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La Semiotique Visuelle Nouveaux Paradigmes
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Book Synopsis La sémiotique visuelle : nouveaux paradigmes by :
Download or read book La sémiotique visuelle : nouveaux paradigmes written by and published by Editions L'Harmattan. This book was released on 2010-10-01 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: La sémiotique visuelle intéresse tous ceux qui réfléchissent sur le cinéma, la télévision, les arts plastiques, devançant la publicité, la photo, la bande dessinée, mais aussi le vêtement, le corps, les spectacles naturels. Mais la désormais forte présence, y compris institutionnelle, de la discipline ne saurait masquer une profonde hétérogénéité, dans les fondements théoriques, dans la variété des corpus, comme dans les affiliations institutionnelles de la recherche ou de l'enseignement.
Book Synopsis Introduction to Peircean Visual Semiotics by : Tony Jappy
Download or read book Introduction to Peircean Visual Semiotics written by Tony Jappy and published by Bloomsbury Publishing. This book was released on 2013-01-17 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced.
Author :Alexandros Ph. Lagopoulos Publisher :Walter de Gruyter GmbH & Co KG ISBN 13 :3110980282 Total Pages :459 pages Book Rating :4.1/5 (19 download)
Book Synopsis Semiotics of Images by : Alexandros Ph. Lagopoulos
Download or read book Semiotics of Images written by Alexandros Ph. Lagopoulos and published by Walter de Gruyter GmbH & Co KG. This book was released on 2024-11-18 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents a unique collaborative effort to bring together the multiple aspects of the semiotics of images into a coherent approach based on Greimasian and post-Greimasian theory. Starting with a critical discussion of epistemological and theoretical issues and continuing with methodology and numerous examples of applied analysis, it aims to provide the educated reader with a consistent and unified theoretical framework for the semiotic study of visual cultural texts. It offers a comprehensive overview of the semiotics of static images such as painting, drawing, sculpture and photography, but also dynamic images such as cinema, animation and digital games. Readers will benefit from the special emphasis placed on the analysis of the pictorial signifier, visual syntax and the structuring of the semantic universe.
Book Synopsis Renewing Royal Imagery by : Arlette David
Download or read book Renewing Royal Imagery written by Arlette David and published by BRILL. This book was released on 2020-09-25 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Renewing Royal Imagery: Akhenaten and Family in the Amarna Tombs, Arlette David offers a systematic analysis of the visual presentation of ancient Egyptian kingship during Akhenaten's reign (circa 1350 B.C.) in the elite tombs of his new capital.
Book Synopsis Traité du signe visuel by : Francis Edeline
Download or read book Traité du signe visuel written by Francis Edeline and published by . This book was released on 1992 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: On dit depuis longtemps que l'image visuelle est un langage. Mais ne s'agit-il là que d'un slogan? Ce langage a-t-il des mots? A-t-il une syntaxe? S'écrit-il? Se subdivise-t-il en langues? Permet-il ce jeu sur les formes et le sens qu'on appelle rhétorique? C'est ce qu'on ne savait guère jusqu'ici.
Book Synopsis Essai de sémiotique visuelle by : René Lindekens
Download or read book Essai de sémiotique visuelle written by René Lindekens and published by . This book was released on 1976 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Drawn to the Word by : Amanda Dillon
Download or read book Drawn to the Word written by Amanda Dillon and published by SBL Press. This book was released on 2021-11-05 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique study of lectionaries and graphic design as a site of biblical reception How artists portrayed the Bible in large canvas paintings is frequently the subject of scholarly exploration, yet the presentation of biblical texts in contemporary graphic designs has been largely ignored. In this book Amanda Dillon engages multimodal analysis, a method of semiotic discourse, to explore how visual composition, texture, color, directionality, framing, angle, representations, and interactions produce potential meanings for biblical graphic designs. Dillon focuses on the artworks of two American graphic designers—the woodcuts designed by Meinrad Craighead for the Roman Catholic Sunday Missal and Nicholas Markell’s illustrations for the worship books of the Evangelical Lutheran Church in America—to present the merits of multimodal analysis for biblical reception history.
Book Synopsis Ateliers de sémiotique visuelle by : Anne Hénault
Download or read book Ateliers de sémiotique visuelle written by Anne Hénault and published by Presses Universitaires de France - PUF. This book was released on 2004 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quelle est la signification d'un tableau de Klee ou d'Immendorff ? Comment une photographie publicitaire se lit-elle ? Jamais sans doute les images n'ont été aussi accessibles, aussi diverses et intrigantes qu'aujourd'hui. Jamais sans doute ne nous ont-elles tant interpellés, nous renvoyant à une demande de sens. Pressée par cette profusion des images, par la nouveauté technologique et la demande culturelle, la sémiotique ne peut néanmoins céder à l'ivresse mais doit au contraire résister aux sirènes des commentaires hâtifs et garantir le sérieux de la réflexion théorique. Ce recueil prolonge Questions de sémiotique (2002) et, prenant appui sur les œuvres théoriques de F. de Saussure et de C.S. Peirce, il rassemble une variété de travaux classiques et actuels représentatifs de l'évolution de la discipline : analyses de tableaux, de photographies de mode et d'images publicitaires, mais aussi études théoriques centrées sur la notion-clé d'iconicité. Ces Ateliers de sémiotique visuelle offrent un lumineux accès, par l'image, à la théorie du langage dont la construction a traversé tout le XXe siècle comme l'un de ses accomplissements les plus novateurs et les plus rigoureux.
