Innovation Reinvented

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Innovation in a Reinvented World

Author : Dee McCrorey
Publisher : John Wiley & Sons
ISBN 13 : 1118156420
Total Pages : 202 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Innovation in a Reinvented World by : Dee McCrorey

Download or read book Innovation in a Reinvented World written by Dee McCrorey and published by John Wiley & Sons. This book was released on 2011-09-09 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: A step-by-step guide to the 10 essential and practical skills a business needs to innovate and thrive in uncertain times The reinvented world of business will profoundly impact America's leaders and workers in the decade ahead. Companies capable of transforming their organizations during this period of "Great Disruption" will thrive in the reinvented world however, the reverse holds true as well. Innovation in a Reinvented World reveals how transformation occurs when business leaders and their organizations apply these 10 Essential Elements, providing both a road map and definitive blueprint for companies of any size looking to bridge the old world with the new world of business. Discusses the "new courage" required for innovating in a reinvented world Looks at 10 Essential Elements winning companies count on today Innovation in a Reinvented World helps executives and leadership teams navigate and manage their organizations' inflection points in designing, building, and sustaining innovation—even through the post-recession playing field.

Democracy Reinvented

Author : Hollie Russon Gilman
Publisher : Brookings Institution Press
ISBN 13 : 081572683X
Total Pages : 182 pages
Book Rating : 4.8/5 (157 download)

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Book Synopsis Democracy Reinvented by : Hollie Russon Gilman

Download or read book Democracy Reinvented written by Hollie Russon Gilman and published by Brookings Institution Press. This book was released on 2016-01-05 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Participatory Budgeting—the experiment in democracy that could redefine how public budgets are decided in the United States. Democracy Reinvented is the first comprehensive academic treatment of participatory budgeting in the United States, situating it within a broader trend of civic technology and innovation. This global phenomenon, which has been called "revolutionary civics in action" by the New York Times, started in Brazil in 1989 but came to America only in 2009. Participatory budgeting empowers citizens to identify community needs, work with elected officials to craft budget proposals, and vote on how to spend public funds. Democracy Reinvented places participatory budgeting within the larger discussion of the health of U.S. democracy and focuses on the enabling political and institutional conditions. Author and former White House policy adviser Hollie Russon Gilman presents theoretical insights, indepth case studies, and interviews to offer a compelling alternative to the current citizen disaffection and mistrust of government. She offers policy recommendations on how to tap online tools and other technological and civic innovations to promote more inclusive governance. While most literature tends to focus on institutional changes without solutions, this book suggests practical ways to empower citizens to become change agents. Reinvesting in Democracy also includes a discussion on the challenges and opportunities that come with using digital tools to re-engage citizens in governance.

Innovation Reinvented

Author : Roger Miller
Publisher : University of Toronto Press
ISBN 13 : 144264429X
Total Pages : 313 pages
Book Rating : 4.4/5 (426 download)

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Book Synopsis Innovation Reinvented by : Roger Miller

Download or read book Innovation Reinvented written by Roger Miller and published by University of Toronto Press. This book was released on 2012 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a global survey of innovative firms and on 50 in-depth case studies, Innovation Reinvented identifies six patterns or 'games' of innovation, each commanding best-of-class strategies and best practices.

Invention & Reinvention

Author : Mary Lindenstein Walshok
Publisher : Stanford University Press
ISBN 13 : 080478888X
Total Pages : 246 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis Invention & Reinvention by : Mary Lindenstein Walshok

