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Initiation Au Commerce Electronique
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Book Synopsis Introduction to E-commerce by : Zheng Qin
Download or read book Introduction to E-commerce written by Zheng Qin and published by Springer Science & Business Media. This book was released on 2010-06-30 with total page 527 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.
Book Synopsis Initiation Au Commerce Electronique by : Alain Samson
Download or read book Initiation Au Commerce Electronique written by Alain Samson and published by Montréal : Éditions Transcontinental. This book was released on 2002 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Initiation à la conception, à la mise en ligne, à la promotion et à la gestion d'un site de commerce électronique. Sans aucune expérience en programmation, les étudiants, les entrepreneurs, les commerçants, les gestionnaires d'un OSBL se voient initier à ces quatre étapes du développement d'un site fonctionnel en utilisant le logiciel de création et de gestion d'un site de commerce électronique, utilisable sur Internet avec un navigateur Web. Ce qui permet d'assimiler les principes et les étapes d'une démarche rigoureuse dans la réalisation d'un projet plutôt que de s'attarder à sa "cuisine". [SDM].
Book Synopsis Initiation Au Commerce Electronique by : Alain Samson
Download or read book Initiation Au Commerce Electronique written by Alain Samson and published by Montréal : Éditions Transcontinental. This book was released on 2002 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Initiation à la conception, à la mise en ligne, à la promotion et à la gestion d'un site de commerce électronique. Sans aucune expérience en programmation, les étudiants, les entrepreneurs, les commerçants, les gestionnaires d'un OSBL se voient initier à ces quatre étapes du développement d'un site fonctionnel en utilisant le logiciel de création et de gestion d'un site de commerce électronique, utilisable sur Internet avec un navigateur Web. Ce qui permet d'assimiler les principes et les étapes d'une démarche rigoureuse dans la réalisation d'un projet plutôt que de s'attarder à sa "cuisine". [SDM].
Book Synopsis Introduction to E-commerce by : Efraim Turban
Download or read book Introduction to E-commerce written by Efraim Turban and published by . This book was released on 2003 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: For undergraduate-level courses in Electronic Commerce. Written by an academician and a practitioner this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.
Book Synopsis Introduction to Electronic Commerce and Social Commerce by : Efraim Turban
Download or read book Introduction to Electronic Commerce and Social Commerce written by Efraim Turban and published by Springer. This book was released on 2017-04-23 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. the following="" tutorials="" are="" not="" related="" to="" any="" specific="" chapter.="" they="" cover="" the="" essentials="" ec="" technologies="" and="" provide="" a="" guide="" relevant="" resources.="" p
Book Synopsis Introduction to Electronic Commerce by : Efraim Turban
Download or read book Introduction to Electronic Commerce written by Efraim Turban and published by . This book was released on 2009 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives. Introduction to E-Commerce and E-Marketplaces; Internet Consumer Retailing; Business-to-Business E-Commerce; Other EC Models and Applications; EC Support Services; EC Strategy and Implementation; Application Development Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives.
Book Synopsis Introduction to E-Commerce by : Jeffrey Rayport
Download or read book Introduction to E-Commerce written by Jeffrey Rayport and published by McGraw-Hill/Irwin. This book was released on 2004 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to E-Commerce, 2/e, by Rayport and Jaworksi, can be used as the principles book for e-commerce. Much like there is a “Principles of Marketing” that is intended to be the first course in marketing, The text covers the entire landscape of e-commerce. The key message is that faculty who want to teach an introductory class on e-commerce and focus on the “strategy” parts of e-commerce first and technology second, should adopt this book. Faculty who teach marketing, management, strategy and entrepreneurship as the “core” discipline prefer this book over “technology-oriented” e-commerce books. Introduction to e-Commerce gives present and future practitioners of e-Commerce a solid foundation in all aspects of conducting business in the networked economy. The text focus is on what a manager needs to know about Internet infrastructure, strategy formulation and implementation, technology concepts, public policy issues, and capital infrastructure in order to make effective business decisions. This is presented in a framework for the study and practice of e-Commerce with business strategy at the core surrounded by four infrastructures; the technology infrastructure that underlies the Internet, the media infrastructure that provides the content for businesses, public policy regulations that provide both opportunities and constraints, and the capital infrastructure that provides the money and capital to run the businesses. Within this framework, the authors provide a deep exploration of core concepts of online strategy and associated enablers enriched by a wide variety of examples, case studies, and explanations culled directly from practice.
Download or read book E-commerce written by Amir Manzoor and published by Amir Manzoor. This book was released on 2010 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.
Book Synopsis Evolution du commerce électronique à travers l'introduction d'un nouvel outil by : Eric SCLARSIC
Download or read book Evolution du commerce électronique à travers l'introduction d'un nouvel outil written by Eric SCLARSIC and published by . This book was released on 1996 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Introduction to E-Commerce with E-Commerce PowerWeb by : Jeffrey F. Rayport
Download or read book Introduction to E-Commerce with E-Commerce PowerWeb written by Jeffrey F. Rayport and published by Irwin/McGraw-Hill. This book was released on 2003-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering an introduction to e-commerce, this text focuses on the strategy parts of e-commerce first and technology second. It is suitable for faculty who teach marketing, management, strategy and entrepreneurship as the core discipline. It includes a variety of examples, case studies, and explanations culled from practice.
Book Synopsis Introduction to Electronic Commerce by : Efraim Turban
Download or read book Introduction to Electronic Commerce written by Efraim Turban and published by . This book was released on 2011 with total page 539 pages. Available in PDF, EPUB and Kindle. Book excerpt: Previous ed.: published as Introduction to e-commerce. 2003.
Book Synopsis Introduction to Electronic Commerce by : Efraim Turban
Download or read book Introduction to Electronic Commerce written by Efraim Turban and published by . This book was released on 2011 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Introduction to E-commerce by : Zheng Qin
Download or read book Introduction to E-commerce written by Zheng Qin and published by Springer. This book was released on 2024-12-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together the new trends, new knowledge, new methods and new tools in the development of e-commerce in China and global, and appropriately expounds the basic concepts and cultural concepts of e-commerce from the perspective of e-commerce basic knowledge and e-commerce culture. The key technology involved including e-commerce support, payment and security are introduced. This book highlights the practical application of the applied psychology of e-commerce in business activities, and expounds the system structure, transaction mode and decision-making strategy paradigm of e-commerce with typical examples. This book helps readers to understand the basic concepts, the latest knowledge and the way of e-commerce development. This book elaborates the theory, specific tools, methods and practical experience, which can be used as a textbook or professional book for e-commerce courses, and also a reference book for interested readers.
Book Synopsis Kit d'initiation au E-commerce by : Danielle Zilliox
Download or read book Kit d'initiation au E-commerce written by Danielle Zilliox and published by . This book was released on 2002 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Il est difficile aujourd'hui de faire l'impasse sur une présence en ligne, tant Internet s'est banalisé. Mais par quoi commencer ? Vous dirigez une petite société et n'avez pas les moyens de faire appel aux services onéreux d'une équipe de consultants Internet ? Vous n'avez pas non plus le temps de vous former aux langages informatiques adéquats ? Cet ouvrage est le guide d'initiation qu'il vous faut. Loin des abstractions et du jargon technique, il vous explique en termes clairs, concrets et accessibles comment : • évaluer votre potentiel Internet (selon votre offre, vos ressources humaines, etc.) ; • construire votre site et y faire les bons choix de contenus ; • gérer la logistique de votre site : stocks, retours, commandes en ligne ; • et assurer la promotion de ce site.
Book Synopsis E- commerce Comment vendre en ligne étape par étape by : Mathieu Lambert
Download or read book E- commerce Comment vendre en ligne étape par étape written by Mathieu Lambert and published by . This book was released on 2019-10 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dans ce livre, vous trouverez assez facilement toutes les instructions nécessaires pour se lancer dans le commerce électronique, où sont expliquées toutes les choses nécessaires qui doivent être pratiquées pour un excellent départ dans ce domaine. Table des matières Introduction Les conseils d'e-commerce qui vendent. 1. Focus sur un créneau. 2. Définissez votre client souhaité. 3. Trouver les bons fournisseurs. 4. Construire une liste de courrier électro-nique de pré-lancement. 5. Simplifiez votre conception. 6. Partagez votre histoire. 7. Donnez une personnalité à votre boutique en ligne. 8. Utilisez des images de haute qualité. 9. Descriptions de vente. 10. Master SEO. 11. Intégrer un blog.12. Boutons de partage.13. Amenez votre boutique sur mobile.14. Testez votre boutique.15. Avoir un plan de marketing.16. Alignez vos campagnes marketing avec votre inventaire.17. Soyez actif sur les médias sociaux.18. Être présent.19. Service clientèle.20. Ne pas oublier les clients existants.21. Écoutez vos clients.22. Promotion.23. Améliorez constamment votre boutique.24. Suivez vos résultats.25. Investir de l'argent.ConclusionVendre plus en ligne avec ces conseils.
Book Synopsis New Perspectives on E-commerce by : James T. Perry
Download or read book New Perspectives on E-commerce written by James T. Perry and published by . This book was released on 2000 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part of the New Perspectives Series, this text provides an excellent introduction to e-commerce. Using a case-based approach, students learn the fundamentals of e-commerce through real-life business scenarios.
Download or read book E-Commerce written by Zheng Qin and published by Springer Nature. This book was released on 2022-11-07 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce. This book has formed a theoretical system of e-commerce with a clear integration boundary. The introduction of the systematic theory is guided by the background of e-commerce, centered on the model of e-commerce, paved with the principles of e-commerce and integrated with the cutting-edge cases. This book defines the basic concepts, models and principle of e-commerce in the form of mathematical analysis and analyzes the basic theory of e-commerce from the perspective of mathematical model. This enables readers to form an abstract understanding of the connotation and extension of e-commerce. It establishes a knowledge system with the background of social ecology, engineering ecology and innovative ecology, taking the models of e-commerce as the core, the principles of e-commerce as the process, the architecture of e-commerce as the platform and the operation and management of e-commerce as the means to integrate the knowledge into application. This book uses case study to comprehensively analyze and apply the knowledge system involved in e-commerce, combining theoretical research with engineering research. Through this book, readers can systematically master all kinds of theories involved in e-commerce. This book aims at different professional and diverse reader groups. It can be used as the basic books for students of various e-commerce-related specialties.
