Inwiefern Hat Die Unternehmenskultur Einfluss Auf Die Entwicklung Der Performance Eines Unternehmens

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Inwiefern hat die Unternehmenskultur Einfluss auf die Entwicklung der Performance eines Unternehmens?

Author :
Publisher : GRIN Verlag
ISBN 13 : 3346011143
Total Pages : 24 pages
Book Rating : 4.3/5 (46 download)

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Book Synopsis Inwiefern hat die Unternehmenskultur Einfluss auf die Entwicklung der Performance eines Unternehmens? by :

Download or read book Inwiefern hat die Unternehmenskultur Einfluss auf die Entwicklung der Performance eines Unternehmens? written by and published by GRIN Verlag. This book was released on 2019-09-09 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2017 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,3, Brandenburgische Technische Universität Cottbus, Veranstaltung: Besondere BWL Organisationstheorien, Sprache: Deutsch, Abstract: Diese Arbeit befasst sich mit der Organisationskultur eines Unternehmens, im Speziellen mit dem Einfluss von weichen Faktoren. Es werden verschiedene Modelle der Unternehmenskultur aufgezeigt. Zunächst werden die Bedeutung der Begriffe Unternehmenskultur und Performance geklärt. Die Kultur eines Unternehmens entsteht nicht einfach so, sie reift bereits mit den Gedanken an die Gründung einer Unternehmung heran. Im Zusammenhang mit der Unternehmenskultur wird auch oft von Organisationskultur oder vom Geist des Unternehmens gesprochen. Im betriebswirtschaftlichen Sinne wird die Unternehmenskultur als weicher Faktor bezeichnet. Die Performance eines Unternehmens wird auch als Unternehmenserfolg bezeichnet. Im Gegensatz zur Unternehmenskultur ist er messbar und kann über verschiedene Kennzahlen abgebildet werden. Daher wird der Unternehmenserfolg als harter Faktor benannt. Kann es möglich sein, dass sich diese beiden unterschiedlichen Faktoren beeinflussen? In den letzten Jahren hat die Kultur eines Unternehmens immer mehr an Bedeutung gewonnen. Von Unternehmern wurde erkannt, dass sowohl Werte und Normen, also auch der Mensch mit seinem Know-how, einen wesentlichen Beitrag zum Erfolg eines Unternehmens beitragen kann. Aber ist es auch wirklich so? Hat die Unternehmenskultur Einfluss auf die Performance eines Unternehmens?

Einfluss von Unternehmenskultur auf Performance

Author : Steffen Baum
Publisher : GRIN Verlag
ISBN 13 : 3640498976
Total Pages : 97 pages
Book Rating : 4.6/5 (44 download)

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Book Synopsis Einfluss von Unternehmenskultur auf Performance by : Steffen Baum

Download or read book Einfluss von Unternehmenskultur auf Performance written by Steffen Baum and published by GRIN Verlag. This book was released on 2009 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2009 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 1,3, Universität Mannheim (Lehrstuhl für ABWL und Marketing I), Veranstaltung: Neue Entwicklungen der Marketingforschung, Sprache: Deutsch, Abstract: Die vorliegende Arbeit gibt einen Überblick zur aktuellen Forschung im Rahmen der Performancewirkung von Unternehmenskulturen. Auf dieser Basis wird ein Kultur-Performance-Modell entwickelt, welches folgende Dimensionen umfasst: Strukturelle Rahmenbedingungen, situative Rahmenbedingungen, inhaltliche Mechanismen, sowie die Abgrenzung des relativen Einflusses von der Unternehmenskultur auf die Performance von ökonomischen Faktoren. Hieraus werden Implikationen für das Management und weitere Forschungsfelder abgeleitet.

