La humanización de la era digital

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Author :
Publisher : LOS LIBROS DE LA CATARATA
ISBN 13 : 8413520096
Total Pages : 97 pages
Book Rating : 4.4/5 (135 download)

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Book Synopsis La humanización de la era digital by : Jesús Briones Delgado

Download or read book La humanización de la era digital written by Jesús Briones Delgado and published by LOS LIBROS DE LA CATARATA. This book was released on 2020-06-04 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vivimos en las ruinas de los relatos emancipatorios del pasado y comenzamos a movernos entre los temores y los nuevos sueños que la transformación digital nos trae dentro de un ciclo de expansión de la desigualdad, cada vez mayor y más estructural. Ante dicho escenario, irrumpen en nuestras vidas la inteligencia artificial y el internet de las cosas, los datos, la robótica y las posibilidades del aprendizaje profundo, confluyendo todas estas tecnologías a la vez y mostrándonos, quizás, un camino de esperanza. Un marco de oportunidad que puede ser único y que, si somos inteligentes, lo podemos plantear a la medida de las necesidades de los seres humanos. En este libro evidenciamos la necesidad de la ética como el elemento básico para que así sea. Eso sí, que el uso sea ético no depende de la tecnología sino, como siempre, del uso que hagamos de ella

Crea tu proyecto Tube

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Author :
Publisher : Editorial Almuzara
ISBN 13 : 8483565498
Total Pages : 149 pages
Book Rating : 4.4/5 (835 download)

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Book Synopsis Crea tu proyecto Tube by : Roger Cusa

Download or read book Crea tu proyecto Tube written by Roger Cusa and published by Editorial Almuzara. This book was released on 2011-06 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: ¿Cómo consiguió un fabricante de cepillos limpialenguas al borde de la bancarrota crear un imperio presente en 114 países? ¿Cómo una pequeña tienda de vinos pasó de facturar 4 a 45 millones de dólares en pocos meses convirtiendo a su fundador en uno de los expertos más influyentes del mundo? Detrás de estas y otras historias de éxito empresarial hay un secreto: el vídeo online y su aprovechamiento como nueva y eficaz herramienta de marketing. Roger Cusa analiza todas las posibilidades del vídeo en Internet y explica, paso a paso, cómo sacarle el máximo partido. Desde cómo generar contenidos atractivos hasta cómo obtener ingresos, «Crea tu Proyecto Tube» descubre todas las claves del Internetenimiento, la nueva forma de exprimir las innumerables posibilidades que ofrece Internet a empresas y particulares. Un ameno y práctico libro para aprender a conseguir fieles seguidores, fortalecer marcas, abrir nuevas vías de negocio y convertir en estrella a cualquier aficionado. Como defiende el autor, cualquier persona o empresa puede convertirse en un fenómeno de masas partiendo de la originalidad y sabiendo utilizar la tecnología.

Latin American Digital Poetics

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Author :
Publisher : Springer Nature
ISBN 13 : 3031264258
Total Pages : 137 pages
Book Rating : 4.0/5 (312 download)

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Book Synopsis Latin American Digital Poetics by : Scott Weintraub

Download or read book Latin American Digital Poetics written by Scott Weintraub and published by Springer Nature. This book was released on 2023-10-25 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: Latin American Digital Poetics seeks to take the pulse of emergent poetic forms whose history is entangled with the computational and its AI dreams and achievements. This study carefully and thoroughly probes the intersection between the literary, the cultural, and the scientific-technological in order to reflect on the ways that digital technology has radically reshaped and reconfigured nearly all aspects of contemporary culture. The main idea of this book, then, is simple: by way of panoramic approaches to digital poetry as well as select case studies, we seek to account for the multi-directional exchange between poetry, technology, and culture via a (primarily) pedagogical approach.

Myth and Audiovisual Creation

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Author :
Publisher : Logos Verlag Berlin GmbH
ISBN 13 : 3832549668
Total Pages : 213 pages
Book Rating : 4.8/5 (325 download)

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Book Synopsis Myth and Audiovisual Creation by : Jose Manuel Losada

Download or read book Myth and Audiovisual Creation written by Jose Manuel Losada and published by Logos Verlag Berlin GmbH. This book was released on 2019-09-16 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our aim is to understand if myth has been directly affected by the digital revolution and to what extent it has retained its original essence or whether it has mutated to new forms. These articles tackle films and television series that devote a considerable part to the impact of transcendence in our lives. They show that myth continues to be a particularly suitable tool for the knowledge of our society and of ourselves.

