opportunity to put what they have learned into practice. With real-world advice and practical activities and resources throughout the book, journalism students and young professionals will find this an essential guide to successfully building a career in the modern magazine industry.
Book Synopsis How to Start a Magazine by : James B. Kobak
Download or read book How to Start a Magazine written by James B. Kobak and published by M. Evans. This book was released on 2002-11-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.
Book Synopsis Innovations in Magazine Publishing by : Simon Das
Download or read book Innovations in Magazine Publishing written by Simon Das and published by Routledge. This book was released on 2021-05-05 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the key developments in the UK magazine industry since 2014 and explains in detail how the business has innovated to survive. Innovations in Magazine Publishing explores the key issues that publishers and editors have had to grapple with in recent years and demonstrates how they have changed their business models and encouraged innovation and creativity. Written in an engaging and accessible style, the authors and contributors have drawn on years of industry expertise and contacts to examine the massive changes that have taken place in the areas of content creation and advertising in the last decade. Beginning with a highly useful summary of UK magazine publishing history, the book then provides a detailed focus on how magazines have had to adapt to a declining revenue picture in both copy and advertisement sales. This discussion considers changes in ownership and the supply chain, mutual dependency on social media, the rapid growth of the independent sector, investing in brand and product extensions, and how media companies themselves have changed to meet the demands of the new era. The important issue of ethnic diversity within the UK publishing industry is addressed and the introduction also includes a discussion of the effects of the Covid-19 pandemic on the industry, and how the magazine business will need to respond to whatever the future may bring. This comprehensive overview of the current state of the industry is a vital resource for students, researchers and professionals in magazine journalism, as well as for those studying media and journalism studies more generally.
Download or read book Publishing Law written by Hugh Jones and published by Routledge. This book was released on 2016-03-22 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishing Law is an authoritative and engaging guide to a wide range of legal issues affecting publishing today. Hugh Jones and Christopher Benson present readers with clear and accessible guidance to the complex legal areas specific to the ever evolving world of contemporary publishing, including copyright, moral rights, contracts and licensing, privacy, confidentiality, defamation, infringement and trademarks, with analysis of legal issues relating to sales, advertising, marketing, distribution and competition. This new fifth edition presents updated coverage of the key principles of copyright , as well as new copyright exceptions, licensing and open access. There is also further in-depth coverage of the legal issues around the sale of digital content. Key features of the fifth edition include: updated coverage of EU and UK copyright, including a new chapter on copyright exceptions following the significant changes in the 2014 Regulations Comprehensive coverage of publishing contracts with authors, as well as with other providers, including translators, contributors and contracts for subsidiary rights up to date coverage of the Defamation Act 2013, and other changes to EU and UK legislation exploration of the legal issues relating to digital publishing, including eBook and other electronic agreements, data protection and online issues in relation to privacy, and copyright infringement a range of summary checklists on key issues, ranging from copyright ownership to promotion and data protection useful appendices offering an A to Z glossary of legal terms and lists of useful address and further reading.
Download or read book The Callers written by Kiah Thomas and published by Chronicle Books. This book was released on 2022-04-05 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kenneth Oppel meets Andrew Clements in this riveting middle grade novel that will capture fantasy and fiction lovers alike as it thoughtfully explores the power of summoning, other worlds, and consumerism versus necessity. Arresting, fast-paced, and thought-provoking, this nonstop middle grade adventure turns familiar magic upside down and inside out. In the world of Elipsom, the ability to Call, or summon objects, is a coveted, crucial skill, revered among its people as both a powerful tool and an essential way to sustain life. But despite an elite family history, a phenom for an older sister, a best friend who is set to join the Council of Callers, and his mother's steely insistence that he learn to Call, Quin doesn't have the gift—an embarrassment made worse when his mother gets his sister to cheat for him on his Calling exam. But everything changes in a moment of frustration when Quin, instead of summoning an object, makes something disappear. And what's more, he quickly discovers that the objects Callers bring into their world aren't conjured at all but are whisked away from another world and a people who for years have had their lives slowly stolen from them. Now Quin must team up with Allie, a girl who's determined to stop this unfair practice, and decide whether he should remain loyal to his family or betray them—and save the world. In a story that explores some of the most crucial topics of our time—our relationship to consumerism, the exploitation of natural resources, colonialism, and the consequences of wanting more than we need—magic is sought, and truth is found. THOUGHT-PROVOKING FANTASY: With its lush landscapes, towering metropolises, and hint of futurism, the distinctive look and feel of this world is familiar and strange in all the right ways. RICH THEMES: This book explores complex topics—taking what you want versus what you need, colonialism, coming of age, and what different worlds owe each other in light of their common humanity. It takes a deep, thoughtful look at essential issues and, in doing so, takes after some of the best works the fantasy genre has to offer. PAGE-TURNER: This perfectly paced page-turner of a book by debut author Kiah Thomas will be a joy for middle grade readers who love immersive adventure and fantasy stories. Perfect for: Middle grade readers, Fantasy fans, Educators and librarians
Download or read book Magazine Editing written by John Morrish and published by Psychology Press. This book was released on 2003 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Magazine Editingexamines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed during the research for this book. Approaching the editorial role from a practical perspective, this book provides advice on such areas as: * Becoming an editor * Working with publishers * Creating a successful editorial strategy * Managing the editorial team * Design and Production issues * Drawing up an editorial budget * The Legal Framework * New Technology and on-line publishing John Morrish's book will serve as an introduction to aspiring, newly-appointed and experienced editors.
Download or read book Absolute Power written by Audrey Chase and published by Northwest Press. This book was released on 2016-12-26 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: So what is evil? What makes a person a “villain?” Is it intent to harm…or is it something deeper than that? Each one of the thirteen authors in this amazing collection has taken a completely different approach to answering this question. They have gone above and beyond expressing the idea of evil and supervillainy. They get to the bottom of why villains are the way they are, and what they hope to gain from it. These are dangerous women wielding Absolute Power… and they’ll be glad to let you know exactly why you should fear them.
Book Synopsis The Year of Fog by : Michelle Richmond
Download or read book The Year of Fog written by Michelle Richmond and published by Delacorte Press. This book was released on 2007-03-27 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: Life changes in an instant. On a foggy beach. In the seconds when Abby Mason—photographer, fiancée soon-to-be-stepmother—looks into her camera and commits her greatest error. Heartbreaking, uplifting, and beautifully told, here is the riveting tale of a family torn apart, of the search for the truth behind a child’s disappearance, and of one woman’s unwavering faith in the redemptive power of love—all made startlingly fresh through Michelle Richmond’s incandescent sensitivity and extraordinary insight. Six-year-old Emma vanished into the thick San Francisco fog. Or into the heaving Pacific. Or somewhere just beyond: to a parking lot, a stranger’s van, or a road with traffic flashing by. Devastated by guilt, haunted by her fears about becoming a stepmother, Abby refuses to believe that Emma is dead. And so she searches for clues about what happened that morning—and cannot stop the flood of memories reaching from her own childhood to illuminate that irreversible moment on the beach. Now, as the days drag into weeks, as the police lose interest and fliers fade on telephone poles, Emma’s father finds solace in religion and scientific probability—but Abby can only wander the beaches and city streets, attempting to recover the past and the little girl she lost. With her life at a crossroads, she will leave San Francisco for a country thousands of miles away. And there, by the side of another sea, on a journey that has led her to another man and into a strange subculture of wanderers and surfers, Abby will make the most astounding discovery of all—as the truth of Emma’s disappearance unravels with stunning force. A profoundly original novel of family, loss, and hope—of the choices we make and the choices made for us—The Year of Fog beguiles with the mysteries of time and memory even as it lays bare the deep and wondrous workings of the human heart. The result is a mesmerizing tour de force that will touch anyone who knows what it means to love a child. BONUS: This edition includes an excerpt from Michelle Richmond's Golden State.
