Industrial Advertising Copy (RLE Marketing)

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Author :
Publisher : Routledge
ISBN 13 : 1317650344
Total Pages : 348 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Industrial Advertising Copy (RLE Marketing) by : R. Bigelow Lockwood

Download or read book Industrial Advertising Copy (RLE Marketing) written by R. Bigelow Lockwood and published by Routledge. This book was released on 2014-10-03 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a detailed explanation of the basic principles that underlie the writing of industrial advertising copy, written at a time of tremendous expansion in industrial advertising, in the early part of the twentieth century. This is a practical textbook of its time, covering facts which anyone writing advertising copy should know before attempting to reach industrial markets. It highlights key points in the planning and writing of industrial advertising copy, with the aim of simplifying the work of the copy-writer. Although inevitably a product of the time in which it was published, this volume nonetheless contains many valuable tenets of advertising which remain a core part of modern advertising theory.

Industrial Advertising Copy

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Author :
Publisher :
ISBN 13 : 9781315761992
Total Pages : 328 pages
Book Rating : 4.7/5 (619 download)

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Book Synopsis Industrial Advertising Copy by : R. Bigelow Lockwood

Download or read book Industrial Advertising Copy written by R. Bigelow Lockwood and published by . This book was released on 2015 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a detailed explanation of the basic principles that underlie the writing of industrial advertising copy, written at a time of tremendous expansion in industrial advertising, in the early part of the twentieth century. This is a practical textbook of its time, covering facts which anyone writing advertising copy should know before attempting to reach industrial markets. It highlights key points in the planning and writing of industrial advertising copy, with the aim of simplifying the work of the copy-writer. Although inevitably a product of the time in which it was published.

Industrial Advertising Copy

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Author :
Publisher :
ISBN 13 : 9781315761992
Total Pages : 328 pages
Book Rating : 4.7/5 (619 download)

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Book Synopsis Industrial Advertising Copy by : Richard Bigelow Lockwood

Download or read book Industrial Advertising Copy written by Richard Bigelow Lockwood and published by . This book was released on 2015 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Masters of Advertising Copy (RLE Marketing)

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Author :
Publisher : Routledge
ISBN 13 : 1000082954
Total Pages : 358 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Masters of Advertising Copy (RLE Marketing) by : J. George Frederick

Download or read book Masters of Advertising Copy (RLE Marketing) written by J. George Frederick and published by Routledge. This book was released on 2020-03-27 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book collects together pieces by significant figures in American advertising, including George L. Dyer, who at the time of his death left almost no other written record of his point of view. There is a substantial introduction by the editor, which interweaves the history of advertising with the history of the era of American industrial coming-of-age, touching not only on the impact of mass-production, but also the beginnings of corporate social responsibility.

Advertising & Selling

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Author :
Publisher :
ISBN 13 :
Total Pages : 1454 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Advertising & Selling by :

Download or read book Advertising & Selling written by and published by . This book was released on 1928 with total page 1454 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Class & Industrial Marketing

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Author :
Publisher :
ISBN 13 :
Total Pages : 906 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Class & Industrial Marketing by :

Download or read book Class & Industrial Marketing written by and published by . This book was released on 1927 with total page 906 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising Fortnightly

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Author :
Publisher :
ISBN 13 :
Total Pages : 1078 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis Advertising Fortnightly by :

Download or read book Advertising Fortnightly written by and published by . This book was released on 1925 with total page 1078 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising & Selling and the Advertising Agency

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Author :
Publisher :
ISBN 13 :
Total Pages : 1202 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis Advertising & Selling and the Advertising Agency by :

Download or read book Advertising & Selling and the Advertising Agency written by and published by . This book was released on 1928 with total page 1202 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Class

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Author :
Publisher :
ISBN 13 :
Total Pages : 816 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis Class by :

Download or read book Class written by and published by . This book was released on 1927 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How to Manage Industrial Advertising

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Author :
Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis How to Manage Industrial Advertising by : Franklin W. Bartle

Download or read book How to Manage Industrial Advertising written by Franklin W. Bartle and published by . This book was released on 1955 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Industrial Arts Index

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Author :
Publisher :
ISBN 13 :
Total Pages : 1076 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Industrial Arts Index by :

Download or read book Industrial Arts Index written by and published by . This book was released on 1927 with total page 1076 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising Copy, Principles and Practice

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Author :
Publisher :
ISBN 13 :
Total Pages : 552 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis Advertising Copy, Principles and Practice by : Lloyd Dallas Herrold

Download or read book Advertising Copy, Principles and Practice written by Lloyd Dallas Herrold and published by . This book was released on 1926 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Printers' Ink Monthly

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Author :
Publisher :
ISBN 13 :
Total Pages : 842 pages
Book Rating : 4.3/5 (126 download)

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Book Synopsis Printers' Ink Monthly by :

Download or read book Printers' Ink Monthly written by and published by . This book was released on 1923 with total page 842 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Interaction of Vehicle Source Effects and Ad Copy Approaches in Industrial Advertising

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Author :
Publisher :
ISBN 13 :
Total Pages : 98 pages
Book Rating : 4.:/5 (843 download)

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Book Synopsis The Interaction of Vehicle Source Effects and Ad Copy Approaches in Industrial Advertising by : Thomas G. Malsbary

Download or read book The Interaction of Vehicle Source Effects and Ad Copy Approaches in Industrial Advertising written by Thomas G. Malsbary and published by . This book was released on 1972 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Class and Industrial Marketing

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Author :
Publisher :
ISBN 13 :
Total Pages : 790 pages
Book Rating : 4.:/5 (28 download)

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Book Synopsis Class and Industrial Marketing by :

Download or read book Class and Industrial Marketing written by and published by . This book was released on 1926 with total page 790 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising Management

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Author :
Publisher : Gyan Publishing House
ISBN 13 : 9789380222295
Total Pages : 362 pages
Book Rating : 4.2/5 (222 download)

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Book Synopsis Advertising Management by : Poonia

Download or read book Advertising Management written by Poonia and published by Gyan Publishing House. This book was released on 2010-09 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising in Sweden

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Author :
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Advertising in Sweden by : Charles Estell Dickerson

Download or read book Advertising in Sweden written by Charles Estell Dickerson and published by . This book was released on 1938 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: