Iima Business And Intellectual Property

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IIMA - Business And Intellectual Property

Author : Anurag K Agarwal
Publisher : Random House India
ISBN 13 : 8184001673
Total Pages : 184 pages
Book Rating : 4.1/5 (84 download)

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Book Synopsis IIMA - Business And Intellectual Property by : Anurag K Agarwal

Download or read book IIMA - Business And Intellectual Property written by Anurag K Agarwal and published by Random House India. This book was released on 2016-10-25 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business and Intellectual Property reflects on the future of IP in the age of new media and shows how—in a rapidly changing business field—managers and decision-makers need to be more perceptive, agile and vigilant than ever before. Drawing on contemporary business affairs and strategies, it explores the nature and scope of IP and the evolution of national laws and global agreements like the TRIPs to protect it. It also explores the measures (the use of patents, copyrights and trademarks) used by some of the biggest brands—Coke, MGM, 20th Century Fox, Microsoft, Harrods, Maruti, Tata—to manage disputes and protect themselves.

Business Law for Managers

Author : Anurag Agarwal
Publisher : Penguin Random House India Private Limited
ISBN 13 : 9353051169
Total Pages : 256 pages
Book Rating : 4.3/5 (53 download)

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Book Synopsis Business Law for Managers by : Anurag Agarwal

Download or read book Business Law for Managers written by Anurag Agarwal and published by Penguin Random House India Private Limited. This book was released on 2018-06-08 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even though most business managers have diverse academic qualifications-engineering being the most common, followed by chartered accountancy, economics, medicine, etc.-few come from a law background. However, it is crucial for a manager to understand the nitty-gritty of law. This hands-on guide to understanding business law is for anyone and everyone looking to run a legal-hurdle-free business.

Intellectual Property Management

Author : Irina Heim
Publisher : Springer Nature
ISBN 13 : 3031267435
Total Pages : 119 pages
Book Rating : 4.0/5 (312 download)

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Book Synopsis Intellectual Property Management by : Irina Heim

Download or read book Intellectual Property Management written by Irina Heim and published by Springer Nature. This book was released on 2023-03-27 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: An understanding of intellectual property is an essential component of management and business strategy in many industries. It can be used to generate value and create competitive advantage and goes hand-in-hand with the study of technology innovation and international business. However, the literature on intellectual property has been dominated by writers with backgrounds in legal science and economics. This book advocates an interdisciplinary view on intellectual property management for business and management students and professionals. It provides an outline of the field in terms that are tailored to management scholarship and with an emphasis on business decision making. It is intended for business school students of intellectual property management, innovation, strategic management and industry studies, as well as professionals in need of an accessible and business-minded approach to intellectual property management.

Understanding and Profiting from Intellectual Property in International Business

Author : Deli Yang
Publisher : Springer Nature
ISBN 13 : 3030540340
Total Pages : 322 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Understanding and Profiting from Intellectual Property in International Business by : Deli Yang

Download or read book Understanding and Profiting from Intellectual Property in International Business written by Deli Yang and published by Springer Nature. This book was released on 2021-04-07 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next, follows a discussion of the importance of managing IP valuation, people, and products, which leads into an examination of strategies for obtaining value from IP-related activities, including licensing. This edition updates the contents and adds new contemporary cases, such as internet-based crimes and trademarked sport brands. Readers will gain an understanding of the significance of IP to corporate success in the increasingly globalized world. With updated knowledge on deriving value from IP, this book will provide insights for practitioners to deal with cross-border issues of IP, and for scholars across disciplines to advance studies of cross-border issues and conflicts in IP.

IIMA-Strategies for Future

Author : Ajeet N Mathur
Publisher : Random House India
ISBN 13 : 8184003676
Total Pages : 320 pages
Book Rating : 4.1/5 (84 download)

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Book Synopsis IIMA-Strategies for Future by : Ajeet N Mathur

Download or read book IIMA-Strategies for Future written by Ajeet N Mathur and published by Random House India. This book was released on 2016-03-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you wondered why international business seems magically simple in text books but inescapably complex in reality? With international business pushing horizons, cross border activity is rampant and national boundaries are getting blurred. Economies have opened their doors and globalization is the watchword of the hour. Strategies for the Future explores the opportunities of a mingling world with remarkably discerning anecdotes and hands you the tools to master international trade. Professor Ajeet N. Mathur helps you formulate assumptions and make decisions under uncertainty in response to differences in business environments, national competitiveness, and regional and global strategies of other business players. As part of a competitive global village, this book is indispensable for any manager or entrepreneur bounding forward in the promising world of international business.