Download or read book Invention & Reinvention written by Mary Lindenstein Walshok and published by Stanford University Press. This book was released on 2013-12-02 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A fascinating story of regeneration. Using a social history perspective over different periods, it offers a wonderful case study of urban reinvention.” —Shiri M. Breznitz, Economic Geography Formerly prosperous cities across the United States, struggling to keep up with an increasingly global economy and the continued decline of post-war industries like manufacturing, face the issue of how to adapt to today’s knowledge economy. In Invention and Reinvention, authors Mary Walshok and Abraham Shragge chronicle San Diego’s transformation from a small West Coast settlement to a booming military metropolis and then to a successful innovation hub. This instructive story of a second-tier city that transformed its core economic identity can serve as a rich case and a model for similar regions. Stressing the role that cultural values and social dynamics played in its transition, the authors discern five distinct, recurring factors upon which San Diego capitalized at key junctures in its economic growth. San Diego—though not always a star city—has been able to repurpose its assets and realign its economic development strategies continuously in order to sustain prosperity. Chronicling over a century of adaptation, this book offers a lively and penetrating tale of how one city reinvented itself to meet the demands of today’s economy, lighting the way for others. “This is an important, pioneering book that contributes to our unique understanding of how one place, San Diego, has achieved what most places want: the capacity to evolve and meet the challenges of a constantly changing global economic environment. Walshok and Shragge help us understand why some places thrive while others wither.” —David B. Audretsch, author of Everything in Its Place

Reinventing Innovation

Author : Aaron C. T. Smith
Publisher : Springer
ISBN 13 : 331957213X
Total Pages : 138 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Reinventing Innovation by : Aaron C. T. Smith

Download or read book Reinventing Innovation written by Aaron C. T. Smith and published by Springer. This book was released on 2017-05-31 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on research findings and detailed, original cases, this book charts the new innovation imperative, where organizations must deliver on dual goals: an efficient return on current operations, and a burgeoning pipeline of new products. It argues that the two pursuits cannot be achieved through a bland compromise, or by switching priorities back and forth. Only a ‘dual’ organization capable of amplifying the tension can optimize efficiency while seeding innovation. Reinventing Innovation examines the nature of dual organizing, presents a series of in-depth cases to reveal its principles, and explains how to fortify organizations with ‘ambidexterity’ capabilities. Ideal for tertiary students, academics, and practitioners, Reinventing Innovation contains a rich balance of theoretical principles, case insights, and practical guidance.

Innovations, Reinvented Politics and Representative Democracy

Author : Agnès Alexandre-Collier
Publisher : Routledge
ISBN 13 : 0429649223
Total Pages : 195 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Innovations, Reinvented Politics and Representative Democracy by : Agnès Alexandre-Collier

Download or read book Innovations, Reinvented Politics and Representative Democracy written by Agnès Alexandre-Collier and published by Routledge. This book was released on 2020-04-07 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume focuses on the issue of change in democratic politics in terms of experimental or actual innovations introduced either within political parties or outside the party system, involving citizen participation and mobilization. Including a wide and diverse range of alternatives in the organization of groups, campaigning, conducting initiatives and enhancing practices, they not only question the relevance of traditional institutions in representing citizens’ values and interests, but also share a common goal which is precisely – and perhaps paradoxically – to reshape and invigorate representative democracy This book is of key interest to scholars and students of party politics, elections/electoral studies, social movement and democratic innovations and more broadly to comparative politics, political theory and political sociology.

Reinvent Your Business Model

Author : Mark W. Johnson
Publisher : Harvard Business Press
ISBN 13 : 1633696472
Total Pages : 278 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Reinvent Your Business Model by : Mark W. Johnson

Download or read book Reinvent Your Business Model written by Mark W. Johnson and published by Harvard Business Press. This book was released on 2018-06-19 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named a Top 10 Business Strategy Book of 2018 by Inc. magazine In his pioneering book Seizing the White Space, Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans. Nearly a decade later, the art and science of business model innovation is more relevant than ever. In this revised, updated, and newly titled edition, Johnson provides an eminently practical framework for understanding how a business model actually works. Identifying its four fundamental building blocks, he lays out a structured and repeatable process for reinventing an existing business model or creating a new one and then incubating and scaling it into a profitable and thriving enterprise. In a new chapter on digital transformation, he shows how serial transformers like Amazon leverage business model innovation so successfully. With rich new case studies of companies that have achieved new success and postmortems of those that haven't, Reinvent Your Business Model will show you how to: Determine if and when your organization needs a new business model Identify powerful new opportunities to serve your existing customers in existing markets Reach entirely new customers and create new markets through disruptive business models and products Seize opportunities for growth opened up by tectonic shifts in market demand, government policy, and technologies Make business model innovation a more predictable discipline inside your organization Business model innovation has the power to reshape whole industries--including retail, aviation, media, and technology--redistributing billions of dollars of value. This book gives you the tools to reshape your own company for enduring success. Reinvent Your Business Model is the strategic innovation playbook you need now and in the future.

