The Power of Licensing

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Author :
Publisher :
ISBN 13 : 9781641051644
Total Pages : 374 pages
Book Rating : 4.0/5 (516 download)

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Book Synopsis The Power of Licensing by : Michael Stone

Download or read book The Power of Licensing written by Michael Stone and published by . This book was released on 2018-10-07 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: As CEO of Beanstalk, a leading, New York City-based global brand licensing agency and part of the Omnicom Group (NYSE: OMC), author Michael Stone has worked with companies as diverse as HGTV, the Ford Motor Company, the Coca-Cola Company and AT&T to create highly ambitious and successful strategic licensing and brand extension programs for Beanstalk's clients. At an increasing pace over the past decade, all types of organizations with strong brands have been clamoring for information and expertise about how to make a licensing-branding strategy work that is aligned with and supports their corporate goals and objectives. This book takes a look at exciting, new and emerging ways licensing can be used to achieve specific brand objectives, illustrated by stories of how some iconic brands have done it well.

Configuring the Field of Character and Entertainment Licensing

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Publisher : Taylor & Francis
ISBN 13 : 1000814246
Total Pages : 288 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Configuring the Field of Character and Entertainment Licensing by : Avi Santo

Download or read book Configuring the Field of Character and Entertainment Licensing written by Avi Santo and published by Taylor & Francis. This book was released on 2022-12-23 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners’ occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property. Offering a study of the spatial logics and fantasies employed by the licensing field via its annual trade show, the Licensing Expo, this volume investigates how space and place are instrumental in both fortifying and exposing the political-economic, infrastructural, as well as ideological structures that constrain and enable participation in the licensing field. Further supplemented by participant observation and interviews with 23 industry professionals, the book explores how the licensing field understands its increasingly central role in the entertainment industry’s operations, and how it responds to changes in retail environments, digital platforms, and international markets, phenomena which have required a recalibration of the field’s occupational identity. An exploration of an understudied aspect of the entertainment industry, this book will primarily appeal to scholars within media studies, and those studying media industries, media franchises, and media work cultures. It will also be of interest to people studying consumer culture, brand culture, advertising, organizational communication, as well as fan cultures.

Content Licensing

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Publisher : Elsevier
ISBN 13 : 1780632142
Total Pages : 259 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis Content Licensing by : Michael Upshall

Download or read book Content Licensing written by Michael Upshall and published by Elsevier. This book was released on 2014-01-23 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives. Practical tips for cost-effective licensing Guidance on how to ensure the most effective use is made of electronic resources Invaluable for publishers, libraries and distributors

TV Licensing and Renewal Act of 1981

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Publisher :
ISBN 13 :
Total Pages : 132 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis TV Licensing and Renewal Act of 1981 by : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Communications

Download or read book TV Licensing and Renewal Act of 1981 written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Communications and published by . This book was released on 1981 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Special Libraries

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Publisher :
ISBN 13 :
Total Pages : 714 pages
Book Rating : 4.:/5 (327 download)

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Book Synopsis Special Libraries by :

Download or read book Special Libraries written by and published by . This book was released on 1922 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most vols. include Proceedings of the Special Libraries Association.

Kohn on Music Licensing, 5th Edition (Plan IL)

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Publisher : Wolters Kluwer
ISBN 13 : 1543803865
Total Pages : 1832 pages
Book Rating : 4.5/5 (438 download)

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Book Synopsis Kohn on Music Licensing, 5th Edition (Plan IL) by : Kohn