IIMA - Strategies For Growth

Author : Atanu Ghosh
Publisher : Random House India
ISBN 13 : 8184001681
Total Pages : 216 pages
Book Rating : 4.1/5 (84 download)

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Book Synopsis IIMA - Strategies For Growth by : Atanu Ghosh

Download or read book IIMA - Strategies For Growth written by Atanu Ghosh and published by Random House India. This book was released on 2016-10-25 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every organization—small or large, managed professionally or by a family—wants to grow. Strategies for Growth explores the different expansion strategies companies adopt, and the management and marketing challenges they face along the way. Amply illustrated with business experiences from the Indian context—such as Bharti Airtel, Amul, GE, Infosys, Compaq and HP—this book tells you all you need to know to make the best decision for your company.

Choice in Chaos

Author : Gangadhar Bhadani
Publisher : Partridge Publishing
ISBN 13 : 1482888912
Total Pages : 334 pages
Book Rating : 4.4/5 (828 download)

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Book Synopsis Choice in Chaos by : Gangadhar Bhadani

Download or read book Choice in Chaos written by Gangadhar Bhadani and published by Partridge Publishing. This book was released on 2017-03-16 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author Gangadhar Bhadani was once described by Jimmy Wales, cofounder of Wikipedia, as the most prolific Indian Wikipedian. He was in the top ten worldwide contributors for months. In Choice in Chaos, Bhadani shares his life story, a tale spanning the six decades of his life so far. It features several streams that flow concurrently: autobiographical accounts and anecdotes, along with a number of select books that passed through his life with a golden streakhis activities, his contributions, and his experience as a Wikipedian. In colorful and candid language, Bhadani describes his childhood, adolescence, and multidimensional adulthood, painting a vivid picture of India along the way. At the age of fifty-five, he began to engage seriously with the English version of Wikipedia, and that connection has profoundly changed his life. This unusual memoir presents the personal narrative of an Indian bank officer who has made extensive contributions to Wikipedia since 2005.

MANAGING INTELLECTUAL PROPERTY : The Strategic Imperative

Author : VINOD V. SOPLE
Publisher : PHI Learning Pvt. Ltd.
ISBN 13 : 8120352653
Total Pages : 500 pages
Book Rating : 4.1/5 (23 download)

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Book Synopsis MANAGING INTELLECTUAL PROPERTY : The Strategic Imperative by : VINOD V. SOPLE

Download or read book MANAGING INTELLECTUAL PROPERTY : The Strategic Imperative written by VINOD V. SOPLE and published by PHI Learning Pvt. Ltd.. This book was released on 2016-06-22 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book, now in its fifth edition, offers a comprehensive treatment of Intellectual Property concepts and their applications in Indian industry. It provides a strategic framework for IP management, leading to competitive advantage for a business enterprise. Besides explaining the conceptual framework and practices of IP management, the book discusses IP as a strategic tool, its commercial exploitation and strategies for risk management of IP. Web-based material comprising chapter-wise PowerPoint Presentations (PPTs) and Multiple Choice Questions is available at www.phindia.com/sople. This book is primarily intended as a text for postgraduate students of management, students of engineering and those who are pursuing certificate, postgraduate diploma or degree courses in IPR. In addition, professionals and corporate decision-makers should find the text valuable.NEW TO THE FIFTH EDITION • A new chapter has been introduced on Filing Patent Applications. • Numerous sections such as clinical research regulations, planned purification, combination therapy, alternate delivery, trade dress trademark protection, trademark caution notice, comparative advertising and trademark violation, contributory and vicarious infringement, two statutes for farmers’ rights, incremental innovation, piracy in fashion design, patentable or not patentable biotech inventions have now been incorporated in the respective chapters. • More cases/caselets have been introduced in the present edition. KEY FEATURES • Discusses IPs such as Patents, Copyrights, Trademarks, Trade Secrets, Designs, Semiconductor Circuit Layouts and Geographical Indications, etc. • Practices issues of IPRs in Cyber Space, Fashion Design, Biotechnology and Pharmaceutical industry. • Classifies systems in practice for various IPs. • Provides IPRs legal provision in Indian context. • Includes a comprehensive glossary of important terms. • Encloses CD-ROM containing Intellectual Property Rights’ laws in India as per the latest amendments.