Book Synopsis Brand Equity Planning with Structuralist Rhetorical Semiotics by : Rossolatos, George
Download or read book Brand Equity Planning with Structuralist Rhetorical Semiotics written by Rossolatos, George and published by kassel university press GmbH. This book was released on 2014-01-01 with total page 897 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brand Equity Planning with Structuralist Rhetorical Semiotics furnishes an innovative conceptual model and methodology for brand equity planning, with view to addressing a crucial gap in the existing marketing and semiotic literatures concerning how advertising multimodal textual elements may be transformed into brand associations, with an emphasis on rhetorical relata as modes of connectivity between a brand’s surface and depth grammar. The scope of this project is inter-disciplinary, spanning research areas such as brand equity, structuralist semiotics, textual semiotics, visual and film semiotics, multimodal rhetoric, Film theory, psychoanalysis. The proposed connectionist model of the brand trajectory of signification is operationalized through a methodological framework that encompasses a structuralist semiotic interpretative approach to the textual formation of brand equity, supported by quantitative content analysis with the aid of the software Atlas.ti and the application of multivariate mapping techniques.
Book Synopsis De l'histoire de l'art à la sémiotique visuelle by : Marie Carani
Download or read book De l'histoire de l'art à la sémiotique visuelle written by Marie Carani and published by Les éditions du Septentrion. This book was released on 1992 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis L'image et les signes by : Martine Joly
Download or read book L'image et les signes written by Martine Joly and published by Armand Colin. This book was released on 2011-08-24 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage présente la façon dont la sémiologie de l’image analyse la production de sens par l’image visuelle fixe. Utile pour elle-même, cette étude est aussi le préliminaire à celle du cinéma, de la télévision, de la vidéo, de l’image numérique ou des images en séquence sous toutes leurs formes. Elle expose la manière dont l’approche sémiologique permet de comprendre rétrospectivement certains fondements du statut de l’image visuelle dans la société contemporaine ; et comment elle s’avère aussi efficace pour l’étude et la recherche sur les processus d’élaboration et de compréhension des messages visuels. L’auteur appuie son analyse sur de nombreux exemples de l’histoire de la représentation visuelle occidentale, de l’image antique à la photographie de presse contemporaine, et sur l’étude de leurs relations supposées avec la réalité, la vérité, l’éducation, le savoir ou le sacré. Ce travail s’adresse aux étudiants, aux chercheurs et aux professionnels de la communication, utilisateurs et lecteurs d’images. Martine Joly est professeur émérite de l’université de Bordeaux III Michel-de-Montaigne.
Book Synopsis Enargeia in Classical Antiquity and the Early Modern Age by : Heinrich F. Plett
Download or read book Enargeia in Classical Antiquity and the Early Modern Age written by Heinrich F. Plett and published by BRILL. This book was released on 2012-08-14 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The present study provides an extensive treatment of the topic of enargeia on the basis of the classical and humanist sources of its theoretical foundation. These serve as the basis for detailed analyses of verbal and pictorial works of the Classical Antiquity and the Early Modern Age.
Book Synopsis La théorie de la Gestalt et l'art visuel by : Fernande Saint-Martin
Download or read book La théorie de la Gestalt et l'art visuel written by Fernande Saint-Martin and published by PUQ. This book was released on 2011-04-22T12:14:41-04:00 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dans un langage clair et concis, l'auteure présente les concepts clés de la perception sensorielle et redéfinit les mécanismes de base dans la construction des images visuelles.
Book Synopsis Semiotics around the World: Synthesis in Diversity by : Irmengard Rauch
Download or read book Semiotics around the World: Synthesis in Diversity written by Irmengard Rauch and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-10-12 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt: No detailed description available for "Semiotics around the World: Synthesis in Diversity".
Book Synopsis Images et sémiotique by : Bernard Darras
Download or read book Images et sémiotique written by Bernard Darras and published by Publications de la Sorbonne. This book was released on 2006 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Huit analyses approfondies d'images sont présentées afin de révéler leurs significations complexes et leurs sens subtils. Chacune de ces analyses repose sur la sémiotique et plus particulièrement les approches sémiotiques pragmatiques et cognitives inspirées par les travaux du sémioticien Charles S. Peirce.L'objectif final est de comprendre comment les interactions entre les images et leurs destinataires produisent du sens.
Book Synopsis Dynamiques visuelles by : Anne Beyaert
Download or read book Dynamiques visuelles written by Anne Beyaert and published by Presses Univ. Limoges. This book was released on 2001 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Réflexion autour de la notion de sémiotique du visuel, à partir de quatre exemples : Un chien, peinture de Goya ; la théorie de l'art de H. Wölfflin ; une installation de Pierre Soulages ; une analyse de deux photos provenant d'Iran. Le travail se focalise aussi bien sur l'esthétique des oeuvres que sur l'appartenance au visuel.
Book Synopsis Á perte de vue by : Daniel Dubuisson
Download or read book Á perte de vue written by Daniel Dubuisson and published by . This book was released on 2015 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage est le fruit d'une expérience originale et novatrice qui a été menée dans le cadre du Réseau Thématique Pluridisciplinaire " Visual Studies - Les nouveaux paradigmes du visuel " initié par l'Institut des Sciences Humaines et Sociales du CNRS entre 2010 et 2012. Plusieurs spécialistes (psycho-cogniticiens, historiens de l'art, informaticiens, sociologues, artistes, spécialistes de la communication et de la muséologie) ont été invités à présenter non seulement leur conception, mais aussi les bases théoriques de leur approche des phénomènes visuels. Ont été retenus, dans une acception aussi large que possible de ceux-ci, les mécanismes physiologiques de la vision humaine, la production et les fonctions sociales des artefacts visuels (vêtements, photographies, images, oeuvres d'art...), la communication visuelle (journalisme, musées), mais aussi les ressources et outils numériques les plus récents utilisés par la création artistique contemporaine.
