Leadership Above the Line

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Publisher :
ISBN 13 : 9781414305738
Total Pages : 0 pages
Book Rating : 4.3/5 (57 download)

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Book Synopsis Leadership Above the Line by : Sarah Sumner

Download or read book Leadership Above the Line written by Sarah Sumner and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you living “above the line”? Are you living and leading with integrity, excellence, and character? In Leadership above the Line, Dr. Sarah Sumner introduces a grid called The People Model. The People Model is versatile. It freely goes wherever people are. It applies to relationships anywhere—in the workplace, the home, volunteer clubs, businesses, government, nonprofits, schools, churches, hospitals, you name it. But what sets The People Model apart is its ethical dimension—it will help you become a better person. The People Model describes three sets of people—Strategists, Humanitarians, and Diplomats—and its goal is to help people live above the line in all three categories. Apply The People Model and you will increase your self-awareness, find new motivation, and be able to approach relationships with creativity that will make you more effective. Leadership above the Line takes a unique approach among books of this genre, in that it doesn't just explain The People Model, it models it through an engaging story—one that might just sound familiar to parts of your own story! Leadership above the Line also includes an entire section on applying The People Model, as well as a People Model Test and a People Model Workbook for small groups. Leadership above the Line invites you to experience living and leading above the line.

Conscious Leadership

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Publisher : Penguin
ISBN 13 : 0593083628
Total Pages : 274 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis Conscious Leadership by : John Mackey

Download or read book Conscious Leadership written by John Mackey and published by Penguin. This book was released on 2020-09-15 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A WALL STREET JOURNAL BESTSELLER! From Whole Foods CEO John Mackey and his coauthors, a follow-up to groundbreaking bestseller Conscious Capitalism—revealing what it takes to lead a purpose-driven, sustainable business. John Mackey started a movement when he founded Whole Foods, bringing natural, organic food to the masses and not only changing the market, but breaking the mold. Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey’s own leadership journey, providing a roadmap for innovative, value-based leadership—in business and in society. Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers—to step up as leaders who see beyond the bottom line.

Leadership on the Line, With a New Preface

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Publisher : Harvard Business Press
ISBN 13 : 1633692841
Total Pages : 288 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Leadership on the Line, With a New Preface by : Ronald Heifetz

Download or read book Leadership on the Line, With a New Preface written by Ronald Heifetz and published by Harvard Business Press. This book was released on 2017-06-20 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dangerous work of leading change--somebody has to do it. Will you put yourself on the line? To lead is to live dangerously. It's romantic and exciting to think of leadership as all inspiration, decisive action, and rich rewards, but leading requires taking risks that can jeopardize your career and your personal life. It requires putting yourself on the line, disrupting the status quo, and surfacing hidden conflict. And when people resist and push back, there's a strong temptation to play it safe. Those who choose to lead plunge in, take the risks, and sometimes get burned. But it doesn't have to be that way say renowned leadership experts Ronald Heifetz and Marty Linsky. In Leadership on the Line, they show how it's possible to make a difference without getting "taken out" or pushed aside. They present everyday tools that give equal weight to the dangerous work of leading change and the critical importance of personal survival. Through vivid stories from all walks of life, the authors present straightforward strategies for navigating the perilous straits of leadership. Whether you're a parent or a politician, a CEO or a community activist, this practical book shows how you can exercise leadership and survive and thrive to enjoy the fruits of your labor.

Above the Line

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Publisher : Penguin
ISBN 13 : 1101980710
Total Pages : 272 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Above the Line by : Urban Meyer

Download or read book Above the Line written by Urban Meyer and published by Penguin. This book was released on 2015-10-27 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The instant New York Times bestseller Remarkable lessons in leadership and team building from one of the greatest football coaches of our time. Urban Meyer has established himself as one of the elite in the annals of his sport, having lead his players to three national championships. In Above the Line, he offers readers his unparalleled insights into leadership, team building, and the keys to empowering people to achieve things they might never have thought possible. Meyer shares his groundbreaking game plan—the game plan followed every day in the Ohio State Buckeyes’ championship season—for creating a culture of success built on trust and a commitment to a common purpose. Packed with real life examples from Meyer’s storied career, Above the Line delivers wisdom and inspiration for taking control and turning setbacks into victories for a team, a family, or a Fortune 500 company.