Die Unternehmenskultur und ihr Einfluss auf das Innovationsmanagement

Author : Dirk Göller
Publisher : GRIN Verlag
ISBN 13 : 3640143159
Total Pages : 90 pages
Book Rating : 4.6/5 (41 download)

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Book Synopsis Die Unternehmenskultur und ihr Einfluss auf das Innovationsmanagement by : Dirk Göller

Download or read book Die Unternehmenskultur und ihr Einfluss auf das Innovationsmanagement written by Dirk Göller and published by GRIN Verlag. This book was released on 2008 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: Will ein Unternehmen heute und in Zukunft erfolgreich sein, ist ein schnelles Anpassen an die sich wandelnden Umfeldbedingungen erforderlich. Diese stellen neben dem Zusammenwachsen der weltweiten Märkte auch die damit in Verbindung stehende Intensivierung des Wettbewerbs, die Individualisierung der Kundenwünsche sowie die prinzipielle Beschleunigung der technischen und wissenschaftlichen Entwicklungen dar. Im Allgemeinen gilt in vielen Unternehmen die gezielte Entwicklung und Umsetzung von neuen Produkten oder Verfahren - sogenannten Innovationen - als ein Erfolgsschlüssel, um diesem immensen Druck zu begegnen. Auf Grund von internen sowie externen Widerständen scheitern jedoch viele Unternehmen daran, Ideen in am Markt erfolgreiche Produkte umzusetzen. Vor allem die Unternehmenskultur gilt als besonders wichtiger und erfolgsprägender Faktor für Innovationen. Im Rahmen dieses Buches soll deshalb herausgestellt werden, welchen Einfluss die Unternehmenskultur auf die Innovativität bzw. das Innovationsmanagement eines Unternehmens hat. (Quelle: buch.ch).

H2H Marketing

Author : Philip Kotler
Publisher : Springer Nature
ISBN 13 : 3031223934
Total Pages : 222 pages
Book Rating : 4.0/5 (312 download)

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Book Synopsis H2H Marketing by : Philip Kotler

Download or read book H2H Marketing written by Philip Kotler and published by Springer Nature. This book was released on 2023-07-18 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: H2H Marketing focuses on redefining the role of marketing by reorienting the mindset of decision-makers and integrating the concepts of Design Thinking, Service-Dominant Logic and Digitalization. Following the authors' successful book on H2H Marketing, this book brings foward selected case studies showcasing various aspects of the concept, its fundamental elements, and its implementation.

Individualism And Collectivism

Author : Harry C Triandis
Publisher : Routledge
ISBN 13 : 0429979479
Total Pages : 458 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Individualism And Collectivism by : Harry C Triandis

Download or read book Individualism And Collectivism written by Harry C Triandis and published by Routledge. This book was released on 2018-10-09 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the constructs of collectivism and individualism and the wide-ranging implications of individualism and collectivism for political, social, religious, and economic life, drawing on examples from Japan, Sweden, China, Greece, Russia, the United States, and other countries.

Leading in High Growth Asia

Author : Dean Tjosvold
Publisher : World Scientific
ISBN 13 : 9789812562135
Total Pages : 268 pages
Book Rating : 4.5/5 (621 download)

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Book Synopsis Leading in High Growth Asia by : Dean Tjosvold

Download or read book Leading in High Growth Asia written by Dean Tjosvold and published by World Scientific. This book was released on 2004 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Confronted with rapid changes and market-place pressures, managers throughout Asia are questioning their leadership. This book will help them integrate their traditions with modern practices to forge approaches suitable for their cultures and effective for today's global market demands. It also helps Western managers adapt their methods so that they can lead successfully in Asia-Pacific.To be successful, Asia-Pacific leaders must work to develop effective, close relationships with their employees and among their employees. Chapters written by scholars from ten Asia-Pacific countries highlight this common theme and also describe the expectations and orientations which managers can expect in a particular country.