Brick by Brick

Author : David Robertson
Publisher : Currency
ISBN 13 : 0307951626
Total Pages : 320 pages
Book Rating : 4.3/5 (79 download)

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Book Synopsis Brick by Brick by : David Robertson

Download or read book Brick by Brick written by David Robertson and published by Currency. This book was released on 2013-06-25 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, using LEGO--which experienced one of the most remarkable business transformations in recent history--as a business model. As LEGO failed to keep pace with the revolutionary changes in kids' lives and began sliding into irrelevance, the company's leaders implemented some of the business world's most widely espoused prescriptions for boosting innovation. Ironically, these changes pushed the iconic toymaker to the brink of bankruptcy, showing that what works in theory can fail spectacularly in the brutally competitive global economy. It took a new LEGO management team--faced with the growing rage for electronic toys, few barriers to entry, and ultra-demanding consumers (ten-year old boys)--to reinvent the innovation rule book and transform LEGO into one of the world's most profitable, fastest-growing companies. Along the way, Brick by Brick reveals how LEGO: - Became truly customer-driven by co-creating with kids as well as its passionate adult fans - Looked beyond products and learned to leverage a full-spectrum approach to innovation - Opened its innovation process by using both the "wisdom of crowds" and the expertise of elite cliques - Discovered uncontested, "blue ocean" markets, even as it thrived in brutally competitive red oceans - Gave its world-class design teams enough space to create and direction to deliver built a culture where profitable innovation flourishes Whether you're a senior executive looking to make your company grow, an entrepreneur building a startup from scratch, or a fan who wants to instill some of that LEGO magic in your career, you'll learn how to build your own innovation advantage, brick by brick.

Landscapes of Change

Author : Roxi Thoren
Publisher : Timber Press
ISBN 13 : 160469386X
Total Pages : 265 pages
Book Rating : 4.6/5 (46 download)

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Book Synopsis Landscapes of Change by : Roxi Thoren

Download or read book Landscapes of Change written by Roxi Thoren and published by Timber Press. This book was released on 2014-12-21 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Climate change, natural resource use, population shifts, and many other factors have all changed the demands we place on landscape designs. Projects now have to help connect neighborhoods, absorb stormwater, cool urban centers, and provide wildlife habitats. Landscapes of Change examines how these challenges drive the design process, inspire new design strategies, and result in innovative works that are redefining the field of landscape architecture. In 25 case studies from around the world, Roxi Thoren explores how the site can serve as the design generator, describing each project through the physical, material, ecological, and cultural processes that have shaped the site historically and continue to shape these ground-breaking projects.

Leadership

Author : Nana Twumasi
Publisher :
ISBN 13 : 9781646119554
Total Pages : pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Leadership by : Nana Twumasi

Download or read book Leadership written by Nana Twumasi and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Thrive

Author : Valerie Hannon
Publisher : Cambridge University Press
ISBN 13 : 110889254X
Total Pages : 281 pages
Book Rating : 4.1/5 (88 download)

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Book Synopsis Thrive by : Valerie Hannon

Download or read book Thrive written by Valerie Hannon and published by Cambridge University Press. This book was released on 2021-02-18 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every generation faces challenges, but never before have young people been so aware of theirs. Whether due to school strikes for climate change, civil war, or pandemic lockdowns, almost every child in the world has experienced the interruption of their schooling by outside forces. When the world we have taken for granted proves so unstable, it gives rise to the question: what is schooling for? Thrive advocates a new purpose for education, in a rapidly changing world, and analyses the reasons why change is urgently needed in our education systems. The book identifies four levels of thriving: global – our place in the planet; societal – localities, communities, economies; interpersonal – our relationships; intrapersonal – the self. Chapters provide research-based theoretical evidence for each area, followed by practical international case studies showing how individual schools are addressing these considerable challenges. Humanity's challenges are shifting fast: schools need to be a part of the response.

