It's All Analytics, Part III

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Publisher : CRC Press
ISBN 13 : 1000928446
Total Pages : 248 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis It's All Analytics, Part III by : Scott Burk

Download or read book It's All Analytics, Part III written by Scott Burk and published by CRC Press. This book was released on 2023-09-15 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Professionals are challenged each day by a changing landscape of technology and terminology. In recent history, especially the last 25 years, there has been an explosion of terms and methods born that automate and improve decision-making and operations. One term, called "analytics," is an overarching description of a compilation of methodologies. But artificial intelligence (AI), statistics, decision science, and optimization, which have been around for decades, have resurged. Also, things like business intelligence, online analytical processing (OLAP) and many, many more have been born or reborn. How is someone to make sense of all this methodology, terminology? Extending on the foundations introduced in the first book, this book illustrates how professionals in healthcare, business, and government are applying these disciplines, methods, and technologies. The goal of this book is to get leaders and practitioners to start thinking about how they may deploy techniques outside their function or industry into their domain. Application of modern technology into new areas is one of the fastest, most effective ways to improve results. By providing a rich set of examples, this book fosters creativity in the application and use of AI and analytics in innovative ways.

It's All Analytics - Part II

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Author :
Publisher : CRC Press
ISBN 13 : 1000433986
Total Pages : 296 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis It's All Analytics - Part II by : Scott Burk

Download or read book It's All Analytics - Part II written by Scott Burk and published by CRC Press. This book was released on 2021-09-28 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Up to 70% and even more of corporate Analytics Efforts fail!!! Even after these corporations have made very large investments, in time, talent, and money, in developing what they thought were good data and analytics programs. Why? Because the executives and decision makers and the entire analytics team have not considered the most important aspect of making these analytics efforts successful. In this Book II of "It’s All Analytics!" series, we describe two primary things: 1) What this "most important aspect" consists of, and 2) How to get this "most important aspect" at the center of the analytics effort and thus make your analytics program successful. This Book II in the series is divided into three main parts: Part I, Organizational Design for Success, discusses ....... The need for a complete company / organizational Alignment of the entire company and its analytics team for making its analytics successful. This means attention to the culture – the company culture culture!!! To be successful, the CEO’s and Decision Makers of a company / organization must be fully cognizant of the cultural focus on ‘establishing a center of excellence in analytics’. Simply, "culture – company culture" is the most important aspect of a successful analytics program. The focus must be on innovation, as this is needed by the analytics team to develop successful algorithms that will lead to greater company efficiency and increased profits. Part II, Data Design for Success, discusses ..... Data is the cornerstone of success with analytics. You can have the best analytics algorithms and models available, but if you do not have good data, efforts will at best be mediocre if not a complete failure. This Part II also goes further into data with descriptions of things like Volatile Data Memory Storage and Non-Volatile Data Memory Storage, in addition to things like data structures and data formats, plus considering things like Cluster Computing, Data Swamps, Muddy Data, Data Marts, Enterprise Data Warehouse, Data Reservoirs, and Analytic Sandboxes, and additionally Data Virtualization, Curated Data, Purchased Data, Nascent & Future Data, Supplemental Data, Meaningful Data, GIS (Geographic Information Systems) & Geo Analytics Data, Graph Databases, and Time Series Databases. Part II also considers Data Governance including Data Integrity, Data Security, Data Consistency, Data Confidence, Data Leakage, Data Distribution, and Data Literacy. Part III, Analytics Technology Design for Success, discusses .... Analytics Maturity and aspects of this maturity, like Exploratory Data Analysis, Data Preparation, Feature Engineering, Building Models, Model Evaluation, Model Selection, and Model Deployment. Part III also goes into the nuts and bolts of modern predictive analytics, discussing such terms as AI = Artificial Intelligence, Machine Learning, Deep Learning, and the more traditional aspects of analytics that feed into modern analytics like Statistics, Forecasting, Optimization, and Simulation. Part III also goes into how to Communicate and Act upon Analytics, which includes building a successful Analytics Culture within your company / organization. All-in-all, if your company or organization needs to be successful using analytics, this book will give you the basics of what you need to know to make it happen.