Download or read book The Publisher written by Alan Brinkley and published by Vintage. This book was released on 2011-04-05 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: Acclaimed historian Alan Brinkley gives us a sharply realized portrait of Henry Luce, arguably the most important publisher of the twentieth century. As the founder of Time, Fortune, and Life magazines, Luce changed the way we consume news and the way we understand our world. Born the son of missionaries, Henry Luce spent his childhood in rural China, yet he glimpsed a milieu of power altogether different at Hotchkiss and later at Yale. While working at a Baltimore newspaper, he and Brit Hadden conceived the idea of Time: a “news-magazine” that would condense the week’s events in a format accessible to increasingly busy members of the middle class. They launched it in 1923, and young Luce quickly became a publishing titan. In 1936, after Time’s unexpected success—and Hadden’s early death—Luce published the first issue of Life, to which millions soon subscribed. Brinkley shows how Luce reinvented the magazine industry in just a decade. The appeal of Life seemingly cut across the lines of race, class, and gender. Luce himself wielded influence hitherto unknown among journalists. By the early 1940s, he had come to see his magazines as vehicles to advocate for America’s involvement in the escalating international crisis, in the process popularizing the phrase “World War II.” In spite of Luce’s great success, happiness eluded him. His second marriage—to the glamorous playwright, politician, and diplomat Clare Boothe—was a shambles. Luce spent his later years in isolation, consumed at times with conspiracy theories and peculiar vendettas. The Publisher tells a great American story of spectacular achievement—yet it never loses sight of the public and private costs at which that achievement came.
Book Synopsis Literary Experiments in Magazine Publishing by : Thomas Lloyd Vranken
Download or read book Literary Experiments in Magazine Publishing written by Thomas Lloyd Vranken and published by Routledge. This book was released on 2019-09-03 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the nineteenth century came to an end, a number of voices within the British and American magazine industries pushed back against serialisation as the dominant publication mode, experimenting instead with less conventional magazine formats. This book explores these formats, focusing (in particular) on the ways in which the periodical press first published The Adventures of Huckleberry Finn, The Picture of Dorian Gray, and The Return of Sherlock Holmes. What led magazines to publish excerpts from a forthcoming book, or an entire novel in a single issue, or a discontinuous short-story series? How did these experimental modes affect the act of reading? Drawing on a range of archival and other primary sources, Literary Experiments in Magazine Publishing: Beyond Serialization addresses these and other questions.
Book Synopsis Publish Your Own Magazine, Guidebook, Or Weekly Newspaper by : Thomas A. Williams
Download or read book Publish Your Own Magazine, Guidebook, Or Weekly Newspaper written by Thomas A. Williams and published by Sentient Publications. This book was released on 2002-10 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Williams provides a dynamic step-by-step guide to creating everything from tourism books and niche market magazines to specialty tabloids, using your home computer.
Book Synopsis Fragrant Heart Daily Meditations by : Elisabeth Blaikie
Download or read book Fragrant Heart Daily Meditations written by Elisabeth Blaikie and published by . This book was released on 2015-04-10 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Writer's Market 100th Edition by : Robert Lee Brewer
Download or read book Writer's Market 100th Edition written by Robert Lee Brewer and published by Penguin. This book was released on 2021-11-09 with total page 912 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most trusted guide to getting published, fully revised and updated Want to get published and paid for your writing? Let Writer's Market, 100th edition guide you through the process. It's the ultimate reference with thousands of publishing opportunities for writers, listings for book publishers, consumer and trade magazines, contests and awards, and literary agents—as well as new playwriting and screenwriting sections, along with contact and submission information. Beyond the listings, you'll find articles devoted to the business and promotion of writing. Discover 20 literary agents actively seeking writers and their writing, how to develop an author brand, and overlooked funds for writers. This 100th edition also includes the ever-popular pay-rate chart and book publisher subject index. You'll gain access to: • Thousands of updated listings for book publishers, magazines, contests, and literary agents • Articles devoted to the business and promotion of writing • A newly revised "How Much Should I Charge?" pay rate chart • Sample query letters for fiction and nonfiction • Lists of professional writing organizations
Book Synopsis The Modern Magazine by : Jeremy Leslie
Download or read book The Modern Magazine written by Jeremy Leslie and published by Laurence King Publishing. This book was released on 2013-10-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The last ten years of magazine publishing have been a period of rapid innovation, providing a vital record of the era's diverse visual trends. The Modern Magazine features the best editorial design, looking in particular at how magazines have adapted to respond to digital media. Encompassing mainstream and independent publishing, and graphic and editorial design, The Modern Magazine explores the issues now facing the industry, examining changes to the basic discipline of combining text and image for the global, Internetsavvy consumer. The book looks at key developments in the field, interviewing a broad range of specialists to discover their understandings of the current state of the industry and how different areas of publishing influence each other. Incorporating great visuals and genuine insight into the process of their creation, The Modern Magazine chronicles these exciting changes, providing a resource for designers, with interviews with major figures, summaries of new developments and trends, links to blogs, and more.
