Marketing and Managing Tourism Destinations

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Author :
Publisher : Routledge
ISBN 13 : 1351714805
Total Pages : 644 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Marketing and Managing Tourism Destinations by : Alastair M. Morrison

Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Routledge. This book was released on 2018-09-13 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This second edition has been updated to include: • A new chapter on visitor management that includes a section on crisis and disaster management • New material on destination leadership and coordination • New and revised content on digital marketing • New and updated international case examples throughout to show the practical realities and approaches to managing different destinations around the world. It is illustrated in full colour and packed with features to encourage reflection on main themes, spur critical thinking and show theory in practice. Written by an author with many years of industry practice, university teaching and professional training experience, this book is the essential guide to the subject for tourism, hospitality and events students and industry practitioners alike.

OECD Tourism Trends and Policies 2020

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Publisher : OECD Publishing
ISBN 13 : 9264626883
Total Pages : 387 pages
Book Rating : 4.2/5 (646 download)

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Book Synopsis OECD Tourism Trends and Policies 2020 by : OECD

Download or read book OECD Tourism Trends and Policies 2020 written by OECD and published by OECD Publishing. This book was released on 2020-03-04 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2020 edition analyses tourism performance and policy trends across 51 OECD countries and partner economies. It highlights the need for coherent and comprehensive approaches to tourism policy making, and the significance of the tourism economy, with data covering domestic, inbound and outbound tourism, enterprises and employment, and internal tourism consumption.

Tourism Destination Evolution

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Author :
Publisher : Routledge
ISBN 13 : 131700955X
Total Pages : 212 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis Tourism Destination Evolution by : Patrick Brouder

Download or read book Tourism Destination Evolution written by Patrick Brouder and published by Routledge. This book was released on 2016-07-15 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Outlining the need for fresh perspectives on change in tourism, this book offers a theoretical overview and empirical examples of the potential synergies of applying evolutionary economic geography (EEG) concepts in tourism research. EEG has proven to be a powerful explanatory paradigm in other sectors and tourism studies has a track record of embracing, adapting, and enhancing frameworks from cognate fields. EEG approaches to tourism studies complement and further develop studies of established themes such as path dependence and the Tourism Area Life Cycle. The individual chapters draw from a broad geographical framework and address distinct conceptual elements of EEG, using a diverse set of tourism case studies from Europe, North America and Australia. Developing the theoretical cohesion of tourism and EEG, this volume also gives non-specialist tourism scholars a window into the possibilities of using these concepts in their own research. Given the timing of this publication, it has great potential value to the wider tourism community in advancing theory and leading to more effective empirical research.

Tourism Destination Marketing and Management

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Author :
Publisher : CABI
ISBN 13 : 9781845937003
Total Pages : 370 pages
Book Rating : 4.9/5 (37 download)

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Book Synopsis Tourism Destination Marketing and Management by : Youcheng Wang

Download or read book Tourism Destination Marketing and Management written by Youcheng Wang and published by CABI. This book was released on 2011-03-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].

Sustainable Tourism, Culture and Heritage Promotion

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Publisher : Springer Nature
ISBN 13 : 3031495365
Total Pages : 290 pages
Book Rating : 4.0/5 (314 download)

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Book Synopsis Sustainable Tourism, Culture and Heritage Promotion by : Jorge Chica-Olmo

Download or read book Sustainable Tourism, Culture and Heritage Promotion written by Jorge Chica-Olmo and published by Springer Nature. This book was released on 2024 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Zusammenfassung: This proceedings book explores future prospects of cultural, heritage, and religious tourism and how it can impact the socioeconomic complexity of a community and future developments. It includes chapters on contemporary digital age pilgrimage, digital interpretation as a management strategy, tourism in the era of digital communication, and the role of social media in conserving intangible cultural heritage. This book focuses on policies and mechanisms for heritage preservation. It includes cultural heritage tourism management, how the digitalization of data has impacted and further developed tourism, World Heritage classification in urban tourism destinations, cultural tourism products, and experiences. Moreover, it discusses the sustainable environment and geography in tourism. It covers topics such as ecotourism and rural sustainable development, heritage in socioeconomic sustainable development, and tourists' perceptions of tourism. Another part of the book explores the social and economic impacts of tourism. It includes chapters on cycling tourism along the Elbe, residents' perceptions of the socioeconomic benefits of restaurants, architecture of historical mosques, tourism as a driver of soft power, tourists' perceptions of service quality, tourism during the Covid-19 pandemic, gastronomic narratives in tourism, and residents' perceptions of festivals. Also, it pinpoints the focus on user interaction-based development. It includes chapters on the role of community-led initiatives in heritage revitalization and addressing connectivity issues between historical and natural touristic heritage sites. These research papers provide valuable insights into the multidimensional nature of cultural sustainable tourism, covering a wide range of topics and offering diverse perspectives on its development, management, and impact

Balancing Development and Sustainability in Tourism Destinations

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Author :
Publisher : Springer
ISBN 13 : 9811017182
Total Pages : 410 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Balancing Development and Sustainability in Tourism Destinations by : Akhmad Saufi

Download or read book Balancing Development and Sustainability in Tourism Destinations written by Akhmad Saufi and published by Springer. This book was released on 2016-09-26 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains 35 papers from the Tourism Outlook Conference held in Lombok, Indonesia in July 2015. The book presents comprehensive discussions on sustainability in the tourism industry. It includes research on various constituents of the tourism sector and analyses of each of them from a sustainability standpoint. Case studies that are global in nature are presented to show how sustainable applications can be used and how concerns can be addressed. The book is a response to rapid change in contemporary tourism trends brought about by global economic and social forces such as development pressures, population growth, major resource extraction, industrial fishing, global climate change and steadily rising sea levels. Balancing Development and Sustainability in Tourism Destinations serves as a platform for students and educators, government agency employees, hospitality and tourism industry practitioners, public and private land managers, community development workers, and others interested in identifying practical solutions, charting new directions, and creating opportunities for sustainable tourism development.

Destination Branding

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Author :
Publisher : Routledge
ISBN 13 : 1136411097
Total Pages : 328 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Destination Branding by : Nigel Morgan

Download or read book Destination Branding written by Nigel Morgan and published by Routledge. This book was released on 2007-06-07 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's highly competitive market, many destinations - from individual resorts to countries - are adopting branding techniques similar to those used by 'Coca Cola', 'Nike' and 'Sony' in an effort to differentiate their identities and to emphasize the uniqueness of their product. By focusing on a range of global case studies, Destination Branding demonstrates that the adoption of a highly targeted, consumer research-based, multi-agency 'mood branding' initiative leads to success every time.

Smart Tourism Destination Governance

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Author :
Publisher : Routledge
ISBN 13 : 1000597121
Total Pages : 160 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Smart Tourism Destination Governance by : Tomáš Gajdošík

Download or read book Smart Tourism Destination Governance written by Tomáš Gajdošík and published by Routledge. This book was released on 2022-03-17 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing upon empirical research and critical literature review, Smart Tourism Destination Governance: Technology and Design-Based Approach provides a comprehensive overview and analysis of smart tourism destination governance and its related challenges. Building on the author’s extensive research background in tourism destinations and information technologies, the book provides a quantitative approach to the phenomenon, using cluster and network analysis. It uses design thinking to provide solutions on how to overcome the challenges faced within the context of tourism destination governance, with a detailed discussion of the contribution of the smart approach to overcoming such challenges. The book is presented in three parts as follows: Part 1: The Need for a New Form of Tourism Destination Governance Part 2: The Contribution of Smart Approach to Overcoming the Challenges of Tourism Destination Governance Part 3: Designing Smart Tourism Destination Governance Towards Sustainability, Competitiveness and Resilience This work will be of great interest to both tourism scholars and decision-makers within the field of tourism, aiming to provide a detailed overview of and broaden the reader’s horizons in regards to the possibilities of the smart approach to tourism destination governance.