Understanding and Profiting from Intellectual Property

Author : D. Yang
Publisher : Springer
ISBN 13 : 0230582079
Total Pages : 309 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Understanding and Profiting from Intellectual Property by : D. Yang

Download or read book Understanding and Profiting from Intellectual Property written by D. Yang and published by Springer. This book was released on 2008-04-24 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.

Intellectual Property Strategies for the 21st Century Corporation

Author : Lanning G. Bryer
Publisher : John Wiley & Sons
ISBN 13 : 1118095987
Total Pages : 339 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Intellectual Property Strategies for the 21st Century Corporation by : Lanning G. Bryer

Download or read book Intellectual Property Strategies for the 21st Century Corporation written by Lanning G. Bryer and published by John Wiley & Sons. This book was released on 2016-03-17 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to the modern management of intellectual property The world has changed significantly in the past decade, resulting in new behavior and practice related to the ownership and management of intellectual property. This book helps executives, attorneys, accountants, managers, owners, and others understand the legal, technological, economic, and cultural changes that have affected IP ownership and management. It provides case studies, practical examples and advice from seasoned and enduring professionals who have adopted new and streamlined methods and practices whether as in-house or outside counsel, or service providers. Provides a practical yet global approach to corporate IP management Serves as a resource for in-house and outside counsel, executives, managers, accountants, consultants and others at mid-size and large corporations Helps professionals navigate the numerous new challenges that have changed the ways in which intellectual property is obtained and managed Details the latest trends in valuation, exploitation, and protection of intellectual property Extensive coverage of the legal, financial, accounting and general business aspects of intellectual property The combined expertise of lawyers, accountants, economists and other business professionals Timely and relevant in view of the global economic recession amidst rampant technological development, this book offers new solutions, practices, policies and strategies as a result of changes in economies and markets, laws, globalization, environment, and public perception.

Transactional Intellectual Property

Author : Richard S. Gruner
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (914 download)

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Book Synopsis Transactional Intellectual Property by : Richard S. Gruner

Download or read book Transactional Intellectual Property written by Richard S. Gruner and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Intellectual Property in the Global Marketplace, 2 Volume Set

Author : Melvin Simensky
Publisher : Wiley
ISBN 13 : 9780471351054
Total Pages : 1100 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Intellectual Property in the Global Marketplace, 2 Volume Set by : Melvin Simensky

Download or read book Intellectual Property in the Global Marketplace, 2 Volume Set written by Melvin Simensky and published by Wiley. This book was released on 1999-09-16 with total page 1100 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from prestigious lawyers, economists, accountants, and consultants from around the world, Intellectual Property in the International Marketplace presents a highly complex subject in a user-friendly, organized manner. The two-volumes serve as an intellectual property compendium to business professionals and their counsel, helping them explore and answer intellectual property questions in business transactions in global settings. Volume I covers the methods for dealing with intellectual property in every type of business transaction, while Volume II covers the underlying general principles of international intellectual property law. The core volume (ISBN 0471-351059) is supplemented annually. The 2002 Supplement (ISBN 0471-390313) includes: * New chapters on such topics as Patent Strategies in the Era of the Internet, Parallel Imports into and within the European Union, and Copyright and E-Commerce. * Updates to International Laws and Developments on Security Interests in Intangible Assets that have taken place in Australia, Canada, France, Hong Kong, and Korea. The supplement updates the 2 Volume set, Simensky/Intellectual Property in the Global Marketplace, Second Edition (ISBN 0471-351059).

IIMA - The Persuasive Manager

Author : M M Monippally
Publisher : Random House India
ISBN 13 : 818400169X
Total Pages : 280 pages
Book Rating : 4.1/5 (84 download)

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Book Synopsis IIMA - The Persuasive Manager by : M M Monippally

Download or read book IIMA - The Persuasive Manager written by M M Monippally and published by Random House India. This book was released on 2016-10-25 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Persuasive Manager argues compellingly that strategic communication lies at the core of leadership, and helps organizations run smoothly and effectively. It explains persuasion and how managers should balance their ability to persuade and exercise authority without being authoritarian. With its wealth of real-world illustrations, scenarios and tips, The Persuasive Manager is the perfect communications roadmap for all managers.