Above the Line

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Publisher : HarperCollins
ISBN 13 : 0062886843
Total Pages : 344 pages
Book Rating : 4.0/5 (628 download)

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Book Synopsis Above the Line by : Stephen Klemich

Download or read book Above the Line written by Stephen Klemich and published by HarperCollins. This book was released on 2020-01-07 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leadership consultant and neuropsychologist identify the universal habits of the heart and mind—the keys to unlocking our true potential, creating our best selves and eliminating behavior patterns that hold us back. Why is it so hard for leaders to coach employees who are struggling? Why do we repeat the same mistakes and negative behaviors? Common wisdom says you always have a choice in how you react or respond. But, as corporate consultant Stephen Klemich and clinical psychologist Mara Klemich contend, until you recognize why you make choices, and how the heart and the brain work together to shape your behavior, you can’t change long-ingrained patterns and discover your best self. The Klemichs have developed a model backed by extensive research and data, and paired it with character-led personal development, to help you answer the "Why?" and eliminate behavior that is “below the line.” In Above the Line, they argue that that the quality of your life flows from the attitudes of your heart. Offering wise, compassionate, and practical advice, this book explores the deep, fundamental drivers of human behavior that exist within your heart—the seat of your character. It reveals that all of these behaviors can be explained by four principles—humility, love, pride, and fear—which influence every facet of your life, for better or for worse. We are all designed for greatness, but so often our best self is pitted against our worst. The pressures of life are pulling our character below the line while our authentic self is drawing us to live above the line. When you fully understand that the four principles are at the root of your behavior, you can begin the journey to become your best self and navigate life more effectively and successfully. Filled with proven strategies, Above the Line will create lasting changes in your behavior and improve your life personally and professionally—so you can make a positive impact on the world around you.

Leading Above the Line

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Publisher :
ISBN 13 : 9780648569602
Total Pages : pages
Book Rating : 4.5/5 (696 download)

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Book Synopsis Leading Above the Line by : Michelle Bihary

Download or read book Leading Above the Line written by Michelle Bihary and published by . This book was released on 2020-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The 15 Commitments of Conscious Leadership

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Publisher :
ISBN 13 : 9780990976905
Total Pages : 361 pages
Book Rating : 4.9/5 (769 download)

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Book Synopsis The 15 Commitments of Conscious Leadership by : Jim Dethmer

Download or read book The 15 Commitments of Conscious Leadership written by Jim Dethmer and published by . This book was released on 2015 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: You'll never see leadership the same way again after reading this book. These fifteen commitments are a distillation of decades of work with CEOs and other leaders. They are radical or provocative for many. They have been game changers for us and for our clients. We trust that they will be for you too. Our experience is that unconscious leadership is not sustainable. It won't work for you, your team or your organization in the long term. Unconscious leadership can deliver short term results, but the costs of living and leading unconsciously are great. Fear drives most leaders to make choices that are at odds with healthy relationships, vitality and balance. This fear leaves a toxic residue that won't be as easily tolerated in an increasingly complex business environment. Conscious leadership offers the antidote to fear. These pages contain a comprehensive road map to guide you to shift from fear-based to trust-based leadership. Once you learn and start practicing conscious leadership you'll get results in the form of more energy, clarity, focus and healthier relationships. You'll do more and more of what you are passionate about, and less of what you do out of obligation. You'll have more fun, be happier, experience less drama and be more on purpose. Your team will get results as well. They'll be more collaborative, creative, energized and engaged. They'll solve issues faster, and once resolved the issues won't resurface. Drama and gossip will all but disappear, and the energy and resources that fueled them will be redirected towards innovation and creativity. Any one of these commitments will change your life. All of them together are revolutionary. Leaders who practice the 15 commitments: - End blame and criticism - Speak candidly, openly and honestly, in a way that invites others to do the same - Find their unique genius - Let go of taking everything-especially themselves and their problems-so seriously - Create win for all solutions - Experience a new relationship to time and money where there is always enough What do you need to bring to the table? Be curious. Sounds so simple, and yet in our experience it's a skill few have mastered. Most of us are far more interested in being right and proving it, than we are in learning, growing and shifting out of our old patterns. By default we gravitate towards the familiar. We're asking you to take a chance and explore the unfamiliar. You'll get scared and reactive. We all do. So what? Just stay curious and let us introduce you to a whole new world of leadership.

The Oz Principle

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Publisher : Penguin
ISBN 13 : 1101216190
Total Pages : 256 pages
Book Rating : 4.1/5 (12 download)

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Book Synopsis The Oz Principle by : Roger Connors

Download or read book The Oz Principle written by Roger Connors and published by Penguin. This book was released on 1998-10-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive book on workplace accountability by the New York Times bestselling authors of How Did That Happen? Since it was originally published in 1994, The Oz Principle has sold nearly 600,000 copies and become the worldwide bible on accountability. Through its practical and invaluable advice, thousands of companies have learned just how vital personal and organizational accountability is for a company to achieve and maintain its best results. At the core of the authors' message is the idea that when people take personal ownership of their organization's goals and accept responsibility for their own performance, they become more invested and work at a higher level to ensure not only their own success, but everyone's. Now more than ever, The Oz Principle is vital to anyone charged with obtaining results. It is a must have, must read, and must apply classic business book.

The Double Bottom Line

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Publisher : Greenleaf Book Group
ISBN 13 : 1639080058
Total Pages : 362 pages
Book Rating : 4.6/5 (39 download)

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Book Synopsis The Double Bottom Line by : Donato Tramuto

Download or read book The Double Bottom Line written by Donato Tramuto and published by Greenleaf Book Group. This book was released on 2022-04-05 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compassionate leadership isn’t about being nice; when practiced effectively, it’s a strong leadership style that can elevate your spirits and profits. Compassionate leaders are not weak. They are tough leaders who understand that they can be good to their people and deliver stronger results. In fact, taking care of your people actually leads to better results. In his new book, Donato Tramuto—recognized CEO, business leader, innovator, and philanthropist,—makes the case that compassion is a key leadership principle that • powerfully drives trust, success, and innovation; • raises morale, builds stronger teams, and improves overall performance; • creates sustainable commitment to an organization’s mission and values. Tramuto interviewed nearly 40 successful leaders who practice compassionate leadership and reveals the best strategies from their playbooks. He then combined these interviews with his own insights, numerous studies, and original, qualitative research of 1,500 participants to unleash the measurable data and benefits of compassion in the workplace. Most leaders have an innate desire to be compassionate, but many don't know how to put it into practice. This book shares inspiring stories and actionable examples of how proven leaders have accomplished this and how you can too. The bottom line on bottom lines: compassionate leadership is about better people and better business.

High-Stakes Leadership

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Publisher : Routledge
ISBN 13 : 1351613995
Total Pages : 217 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis High-Stakes Leadership by : Constance Dierickx

Download or read book High-Stakes Leadership written by Constance Dierickx and published by Routledge. This book was released on 2017-09-22 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: What makes some leaders so effective when the stakes are high, while others fall short? Why are some able to not only survive but to lead their organizations to new heights even in risky, fast-changing times? The answer is succinct but multi-layered: such leaders display courage, judgment, and fortitude. High-stakes leadership does not require unnatural powers, nor is it predicated on a dangerous situation. The three signature character traits can be cultivated by anyone at any level in any organization, big or small. Organizational and leadership consultant Constance Dierickx describes high-stakes leadership in a simple, three-part model that illuminates the mindsets, strategies, and tactics leaders must draw upon to make tough decisions, take an unpopular stand, or ignore convention, providing real-world examples across a range of sectors and industries. Dierickx developed her model of high-stakes leadership to help her clients—executives at organizations ranging from start-ups to nonprofits to large, global companies—better define what they need to bring strategy to life. This, she found, is the great gulf in business, the vast space between idea and results. High-Stakes Leadership helps leaders sharpen their ability to: act decisively, with clarity and focus test ideas using reason, and course correct as needed be resolute and inspire others to continue, even in the face of challenges Leading requires the courage to make conscious decisions about what to do, the judgment to separate information from short-term trends, and the fortitude to remain true to oneself and one’s mission. When leaders do these things, they also become teachers, leading their teams by example, often without realizing it. The essential aspects of good leadership endure even as the environment and tactics change. Indeed, courage, judgment, and fortitude are not merely tools for survival, they are the means by which we sculpt the future.

Building a Culture of Conscious Leadership

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000637220
Total Pages : 205 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Building a Culture of Conscious Leadership by : David Potter

Download or read book Building a Culture of Conscious Leadership written by David Potter and published by Taylor & Francis. This book was released on 2022-08-22 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: A significant driver of disengagement amongst employees is a lack of psychological safety generated from weak and underdeveloped intra- and interpersonal skills on the part of managers. Addressing the issue head on, this book enables leaders to lead with conscious awareness to build and sustain psychologically safe cultures through which team members may positively engage with work in a far more meaningful and purposeful way. All too often, leadership-follower relationships are purely transactional and focus on errors and problems, resulting in an impoverished transactional leadership culture. These dynamics result in weak rapport, low levels of emotional intelligence on the part of line managers and, subsequently, employee disengagement. This book unpacks these drivers in detail and builds a model that can be used as the basis of personal development and as a large-scale intervention into the leadership culture of an organisation. This model is very accessible and can be used in a structured training programme through a series of action learning workshops based upon coaching relationships and mutual dialogue. The book is ideal reading for HRM managers, change leaders, learning and development managers, students of management and leadership, and line managers in organisations who are involved in leadership roles.

Strengths Based Leadership

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Publisher : Simon and Schuster
ISBN 13 : 1595620257
Total Pages : 288 pages
Book Rating : 4.5/5 (956 download)

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Book Synopsis Strengths Based Leadership by : Gallup

Download or read book Strengths Based Leadership written by Gallup and published by Simon and Schuster. This book was released on 2008 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two leadership consultants identify three keys to being a more effective leader: knowing your strengths and investing in others' strengths, getting people with the right strengths on your team, and understanding and meeting the four basic needs of those who look to you for leadership.

Leaders Eat Last

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Publisher : Penguin
ISBN 13 : 1591848016
Total Pages : 370 pages
Book Rating : 4.5/5 (918 download)

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Book Synopsis Leaders Eat Last by : Simon Sinek

Download or read book Leaders Eat Last written by Simon Sinek and published by Penguin. This book was released on 2017-05-23 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally in paperback: the New York Times bestseller by the acclaimed, bestselling author of Start With Why and Together is Better. Now with an expanded chapter and appendix on leading millennials, based on Simon Sinek's viral video "Millenials in the workplace" (150+ million views). Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders create environments in which people naturally work together to do remarkable things. In his work with organizations around the world, Simon Sinek noticed that some teams trust each other so deeply that they would literally put their lives on the line for each other. Other teams, no matter what incentives are offered, are doomed to infighting, fragmentation and failure. Why? The answer became clear during a conversation with a Marine Corps general. "Officers eat last," he said. Sinek watched as the most junior Marines ate first while the most senior Marines took their place at the back of the line. What's symbolic in the chow hall is deadly serious on the battlefield: Great leaders sacrifice their own comfort--even their own survival--for the good of those in their care. Too many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a "Circle of Safety" that separates the security inside the team from the challenges outside. Sinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.

The Twelve Absolutes of Leadership

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Publisher : McGraw Hill Professional
ISBN 13 : 0071786767
Total Pages : 224 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis The Twelve Absolutes of Leadership by : Gary Burnison

Download or read book The Twelve Absolutes of Leadership written by Gary Burnison and published by McGraw Hill Professional. This book was released on 2012-01-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: ALL IN, ALL THE TIME For Gary Burnison, CEO of the world’s largest executive search firm, these five simple words perfectly capture the essence of great leadership. There can be no half measures. Complete commitment, total engagement, and a powerful sense of personal responsibility are the criteria for true leadership excellence. It’s more than a job; it’s a way of life. But how do you get there? In this groundbreaking book, Burnison provides the answer. As the leader of Korn/Ferry International, Burnison is particularly well qualified to write a guide to effective leadership. On a personal level, he experiences every day what it’s like to be responsible for the lives of others, the careers of his employees, and the expectations of stakeholders. He also deals one-on-one with some of the world’s top leaders. In The Twelve Absolutes of Leadership, Burnison distills this vast experience into an actionable plan for building world-class leadership skills. You’ll learn how to train your focus on the twelve most critical elements of leadership, so you can Establish your vision and develop a strategy for achieving it Inspire your people to embrace the change you envision Measure the effectiveness of your leadership Build powerful teams that are aligned in purpose and strategy Foresee new opportunities and adjust your course to meet them Nothing in business or life generates greater personal satisfaction than affecting peoples’ lives in a positive way through excellent leadership. Burnison refers to it as the “eighth wonder of the world.” The prospect might seem daunting, but Burnison makes it more accessible than you thought possible. He presents a framework based on enduring human truths, which is applicable in every leadership role and arena. All you have to do is apply it with dedication and determination. You have the ability. Take your first steps to leadership excellence with The Twelve Absolutes of Leadership. Praise for The Twelve Absolutes of Leadership: “In The Twelve Absolutes of Leadership, Gary Burnison captures the timeless principles that leaders must possess, beyond intelligence, courage and heart. These essential elements speak to the integrity and authenticity that underscore all effective leadership.” —Carlos Slim, entrepreneur, Investor, and the world’s richest man “Only a few good leaders have paused to reflect seriously on being leaders. Xenophon and Ulysses S. Grant did, and now Gary Burnison can be added to the list. This is not a business book. This is a book about the business of life.” —P.J. O’Rourke, political satirist, journalist, and author “Gary Burnison has distilled leadership into its essential elements—the absolute truths about leadership that apply in every arena. For those who want to know what leadership is all about, this book has the answers.” —Lt. Gen. (Ret.) Franklin “Buster” Hagenbeck “Leadership is the most important ingredient in any successful organization. Gary Burnison explores the essential elements of leadership through conversations with some of the world’s most seasoned and accomplished leaders.” —Eli Broad, founder of The Broad Foundations, KB Home, and SunAmerica ”Gary Burnison’s wisdom and insight cut straight to the heart of the matter—to the essential elements of any leadership framework. His stories, observations, and conversations with leaders artfully illustrate these principles, applicable to everyone.” —Vicente Fox, former President of Mexico