It's All Analytics!

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Author :
Publisher : CRC Press
ISBN 13 : 100006722X
Total Pages : 186 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis It's All Analytics! by : Scott Burk

Download or read book It's All Analytics! written by Scott Burk and published by CRC Press. This book was released on 2020-05-25 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's All Analytics! The Foundations of AI, Big Data and Data Science Landscape for Professionals in Healthcare, Business, and Government (978-0-367-35968-3, 325690) Professionals are challenged each day by a changing landscape of technology and terminology. In recent history, especially in the last 25 years, there has been an explosion of terms and methods that automate and improve decision-making and operations. One term, "analytics," is an overarching description of a compilation of methodologies. But AI (artificial intelligence), statistics, decision science, and optimization, which have been around for decades, have resurged. Also, things like business intelligence, online analytical processing (OLAP) and many, many more have been born or reborn. How is someone to make sense of all this methodology and terminology? This book, the first in a series of three, provides a look at the foundations of artificial intelligence and analytics and why readers need an unbiased understanding of the subject. The authors include the basics such as algorithms, mental concepts, models, and paradigms in addition to the benefits of machine learning. The book also includes a chapter on data and the various forms of data. The authors wrap up this book with a look at the next frontiers such as applications and designing your environment for success, which segue into the topics of the next two books in the series.

The Executive's Guide to AI and Analytics

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Publisher : CRC Press
ISBN 13 : 100059632X
Total Pages : 138 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Executive's Guide to AI and Analytics by : Scott Burk

Download or read book The Executive's Guide to AI and Analytics written by Scott Burk and published by CRC Press. This book was released on 2022-06-07 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Problem? Companies are failing to deliver on AI and analytics with over half stating they are "not yet treating data as a business asset". Over half admit that they are not competing on data and analytics. Seven out of 10 companies in a 2020 MIT study reported minimal or no impact from AI so far. Among the 90% of companies that have made some investment in AI, fewer than 2 out of 5 (40%) report business gains from AI in the past three years. And only about 25% of organizations have actually forged this data-driven culture. Is investment lacking? No. Companies now are spending more than ever in data, analytics, and AI technologies. Is it a lack of technology? No. There are fascinating breakthroughs occurring on all fronts with image, voice, and streaming pattern recognition on the forefront. Is it a lack of technical talent? Not really. While some studies cite that we need to train more data scientists, developers, and related professionals, the curve of demand by supply is dampening. Is it a lack of creating an executable strategic plan? Yes. While there has been a lot of strategic wishing, organizations lack meaningful strategic plans. Specifically, the development of executable strategies and the leadership to see these strategies brought to fruition. This is the problem. Lack of execution and lack of incorporating key components that align and enable execution of the business strategy to delivery is killing AI and analytics programs. Scott Burk and Gary D. Miner have written this book for executives at all levels who are charged with executing on analytics that need to address this issue. The book provides unique insights into repairing the gaps that programs need to fill to provide value from analytics programs. It complements their three-part series, It’s All Analytics! by focusing on leadership decisions that augment data literacy, organizational architecture, and AI case studies.

The Analytics Lifecycle Toolkit

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Publisher : John Wiley & Sons
ISBN 13 : 1119425093
Total Pages : 468 pages
Book Rating : 4.1/5 (194 download)

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Book Synopsis The Analytics Lifecycle Toolkit by : Gregory S. Nelson

