Get Your Business Online Now!

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Author :
Publisher : Hachette Australia
ISBN 13 : 073362913X
Total Pages : 106 pages
Book Rating : 4.7/5 (336 download)

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Book Synopsis Get Your Business Online Now! by : Todd Alexander

Download or read book Get Your Business Online Now! written by Todd Alexander and published by Hachette Australia. This book was released on 2012-02-28 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online business, or e-commerce, has become the buzzword of the past year. The media and key influencers alike are talking about the potential of e-commerce but many Australian businesses have not reached their potential and those managing them don’t know how to go about it. One of the obstacles is the lack of affordable, local knowledge in the area. The assumption is that anyone with a website can appear on Google and be successful - but the reality is vastly different. Consultants will charge tens of thousands of dollars to give the same advice that is contained in this book, which includes an outline of the e-commerce opportunity, how to design and build an effective website, the best marketing and advertising strategies, logistics and payment solutions, utilising marketplaces and mobile commerce, and the key to outstanding online customer service. In this straightforward user-friendly guide, Todd Alexander, an author with 10 years’ experience as an e-commerce expert, provides the essential tools to get all types of businesses get online and make their websites successful and profitable.

From Startup to Unicorn

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Author :
Publisher : Springer Nature
ISBN 13 : 3031538943
Total Pages : 335 pages
Book Rating : 4.0/5 (315 download)

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Book Synopsis From Startup to Unicorn by : Anil Sethi

Download or read book From Startup to Unicorn written by Anil Sethi and published by Springer Nature. This book was released on with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt:

SEO For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 1119579600
Total Pages : 554 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis SEO For Dummies by : Peter Kent

Download or read book SEO For Dummies written by Peter Kent and published by John Wiley & Sons. This book was released on 2019-12-17 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: Up relevance scores, improve page speed, optimize voice search questions, and more! Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?" By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You'll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings. Develop a search strategy and use new SERP features Maximize the effects of personalized search Analyze results with improved analytics tools Optimize voice search strategies There’s no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets.

The Essential B2B eCommerce Guide

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Author :
Publisher : TradeTech Solutions Ltd
ISBN 13 : 1838064001
Total Pages : 123 pages
Book Rating : 4.8/5 (38 download)

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Book Synopsis The Essential B2B eCommerce Guide by : Ian Dunning

Download or read book The Essential B2B eCommerce Guide written by Ian Dunning and published by TradeTech Solutions Ltd. This book was released on 2020-05-29 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Guide has been written to cover all aspects of the reality of B2B eCommerce. The emphasis is on practical advice for British SMEs that can bring you immediate economic benefits.

How to Grow Your Business Like a Weed

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Author :
Publisher : Red Wheel/Weiser
ISBN 13 : 1632651998
Total Pages : 292 pages
Book Rating : 4.6/5 (326 download)

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Book Synopsis How to Grow Your Business Like a Weed by : Stu Heinecke

Download or read book How to Grow Your Business Like a Weed written by Stu Heinecke and published by Red Wheel/Weiser. This book was released on 2022 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book applies a model to business growth, examining the successful strategies that ordinary weeds use to spread and prosper in almost any situation. This is a system based on adapting the strategies, attributes, and tools used by weeds to take root, dominate, defend their space, and further expand their domain, providing a pathway to transform a team into a collective of weeds operating on behalf of the company, acting as an incubator for innovation and productivity, and enriching opportunities for growth and security"--

The New Rules of Marketing & PR

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118711076
Total Pages : 464 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis The New Rules of Marketing & PR by : David Meerman Scott

Download or read book The New Rules of Marketing & PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2013-06-19 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage Web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns. Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're eager to hear from you. Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn David Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies. The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.

Get Top Ranking On Google And Other Search Engines

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Author :
Publisher : Greg Bright
ISBN 13 : 0615251994
Total Pages : 125 pages
Book Rating : 4.6/5 (152 download)

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Book Synopsis Get Top Ranking On Google And Other Search Engines by : Greg Bright

Download or read book Get Top Ranking On Google And Other Search Engines written by Greg Bright and published by Greg Bright. This book was released on 2008-11 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book not only teaches business owners how to get high visibility on the internet, it teaches them what to do once visitors land on their websites to convert those visitors into paying customers, phone call, or walk-in-traffic. Written in plain, easy terms, these tips are so simple and effective it's amazing that more websites (even corporate giants do not implement them. -- from back cover.

Scientific Search Engine Marketing

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Author :
Publisher : Search Engine Marketing
ISBN 13 : 1438259409
Total Pages : 92 pages
Book Rating : 4.4/5 (382 download)

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Book Synopsis Scientific Search Engine Marketing by : Jerry Work

Download or read book Scientific Search Engine Marketing written by Jerry Work and published by Search Engine Marketing. This book was released on 2008-08-13 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scientific Search Engine Marketing presents rational, scientific strategies for managing pay per click campaigns. It is based around two principle ideas: that split-testing is the only way to determine the most effective keywords, ads and web page copy; and that you should focus your pay per click budget on those keywords that generate the most profit per click or the lowest cost per conversion. This book shows the techniques that professional search engine marketers use to pick the best keywords and allocate budget accordingly.

The Startup Coach: Teach Yourself

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Author :
Publisher : Teach Yourself
ISBN 13 : 1473624533
Total Pages : 182 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis The Startup Coach: Teach Yourself by : Carl Reader

Download or read book The Startup Coach: Teach Yourself written by Carl Reader and published by Teach Yourself. This book was released on 2015-06-18 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: By the end of this book, you will have started your own business. This handy guide will help you to: - Evaluate yourself and your ideas - Assemble your research and your team - Raise the finances you need - Manage and market your business - Make a profit and stay sane! Whilst, other books help you talk the talk, the Teach Yourself Coach books will help you walk the walk. Who are you? * Anyone who wants to start their own business Where will this book take you? * You will have started your own business by the end of the book How does it work? * A combination of practical, tried-and-tested advice, and unique interactive exercises When can you do it? * In your own time and at your own pace What else do you get? * Access to free downloadable resources Why Teach Yourself®? * Teach Yourself books are trusted around the world and have helped 60 million people achieve their goals

Research Handbook on the Law of Virtual and Augmented Reality

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1786438593
Total Pages : 709 pages
Book Rating : 4.7/5 (864 download)

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Book Synopsis Research Handbook on the Law of Virtual and Augmented Reality by : Woodrow Barfield

Download or read book Research Handbook on the Law of Virtual and Augmented Reality written by Woodrow Barfield and published by Edward Elgar Publishing. This book was released on 2018-12-28 with total page 709 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual and augmented reality raise significant questions for law and policy. When should virtual world activities or augmented reality images count as protected First Amendment ‘speech’, and when are they instead a nuisance or trespass? When does copying them infringe intellectual property laws? When should a person (or computer) face legal consequences for allegedly harmful virtual acts? The Research Handbook on the Law of Virtual and Augmented Reality addresses these questions and others, drawing upon free speech doctrine, criminal law, issues of data protection and privacy, legal rights for increasingly intelligent avatars, and issues of jurisdiction within virtual and augmented reality worlds.

Family Child Care Record-Keeping Guide, Ninth Edition

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Author :
Publisher : Redleaf Press
ISBN 13 : 1605543985
Total Pages : 215 pages
Book Rating : 4.6/5 (55 download)

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Book Synopsis Family Child Care Record-Keeping Guide, Ninth Edition by : Tom Copeland

Download or read book Family Child Care Record-Keeping Guide, Ninth Edition written by Tom Copeland and published by Redleaf Press. This book was released on 2014-10-06 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: For home-based family child care (daycare) providers, taking care of the children is only half of the job. The other half is taking care of the business—tracking expenses, being profitable, filing taxes, and meeting government requirements. This resource covers everything family child care providers need to keep accurate business records. If a family child care provider pays close attention to the recommendations in this book, he or she will be able to claim the maximum allowable deductions and pay the lowest possible federal taxes. Since the previous edition of Family Child Care Record-Keeping Guide, Congress and the IRS have made many changes to tax rules that affect family child care providers. There have been changes in depreciation rules, adjustments to food and mileage rates, and clarifications on how to calculate the Time-Space percentage. Author Tom Copeland has been involved in many IRS audits and represented providers in several Tax Court cases that have also clarified numerous rules. Further necessitating this ninth edition, the IRS issued two significant new rules in 2013. These updates, new rules, and clarifications are detailed in this book; all of the information is applicable to child care providers in every state, regardless of local regulations. Tom Copeland, is a writer, trainer, lawyer, and consultant focusing on family child care business issues. He has conducted record-keeping, tax preparation, and business workshops for family child care providers across the country since 1981.

Brand Your Business like a Pro

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Author :
Publisher : Zee Publishing
ISBN 13 :
Total Pages : 58 pages
Book Rating : 4.:/5 (661 download)

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Book Synopsis Brand Your Business like a Pro by : Irina Bristow

Download or read book Brand Your Business like a Pro written by Irina Bristow and published by Zee Publishing. This book was released on 2022-12-25 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking to take your business to another level with the power of EFFECTIVE BRANDING TECHNIQUES? You may be missing out on the key to success because you are not using the right branding techniques. The book will show you modern branding techniques that will help you fix that, so you can get the best results. A better understanding and projection of your brand will allow you to create a stronger image that attracts customers and investors. You'll learn how to create a brand that's both unique and recognisable, and that speaks to your target market. In this book you'll learn: The Importance of a Name The Importance of the Logo The Importance of Color Contract the Brand Publicity is a Good Thing Advertising the Brand Be Authentic It’s not all about quality Category Over Brand Keep it Simple Don’t be a Stuck Up Brand A Second Thought on Naming Keep Brand Names and Company Names Separate Beware of Sub-branding Can You Ever Extend the Brand? Think Globally Branding and the Internet Naming and the Internet Globalism and the Internet Conclusion

SEO Marketing Synthesis

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Author :
Publisher : Rodolfo Turco
ISBN 13 :
Total Pages : 69 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO Marketing Synthesis by : Rodolfo Turco

Download or read book SEO Marketing Synthesis written by Rodolfo Turco and published by Rodolfo Turco. This book was released on 2020-10-27 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vademecum on SEO and Online Marketing. This text is a compendium on SEO and Marketing concepts applicable to all products and services provided via the internet, or offline, in the classic market, but advertised and / or sold via the web. Today, thinking of promoting anything without taking into account how the digital market moves is a commercial suicide, everything revolves around the web, the internet has become the local and global reference point for all activities concerning man and beyond. In this vademecum I describe the gist of the speech for those who do not have the time and / or the desire to read tomes on the subject, for those who want to take action immediately and for those who want to get a detailed idea in a short time and at an insignificant cost to then perhaps deepen later on the aspects most pertinent to your specific needs.

Curious Habits

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Author :
Publisher : Major Street Publishing
ISBN 13 : 1922611433
Total Pages : 219 pages
Book Rating : 4.9/5 (226 download)

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Book Synopsis Curious Habits by : Luke Mathers

Download or read book Curious Habits written by Luke Mathers and published by Major Street Publishing. This book was released on 2022-06-29 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: A curious habit is helpful... until it's not.Attention to detail is great – perfectionism is a curious habit.Chocolate is awesome – using it to treat anxiety is a curious habit.Honest self-awareness is admirable – constantly beating yourself up is a curious habit.We have habits for a reason, we repeat things that feel good and move away from the stuff we don't like. Our habits solve a problem and make life easier. Unfortunately, our habits can turn on us. This book teaches us how to use curiosity as a superpower. It takes the blame and shame out of habit change so that we make the change not because we HAVE to, but because we WANT to.Drawing from the collective wisdom of evolutionary biology, neuroscience, Stoic philosophy and even Instagram, leading mindset coach Luke Mathers helps us embrace the power of curiosity to recognise when habits start to impact negatively our health and happiness. Curious Habits offers an entertaining, thought-provoking and non-judgmental exploration into why we do the things we do, and how to reset for a healthier, happier and more fulfilling life.

Google Advertising Guerrilla Tactics

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Author :
Publisher : Bottletree Books LLC
ISBN 13 : 1933747013
Total Pages : 214 pages
Book Rating : 4.9/5 (337 download)

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Book Synopsis Google Advertising Guerrilla Tactics by : Bottle Tree Books LLC.

Download or read book Google Advertising Guerrilla Tactics written by Bottle Tree Books LLC. and published by Bottletree Books LLC. This book was released on 2006-03 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: This extensive guide to all aspects of Google advertising provides over 150 killer tips and tricks for getting the most clicks at the lowest cost.

Inbound Content

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119488958
Total Pages : 256 pages
Book Rating : 4.1/5 (194 download)

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Book Synopsis Inbound Content by : Justin Champion

Download or read book Inbound Content written by Justin Champion and published by John Wiley & Sons. This book was released on 2018-04-24 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop and implement an effective content strategy tailored to your business’s needs Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It’s how we engage, how we inform, and how we pass the time; content is everywhere, and if you’re not leveraging its power to promote your business, you’ve already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in. It’s not about blindly expanding reach, it’s about reaching out to the right audience. Today’s marketplace is no longer about chasing the sale—with the right approach to content, your customers will come to you. Your content must be valuable, relevant, and consistent—but how should it be implemented at the actual content-creation level? This book shows you how to develop a unified strategy, create compelling content tailored to your needs, and utilize that content to its greatest advantage in order to build your brand. Discover the power of storytelling and generate effective content ideas Plan a long-term content strategy and a content creation framework Create great content, promote it, measure it, and analyze its performance Extend your content’s value, become a more effective writer, and develop a growth mentality Effective content is worth its weight in marketing gold. It stands out from the noise, and to the customer, looks like an oasis in a desert of clickbait and paid reviews. Inbound Content shows you how to plan, build, and implement your content strategy for unprecedented engagement and sales.

The Growth Paradox

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Author :
Publisher : BenBella Books
ISBN 13 : 1637744099
Total Pages : 179 pages
Book Rating : 4.6/5 (377 download)

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Book Synopsis The Growth Paradox by : Jacky Fischer

Download or read book The Growth Paradox written by Jacky Fischer and published by BenBella Books. This book was released on 2023-11-21 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Award-winning CEO Jacky Fischer her signature management method to help small businesses scale up by avoiding the most common and destructive pitfalls. If you hold on too tightly as a leader—to your people, to everyday decision-making, to the past—you will cut off vital oxygen necessary for growth. The solution: Stop being a control freak and instead empower your employees, get out of your own way, and establish a clear vision for the future. In other words: Let go to help your business grow. Embrace the growth paradox to get unstuck and grow your company to the next level. By leaning into some key, counterintuitive business ideas, you’ll make space for changes that will lead to nonlinear growth. In this uniquely insightful guide, you’ll learn why: Holding people accountable doesn’t work Helping employees often hurts performance Giving up power and control can increase growth Focusing on money can reduce profits Introducing big ideas can derail your progress What’s more, Fisher shares lessons she learned from growing a small family business into an organization with annual revenue topping $40 million—as well as practical tools for taking stock of where you are and charting an actionable plan so that you can create hypergrowth in your business.