Tourism Destination Quality

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Publisher : Emerald Group Publishing
ISBN 13 : 1839095601
Total Pages : 212 pages
Book Rating : 4.8/5 (39 download)

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Book Synopsis Tourism Destination Quality by : Arthur Seakhoa-King

Download or read book Tourism Destination Quality written by Arthur Seakhoa-King and published by Emerald Group Publishing. This book was released on 2020-11-27 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism Destination Quality: Attributes and Dimensions critically compares dimensions of tourism destination quality established in the TDQ study with dimensions of product quality, service quality, place quality and destination service/product quality.

Australian Leisure

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Publisher : Pearson Higher Education AU
ISBN 13 : 1486009352
Total Pages : 577 pages
Book Rating : 4.4/5 (86 download)

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Book Synopsis Australian Leisure by : A J Veal

Download or read book Australian Leisure written by A J Veal and published by Pearson Higher Education AU. This book was released on 2015-05-20 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: For first year students in tertiary leisure studies programs, both Leisure Studies and Social Science. Australian Leisure 4e provides an introduction to and analysis of a broadly defined concept of leisure. It integrates Australian and international knowledge so that the book is an Australian interpretation, based largely on local sources, but which engages with relevant international research and theory. This edition has been extensively reviewed and updated and includes new chapters on social networks, global cultures and events. Leisure is not just sport, or the arts, or outdoor recreation, it is all these things and more, including tourism, gambling, hobbies, television watching, entertainment, play and doing nothing in particular. The purpose of the text is to illuminate leisure and its place in past, present and future Australian society. The text is designed to lead students into the subject and provide pointers to more detailed study, through discussion questions and guides to further reading.

New Regionalism in Australia

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Author :
Publisher : Routledge
ISBN 13 : 1351152475
Total Pages : 340 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis New Regionalism in Australia by : Mardelene Grobbelaar

Download or read book New Regionalism in Australia written by Mardelene Grobbelaar and published by Routledge. This book was released on 2018-01-18 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Regionalism, promoted as a new paradigm of development by the OECD, suggests that globalization is bringing together new technologies, management, employees and communities to form new patterns of local governance. However, despite the growing influence of New Regionalism in regional development policy in the West, and increasingly in Australia, there has been little debate about the relevance and application of these ideas in Australia. Bringing together contributions from academics, practitioners and policy makers, this book redresses this imbalance by examining the theoretical and empirical foundations of this powerful and growing school of thought, locating the debate firmly in the Australian context. With an opening chapter by Kevin Morgan (Cardiff University), who has been at the heart of the New Regionalism debate, the book provides important insights into the theory and practice of New Regionalism in this vibrant region.

Advances in Hospitality and Leisure

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Publisher : Emerald Group Publishing
ISBN 13 : 1837530920
Total Pages : 171 pages
Book Rating : 4.8/5 (375 download)

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Book Synopsis Advances in Hospitality and Leisure by : Joseph S. Chen

Download or read book Advances in Hospitality and Leisure written by Joseph S. Chen and published by Emerald Group Publishing. This book was released on 2023-12-14 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: This nineteenth annual volume of Advances in Hospitality and Leisure includes full papers and research notes. Articles involve a quantitative or qualitative approach along with conceptual models.

Crafting Innovative Places for Australia’s Knowledge Economy

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Publisher : Springer
ISBN 13 : 9811336180
Total Pages : 277 pages
Book Rating : 4.8/5 (113 download)

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Book Synopsis Crafting Innovative Places for Australia’s Knowledge Economy by : Edward J. Blakely

Download or read book Crafting Innovative Places for Australia’s Knowledge Economy written by Edward J. Blakely and published by Springer. This book was released on 2019-01-07 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book integrates planning, policy, economics, and urban design into an approach to crafting innovative places. Exploring new paradigms of innovative places under the framework of globalisation, urbanisation, and new technology, it argues against state-centric policies to innovation and focuses on how a globalized approach can shape innovative capacity and competitiveness. It notably situates the innovative place making paradigm in a broader context of globalisation, urbanisation, the knowledge economy and technological advancement, and employs an international perspective that includes a wide range of case studies from America, Europe, Asia, and Australia. Developing a co-design and co-creation paradigm that integrates governments, the private sector and the community into shared understanding and collaborative action in crafting innovative places, it discusses place-based innovation in Australian context to inform policy making and planning, and to contribute to policy debates on programs of smart cities and communities.

The Emerald Handbook of Destination Recovery in Tourism and Hospitality

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1802620753
Total Pages : 382 pages
Book Rating : 4.8/5 (26 download)

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Book Synopsis The Emerald Handbook of Destination Recovery in Tourism and Hospitality by : Priyakrushna Mohanty

Download or read book The Emerald Handbook of Destination Recovery in Tourism and Hospitality written by Priyakrushna Mohanty and published by Emerald Group Publishing. This book was released on 2022-11-07 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring a broad geographical range of examples and pan-disciplinary perspectives, The Emerald Handbook of Destination Recovery in Tourism and Hospitality is an essential reference and illuminating guide on developments in the theory and practice of tourism development post-pandemic.

The Economics of Tourism Destinations

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Author :
Publisher : Routledge
ISBN 13 : 1000590690
Total Pages : 565 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Economics of Tourism Destinations by : Norbert Vanhove

Download or read book The Economics of Tourism Destinations written by Norbert Vanhove and published by Routledge. This book was released on 2022-06-19 with total page 565 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and updated, the fourth edition of The Economics of Tourism Destinations provides a guide to the economic aspects of tourism for students and practitioners to decipher the methods of measurement of supply, demand, trends and impacts as well as the role of tourism in development strategy for destinations and regional development. Each chapter combines theory and practice, and international case studies are provided. New to this edition: Three brand new chapters on overtourism, terrorism and pandemics, and sustainable development, covering the importance of risk management and sustainable strategy in relation to tourism management. New content on climate change, Airbnb, the impact of events and sustainable tourism development. Pedagogical features: new case studies, discussion questions and student activities to show theory in practice and encourage reflection on the content. Updated data throughout and reference to important new literature. Combining macro and micro aspects of economics to the tourism destination, this book is an invaluable resource for students studying this topic.

Examining the Socio-Technical Impact of Smart Cities

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Author :
Publisher : IGI Global
ISBN 13 : 1799853284
Total Pages : 231 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Examining the Socio-Technical Impact of Smart Cities by : Annansingh, Fenio

Download or read book Examining the Socio-Technical Impact of Smart Cities written by Annansingh, Fenio and published by IGI Global. This book was released on 2021-03-18 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smart city development and governance is a technological issue and a complex mechanism of the political understanding of technology, environmental interest, and urban interactions in terms of both economic gains and other public values. A smart city is defined by the technology it possesses and how it integrates and uses that technology to improve operational efficiency, propel citizen engagement, and justify inward migration. Understanding the principles and policies at work creates a full understanding of smart cities. Examining the Socio-Technical Impact of Smart Cities is an essential publication that enhances our theoretical understanding of the socio-technical impact of smart cities by promoting the conceptual interactions between social and governmental structures (people, task, structure) with new technologies. Highlighting a wide range of topics including community inclusion, cultural innovation, and public safety, this book is ideally designed for urban planners, entrepreneurs, engineers, government officials, policymakers, academicians, researchers, and students.

Developing Australia's Regions

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Author :
Publisher : UNSW Press
ISBN 13 : 1742246850
Total Pages : 325 pages
Book Rating : 4.7/5 (422 download)

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Book Synopsis Developing Australia's Regions by : Andrew Beer

Download or read book Developing Australia's Regions written by Andrew Beer and published by UNSW Press. This book was released on 2003-05-01 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delves behind the too-often negative media headlines and stereotypes about regional Australia, and considers the true state of Australia’s regions, including metropolitan regions, and what can be done to improve their economic, social and environmental well-being.