Download or read book The Analytics Lifecycle Toolkit written by Gregory S. Nelson and published by John Wiley & Sons. This book was released on 2018-03-07 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: An evidence-based organizational framework for exceptional analytics team results The Analytics Lifecycle Toolkit provides managers with a practical manual for integrating data management and analytic technologies into their organization. Author Gregory Nelson has encountered hundreds of unique perspectives on analytics optimization from across industries; over the years, successful strategies have proven to share certain practices, skillsets, expertise, and structural traits. In this book, he details the concepts, people and processes that contribute to exemplary results, and shares an organizational framework for analytics team functions and roles. By merging analytic culture with data and technology strategies, this framework creates understanding for analytics leaders and a toolbox for practitioners. Focused on team effectiveness and the design thinking surrounding product creation, the framework is illustrated by real-world case studies to show how effective analytics team leadership works on the ground. Tools and templates include best practices for process improvement, workforce enablement, and leadership support, while guidance includes both conceptual discussion of the analytics life cycle and detailed process descriptions. Readers will be equipped to: Master fundamental concepts and practices of the analytics life cycle Understand the knowledge domains and best practices for each stage Delve into the details of analytical team processes and process optimization Utilize a robust toolkit designed to support analytic team effectiveness The analytics life cycle includes a diverse set of considerations involving the people, processes, culture, data, and technology, and managers needing stellar analytics performance must understand their unique role in the process of winnowing the big picture down to meaningful action. The Analytics Lifecycle Toolkit provides expert perspective and much-needed insight to managers, while providing practitioners with a new set of tools for optimizing results.

Artificial Intelligence and Legal Analytics

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Publisher : Cambridge University Press
ISBN 13 : 1107171504
Total Pages : 451 pages
Book Rating : 4.1/5 (71 download)

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Book Synopsis Artificial Intelligence and Legal Analytics by : Kevin D. Ashley

Download or read book Artificial Intelligence and Legal Analytics written by Kevin D. Ashley and published by Cambridge University Press. This book was released on 2017-07-10 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes how text analytics and computational models of legal reasoning will improve legal IR and let computers help humans solve legal problems.

Statement and Inference, with Other Philosophical Papers

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Publisher :
ISBN 13 :
Total Pages : 604 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Statement and Inference, with Other Philosophical Papers by : John Cook Wilson

Download or read book Statement and Inference, with Other Philosophical Papers written by John Cook Wilson and published by . This book was released on 1926 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Essentials of Business Analytics

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Publisher : Springer
ISBN 13 : 3319688375
Total Pages : 971 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Essentials of Business Analytics by : Bhimasankaram Pochiraju

Download or read book Essentials of Business Analytics written by Bhimasankaram Pochiraju and published by Springer. This book was released on 2019-07-10 with total page 971 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive edited volume is the first of its kind, designed to serve as a textbook for long-duration business analytics programs. It can also be used as a guide to the field by practitioners. The book has contributions from experts in top universities and industry. The editors have taken extreme care to ensure continuity across the chapters. The material is organized into three parts: A) Tools, B) Models and C) Applications. In Part A, the tools used by business analysts are described in detail. In Part B, these tools are applied to construct models used to solve business problems. Part C contains detailed applications in various functional areas of business and several case studies. Supporting material can be found in the appendices that develop the pre-requisites for the main text. Every chapter has a business orientation. Typically, each chapter begins with the description of business problems that are transformed into data questions; and methodology is developed to solve these questions. Data analysis is conducted using widely used software, the output and results are clearly explained at each stage of development. These are finally transformed into a business solution. The companion website provides examples, data sets and sample code for each chapter.

A Practitioner's Guide to Business Analytics (PB)

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071807608
Total Pages : 289 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis A Practitioner's Guide to Business Analytics (PB) by : Randy Bartlett

Download or read book A Practitioner's Guide to Business Analytics (PB) written by Randy Bartlett and published by McGraw Hill Professional. This book was released on 2013-01-25 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain the competitive edge with the smart use of business analytics In today’s volatile business environment, the strategic use of business analytics is more important than ever. A Practitioners Guide to Business Analytics helps you get the organizational commitment you need to get business analytics up and running in your company. It provides solutions for meeting the strategic challenges of applying analytics, such as: Integrating analytics into decision making, corporate culture, and business strategy Leading and organizing analytics within the corporation Applying statistical qualifications, statistical diagnostics, and statistical review Providing effective building blocks to support analytics—statistical software, data collection, and data management Randy Bartlett, Ph.D., is Chief Statistical Officer of the consulting company Blue Sigma Analytics. He currently works with Infosys, where he has helped build their new Business Analytics practice.

Information Quality

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Publisher : John Wiley & Sons
ISBN 13 : 1118874447
Total Pages : 381 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis Information Quality by : Ron S. Kenett

Download or read book Information Quality written by Ron S. Kenett and published by John Wiley & Sons. This book was released on 2016-12-19 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an important framework for data analysts in assessing the quality of data and its potential to provide meaningful insights through analysis Analytics and statistical analysis have become pervasive topics, mainly due to the growing availability of data and analytic tools. Technology, however, fails to deliver insights with added value if the quality of the information it generates is not assured. Information Quality (InfoQ) is a tool developed by the authors to assess the potential of a dataset to achieve a goal of interest, using data analysis. Whether the information quality of a dataset is sufficient is of practical importance at many stages of the data analytics journey, from the pre-data collection stage to the post-data collection and post-analysis stages. It is also critical to various stakeholders: data collection agencies, analysts, data scientists, and management. This book: Explains how to integrate the notions of goal, data, analysis and utility that are the main building blocks of data analysis within any domain. Presents a framework for integrating domain knowledge with data analysis. Provides a combination of both methodological and practical aspects of data analysis. Discusses issues surrounding the implementation and integration of InfoQ in both academic programmes and business / industrial projects. Showcases numerous case studies in a variety of application areas such as education, healthcare, official statistics, risk management and marketing surveys. Presents a review of software tools from the InfoQ perspective along with example datasets on an accompanying website. This book will be beneficial for researchers in academia and in industry, analysts, consultants, and agencies that collect and analyse data as well as undergraduate and postgraduate courses involving data analysis.

Healthcare Analytics

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Publisher : John Wiley & Sons
ISBN 13 : 1119374669
Total Pages : 631 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis Healthcare Analytics by : Hui Yang

Download or read book Healthcare Analytics written by Hui Yang and published by John Wiley & Sons. This book was released on 2016-10-10 with total page 631 pages. Available in PDF, EPUB and Kindle. Book excerpt: Features of statistical and operational research methods and tools being used to improve the healthcare industry With a focus on cutting-edge approaches to the quickly growing field of healthcare, Healthcare Analytics: From Data to Knowledge to Healthcare Improvement provides an integrated and comprehensive treatment on recent research advancements in data-driven healthcare analytics in an effort to provide more personalized and smarter healthcare services. Emphasizing data and healthcare analytics from an operational management and statistical perspective, the book details how analytical methods and tools can be utilized to enhance healthcare quality and operational efficiency. Organized into two main sections, Part I features biomedical and health informatics and specifically addresses the analytics of genomic and proteomic data; physiological signals from patient-monitoring systems; data uncertainty in clinical laboratory tests; predictive modeling; disease modeling for sepsis; and the design of cyber infrastructures for early prediction of epidemic events. Part II focuses on healthcare delivery systems, including system advances for transforming clinic workflow and patient care; macro analysis of patient flow distribution; intensive care units; primary care; demand and resource allocation; mathematical models for predicting patient readmission and postoperative outcome; physician–patient interactions; insurance claims; and the role of social media in healthcare. Healthcare Analytics: From Data to Knowledge to Healthcare Improvement also features: • Contributions from well-known international experts who shed light on new approaches in this growing area • Discussions on contemporary methods and techniques to address the handling of rich and large-scale healthcare data as well as the overall optimization of healthcare system operations • Numerous real-world examples and case studies that emphasize the vast potential of statistical and operational research tools and techniques to address the big data environment within the healthcare industry • Plentiful applications that showcase analytical methods and tools tailored for successful healthcare systems modeling and improvement The book is an ideal reference for academics and practitioners in operations research, management science, applied mathematics, statistics, business, industrial and systems engineering, healthcare systems, and economics. Healthcare Analytics: From Data to Knowledge to Healthcare Improvement is also appropriate for graduate-level courses typically offered within operations research, industrial engineering, business, and public health departments.

Complex Sport Analytics

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Publisher : Routledge
ISBN 13 : 1317434757
Total Pages : 295 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Complex Sport Analytics by : Felix Lebed

Download or read book Complex Sport Analytics written by Felix Lebed and published by Routledge. This book was released on 2017-05-12 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first to combine principles from analytics, complex systems theory, multi-disciplinary diagnostics and sport performance analysis. It considers athletes, teams, and sport organizations in individual and team games as complex systems, and demonstrates how complexity studies can enrich analytics and give us a more sophisticated understanding of the causalities of winning and losing in sports. Part I introduces the basic categories of analytics and their uses in elite sport. Part II presents an original conception of sport analytics both as a complex of different kinds of processes and as a complexity-adapted view of human systems acting in sport performance and management. Part III considers the main principles of complex sport analytics, expanding the prism of complexity to include all levels of a sport organization from athletes, coaches and trainers to top decision makers, and suggests practical applications and simulations for cases of both individual and team sports. This is illuminating reading for any advanced student, researcher or practitioner working in sport analytics, performance analysis, coaching science or sport management.

Business Intelligence Guidebook

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Publisher : Newnes
ISBN 13 : 0124115284
Total Pages : 551 pages
Book Rating : 4.1/5 (241 download)

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Book Synopsis Business Intelligence Guidebook by : Rick Sherman

Download or read book Business Intelligence Guidebook written by Rick Sherman and published by Newnes. This book was released on 2014-11-04 with total page 551 pages. Available in PDF, EPUB and Kindle. Book excerpt: Between the high-level concepts of business intelligence and the nitty-gritty instructions for using vendors' tools lies the essential, yet poorly-understood layer of architecture, design and process. Without this knowledge, Big Data is belittled – projects flounder, are late and go over budget. Business Intelligence Guidebook: From Data Integration to Analytics shines a bright light on an often neglected topic, arming you with the knowledge you need to design rock-solid business intelligence and data integration processes. Practicing consultant and adjunct BI professor Rick Sherman takes the guesswork out of creating systems that are cost-effective, reusable and essential for transforming raw data into valuable information for business decision-makers. After reading this book, you will be able to design the overall architecture for functioning business intelligence systems with the supporting data warehousing and data-integration applications. You will have the information you need to get a project launched, developed, managed and delivered on time and on budget – turning the deluge of data into actionable information that fuels business knowledge. Finally, you'll give your career a boost by demonstrating an essential knowledge that puts corporate BI projects on a fast-track to success. - Provides practical guidelines for building successful BI, DW and data integration solutions. - Explains underlying BI, DW and data integration design, architecture and processes in clear, accessible language. - Includes the complete project development lifecycle that can be applied at large enterprises as well as at small to medium-sized businesses - Describes best practices and pragmatic approaches so readers can put them into action. - Companion website includes templates and examples, further discussion of key topics, instructor materials, and references to trusted industry sources.

Street Data

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Publisher : Corwin
ISBN 13 : 1071812661
Total Pages : 281 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Street Data by : Shane Safir

Download or read book Street Data written by Shane Safir and published by Corwin. This book was released on 2021-02-12 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Radically reimagine our ways of being, learning, and doing Education can be transformed if we eradicate our fixation on big data like standardized test scores as the supreme measure of equity and learning. Instead of the focus being on "fixing" and "filling" academic gaps, we must envision and rebuild the system from the student up—with classrooms, schools and systems built around students’ brilliance, cultural wealth, and intellectual potential. Street data reminds us that what is measurable is not the same as what is valuable and that data can be humanizing, liberatory and healing. By breaking down street data fundamentals: what it is, how to gather it, and how it can complement other forms of data to guide a school or district’s equity journey, Safir and Dugan offer an actionable framework for school transformation. Written for educators and policymakers, this book · Offers fresh ideas and innovative tools to apply immediately · Provides an asset-based model to help educators look for what’s right in our students and communities instead of seeking what’s wrong · Explores a different application of data, from its capacity to help us diagnose root causes of inequity, to its potential to transform learning, and its power to reshape adult culture Now is the time to take an antiracist stance, interrogate our assumptions about knowledge, measurement, and what really matters when it comes to educating young people.

R for Data Science

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491910364
Total Pages : 521 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis R for Data Science by : Hadley Wickham

Download or read book R for Data Science written by Hadley Wickham and published by "O'Reilly Media, Inc.". This book was released on 2016-12-12 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use R to turn raw data into insight, knowledge, and understanding. This book introduces you to R, RStudio, and the tidyverse, a collection of R packages designed to work together to make data science fast, fluent, and fun. Suitable for readers with no previous programming experience, R for Data Science is designed to get you doing data science as quickly as possible. Authors Hadley Wickham and Garrett Grolemund guide you through the steps of importing, wrangling, exploring, and modeling your data and communicating the results. You'll get a complete, big-picture understanding of the data science cycle, along with basic tools you need to manage the details. Each section of the book is paired with exercises to help you practice what you've learned along the way. You'll learn how to: Wrangle—transform your datasets into a form convenient for analysis Program—learn powerful R tools for solving data problems with greater clarity and ease Explore—examine your data, generate hypotheses, and quickly test them Model—provide a low-dimensional summary that captures true "signals" in your dataset Communicate—learn R Markdown for integrating prose, code, and results

Data Science for Business and Decision Making

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Publisher : Academic Press
ISBN 13 : 0128112174
Total Pages : 1246 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis Data Science for Business and Decision Making by : Luiz Paulo Favero

Download or read book Data Science for Business and Decision Making written by Luiz Paulo Favero and published by Academic Press. This book was released on 2019-04-11 with total page 1246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data Science for Business and Decision Making covers both statistics and operations research while most competing textbooks focus on one or the other. As a result, the book more clearly defines the principles of business analytics for those who want to apply quantitative methods in their work. Its emphasis reflects the importance of regression, optimization and simulation for practitioners of business analytics. Each chapter uses a didactic format that is followed by exercises and answers. Freely-accessible datasets enable students and professionals to work with Excel, Stata Statistical Software®, and IBM SPSS Statistics Software®. - Combines statistics and operations research modeling to teach the principles of business analytics - Written for students who want to apply statistics, optimization and multivariate modeling to gain competitive advantages in business - Shows how powerful software packages, such as SPSS and Stata, can create graphical and numerical outputs

A General Introduction to Data Analytics

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Publisher : John Wiley & Sons
ISBN 13 : 1119296242
Total Pages : 352 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis A General Introduction to Data Analytics by : João Moreira

Download or read book A General Introduction to Data Analytics written by João Moreira and published by John Wiley & Sons. This book was released on 2018-07-18 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the principles and methods of data analysis that does not require knowledge of statistics or programming A General Introduction to Data Analytics is an essential guide to understand and use data analytics. This book is written using easy-to-understand terms and does not require familiarity with statistics or programming. The authors—noted experts in the field—highlight an explanation of the intuition behind the basic data analytics techniques. The text also contains exercises and illustrative examples. Thought to be easily accessible to non-experts, the book provides motivation to the necessity of analyzing data. It explains how to visualize and summarize data, and how to find natural groups and frequent patterns in a dataset. The book also explores predictive tasks, be them classification or regression. Finally, the book discusses popular data analytic applications, like mining the web, information retrieval, social network analysis, working with text, and recommender systems. The learning resources offer: A guide to the reasoning behind data mining techniques A unique illustrative example that extends throughout all the chapters Exercises at the end of each chapter and larger projects at the end of each of the text’s two main parts Together with these learning resources, the book can be used in a 13-week course guide, one chapter per course topic. The book was written in a format that allows the understanding of the main data analytics concepts by non-mathematicians, non-statisticians and non-computer scientists interested in getting an introduction to data science. A General Introduction to Data Analytics is a basic guide to data analytics written in highly accessible terms.