Download or read book Kohn on Music Licensing, 5th Edition (Plan IL) written by Kohn and published by Wolters Kluwer. This book was released on 2019-01-01 with total page 1832 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are a music publisher or songwriter looking to maximize the value of your music catalog, or a producer, ad agency, or internet music service seeking to clear music rights for products, performances, and other uses, the new Fifth Edition of Kohn On Music Licensing offers you comprehensive and authoritative guidance. This one-of-a-kind resource takes you through the various music licensing processes, type-by-type and step-by-step. In clear, coherent language, the author, a seasoned attorney and executive in both the entertainment and high-tech industries, provides detailed explanations of the many kinds of music licenses, identifies the critical issues addressed in each, and offers valuable strategy and guidance to both rights owners and prospective licensees. Kohn on Music Licensing, Fifth Edition: Walks the reader through the history of the music publishing business, from Tin Pan Alley to the user-generated content phenomena of the present. Dissects the songwriter agreement, providing the reader with a clause-by-clause analysis and offering the best negotiating strategies to achieve the best possible outcome for their clients. Analyses the newly enacted Music Modernization Act, signed into law in September 2018, which significantly changed the way music is licensed in sound recordings in the United States. Guides the reader through the complexities of co-publishing agreements, administration agreements, and international subpublishing agreements, with a report on the rapidly changing music licensing landscape in Europe. Takes on the intricacies of licensing music in sound recordings, from the traditional CD format to the newer delivery methods, including downloads, streams, ringtones and ringbacks--including the rates and terms used in the U.S., Canada and the United Kingdom. Confronts the pitfalls of licensing music for audiovisual works (synchronization licenses) using history as a guide, from the early talkies through streaming internet content. Explores new media and its impact on the licensing process. Technological developments have forced the industry to rethink licenses when dealing with video games, computer software, karaoke, and digital print (including downloadable sheet music, lyric database websites, and digital guitar tabs.. Sizes up the digital sampling controversy and offers up suggestions for negotiating licenses for digital samples. Explores the ever-evolving concept of Fair Use and its application to the music industry. Provides the reader with a look at the landscape of licensing fees, including "going rates" for synch, print, radio & TV advertising, new media, and other licenses, to assist in negotiating the best rates for their clients. Proven tips and suggestions, along with the most up-to-date analysis, are given for the technical aspects of music licensing, from the perspective of both the rights owners and prospective licensees, including How to "clear" a license Advice on maximizing the value of your music copyrights Formalities of licensing Duration of copyright, renewal and termination of grants Typical fees And much more Every chapter of Kohn on Music Licensing has been completely updated in this expanded Fifth Edition. New topics include: The Music Modernization Act, enacted in 2018, which changed the way music is licensed in sound recordings in the United States. Mechanical license fee regimes, including rates for ringtones and on-demand streaming for U.S., Canada, and U.K. Webcasting rates in the U.S., Canada, and U.K. A discussion of the right of publicity in the context of digital sampling. Print License chapter has an updated discussion on adaptation right as well as examines terms for digital print, digital guitar tabs, etc. Custom musical arrangements are also covered. Synch License chapter now covers terms for downloading and streaming of video. Previous Edition: Kohn on Music Licensing, Fourth Edition, ISBN : 9780735590908

Licensing Standard Essential Patents

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Publisher : Bloomsbury Publishing
ISBN 13 : 1509947574
Total Pages : 368 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Licensing Standard Essential Patents by : Igor Nikolic

Download or read book Licensing Standard Essential Patents written by Igor Nikolic and published by Bloomsbury Publishing. This book was released on 2021-11-18 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the licensing framework of standard essential patents (SEPs) for connectivity standards such as 5G and Wi-Fi? How will the framework change with the Internet of Things (IoT)? This book provides comprehensive answers to these questions. For over two decades, connectivity standards have been the subject of litigation and controversy around the globe. Now, with the introduction of 5G and the emergence of the world of connected objects, or the IoT, the licensing framework for SEPs is becoming even more contentious. In order to bring clarity to the debate, this book analyses and explains key components of a fair, reasonable and non-discriminatory (FRAND) licence for SEPs; clarifies the economic, policy and market background of SEP disputes; examines the interrelated application of contract, patent and competition laws; and describes the approaches by courts and regulators in the EU, US and the UK. Importantly, the book also assesses how the experience from the smartphone and ICT industries can be applied in a new environment of the IoT, and considers what needs to be changed in the future SEP licensing landscape. The book provides a holistic coverage of SEP licensing issues in an attempt to reduce uncertainty within this highly complex and technical area, and will be useful to practitioners, policy makers, SMEs and large technology companies in the IoT, as well as academics interested in the field.