Legal Language and Business Communication

Author : Anurag K. Agarwal
Publisher : Springer
ISBN 13 : 9811375348
Total Pages : 204 pages
Book Rating : 4.8/5 (113 download)

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Book Synopsis Legal Language and Business Communication by : Anurag K. Agarwal

Download or read book Legal Language and Business Communication written by Anurag K. Agarwal and published by Springer. This book was released on 2019-04-23 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the proper use of legal language in business communication. While communicating, a business leader has to bear in mind the relevant legal framework, and be sure to never violate it. However, legal language in itself can be so complex and difficult that it is often unclear as to what meaning can be ascribed to different words and phrases used in a particular context. Also, while it’s easy to say that there are certain limits to the law, those limits are not readily visible to the uninitiated; occasionally, even experts flounder. Exploring precisely these topics, the book will be of interest to students of business, law, and business communication; managers; lawyers; researchers; practitioners; and general readers alike.

Intellectual Property and Business

Author : Rodney D. Ryder
Publisher : SAGE Publications Pvt. Limited
ISBN 13 : 9788132117919
Total Pages : 0 pages
Book Rating : 4.1/5 (179 download)

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Book Synopsis Intellectual Property and Business by : Rodney D. Ryder

Download or read book Intellectual Property and Business written by Rodney D. Ryder and published by SAGE Publications Pvt. Limited. This book was released on 2014-08-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. Intellectual Property and Business demonstrates how companies can deploy their IP not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business. The book aims to provide a basic understanding of various forms of IP that business organizations need to protect, and to analyze and understand IP management and strategy through case studies. It highlights these aspects of IP management through the lens of both a lawyer and a business manager.

Essentials of Intellectual Property

Author : Alexander I. Poltorak
Publisher : John Wiley & Sons
ISBN 13 : 0470888504
Total Pages : 325 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Essentials of Intellectual Property by : Alexander I. Poltorak

Download or read book Essentials of Intellectual Property written by Alexander I. Poltorak and published by John Wiley & Sons. This book was released on 2011-03-08 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive primer on intellectual property for business professionals, non-IP attorneys, entrepreneurs, and inventors Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, the Second Edition of this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and case law in intellectual property. Presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-know forms of IP, such as registered design and mask works Covers important concepts such as IP strategy, protection, audits, valuation, management, and competitive intelligence Offers an introduction to IP licensing and enforcement Now features discussion of critical precedent-setting recent IP cases and proposed patent reform Providing business professionals and IP owners with in-depth knowledge of this extremely important subject, this book helps those new to this field gain a better understanding and appreciation for the results of their creative abilities.

The Intellectual Property Guide

Author : Myra Tawfik
Publisher : Brush Education
ISBN 13 : 1550597957
Total Pages : 164 pages
Book Rating : 4.5/5 (55 download)

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Book Synopsis The Intellectual Property Guide by : Myra Tawfik

Download or read book The Intellectual Property Guide written by Myra Tawfik and published by Brush Education. This book was released on 2019-11-04 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intellectual property strategies to power your bottom line In the innovation economy, intellectual property is among the most valuable assets a business can have. IP strategy isn’t just incidental to success, it’s a key driver—research shows that IP-intensive small- and medium-sized enterprises are 60% more likely to achieve high growth. Myra Tawfik and Karima Bawa, two noted experts in the field of IP law and strategy, want to help you achieve greater success through the strategic deployment of your business’s IP. More than just patents, IP encompasses confidential information and trade secrets, industrial design, copyright, and trademarks. Understanding the unique IP portfolio of your business and how to leverage it for maximum benefit can pay huge dividends. A strong IP strategy can allow you to command higher prices for your goods and services, increase your market share, generate new revenue streams, improve brand recognition, attract new investment, and lower your costs. You can also avert threats from your competitors by using your IP both offensively and defensively to protect your market and drive up your competitors’ costs. Perfect for entrepreneurs, innovators, inventors, expert advisors and investors, this primer will sharpen your knowledge and help you make informed decisions about IP strategy to drive your business forward.