Price Management

Author : Hermann Simon
Publisher : Springer
ISBN 13 : 3319994565
Total Pages : 569 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Price Management by : Hermann Simon

Download or read book Price Management written by Hermann Simon and published by Springer. This book was released on 2018-12-11 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, the world’s foremost experts on pricing integrate theoretical rigor and practical application to present a comprehensive resource that covers all areas of the field. This volume brings together quantitative and qualitative approaches and highlights the most current innovations in theory and practice. Going beyond the traditional constraints of “price theory” and “price policy,” the authors coined the term “price management” to represent a holistic approach to pricing strategy and tactical implementation. They remind us that the Ancient Romans used one word, pretium, to mean both price and value. This is the fundamental philosophy that drives successful price management where producer and customer meet. Featuring dozens of examples and case studies drawn from their extensive research, consulting, and teaching around the world, Simon and Fassnacht cover all aspects of pricing following the price management process with its four phases: strategy, analysis, decision, and implementation. Thereby, the authors take into account the nuances across industry sectors, including consumer goods, industrial products, services, and trade/distribution. In particular, they address the implications of technological advancements, such as the Internet and new measurement and sensor technologies that have led to a wealth of price management innovations, such as flat rates, freemium, pay-per-use, or pay-what-you-want. They also address the emergence of new price metrics, Big Data applications, two-sided price systems, negative prices, and the sharing economy, as well as emerging payment systems such as bitcoin. The result is a “bible” for leaders who recognize that price is not only a means to drive profit in the short term, but a tool to generate sustained growth in shareholder value over the longer term, and a primer for researchers, instructors, and students alike. Praise for Price Management “This book is truly state of the art and the most comprehensive work in price management.” - Prof. Philip Kotler, Kellogg School of Management, Northwestern University “This very important book builds an outstanding bridge between science and practice.“ - Kasper Rorsted, CEO, Adidas “This book provides practical guidelines on value creation, communication and management, which is an imperative for businesses to survive in the coming era of uncertainty.” - Dr. Chang-Gyu Hwang, Chairman and CEO, KT Corporation (Korea Telecom)

The Value Profit Chain

Author : James L. Heskett
Publisher : Simon and Schuster
ISBN 13 : 1439136122
Total Pages : 403 pages
Book Rating : 4.4/5 (391 download)

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Book Synopsis The Value Profit Chain by : James L. Heskett

Download or read book The Value Profit Chain written by James L. Heskett and published by Simon and Schuster. This book was released on 2010-05-11 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: James Heskett, Earl Sasser, and Leonard Schlesinger reveal powerful new evidence that paying close attention to the employee-customer relationship will enable any organization to be a low-cost provider and achieve superior results -- proving that you can have it all, a goal thought inadvisable just a few short years ago. At the heart of this bold assertion is the authors' indisputable conclusion supported by thirty-one years of groundbreaking research: today's employee satisfaction, loyalty, and commitment strongly influences tomorrow's customer satisfaction, loyalty, and commitment and ultimately the organization's profit and growth -- a quantifiable set of associations the authors call the value profit chain. In what may be the most far-reaching study ever undertaken of the strategic importance of the employee-customer relationship, Heskett, Sasser, and Schlesinger offer profound new insights into the life-long value of both employees and customers and the increasingly important concept of employee-relationship management. Readers will discover how organizations as diverse as aluminum maker Alcoa, travel agency Rosenbluth International, and the Willow Creek Community Church treat employees like customers (in the case of Willow Creek, volunteers as well). Conversely, the authors show how advertising agency Merkley Newman Harty and financial services provider ING Direct treat customers like employees, pursuing the ones they want most. At the Vanguard Group, Cisco Systems, and Southwest Airlines, both practices are common. The authors explain how these organizations and many others -- whether large or small, public or private, or not-for-profit -- achieve profitability and growth or the equivalent by leveraging results and process quality to deliver differentiated products and services at the lowest cost. Timely, essential, and important reading, The Value Profit Chain should be readily accessible on the desk of every forward-thinking manager.

International Hospitality Management

Author : Alan Clarke
Publisher : Routledge
ISBN 13 : 1136394028
Total Pages : 400 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis International Hospitality Management by : Alan Clarke

Download or read book International Hospitality Management written by Alan Clarke and published by Routledge. This book was released on 2009-11-04 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Hospitality Management: issues and applications brings together the latest developments in global hospitality operations with the contemporary management principles. It provides a truly international perspective on the hospitality and tourism industries and provides a fresh insight into hospitality and tourism management. The text develops a critical view of the management theory and the traditional theories, looking at how appropriate they are in hospitality and tourism and in a multicultural context. The awareness of cultural environments and the specifications imposed by those cultures will underpin the whole text. International Hospitality Management is designed to instil a greater awareness of the international factors influencing the strategies and performances of hospitality organisation. The approach focuses on a critical analysis of the relevance and application of general management theory and practice to the hospitality industry. Consisting of three 3 parts divided into 14 chapters, each of which deals with a major topic of international management, the book has been thoroughly developed with consistent learning features throughout, including: Specified learning outcomes for each chapter International case studies including major world events such as the September 11 Terrorist Attacks, the Argentine Financial Crisis, The SARS virus, The Institution of Euro, the accession of China to the World Trade Organization., and the expansion of European Union, as well as international corporations such as Marriott, Hilton, Intercontinental, McDonalds, Starbucks etc. It introduces the global market situation, including Americas, Europe, Asia Pacific, and Middle East. Study questions and discussion questions to consolidate learning and understanding. Links to relevant websites at the end of each chapter On-line resources and a test bank is available for lecturers and students

Emotions and Leadership

Author : Neal M. Ashkanasy
Publisher : Emerald Group Publishing
ISBN 13 : 183867201X
Total Pages : 288 pages
Book Rating : 4.8/5 (386 download)

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Book Synopsis Emotions and Leadership by : Neal M. Ashkanasy

Download or read book Emotions and Leadership written by Neal M. Ashkanasy and published by Emerald Group Publishing. This book was released on 2019-08-26 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume of Research on Emotion in Organizations contributes to the ongoing research on emotions within organizational leadership through a three-level analysis focusing on: leadership and individual team members; leadership and its effects on the team construct; and, leadership in the overall context of organizations and culture.

Handbook of Services Marketing and Management

Author : Teresa Swartz
Publisher : SAGE
ISBN 13 : 9780761916123
Total Pages : 538 pages
Book Rating : 4.9/5 (161 download)

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Book Synopsis Handbook of Services Marketing and Management by : Teresa Swartz

Download or read book Handbook of Services Marketing and Management written by Teresa Swartz and published by SAGE. This book was released on 2000 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a comprehensive, practical and theoretical guide to the latest thinking in the foundations of services. The authors present contributions from the world''s leading experts on services marketing and management.'

Hotel Management

Author :
Publisher : Bright Publications
ISBN 13 :
Total Pages : 768 pages
Book Rating : 4./5 ( download)

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Book Synopsis Hotel Management by :

Download or read book Hotel Management written by and published by Bright Publications. This book was released on 1996 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Killing and Letting Die

Author : Bonnie Steinbock
Publisher : Fordham Univ Press
ISBN 13 : 9780823215621
Total Pages : 462 pages
Book Rating : 4.2/5 (156 download)

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Book Synopsis Killing and Letting Die by : Bonnie Steinbock

Download or read book Killing and Letting Die written by Bonnie Steinbock and published by Fordham Univ Press. This book was released on 1994 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection contains twenty-one thought-provoking essays on the controversies surrounding the moral and legal distinctions between euthanasia and "letting die." Since public awareness of this issue has increased this second edition includes nine entirely new essays which bring the treatment of the subject up-to-date. The urgency of this issue can be gauged in recent developments such as the legalization of physician-assisted suicide in the Netherlands, "how-to" manuals topping the bestseller charts in the United States, and the many headlines devoted to Dr. Jack Kevorkian, who has assisted dozens of patients to die. The essays address the range of questions involved in this issue pertaining especially to the fields of medical ethics, public policymaking, and social philosophy. The discussions consider the decisions facing medical and public policymakers, how those decisions will affect the elderly and terminally ill, and the medical and legal ramifications for patients in a permanently vegetative state, as well as issues of parent/infant rights. The book is divided into two sections. The first, "Euthanasia and the Termination of Life-Prolonging Treatment" includes an examination of the 1976 Karen Quinlan Supreme Court decision and selections from the 1990 Supreme Court decision in the case of Nancy Cruzan. Featured are articles by law professor George Fletcher and philosophers Michael Tooley, James Rachels, and Bonnie Steinbock, with new articles by Rachels, and Thomas Sullivan. The second section, "Philosophical Considerations," probes more deeply into the theoretical issues raised by the killing/letting die controversy, illustrating exceptionally well the dispute between two rival theories of ethics, consequentialism and deontology. It also includes a corpus of the standard thought on the debate by Jonathan Bennet, Daniel Dinello, Jeffrie Murphy, John Harris, Philipa Foot, Richard Trammell, and N. Ann Davis, and adds articles new to this edition by Bennett, Foot, Warren Quinn, Jeff McMahan, and Judith Lichtenberg.