Archival Storytelling: A Filmmaker's Guide to Finding, Using, and Licensing Third-Party Visuals and Music

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Author :
Publisher : CRC Press
ISBN 13 : 1136060863
Total Pages : 337 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis Archival Storytelling: A Filmmaker's Guide to Finding, Using, and Licensing Third-Party Visuals and Music by : Sheila Curran Bernard

Download or read book Archival Storytelling: A Filmmaker's Guide to Finding, Using, and Licensing Third-Party Visuals and Music written by Sheila Curran Bernard and published by CRC Press. This book was released on 2012-07-26 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Archival Storytelling is an essential, pragmatic guide to one of the most challenging issues facing filmmakers today: the use of images and music that belong to someone else. Where do producers go for affordable stills and footage? How do filmmakers evaluate the historical value of archival materials? What do vérité producers need to know when documenting a world filled with rights-protected images and sounds? How do filmmakers protect their own creative efforts from infringement? Filled with advice and insight from filmmakers, archivists, film researchers, music supervisors, intellectual property experts, insurance executives and others, Archival Storytelling defines key terms-copyright, fair use, public domain, orphan works and more-and challenges filmmakers to become not only archival users but also archival and copyright activists, ensuring their ongoing ability as creators to draw on the cultural materials that surround them. Features conversations with industry leaders including Patricia Aufderheide, Hubert Best, Peter Jaszi, Jan Krawitz, Lawrence Lessig, Stanley Nelson, Rick Prelinger, Geoffrey C. Ward and many others.

State and Provincial Licensing Systems

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Publisher :
ISBN 13 :
Total Pages : 184 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis State and Provincial Licensing Systems by : United States. National Highway Traffic Safety Administration

Download or read book State and Provincial Licensing Systems written by United States. National Highway Traffic Safety Administration and published by . This book was released on 1990 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

State and Provincial Licensing Systems

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Author :
Publisher :
ISBN 13 :
Total Pages : 188 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis State and Provincial Licensing Systems by :

Download or read book State and Provincial Licensing Systems written by and published by . This book was released on 1990 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Comparative Data--state and Provincial Licensing Systems

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Publisher :
ISBN 13 :
Total Pages : 136 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis Comparative Data--state and Provincial Licensing Systems by :

Download or read book Comparative Data--state and Provincial Licensing Systems written by and published by . This book was released on 1980 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Licensing Update 2012

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Publisher : Wolters Kluwer
ISBN 13 : 1454809868
Total Pages : 704 pages
Book Rating : 4.4/5 (548 download)

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Book Synopsis Licensing Update 2012 by : Gregory J. Battersby

Download or read book Licensing Update 2012 written by Gregory J. Battersby and published by Wolters Kluwer. This book was released on 2012-04-26 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: Licensing Update 2012 is the definitive one-volume handbookcovering the year's most significant cases and developments in licensing. It identifies critical trends that licensing professionals andpractitioners must understand thoroughly in this rapidly evolving area.Up-to-date, incisive, analytical, and essential, this valuable manual helpsyou keep up with the explosive pace of licensing with guidance fromlicensing experts in their area of specialty. You'll find in-depthinsights and valuable analysis on recent developments and important trends oflicensing issues from leading practitioners who are experts in their field.Licensing Update 2012 is organized as a handy "quick reference"to help you save time in structuring stronger agreements to protect yourlicensing interest. You'll get extensive coverage of developments in auditand accounting practices, tax considerations, antitrust concerns and many ofthe bottom-line issues that you need to address to ensure day-to-dayprofitability of your license agreements .

A Review of Arms Export Licensing

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Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.:/5 (51 download)

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Book Synopsis A Review of Arms Export Licensing by : United States. Congress. Senate. Committee on Governmental Affairs. Subcommittee on Federal Services, Post Office, and Civil Service

Download or read book A Review of Arms Export Licensing written by United States. Congress. Senate. Committee on Governmental Affairs. Subcommittee on Federal Services, Post Office, and Civil Service and published by . This book was released on 1994 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Licensing Best Practices

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Publisher : John Wiley & Sons
ISBN 13 : 0471740675
Total Pages : 312 pages
Book Rating : 4.4/5 (717 download)

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Book Synopsis Licensing Best Practices by : Robert Goldscheider

Download or read book Licensing Best Practices written by Robert Goldscheider and published by John Wiley & Sons. This book was released on 2006-03-31 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The LESI Guide to Licensing Best Practices, to which I was proud to contribute, has found solid acceptance in the international licensing community. The new volume of Licensing Best Practices maintains this high standard. It was designed to be complementary to its predecessor and broadens the scope of the scholarship. Standing alone, Licensing Best Practices is a valuable source of contemporary information. In combination with The LESI Guide to Licensing Best Practices, we have a very valuable source of insights and practical knowledge." —Heinz Goddar Partner Boehmert & Boehmert "Few if any other intellectual property references lay the required geographic foundation for the scientific, business, and legal issues presented. Goldscheider and Gordon demonstrate that tech transfer occurs in a global arena. The book lives up to its title: Licensing Best Practices." —James E. Malackowski President & CEO, Ocean Tomo, LLC past president, LES-USA & Canada An invaluable complement to the field's acclaimed book on licensing best practices Spanning the globe, from Scandinavia to Japan and Mexico to Korea, Licensing Best Practices provides a comprehensive and user-friendly resource for professionals in licensing and technology management. Featuring contributions from some of the most highly regarded LESI professionals, this definitive guide includes detailed discussions on some of the hottest topics in licensing, including: Licensing and Technology Transfer to China Software Licensing as a Driver of the Indian Economy Secrets of Successful Dealmaking in Asia Licensing in Scandinavia-Home of Entrepreneurial Inventors, Industrialists, and Philanthropists Global Innovation and Licensing Opportunities on the Internet Energy and Environment Driving Technology and Licensing Licensing Nanotechnology Assuring Royalty Compliance in High Technology Licensing Intellectual Property Allocation Strategies in Joint Ventures Applications of Game Theory to IP Royalty Negotiations

Licensing Royalty Rates, 2017 Edition (IL)

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Publisher : Wolters Kluwer
ISBN 13 : 1454872020
Total Pages : 534 pages
Book Rating : 4.4/5 (548 download)

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Book Synopsis Licensing Royalty Rates, 2017 Edition (IL) by : Battersby, Grimes

Download or read book Licensing Royalty Rates, 2017 Edition (IL) written by Battersby, Grimes and published by Wolters Kluwer. This book was released on 2016-12-07 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: This valuable reference presents the -going- royalty rate for virtually any product, including over 1,500 products and services in ten lucrative categories--art, celebrity, character and entertainment, collegiate, corporate, designer, event, sports, nonprofit and music. The essential reference for both beginning and more experienced licensing professionals. By Gregory J. Battersby, Charles W. Grimes Knowing the -going- royalty rate for virtually any product is as simple as reaching for the newly published Licensing Royalty Rates, 2017 Edition . Setting a royalty rate too high can scare away potential licensees, while accepting a lower rate can cost licensors hundreds of thousands of dollars. Licensing Royalty Rates, 2017 Edition provides all the information you need to calculate the right rate every time. The data in Licensing Royalty Rates is compiled using information from the U.S. Patent and Trademark Office. After careful review by a blue-ribbon panel of expert licensing consultants uniquely qualified to know what the appropriate rate range is for specific properties in each licensing category, the information is organized into four time-saving sections that give researchers fast access to comprehensive statistical and analytical data: Royalty rate listing alphabetically by licensed product --provides a detailed alphabetical listing of products and their suggested rate range across all product categories. Royalty rate listing by international trademark class--lets you quickly identify subtle royalty rate differences between similar products within specific international trademark classes. Checklist of licensed products and services--offers a quick-reference to products with a high potential for licensing. Comprehensive list of licensed products and services--presents a detailed list of all surveyed products and services within a trademark class for preparing intent-to-use trademark applications. This detailed information gives both beginning and more experienced licensing professionals the confidence needed to negotiate the maximum allowable rate regardless of the product, the market and the parameters of the specific deal itself.

Medical Licensing and Discipline in America

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 073917438X
Total Pages : 391 pages
Book Rating : 4.7/5 (391 download)

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Book Synopsis Medical Licensing and Discipline in America by : David A. Johnson

Download or read book Medical Licensing and Discipline in America written by David A. Johnson and published by Rowman & Littlefield. This book was released on 2012 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Medical Licensing and Discipline in America traces the evolution of the U.S. medical licensing system from its historical antecedents in the 18th and 19th century to its modern structure, emphasizing a focus on public accountability and the policies, guidelines and practices of medical boards. In doing so, the book underscores the role of the Federation of State Medical Boards in facilitating state-based licensure and discipline and the promotion of quality health care.

The Legal News

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Publisher :
ISBN 13 :
Total Pages : 448 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Legal News by : James Kirby

Download or read book The Legal News written by James Kirby and published by . This book was released on 1883 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: