Comunicación política y gobierno de coalición

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Author :
Publisher : Editorial UOC
ISBN 13 : 8491161619
Total Pages : 328 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Comunicación política y gobierno de coalición by : Ridao i Martín, Joan

Download or read book Comunicación política y gobierno de coalición written by Ridao i Martín, Joan and published by Editorial UOC. This book was released on 2016-09-07 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: La presente obra analiza, desde el punto de vista teórico y práctico, la problemática que presenta la comunicación de los gobiernos de coalición. No en vano, el fenómeno coalicional ha ido adquiriendo un interés creciente, especialmente tras los cambios experimentados por el sistema de partidos y la irrupción de gobiernos de signo plural. En este contexto, cobran relieve las pautas de funcionamiento interno acordadas y, en especial, la comunicación política. Sin duda, los partidos coaligados deben priorizar la elaboración de planes que permitan relacionar el gobierno con la sociedad, y asegurar una buena sintonía entre la emisión y recepción de los mensajes por parte de las bases electorales. De ahí que la profesionalizaciónestratégica de las estructuras comunicativas de los ejecutivos o un buen manejo de las nuevas tecnologías coadyuve a que estos gobiernos sean más creíbles, duraderos y gocen de mayor reputación.

Las campañas politicas y gobiernos en las redes sociales

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Author :
Publisher : Grupo Rodrigo Porrúa
ISBN 13 :
Total Pages : 136 pages
Book Rating : 4.:/5 (661 download)

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Book Synopsis Las campañas politicas y gobiernos en las redes sociales by : Armando León Valladolid

Download or read book Las campañas politicas y gobiernos en las redes sociales written by Armando León Valladolid and published by Grupo Rodrigo Porrúa. This book was released on 2020-03-16 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: ¿Cómo conformar un cuarto de guerra digital? ¿Cómo lograr que cada “like” pueda traducirse en un voto potencial? ¿Cómo hacer llegar el mensaje preciso al auditorio indicado? ¿Cómo reaccionar ante una campaña de ataques y difamaciones? ¿Cómo detectar “bots” y “trolls”? ¿Qué hacer para aminorar las consecuencias de un tropezón? De manera sencilla y directa, este libro comparte una serie de estrategias de trabajo para potencializar la comunicación política en redes sociales y poder trasmitir de la manera más efectiva posible un mensaje o una idea multiplicándolo por miles en cuestión de minutos. Nuestra vida se ha transformado en una permanente plaza pública, un ágora omnipresente e infinito llamado redes sociales que nos coloca ante los reflectores aun cuando creemos estar en la intimidad. Si hay un mundo impactado por esta nueva forma de comunicación y de vida, es el mundo de la política. Las redes sociales no cambiaron las reglas: cambiaron el juego por completo. Lo que regía hace una década en materia de campañas electorales, hoy es obsoleto. Actualmente, una campaña millonaria en televisión puede caer derrotada frente a un hábil manejo del Facebook y el Twitter. Formados a menudo en una tradición basada en el discurso vertical y el monólogo, los políticos mexicanos se subieron sin brújula ni guía al tren de las redes sociales y no pocos se han descarrilado por no saber utilizarlas con una estrategia profesional. En las redes sociales no cabe la improvisación ni la reacción a ciegas. Este libro funge como compañero y consejero para aquellos candidatos, gobernantes o líderes que intentan comunicarse y abrirse camino desde las redes sociales en un mundo donde la competencia es despiadada.

Routledge Handbook of Political Advertising

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Author :
Publisher : Routledge
ISBN 13 : 1317439775
Total Pages : 574 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Routledge Handbook of Political Advertising by : Christina Holtz-Bacha

Download or read book Routledge Handbook of Political Advertising written by Christina Holtz-Bacha and published by Routledge. This book was released on 2017-02-24 with total page 574 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook provides the most comprehensive overview of the role of electoral advertising on television and new forms of advertising in countries from all parts of the world currently available. Thematic chapters address advertising effects, negative ads, the perspective of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and prospects for the future. The Handbook confirms that candidates spend the major part of their campaign budget on television advertising. The US enjoys a special situation with almost no restrictions on electoral advertising whereas other countries have regulation for the time, amount and sometimes even the content of electoral advertising or they do not allow television advertising at all. The role that television advertising plays in elections is dependent on the political, the electoral and the media context and can generally be regarded as a reflection of the political culture of a country. The Internet is relatively unregulated and is the channel of the future for political advertising in many countries

Las campañas políticas y gobiernos en las redes sociales

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Author :
Publisher :
ISBN 13 : 9786078466467
Total Pages : 0 pages
Book Rating : 4.4/5 (664 download)

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Book Synopsis Las campañas políticas y gobiernos en las redes sociales by : Armando León Valladolid

Download or read book Las campañas políticas y gobiernos en las redes sociales written by Armando León Valladolid and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

COMMUNICATION AND APPLIED TECHNOLOGIES

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Author :
Publisher : Springer Nature
ISBN 13 : 9819972108
Total Pages : 560 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis COMMUNICATION AND APPLIED TECHNOLOGIES by : Daniel Barredo Ibáñez

Download or read book COMMUNICATION AND APPLIED TECHNOLOGIES written by Daniel Barredo Ibáñez and published by Springer Nature. This book was released on 2024 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Routledge Handbook of Political Communication in Ibero-America

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1040153461
Total Pages : 517 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis The Routledge Handbook of Political Communication in Ibero-America by : Andreu Casero-Ripollés

Download or read book The Routledge Handbook of Political Communication in Ibero-America written by Andreu Casero-Ripollés and published by Taylor & Francis. This book was released on 2024-10-31 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Political Communication in Ibero-America addresses the relationship between communication, politics, and digital technologies in Latin American and the Iberian Peninsula, a geographical space linked by social, cultural, and linguistic aspects. In recent years, digital media have been central in the dialogue established by political parties, institutions, the media, and citizens. In this hybrid space emerged certain phenomena that are of interest, particularly in the Ibero-American landscape, including disinformation and fake news, protests on social media, the organization of social movements, the relationship between the press and the state, political participation, populism, the role played by emotions and memes, the impact of AI and platformization on politics, and topics of debate in the public sphere. This Handbook is structured into nine parts, beginning with a historical contextualization and then exploring central aspects of the discipline. It then goes on to study trends at the regional level, increasing knowledge about how political communication and digital technologies are changing multiple aspects of Ibero-American societies, where political communication plays a fundamental role – especially in electoral processes, with its consequent effects on democracy. This Handbook will be of interest to academics, students, and professionals in the fields of political science, communication, journalism, advertising, marketing, and sociology, as well as public opinion consulting. It will be of particular interest to undergraduate and postgraduate students from Latin America, Portugal, and Spain.

Elections and Social Networks around the World

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1040185940
Total Pages : 415 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis Elections and Social Networks around the World by : Erica Guevara

Download or read book Elections and Social Networks around the World written by Erica Guevara and published by Taylor & Francis. This book was released on 2024-10-28 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the role of social networks during electoral campaigns around the world, taking into account the non‐technological particularities (political, electoral, social, economic, cultural) of the media configurations of different countries. Political parties all over the world engage in real virtual battles to appear at the cutting edge of technology. Providing in‐depth case studies from across Europe, North America, Latin America, Asia, and Africa, this book emphasizes the need to study how institutions, culture, and politics shape the processes of technology diffusion in each context. It asks: what are the uses of social networks in election campaigns in different countries? and what are the factors that lead to social networks playing an important role in the elections of a given country? International and comparative in focus, this book brings together work on the uses of social networks (Facebook, X (formerly Twitter), WhatsApp, TikTok, Instagram, Telegram, and more) in the context of an election campaign by different actors (such as parties, companies, journalists, and voters). This book explores the different methodological and theoretical approaches developed for the study of the uses of social networks in an electoral context. The contributors focus on the identification of the “online ecosystem” of electoral actors in each country, studying their strategies and logic. They also analyze the scaremongering rhetoric about the possible effect of social media on elections as an object of study. While taking seriously the issues of polarization, disinformation, or negative campaigning, this book provides understanding of how these work and how their discourses are constructed. This book will be of great interest to upper‐level students and scholars of Political Science, Media, and Communications Studies.

Elecciones y cambio de élites en América Latina, 2014 y 2015

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Publisher : Ediciones Universidad de Salamanca
ISBN 13 : 8490126089
Total Pages : 212 pages
Book Rating : 4.4/5 (91 download)

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Book Synopsis Elecciones y cambio de élites en América Latina, 2014 y 2015 by : Manuel ALCÁNTARA SÁEZ

Download or read book Elecciones y cambio de élites en América Latina, 2014 y 2015 written by Manuel ALCÁNTARA SÁEZ and published by Ediciones Universidad de Salamanca. This book was released on 2016-06-15 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: El presente volumen aborda el análisis de los procesos electorales de ámbito presidencial y legislativo celebrados en América Latina en el bienio 2014-2105. Se trata de elecciones celebradas en once países cuyo estudio se desarrolla en igual número de capítulos. Se cubren comicios simultáneos a ambas instancias en Argentina, Bolivia, Brasil, Costa Rica, Guatemala, Panamá y Uruguay. En El Salvador y en Colombia, aunque se celebraron en tiempos distintos, ambos tipos de comicios se consideran en el mismo capítulo; allí, las presidenciales precedieron a las legislativas con un año de diferencia en el primer país y las legislativas antecedieron por tres meses a las presidenciales en el segundo. Se recogen también en capítulos independientes las elecciones únicamente legislativas de México y Venezuela. Si bien el criterio temporal siempre puede calificarse de caprichoso en este caso sigue la preocupación iniciada hace ocho años de dar cumplida cuenta del acontecer electoral en la región, en el ámbito de los dos poderes representativos del Estado por excelencia. En efecto, este volumen da continuidad a anteriores trabajos. El bienio aquí analizado da cabida a un nivel promedio de elecciones presidenciales, si se tiene en cuenta el acumulado en la región desde hace 30 años, por lo cual es representativo del quehacer político latinoamericano. Así, la Tabla 1 recoge las 117 elecciones presidenciales que se han llevado a cabo en la región entre 19861 y 2015 cuyo resultado no fue cuestionado; su media es de cuatro procesos electorales por año y aquí el número de elecciones que se recogen son nueve.

Presidential Elections in Mexico

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Author :
Publisher : Springer
ISBN 13 : 3319560328
Total Pages : 198 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Presidential Elections in Mexico by : Reynaldo Yunuen Ortega Ortiz

Download or read book Presidential Elections in Mexico written by Reynaldo Yunuen Ortega Ortiz and published by Springer. This book was released on 2017-07-06 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the transformation of the Mexican political system during the last four decades, focusing on its presidential elections. As the country has shifted away from an authoritarian political system, ruled by a hegemonic party, it has become a more moderate, pluralistic society, marked by electoral competition between contestant parties. Using a mixed methodology, including historical and statistical analysis, the author argues that the fight for clean and fair elections in Mexico has a long history of contestation and conflict, entailing at once movements towards democracy yet also processes of de-democratization.” /div

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Author :
Publisher : Soffer Publishing
ISBN 13 : 0473874970
Total Pages : 110 pages
Book Rating : 4.4/5 (738 download)

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Book Synopsis by :

Download or read book written by and published by Soffer Publishing. This book was released on with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mexico's Evolving Democracy

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Author :
Publisher : JHU Press
ISBN 13 : 1421415550
Total Pages : 301 pages
Book Rating : 4.4/5 (214 download)

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Book Synopsis Mexico's Evolving Democracy by : Jorge I. Domínguez

Download or read book Mexico's Evolving Democracy written by Jorge I. Domínguez and published by JHU Press. This book was released on 2015-01-05 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Democracy worked in Mexico’s 2012 elections—just not as democrats would have liked. In 2012, the Institutional Revolutionary Party (PRI)—which had governed Mexico with an iron grip for 71 years before being ousted in 2000—was surprisingly returned to power. In Mexico's Evolving Democracy, a team of distinguished political scientists delivers an exceptional analysis of the remarkable 2012 Mexican elections. Extending the scholarship that the editors generated in their panel studies of the 2000 and 2006 elections, the book assesses all three elections from both traditional and nontraditional vantage points, seeking fuller answers to the lingering question of why this maturing democracy returned the party associated with Mexico’s old regime to office. To evaluate the PRI’s rehabilitation and eventual electoral success, the authors explore Mexico’s electoral institutions, parties, candidates, campaign strategies, public opinion surveys, and media coverage. They also delve into issues of clientelism, corruption, drugs, violence, and the rise of new protest movements in the run-up to and aftermath of the elections. Not only does the book provide rich detail for Latin American electoral and democratization scholars, but its coherent narrative will also appeal to those unfamiliar with Mexican politics. Parts one and two offer an excellent recap of the “state of play” in 2012; part three analyzes why Mexicans voted as they did; and part four considers the election’s implications for Mexico’s political system more broadly.

The Social Outburst and Political Representation in Chile

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Author :
Publisher : Springer Nature
ISBN 13 : 3030703207
Total Pages : 206 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis The Social Outburst and Political Representation in Chile by : Bernardo Navarrete

Download or read book The Social Outburst and Political Representation in Chile written by Bernardo Navarrete and published by Springer Nature. This book was released on 2021-07-16 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book in English to present a comprehensive analysis of the October 2019 social outbreak in Chile and its consequences for the country’s political system. For almost 30 years (1990-2019), Chile was recognized as a model of political and economic stability in Latin America, but the 2019 protests put into question the whole structure of representation based on programmatic political parties. This contributed volume analyzes the causes of the social outbreak by examining the interaction between political parties and social movements in Chile since 2000, establishing bridges between the sociology of social movements and the political science of parties and forms of traditional political representation. The book is organized in three parts. The first part analyzes the collapse of the political party system in Chile. The second part shows how social movements introduced innovative forms of political mobilization that challenged the traditional forms of political representation. Finally, the third part presents case studies focusing on specific social movements and their contributions to the renewal of political representation in Chile. The Social Outburst and Political Representation in Chile will be a valuable resource for sociologists, political scientists and other social scientists interested in understanding the challenges posed to political parties and institutions by social movements formed by citizens who no longer see themselves represented by the traditional forms political participation.

Tecnopolítica

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Publisher : LuzAzul ediciones
ISBN 13 : 8469718061
Total Pages : 113 pages
Book Rating : 4.4/5 (697 download)

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Book Synopsis Tecnopolítica by : Antoni Gutiérrez-Rubí

Download or read book Tecnopolítica written by Antoni Gutiérrez-Rubí and published by LuzAzul ediciones. This book was released on with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Burned

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1451616465
Total Pages : 194 pages
Book Rating : 4.4/5 (516 download)

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Book Synopsis Burned by : Thomas Enger

Download or read book Burned written by Thomas Enger and published by Simon and Schuster. This book was released on 2011-10-04 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uncovering class divisions, racial conflicts, and tangled emotions, this gritty, shocking novel of suspense heralds the arrival of a major new talent. Henning Juul is a veteran investigative crime reporter in Oslo, Norway. A horrific fire killed his six-year-old son, cut scars across his face, and ended his marriage, and on his first day back at the job after the terrible tragedy a body is discovered in one of the city’s public parks. A beautiful female college student has been stoned to death and buried up to her neck, her body left bloody and exposed. The brutality of the crime shakes the whole country, but despite his own recent trauma – and the fact that his ex-wife’s new boyfriend is also on the case - Henning is given the assignment. When the victim’s boyfriend, a Pakistani native, is arrested, Henning feels certain the man is innocent. This was not simply a Middle Eastern-style honor killing in the face of adultery – it was a far more complicated gesture, and one that will drag Henning into a darkness he’s never dreamed of.

Derechos humanos y transformación política en contextos de violencia

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Publisher : FLACSO Mexico
ISBN 13 : 6078517104
Total Pages : 373 pages
Book Rating : 4.0/5 (785 download)

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Book Synopsis Derechos humanos y transformación política en contextos de violencia by : DANIEL VAZQUEZ; ARIADNA ESTEVEZ.

Download or read book Derechos humanos y transformación política en contextos de violencia written by DANIEL VAZQUEZ; ARIADNA ESTEVEZ. and published by FLACSO Mexico. This book was released on 2021 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Análisis crítico con un enfoque multidisciplinario, único hasta ahora en México, de las oportunidades y desafíos de los derechos humanos. Los autores aquí reunidos analizan los derechos humanos como una práctica social que se realiza en medio de relaciones asimétricas de poder, en el marco del ya convulsionado siglo xxi. Pensados como un discurso que se convierte en práctica social y en campo de disputa para la definición de significados, los derechos humanos pueden generar marcos de oportunidad para la transformación político-social pero, también, pueden constituir un obstáculo para el cambio y la construcción de subjetividades emancipadas.

El poder del pueblo (Power for the People)

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Publisher : Penguin
ISBN 13 : 0593842170
Total Pages : 51 pages
Book Rating : 4.5/5 (938 download)

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Book Synopsis El poder del pueblo (Power for the People) by : DK

Download or read book El poder del pueblo (Power for the People) written by DK and published by Penguin. This book was released on 2023-10-17 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inspira jóvenes curiosos a explorar las instituciones estadounidenses a lo largo de la historia de la nación y cómo es la vida en EE. UU. hoy en día Parte de una serie inspirante que apoya el aprendizaje acerca del gobierno y el civismo en un EE. UU. contemporáneo a través de eventos históricos y las personas que formaron los mismos. El poder del pueblo interconecta contexto, personalidades y eventos históricos y las experiencias de estadounidenses modernos. Ayudará los estudiantes a entender temas claves de estudios sociales, como los orígenes de instituciones y valores de EE. UU. y la relevancia que tienen a las vidas de jóvenes hoy. El libro explora las instituciones y los sistemas de gobierno estadounidenses como una república constitucional, y las razones por las mismas. Incluyen la función del Presidente, del Congreso, de la Corte Suprema, el gobierno estatal y otras entidades nacionales e internacionales. Temas y eventos históricos incluyen la Constitución estadounidense y enmiendas, elecciones y grandes Presidentes históricos

Los grandes problemas de México. Tomo 15. Seguridad nacional y seguridad interior

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Author :
Publisher : El Colegio de Mexico AC
ISBN 13 :
Total Pages : 289 pages
Book Rating : 4./5 ( download)

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Book Synopsis Los grandes problemas de México. Tomo 15. Seguridad nacional y seguridad interior by : Arturo Alvarado y Mónica Serrano, coordinadores

Download or read book Los grandes problemas de México. Tomo 15. Seguridad nacional y seguridad interior written by Arturo Alvarado y Mónica Serrano, coordinadores and published by El Colegio de Mexico AC. This book was released on 2013-01-22 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: