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La Comunicacion Intercultural Y El Discurso De Los Negocios
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Book Synopsis La comunicación intercultural y el discurso de los negocios by : Francisco Miguel Ivorra Pérez
Download or read book La comunicación intercultural y el discurso de los negocios written by Francisco Miguel Ivorra Pérez and published by Universidad de Alicante. This book was released on 2014-09-29 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: A finales de la década de los años 90, los proyectos europeos Leonardo Da Vinci, ELISE y ELUCIDATE revelan que el Reino Unido y España son dos de los países europeos que mayor pérdida de volumen de negocio experimentan a causa de las barreras lingüísticas y culturales. En el presente trabajo, el autor analiza los obstáculos que dificultan la comunicación. Para ello toma como muestra una serie de pequeñas y medianas empresas del sector del juguete de la Comunidad Valenciana en sus transacciones comerciales con el Reino Unido. Por último, propone una serie de estrategias comunicativas con el fin de alcanzar la competencia intercultural, en inglés, con el mercado británico. Francisco Miguel Ivorra Pérez es doctor en Filología Inglesa por la Universidad de Alicante, así como profesor e investigador en el Departamento de Filología Inglesa de esta misma universidad. En la actualidad su línea de investigación se centra en el estudio de la pragmática intercultural y el inglés para fines académicos y profesionales.
Book Synopsis Intercultural Business Communication and Simulation and Gaming Methodology by : Victoria Guillén-Nieto
Download or read book Intercultural Business Communication and Simulation and Gaming Methodology written by Victoria Guillén-Nieto and published by Peter Lang. This book was released on 2009 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book received the Enrique Alcaraz research award in 2010. This volume derives from the COMINTER-SIMULNEG research project which aims at designing a pragmatic model for the analysis of intercultural communication between Spaniards and Britons, as well as developing a teaching methodology for cultural awareness based on computer simulation of real business settings. Contributions to this volume focus on three main issues: (a) explaining intercultural communication; (b) research on intercultural business communication; (c) the use of simulation and gaming methodology for the acquisition of communicative and cross-cultural competence in business settings. This book adopts an interdisciplinary approach to the study and practice of intercultural business communication, borrowing concepts from social anthropology, social cognition, cognitive linguistics, and intercultural pragmatics.
Book Synopsis The Routledge Handbook of Hispanic Applied Linguistics by : Manel Lacorte
Download or read book The Routledge Handbook of Hispanic Applied Linguistics written by Manel Lacorte and published by Routledge. This book was released on 2014-09-19 with total page 717 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive overview of Hispanic applied linguistics, allowing students to understand the field from a variety of perspectives and offering insight into the ever-growing number of professional opportunies afforded to Spanish language program graduates. The goal of this book is to re-contextualize the notion of applied linguistics as simply the application of theoretical linguistic concepts to practical settings and to consider it as its own field that addresses language-based issues and problems in a real-world context. The book is organized into five parts: 1) perspectives on learning Spanish 2) issues and environments in Spanish teaching 3) Spanish in the professions 4) the discourses of Spanish and 5) social and political contexts for Spanish. The book’s all-inclusive coverage gives students the theoretical and sociocultural context for study in Hispanic applied linguistics while offering practical information on its application in the professional sector.
Book Synopsis Los caminos de la lengua by : Enrique Alcaraz Varó
Download or read book Los caminos de la lengua written by Enrique Alcaraz Varó and published by Universidad de Alicante. This book was released on 2010 with total page 1499 pages. Available in PDF, EPUB and Kindle. Book excerpt: El presente libro es un homenaje a la figura y a la vida académica de Enrique Alcaraz Varó y, muy especialmente, a su dedicación durante más de treinta años como docente e investigador de la Universidad de Alicante. Fue catedrático de Filología Inglesa y publicó innumerables trabajos de gran impacto, impartiendo sus enseñanzas por todo el mundo. El volumen está organizado en cuatro grandes bloques en los que puede sistematizarse el análisis y la investigación del profesor Alcaraz: la enseñanza y adquisición de lenguas; la literatura, cultura y crítica; la lingüística; y la traducción e interpretación. Toda su obra gira en torno a los valores más amplios de la lengua y sus relaciones con la sociedad, es decir, se centra en la interdisciplinariedad entre la lengua y cualquier hecho o fenómeno de la vida.