Relationship-Based Care

Author : Mary Koloroutis, RN, MS
Publisher : Creative Health Care Management
ISBN 13 : 1886624658
Total Pages : 313 pages
Book Rating : 4.8/5 (866 download)

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Book Synopsis Relationship-Based Care by : Mary Koloroutis, RN, MS

Download or read book Relationship-Based Care written by Mary Koloroutis, RN, MS and published by Creative Health Care Management. This book was released on 2004-06-15 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: The result of Creative Health Care Management's 25 years experience in health care, this book provides health care leaders with basic concepts for transforming their care delivery system into one that is patient and family centered and built on the power of relationships. Relationship-Based Care provides a practical framework for addressing current challenges and is intended to benefit health care organizations in which commitment to care and service to patients is strong and focused. It will also prove useful in organizations searching for solutions to complex struggles with patient, staff and physician dissatisfaction; difficulty recruiting and retaining and developing talented staff members; conflicted work relationships and related quality issues. Now in it's 16th printing, Relationship-Based Care has sold over 65,000 copies world-wide. It is the winner of the American Journal of Nursing Book of the Year Award.

Family Business Models

Author : A. Gimeno
Publisher : Springer
ISBN 13 : 0230282148
Total Pages : 199 pages
Book Rating : 4.2/5 (32 download)

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Book Synopsis Family Business Models by : A. Gimeno

Download or read book Family Business Models written by A. Gimeno and published by Springer. This book was released on 2010-05-13 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exceptional new work on family business, showing how to maintain a balanced relationship between the family and the company, and ensure satisfactory business results. This roadmap helps the reader to build better managed and more stable family firms.

Sustainable Manufacturing

Author : Rainer Stark
Publisher : Springer
ISBN 13 : 3319485148
Total Pages : 286 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Sustainable Manufacturing by : Rainer Stark

Download or read book Sustainable Manufacturing written by Rainer Stark and published by Springer. This book was released on 2017-01-16 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume presents the research results of the Collaborative Research Center 1026 “Sustainable manufacturing - shaping global value creation”. The book aims at providing a reference guide of sustainable manufacturing for researchers, describing methodologies for development of sustainable manufacturing solutions. The volume is structured in four chapters covering the following topics: sustainable manufacturing technology, sustainable product development, sustainable value creation networks and systematic change towards sustainable manufacturing. The target audience comprises both researchers and practitioners in the field of sustainable manufacturing, but the book may also be beneficial for graduate students.

All Business Is Local

Author : John A. Quelch
Publisher : Penguin
ISBN 13 : 110157187X
Total Pages : 222 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis All Business Is Local by : John A. Quelch

Download or read book All Business Is Local written by John A. Quelch and published by Penguin. This book was released on 2012-02-02 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why businesses should never underestimate the power of place. Today's business leaders are so obsessed with all things global and virtual that they risk neglecting the critical impact of physical place. It's a paradox of the Internet age: now that it's possible for businesses to be everywhere at once, they need to focus on what it means to be one specific place at a time. The best global brands, from IBM to McDonald's, are by design also the leading local brands. For instance, your decision to patronize Starbucks will depend on whether it's the best local coffee shop in your neighborhood, not on how many thousands of global locations it has. Marketing experts John Quelch and Katherine Jocz offer a new way to think about place in every strategic decision-from how to leverage consumer associations with locations to where to position products on the shelf. They explore case studies such as Nike and The Apple Store, which use place in creative ways. Drawing on a blend of hard data and engaging anecdotes, this book will help any business-from global mega-brands to boutique, small town stores- influence customers more effectively.