Reinventing Food Banks and Pantries

Author : Katie S. Martin
Publisher : Island Press
ISBN 13 : 1642831530
Total Pages : 282 pages
Book Rating : 4.6/5 (428 download)

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Book Synopsis Reinventing Food Banks and Pantries by : Katie S. Martin

Download or read book Reinventing Food Banks and Pantries written by Katie S. Martin and published by Island Press. This book was released on 2021-03-09 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the US, there is a wide-ranging network of at least 370 food banks, and more than 60,000 hunger-relief organizations such as food pantries and meal programs. These groups provide billions of meals a year to people in need. And yet hunger still affects one in nine Americans. What are we doing wrong? In Reinventing Food Banks and Pantries, Katie Martin argues that if handing out more and more food was the answer, we would have solved the problem of hunger decades ago. Martin instead presents a new model for charitable food, one where success is measured not by pounds of food distributed but by lives changed. The key is to focus on the root causes of hunger. When we shift our attention to strategies that build empathy, equity, and political will, we can implement real solutions. Martin shares those solutions in a warm, engaging style, with simple steps that anyone working or volunteering at a food bank or pantry can take today. Some are short-term strategies to create a more dignified experience for food pantry clients: providing client choice, where individuals select their own food, or redesigning a waiting room with better seating and a designated greeter. Some are longer-term: increasing the supply of healthy food, offering job training programs, or connecting clients to other social services. And some are big picture: joining the fight for living wages and a stronger social safety net. These strategies are illustrated through inspiring success stories and backed up by scientific research. Throughout, readers will find a wealth of proven ideas to make their charitable food organizations more empathetic and more effective. As Martin writes, it takes more than food to end hunger. Picking up this insightful, lively book is a great first step.

Seizing the White Space

Author : Mark W. Johnson
Publisher : Harvard Business Press
ISBN 13 : 1422124819
Total Pages : 227 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Seizing the White Space by : Mark W. Johnson

Download or read book Seizing the White Space written by Mark W. Johnson and published by Harvard Business Press. This book was released on 2010 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This text describes how companies can achieve transformational growth in new markets or, simply put, how they can seize the white space.

The Road to Reinvention

Author : Josh Linkner
Publisher : John Wiley & Sons
ISBN 13 : 0470923431
Total Pages : 272 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis The Road to Reinvention by : Josh Linkner

Download or read book The Road to Reinvention written by Josh Linkner and published by John Wiley & Sons. This book was released on 2014-05-27 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies, communities, and individuals fall for many reasons, but one of the most common—and easily avoidable—is the failure to reinvent. When people and organizations rest on prior successes rather than driving purposeful transformation, they discover too late that they have lost their market position altogether to competitors and external forces. The most successful companies, brands, and individuals make reinvention a regular part of their business strategies. Transformation demands an ongoing process of discovery and imagination, and The Road to Reinvention lays out a systematic approach for continually challenging and reinventing yourself and your business. Venture capitalist and serial entrepreneur Josh Linkner identifies six elements in any business that are ripe for reinvention and shares examples, methods, and step-by-step techniques for creating deliberate, productive disruption. Throughout The Road to Reinvention, Linkner also explores the history—the great rise, unprecedented fall, and now rebirth—of his beloved hometown, Detroit. First rising to greatness as the result of breathtaking innovation, Detroit had generations of booming growth before succumbing to apathy, atrophy, and finally bankruptcy. Now, the city is rising from the ashes and driving sustainable success through an intense focus on reinvention. Linkner brings an insider's view of this incredible story of grit, determination, and creativity, sharing his perspective on Detroit's successes and setbacks as a profound example of large-scale organizational and personal transformation. Change is inevitable. You need to decide: Will you drive that change, or be driven away by it? Will you disrupt or be disrupted? By choosing to deliberately reimagine your own status quo, you can secure a strong future for both your company and your career.

Reinventing Fire

Author : Amory Lovins
Publisher : Chelsea Green Publishing
ISBN 13 : 1603583726
Total Pages : 4 pages
Book Rating : 4.6/5 (35 download)

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Book Synopsis Reinventing Fire by : Amory Lovins

Download or read book Reinventing Fire written by Amory Lovins and published by Chelsea Green Publishing. This book was released on 2011-10-15 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine fuel without fear. No climate change. No oil spills, no dead coalminers, no dirty air, no devastated lands, no lost wildlife. No energy poverty. No oil-fed wars, tyrannies, or terrorists. No leaking nuclear wastes or spreading nuclear weapons. Nothing to run out. Nothing to cut off. Nothing to worry about. Just energy abundance, benign and affordable, for all, forever. That richer, fairer, cooler, safer world is possible, practical, even profitable-because saving and replacing fossil fuels now works better and costs no more than buying and burning them. Reinventing Fire shows how business-motivated by profit, supported by civil society, sped by smart policy-can get the US completely off oil and coal by 2050, and later beyond natural gas as well. Authored by a world leader on energy and innovation, the book maps a robust path for integrating real, here-and-now, comprehensive energy solutions in four industries-transportation, buildings, electricity, and manufacturing-melding radically efficient energy use with reliable, secure, renewable energy supplies.Popular in tone and rooted in applied hope, Reinventing Fire shows how smart businesses are creating a potent, global, market-driven, and explosively growing movement to defossilize fuels. It points readers to trillions in savings over the next 40 years, and trillions more in new business opportunities.Whether you care most about national security, or jobs and competitive advantage, or climate and environment, this major contribution by world leaders in energy innovation offers startling innovations will support your values, inspire your support, and transform your sense of possibility.Pragmatic citizens today are more interested in outcomes than motives. Reinventing Fire answers this trans-ideological call. Whether you care most about national security, or jobs and competitive advantage, or climate and environment, its startling innovations will support your values, inspire your support, and transform your sense of possibility.

HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)

Download HBR's 10 Must Reads on Business Model Innovation (with featured article

Author : Harvard Business Review
Publisher : Harvard Business Press
ISBN 13 : 163369688X
Total Pages : 179 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann) by : Harvard Business Review

Download or read book HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann) written by Harvard Business Review and published by Harvard Business Press. This book was released on 2019-06-11 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink how your organization creates, delivers, and captures value--or risk becoming irrelevant. If you read nothing else on business model innovation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reach new customers and stay ahead of your competitors by reinventing your business model. This book will inspire you to: Assess whether your core business model is going strong or running out of gas Fend off free and discount entrants to your market Reinvigorate growth by adding a second business model Adopt the practices of lean startups Develop a platform around your key products Make business model innovation an ongoing discipline within your organization This collection of articles includes "Why Business Models Matter," by Joan Magretta; "Reinventing Your Business Model," by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann; "When Your Business Model Is in Trouble," an interview with Rita Gunther McGrath by Sarah Cliffe; "Four Paths to Business Model Innovation," by Karan Girotra and Serguei Netessine; "The Transformative Business Model," by Stelios Kavadias, Kostas Ladas, and Christoph Loch; "Competing Against Free," by David J. Bryce, Jeffrey H. Dyer, and Nile W. Hatch; "Why the Lean Start-Up Changes Everything," by Steve Blank; "Finding the Platform in Your Product," by Andrei Hagiu and Elizabeth J. Altman; "Pipelines, Platforms, and the New Rules of Strategy," by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; "When One Business Model Isn't Enough," by Ramon Casadesus-Masanell and Jorge Tarzijan; and "Reaching the Rich World's Poorest Consumers," by Muhammad Yunus, Frederic Dalsace, David Menasce, and Benedicte Faivre-Tavignot. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

The Invincible Company

Author : Alexander Osterwalder
Publisher : John Wiley & Sons
ISBN 13 : 1119523982
Total Pages : 400 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis The Invincible Company by : Alexander Osterwalder

Download or read book The Invincible Company written by Alexander Osterwalder and published by John Wiley & Sons. This book was released on 2020-04-06 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies. The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones. The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition. In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools—such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map—enable readers to understand how to design invincible companies. The Invincible Company: ● Helps large and small companies build their growth strategy and manage their core simultaneously ● Explains the world's best modern and historic business models ● Provides tools to assess your business model, innovation readiness, and all of your innovation projects Presented in striking 4-color, and packed with practical visuals and tools, The Invincible Company is a must-have book for business leaders, entrepreneurs, and innovation professionals.