Book Synopsis The Journal of Intercultural Studies by :
Download or read book The Journal of Intercultural Studies written by and published by . This book was released on 1992 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Discourse of Tourism and National Heritage by : Claudia Elena Stoian
Download or read book The Discourse of Tourism and National Heritage written by Claudia Elena Stoian and published by . This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites â " institutional and commercial â " from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the websites and their webpages, as well as the lexico-grammatical and visual features of their promotional messages. The theoretical framework used is Systemic Functional Linguistics (Halliday 1985, 1994; Kress and van Leeuwen 1996, 2006; Halliday and Matthiessen 2004). The results are compared in relation to the types of websites and to the countries in which they were produced. These are further interpreted from a cultural perspective, showing that the findings can be accounted for by cultural variability, in particular the dimension of context (Hall 1976, 1990, 2000).
Book Synopsis Tendencias actuales en los estudios filológicos anglo-norteamericanos by : Elena Ortells Montón
Download or read book Tendencias actuales en los estudios filológicos anglo-norteamericanos written by Elena Ortells Montón and published by Universitat Jaume I. This book was released on 2003 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Un instrumento fundamental e indispensable para el conocimiento de las líneas de investigación más recientes en el ámbito de la filología inglesa.
Book Synopsis EIL, ELF, Global English by : Cesare Gagliardi
Download or read book EIL, ELF, Global English written by Cesare Gagliardi and published by Peter Lang. This book was released on 2010 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can you teach the English language to global English speakers? Can English be taught as an international language? Is it worth teaching? Isn't it more proper and profitable to learn a standard variety of English? How realistic and useful is the identification of an EIL/ELF variety? Can an EIL/ELF standard be identified? These are some of the questions the present volume has addressed with the contribution of some of the most qualified scholars in the field of English linguistics. The book is divided into four sections. The first part deals with the definition of English as an international language and English as a lingua franca. Section two takes six different teaching issues into consideration. The third section examines some learning issues and the last part of the volume debates the relationship between teacher and student in an English as a lingua franca environment.
Book Synopsis International Community Psychology by : Stephanie Reich
Download or read book International Community Psychology written by Stephanie Reich and published by Springer Science & Business Media. This book was released on 2007-07-03 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first in-depth guide to global community psychology research and practice, history and development, theories and innovations, presented in one field-defining volume. This book will serve to promote international collaboration, enhance theory utilization and development, identify biases and barriers in the field, accrue critical mass for a discipline that is often marginalized, and to minimize the pervasive US-centric view of the field.
Book Synopsis Managing oil palm landscapes by : Lesley Potter
Download or read book Managing oil palm landscapes written by Lesley Potter and published by CIFOR. This book was released on 2015-05-26 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study comprises a review of oil palm development and management across landscapes in the tropics. Seven countries have been selected for detailed analysis using surveys of the current literature, mainly spanning the last fifteen years. Indonesia and Malaysia are the obvious leaders in terms of area planted and levels of production and export, but also in literature generated on social and environmental challenges. In Latin America, Colombia is the dominant producer with oil palm expanding in disparate landscapes with a strong focus on palm oil-based biodiesel; and small-scale growers and companies in Peru and Brazil offer contrasting ways of inserting oil palm into the Amazon. Nigeria and Cameroon represent African nations with traditional groves and old plantations in which foreign land grabs to establish new oil palm have recently occurred.
Download or read book Analytic Activism written by David Karpf and published by Oxford University Press. This book was released on 2016-11-01 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Among the ways that digital media has transformed political activism, the most remarkable is not that new media allows disorganized masses to speak, but that it enables organized activist groups to listen. Beneath the waves of e-petitions, "likes," and hashtags lies a sea of data - a newly quantified form of supporter sentiment - and advocacy organizations can now utilize new tools to measure this data to make decisions and shape campaigns. In this book, David Karpf discusses the power and potential of this new "analytic activism," exploring the organizational and media logics that determine how digital inputs shape the choices that political campaigners make. He provides the first careful analysis of how organizations like Change.org and Upworthy.com influence the types of political narratives that dominate our Facebook newsfeeds and Twitter timelines, and how MoveOn.org and its "netroots" peers use analytics to listen more effectively to their members and supporters. As well, he identifies the boundaries that define the scope of this new style of organized citizen engagement. But also raising a note of caution, Karpf identifies the dangers and limitations in putting too much faith in these new forms of organized listening.
Download or read book Specialised English written by Ken Hyland and published by Routledge. This book was released on 2019-03-28 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Specialised English: New Directions in ESP and EAP Research and Practice provides an authoritative and cutting-edge account of the latest avenues of research and practice in the dynamic field of Specialised English. Ken Hyland and Lillian Wong present 17 specially commissioned chapters by some of the world’s leading experts to offer discussions of key topics in research, theory and pedagogy from a variety of international perspectives. Divided into three sections, which focus on conceptual issues, text and classroom practice, this book: Offers a clear and accessible introduction to current issues in EAP and ESP, including academic interaction, academic lingua franca, second language publishing, workplace talk, practitioner identity, data-driven learning and critical thinking Includes studies of a range of genres such as research articles and student reports, student spontaneous speech, personal statements, builders’ diaries and university tutorials Presents links between theory and practice with a sampling of different research methodologies, practical applications and theoretical approaches Specialised English is essential reading for upper-level undergraduate and postgraduate students and researchers in EAP/ESP and applied linguistics, as well as pre- and in-service teachers and teacher educators.
Book Synopsis The Routledge Handbook of Spanish Language Teaching by : Javier Muñoz-Basols
Download or read book The Routledge Handbook of Spanish Language Teaching written by Javier Muñoz-Basols and published by Routledge. This book was released on 2018-10-17 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Spanish Language Teaching: metodologías, contextos y recursos para la enseñanza del español L2, provides a comprehensive, state-of-the-art account of the main methodologies, contexts and resources in Spanish Language Teaching (SLT), a field that has experienced significant growth world-wide in recent decades and has consolidated as an autonomous discipline within Applied Linguistics. Written entirely in Spanish, the volume is the first handbook on Spanish Language Teaching to connect theories on language teaching with methodological and practical aspects from an international perspective. It brings together the most recent research and offers a broad, multifaceted view of the discipline. Features include: Forty-four chapters offering an interdisciplinary overview of SLT written by over sixty renowned experts from around the world; Five broad sections that combine theoretical and practical components: Methodology; Language Skills; Formal and Grammatical Aspects; Sociocultural Aspects; and Tools and Resources; In-depth reflections on the practical aspects of Hispanic Linguistics and Spanish Language Teaching to further engage with new theoretical ideas and to understand how to tackle classroom-related matters; A consistent inner structure for each chapter with theoretical aspects, methodological guidelines, practical considerations, and valuable references for further reading; An array of teaching techniques, reflection questions, language samples, design of activities, and methodological guidelines throughout the volume. The Routledge Handbook of Spanish Language Teaching contributes to enriching the field by being an essential reference work and study material for specialists, researchers, language practitioners, and current and future educators. The book will be equally useful for people interested in curriculum design and graduate students willing to acquire a complete and up-to-date view of the field with immediate applicability to the teaching of the language.
Book Synopsis Migrations in a Global Context by : Claire H. Firth
Download or read book Migrations in a Global Context written by Claire H. Firth and published by Universidad de Deusto. This book was released on 2008-01-01 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new volume of the series on International Migrations brings together eight articles by members and collaborators of the University of Deusto Research Unit on migration. Although not a monograph, all the contributions in this volume explore in different ways the transitions and transformations that take place in individuals and whole societies as a result of migratory processes.
Book Synopsis Heritage and Rights of Indigenous Peoples by : Manuel May Castillo
Download or read book Heritage and Rights of Indigenous Peoples written by Manuel May Castillo and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2007, the United Nations adopted the UN Declaration on the Rights of Indigenous People, a landmark political recognition of indigenous rights. A decade later, this book looks at the status of those rights internationally. Written jointly by indigenous and non-indigenous scholars, the chapters feature case studies from four continents that explore the issues faced by Indigenous Peoples through three themes: land, spirituality, and self-determination.
Book Synopsis Poetry and Ethics by : Andrea Grieder
Download or read book Poetry and Ethics written by Andrea Grieder and published by Globethics.Net. This book was released on 2018-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book on the topic of ethics and poetry consists of contributions from different continents on the subject of applied ethics related to poetry. It allows for a comparison of the healing power of words from various religious, spiritual and philosophical traditions.
Book Synopsis World Anthropologies by : Gustavo Lins Ribeiro
Download or read book World Anthropologies written by Gustavo Lins Ribeiro and published by Routledge. This book was released on 2020-07-12 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its inception, anthropology's authority has been based on the assumption that it is a unified discipline emanating from the West. In an age of heightened globalization, anthropologists have failed to discuss consistently the current status of their practice and its mutations across the globe. World Anthropologies is the first book to provoke this conversation from various regions of the world in order to assess the diversity of relations between regional or national anthropologies and a contested, power-laden Western discourse. Can a planetary anthropology cope with both the 'provincial cosmopolitanism' of alternative anthropologies and the 'metropolitan provincialism' of hegemonic schools? How might the resulting 'world anthropologies' challenge the current panorama in which certain allegedly national anthropological traditions have more paradigmatic weight - and hence more power - than others? Critically examining the international dissemination of anthropology within and across national power fields, contributors address these questions and provide the outline for a veritable world anthropologies project.