The Discursive Power of Memes in Digital Culture

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Author :
Publisher : Routledge
ISBN 13 : 0429960492
Total Pages : 164 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis The Discursive Power of Memes in Digital Culture by : Bradley E. Wiggins

Download or read book The Discursive Power of Memes in Digital Culture written by Bradley E. Wiggins and published by Routledge. This book was released on 2019-02-25 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understanding of their production, dissemination, and implications in the real world enables an improved ability to navigate digital culture. This book explores cases of cultural, economic, and political critique levied by the purposeful production and consumption of internet memes. Often images, animated GIFs, or videos are remixed in such a way to incorporate intertextual references, quite frequently to popular culture, alongside a joke or critique of some aspect of the human experience. Ideology, semiotics, and intertextuality coalesce in the book’s argument that internet memes represent a new form of meaning-making, and the rapidity by which they are produced and spread underscores their importance.

Encounters and Engagements between Economic and Cultural Geography

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 9400729758
Total Pages : 186 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis Encounters and Engagements between Economic and Cultural Geography by : Barney Warf

Download or read book Encounters and Engagements between Economic and Cultural Geography written by Barney Warf and published by Springer Science & Business Media. This book was released on 2012-04-02 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The intellectual renaissance of human geography has included a widespread engagement between its economic and cultural subdisciplines. This volume adopts a variety of conceptual and empirical perspectives on the encounters between economic and cultural geographers. It offers an introduction and 10 chapters by authors in a variety of national contexts to explicate issues such as the cultural turn in economic geography, the cultural construction of economic geographic thought, consumption, gender, everyday life, commodity chain analysis, trust, networks, the creative economy, and tourism. The volume contains empirical analyses utilizing both quantitative and qualitative approaches at spatial scales ranging from the individual to the global economy. In illustrating how human geographers can ill afford to subscribe to the analytically false dichotomy between “culture” and “the economy,” the book explicates how cultural and economic geography can be seamlessly integrated , bringing them into a creative tension to their mutual benefit.​

Publicidad contagiosa

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Author :
Publisher : Editorial UOC
ISBN 13 : 8491161414
Total Pages : 318 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Publicidad contagiosa by : Silvia Sivera

Download or read book Publicidad contagiosa written by Silvia Sivera and published by Editorial UOC. This book was released on 2016-06-30 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: El marketing viral se inoculó en el panorama profesional publicitario como una vacuna eficazy económica contra la supuesta inmunidad de las audiencias a los mensajes comerciales. Conseguir que fueran los consumidores quienes transmitieran los anuncios espontáneamente entre sus redes sociales se consideró la panacea en un mercado comunicativo sobresaturado. Sin embargo, la publicidad boca a oreja, basada en recomendaciones, ya conseguía el mismo objetivo desde tiempos ancestrales. Fueron las tecnologías de la información y de la comunicación (TIC) las que posibilitaron el salto exponencial hacia la publicidad viral y, en consecuencia, un cambio de magnitudes sin precedentes: los contenidos comerciales pasaban a ser compartibles a escala planetaria, a la velocidad de un clic.Este libro se centra en detectar las claves creativas comunes que detonaron el contagio de 651 vídeos publicitarios entre los usuarios de las redes sociales digitales.A partir de un constructo analítico formado por drivers creativos, cepas virales y la variable ambigüedad, se propone la fórmula V = cc (d+c) + a, como base inspiradora para crear publicidad altamente contagiosa.

When Bad Things Happen to Good People

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Author :
Publisher : Random House Digital, Inc.
ISBN 13 : 0805241930
Total Pages : 224 pages
Book Rating : 4.8/5 (52 download)

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Book Synopsis When Bad Things Happen to Good People by : Harold S. Kushner

Download or read book When Bad Things Happen to Good People written by Harold S. Kushner and published by Random House Digital, Inc.. This book was released on 2001 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an inspirational and compassionate approach to understanding the problems of life, and argues that we should continue to believe in God's fairness.

Microcelebrity Around the Globe

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1787567516
Total Pages : 201 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Microcelebrity Around the Globe by : Crystal Abidin

Download or read book Microcelebrity Around the Globe written by Crystal Abidin and published by Emerald Group Publishing. This book was released on 2018-11-19 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This anthology uses in-depth interdisciplinary case studies from across the globe to examine the practice and concept of microcelebrity. Taking account of highly contextualized cultural settings and social histories, the chapters present scholarly interpretations of microcelebrity as it has proliferated and diverged in global social media networks.