Lift

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Publisher : Berrett-Koehler Publishers
ISBN 13 : 1626564027
Total Pages : 289 pages
Book Rating : 4.6/5 (265 download)

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Book Synopsis Lift by : Ryan W. Quinn

Download or read book Lift written by Ryan W. Quinn and published by Berrett-Koehler Publishers. This book was released on 2015-07-31 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just as the Wright Brothers combined science and practice to finally realize the dream of flight, Ryan and Robert Quinn combine research and personal experience to demonstrate how to reach a psychological state that elevates us and those around us to greater heights of achievement, integrity, openness, and empathy. It's the psychological equivalent of aerodynamic lift, and it is the fundamental state of leadership. This book draws on recent advances in positive psychology and organizational science to describe four questions that, when asked in any situation, will help us experience the fundamental state of leadership. Engaging personal stories illustrate how the Quinns and others have applied these concepts at work, at home, and in the community. --

Mastering Leadership

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Publisher : John Wiley & Sons
ISBN 13 : 1119147204
Total Pages : 384 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Mastering Leadership by : Robert J. Anderson

Download or read book Mastering Leadership written by Robert J. Anderson and published by John Wiley & Sons. This book was released on 2015-11-04 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is your leadership a competitive advantage, or is it costing you? How do you know? Are you developing your leadership effectiveness at the pace of change? For most leaders today, complexity is outpacing their personal and collective development. Most leaders are in over their heads, whether they know it or not. The most successful organizations over time are the best led. While this has always been true, today escalating global complexity puts leadership effectiveness at a premium. Mastering Leadership involves developing the effectiveness of leaders—individually and collectively—and turning that leadership into a competitive advantage. This comprehensive roadmap for optimal leadership features: Breakthrough research that connects increased leadership effectiveness with enhanced business performance The first fully integrated Universal Model of Leadership—one that integrates the best theory and research in the fields of Leadership and Organizational Development over the last half century A free, online self-assessment of your leadership, using the Leadership Circle Profile, visibly outlining how you are currently leading and how to develop even greater effectiveness The five stages in the evolution of leadership—Egocentric, Reactive, Creative, Integral, and Unitive—along with the organizational structures and cultures that develop at each of these stages Six leadership practices for evolving your leadership capability at a faster pace A map of your optimal path to greater leadership effectiveness Case stories that facilitate pragmatic application of this Leadership Development System to your particular situation This timeless, authoritative text provides a systemic approach for developing your senior leaders and the leadership system of your organization. It does not recommend quick fixes, but argues that real development requires a strategic, long-term, and integrated approach in order to forge more effective leaders and enhanced business performance. Mastering Leadership offers a developmental pathway to bring forth the highest and best use of yourself, your life, and your leadership. By more meaningfully deploying all of who you are every day, individually and collectively, you will achieve a leadership legacy consistent with your highest aspirations.

Selling Above and Below the Line

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Author :
Publisher : AMACOM
ISBN 13 : 0814434843
Total Pages : 268 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Selling Above and Below the Line by : William Miller

Download or read book Selling Above and Below the Line written by William Miller and published by AMACOM. This book was released on 2015-02-11 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most salespeople work hard to become proficient in reaching the frontline managers in their markets. However, a salesperson who wishes to achieve long-lasting success with a client will learn how to also appeal to top-level executives from an “above the line” perspective. Master sales trainer Skip Miller shows how to simultaneously sell to both the frontline manager as well as the executive who is more concerned with profit/loss indicators such as ROI, time saved, risk lowered, and productivity improved – a strategy used by Google, Apple, Cisco WebEx, and other powerhouses. In Selling Above and Below the Line, you will learn how to: Create energy by including executives early in the sales process. Ask the right questions and pinpoint big-picture financial needs. Keep “below the line” managers from feeling bypassed. Uncover value propositions that target each set of decision-makers. Sales that seem locked in will stall or go dark. Customers who have been loyal to you suddenly back out of the relationship due to decisions made above the manager’s head. This often could have been avoided had the salesperson been intentional to sell both the technical and financial fit. In Selling Above and Below the Line, learn to effectively communicate both, leading to more successful and lucrative deals than ever before.