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Author :
Publisher :
ISBN 13 :
Total Pages : 126 pages
Book Rating : 4.:/5 (46 download)
Download or read book Industrial Distribution and Marketing written by and published by . This book was released on 1945 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : E. Raymond Corey
Publisher : Harvard Business Review Press
ISBN 13 :
Total Pages : 448 pages
Book Rating : 4.:/5 (43 download)
Download or read book Going to Market written by E. Raymond Corey and published by Harvard Business Review Press. This book was released on 1989 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Peter Drucker once referred to the distribution infrastructure of business as "the economy's dark continent." Going to Market maps this territory for managers and scholars. The study approaches channel management as a marketing system and a key dimension of corporate strategy. Based on extensive field research on more than 50 companies, including IBM, GE, Control Data Corporation, and U.S. Steel, it considers channel issues related to sales organization, pricing, salesforce/reseller relationships, inter- and intrachannel rivalry, and gray markets. The book also discusses the historical and legal contexts for channel policies in the United States. Going to Market offers managers valuable guidance in this increasingly important aspect of competitive strategy.
Author : University of Illinois (Urbana-Champaign campus). College of Commerce and Business Administration
Publisher :
ISBN 13 :
Total Pages : 5 pages
Book Rating : 4.:/5 (192 download)
Download or read book Program in Industrial Distribution Management written by University of Illinois (Urbana-Champaign campus). College of Commerce and Business Administration and published by . This book was released on 1989* with total page 5 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jeffrey C. Ulin
Publisher : Routledge
ISBN 13 : 1351136615
Total Pages : 578 pages
Book Rating : 4.3/5 (511 download)
Download or read book The Business of Media Distribution written by Jeffrey C. Ulin and published by Routledge. This book was released on 2019-05-30 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film, television, and online/digital—providing you with an insider’s perspective that can't be found anywhere else. Learn how an idea moves from concept to profit and how distribution dominates the bottom line: Hollywood stars may make the headlines, but marketing and distribution are the behind-the-scenes drivers converting content into cash. The third edition: Includes perspectives from key industry executives at studios, networks, agencies and online leaders, including Fox, Paramount, Lucasfilm, Endeavor, Tencent, MPAA, YouTube, Amazon, and many more; Explores the explosive growth of the Chinese market, including box office trends, participation in financing Hollywood feature films, and the surge in online usage; Illustrates how online streaming leaders like Netflix, Amazon, Apple, YouTube, Hulu and Facebook are changing the way TV content is distributed and consumed, and in cases how these services are moving into theatrical markets; Analyzes online influences and disruption throughout the distribution chain, and explains the risks and impact stemming from changing access points (e.g., stand-alone apps), delivery methods (over-the-top) and consumption patterns (e.g., binge watching); Breaks down historical film windows, the economic drivers behind them, and how online and digital delivery applications are changing the landscape. Ulin provides the virtual apprenticeship you need to demystify and manage the complicated media markets, understand how digital distribution has impacted the ecosystem, and glimpse into the future of how film and television content will be financed, distributed and watched. An online eResource contains further discussion on topics presented in the book.
Author : David Shipley
Publisher :
ISBN 13 : 9780861763818
Total Pages : 171 pages
Book Rating : 4.7/5 (638 download)
Download or read book Industrial Distribution Channel Management written by David Shipley and published by . This book was released on 1989 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : William Montgomery Diamond
Publisher :
ISBN 13 :
Total Pages : 220 pages
Book Rating : 4.3/5 (512 download)
Download or read book Distribution Channels for Industrial Goods written by William Montgomery Diamond and published by . This book was released on 1963 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Clarkson College of Technology. Department of Industrial Distribution
Publisher :
ISBN 13 :
Total Pages : 628 pages
Book Rating : 4.:/5 (31 download)
Download or read book Selected Materials written by Clarkson College of Technology. Department of Industrial Distribution and published by . This book was released on 1955 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lawrence J. Gitman
Publisher :
ISBN 13 :
Total Pages : 1455 pages
Book Rating : 4./5 ( download)
Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author : E. Raymond Corey
Publisher : Harvard Business School Press
ISBN 13 : 9780875842219
Total Pages : 318 pages
Book Rating : 4.8/5 (422 download)
Download or read book Going to Market written by E. Raymond Corey and published by Harvard Business School Press. This book was released on 1989 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 112 pages
Book Rating : 4.:/5 (644 download)
Download or read book Industrial Distribution written by and published by . This book was released on 2004 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
![Download Industrial distribution [electronic journal]. PDF Online Free](https://books.google.com/books/content/images/frontcover/w6aJAQAACAAJ?fife=w200-h370)
Download or read book Industrial distribution [electronic journal]. written by and published by . This book was released on 1948 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 100 pages
Book Rating : 4.:/5 (644 download)
Download or read book The Evolution of Industrial Distribution written by and published by . This book was released on 2004 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert W. Haas
Publisher : Arden Shakespeare
ISBN 13 :
Total Pages : 584 pages
Book Rating : 4.3/5 (512 download)
Download or read book Industrial Marketing Management written by Robert W. Haas and published by Arden Shakespeare. This book was released on 1982 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : F. Barry Lawrence
Publisher : Natl Assn Wholesale-Distr
ISBN 13 : 9781934014240
Total Pages : 132 pages
Book Rating : 4.0/5 (142 download)
Download or read book Customer Stratification written by F. Barry Lawrence and published by Natl Assn Wholesale-Distr. This book was released on 2011-04-17 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : American Marketing Association
Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4.3/5 (21 download)
Download or read book The Teaching of Industrial Marketing written by American Marketing Association and published by . This book was released on 1951 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kenneth ROLNICKI
Publisher : AMACOM
ISBN 13 : 0814416039
Total Pages : 288 pages
Book Rating : 4.8/5 (144 download)
Download or read book Managing Channels of Distribution written by Kenneth ROLNICKI and published by AMACOM. This book was released on 1998-01-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Channels of distribution is one of the hottest areas in marketing and sales today. And no one understands the subject better than Ken Rolnicki! Managing Channels of Distribution supplies a much-needed source of knowledge and expertise that professionals can rely on. Based on case studies and real-life experience, the book explains the complexities of managing multiple channels -- distributors, dealers, manufacturer’s reps, VARs, private labels, brokers, wholesalers, retailers, and all the rest. In the process, Rolnicki explores both macro and micro business influences that affect channel effectiveness. Special attention is paid to the frustrating areas of channel power and conflict, the dangerous issue of legalities, and the most critical topic of all -- the channel design sequence."
Download or read book Directory of Industrial Distributors written by and published by . This book was released on 1921 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