Theorizing Digital Divides

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Author :
Publisher : Routledge
ISBN 13 : 1315455315
Total Pages : 212 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Theorizing Digital Divides by : Massimo Ragnedda

Download or read book Theorizing Digital Divides written by Massimo Ragnedda and published by Routledge. This book was released on 2017-09-22 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although discussion of the digital divide is a relatively new phenomenon, social inequality is a deeply entrenched part of our current social world and is now reproduced in the digital sphere. Such inequalities have been described in multiple traditions of social thought and theoretical approaches. To move forward to a greater understanding of the nuanced dynamics of digital inequality, we need the theoretical lenses to interpret the meaning of what has been observed as digital inequality. This volume examines and explains the phenomenon of digital divides and digital inequalities from a theoretical perspective. Indeed, with there being a limited amount of theoretical research on the digital divide so far, Theorizing Digital Divides seeks to collect and analyse different perspectives and theoretical approaches in analysing digital inequalities, and thus propose a nuanced approach to study the digital divide. Exploring theories from diverse perspectives within the social sciences whilst presenting clear examples of how each theory is applied in digital divide research, this book will appeal to scholars and undergraduate and postgraduate students interested in sociology of inequality, digital culture, Internet studies, mass communication, social theory, sociology, and media studies.

A Companion to Television

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 140519877X
Total Pages : 649 pages
Book Rating : 4.4/5 (51 download)

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Book Synopsis A Companion to Television by : Janet Wasko

Download or read book A Companion to Television written by Janet Wasko and published by John Wiley & Sons. This book was released on 2009-12-21 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Companion to Television is a magisterial collection of 31 original essays that charter the field of television studies over the past century Explores a diverse range of topics and theories that have led to television’s current incarnation, and predict its likely future Covers technology and aesthetics, television’s relationship to the state, televisual commerce; texts, representation, genre, internationalism, and audience reception and effects Essays are by an international group of first-rate scholars For information, news, and content from Blackwell's reference publishing program please visit www.blackwellpublishing.com/reference/

Memes in Digital Culture

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Author :
Publisher : MIT Press
ISBN 13 : 0262317702
Total Pages : 216 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Memes in Digital Culture by : Limor Shifman

Download or read book Memes in Digital Culture written by Limor Shifman and published by MIT Press. This book was released on 2013-10-04 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking “Gangnam Style” seriously: what Internet memes can tell us about digital culture. In December 2012, the exuberant video “Gangnam Style” became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own variations of the video—“Mitt Romney Style,” “NASA Johnson Style,” “Egyptian Style,” and many others. “Gangnam Style” (and its attendant parodies, imitations, and derivations) is one of the most famous examples of an Internet meme: a piece of digital content that spreads quickly around the web in various iterations and becomes a shared cultural experience. In this book, Limor Shifman investigates Internet memes and what they tell us about digital culture. Shifman discusses a series of well-known Internet memes—including “Leave Britney Alone,” the pepper-spraying cop, LOLCats, Scumbag Steve, and Occupy Wall Street's “We Are the 99 Percent.” She offers a novel definition of Internet memes: digital content units with common characteristics, created with awareness of each other, and circulated, imitated, and transformed via the Internet by many users. She differentiates memes from virals; analyzes what makes memes and virals successful; describes popular meme genres; discusses memes as new modes of political participation in democratic and nondemocratic regimes; and examines memes as agents of globalization. Memes, Shifman argues, encapsulate some of the most fundamental aspects of the Internet in general and of the participatory Web 2.0 culture in particular. Internet memes may be entertaining, but in this book Limor Shifman makes a compelling argument for taking them seriously.

High Mountain Conservation in a Changing World

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Author :
Publisher : Springer
ISBN 13 : 3319559826
Total Pages : 413 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis High Mountain Conservation in a Changing World by : Jordi Catalan

Download or read book High Mountain Conservation in a Changing World written by Jordi Catalan and published by Springer. This book was released on 2017-08-03 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides case studies and general views of the main processes involved in the ecosystem shifts occurring in the high mountains and analyses the implications for nature conservation. Case studies from the Pyrenees are preponderant, with a comprehensive set of mountain ranges surrounded by highly populated lowland areas also being considered. The introductory and closing chapters will summarise the main challenges that nature conservation may face in mountain areas under the environmental shifting conditions. Further chapters put forward approaches from environmental geography, functional ecology, biogeography, and paleoenvironmental reconstructions. Organisms from microbes to large carnivores, and ecosystems from lakes to forest will be considered. This interdisciplinary book will appeal to researchers in mountain ecosystems, students and nature professionals. This book is open access under a CC BY license.

Big data

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Publisher : Editorial UOC
ISBN 13 : 8491164146
Total Pages : 172 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Big data by : Patricia Fernández, Eva (coord.)

Download or read book Big data written by Patricia Fernández, Eva (coord.) and published by Editorial UOC. This book was released on 2017-02-27 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: El big data, entendido como la gestión y el almacenamiento masivo de datos, es una tendencia por explotar a día de hoy. La industria audiovisual, consciente de ello, empieza a orientar estrategias de negocio con ideas de personalización de contenidos, segmentación de perfiles o predicción de tendencias. Comprender todas las posibilidades que nos ofrece el big data supone entender las dinámicas internas del negocio, así como las fuentes de datos de las que podemos extraer información y la interacción que podemos realizar con ellas. Y también nos permite formular mejores preguntas y tomar decisiones acertadas. Este libro ofrece un recorrido por el proceso de gestión de datos en la empresa, con introducción de explicaciones técnicas y especial atención a la toma de decisiones del business intelligence.

Culturas y artes de lo poshumano

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Author :
Publisher : Editorial San Pablo
ISBN 13 : 9587158717
Total Pages : 254 pages
Book Rating : 4.5/5 (871 download)

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Book Synopsis Culturas y artes de lo poshumano by : Lucia Santaella

Download or read book Culturas y artes de lo poshumano written by Lucia Santaella and published by Editorial San Pablo. This book was released on with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Decolonizing Science in Latin American Art

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Author :
Publisher : UCL Press
ISBN 13 : 178735976X
Total Pages : 286 pages
Book Rating : 4.7/5 (873 download)

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Book Synopsis Decolonizing Science in Latin American Art by : Joanna Page

Download or read book Decolonizing Science in Latin American Art written by Joanna Page and published by UCL Press. This book was released on 2021-04-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Projects that bring the ‘hard’ sciences into art are increasingly being exhibited in galleries and museums across the world. In a surge of publications on the subject, few focus on regions beyond Europe and the Anglophone world. Decolonizing Science in Latin American Art assembles a new corpus of art-science projects by Latin American artists, ranging from big-budget collaborations with NASA and MIT to homegrown experiments in artists’ kitchens. While they draw on recent scientific research, these art projects also ‘decolonize’ science. If increasing knowledge of the natural world has often gone hand-in-hand with our objectification and exploitation of it, the artists studied here emphasize the subjectivity and intelligence of other species, staging new forms of collaboration and co-creativity beyond the human. They design technologies that work with organic processes to promote the health of ecosystems, and seek alternatives to the logics of extractivism and monoculture farming that have caused extensive ecological damage in Latin America. They develop do-it-yourself, open-source, commons-based practices for sharing creative and intellectual property. They establish critical dialogues between Western science and indigenous thought, reconnecting a disembedded, abstracted form of knowledge with the cultural, social, spiritual, and ethical spheres of experience from which it has often been excluded. Decolonizing Science in Latin American Art interrogates how artistic practices may communicate, extend, supplement, and challenge scientific ideas. At the same time, it explores broader questions in the field of art, including the relationship between knowledge, care, and curation; nonhuman agency; art and utility; and changing approaches to participation. It also highlights important contributions by Latin American thinkers to themes of global significance, including the Anthropocene, climate change and environmental justice.

Construction and Building Research

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 9400777906
Total Pages : 528 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis Construction and Building Research by : Carmen Llinares-Millán

Download or read book Construction and Building Research written by Carmen Llinares-Millán and published by Springer Science & Business Media. This book was released on 2014-01-31 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many areas of knowledge converge in the building industry and therefore research in this field necessarily involves an interdisciplinary approach. Effective research requires strong relation between a broad variety of scientific and technological domains and more conventional construction or craft processes, while also considering advanced management processes, where all the main actors permanently interact. This publication takes an interdisciplinary approach grouping various studies on the building industry chosen from among the works presented for the 2nd International Conference on Construction and Building Research. The papers examine aspects of materials and building systems; construction technology; energy and sustainability; construction management; heritage, refurbishment and conservation. The information contained within these pages may be of interest to researchers and practitioners in construction and building activities from the academic sphere, as well as public and private sectors.