Author : Alla Tovares
Publisher : Bloomsbury Publishing
ISBN 13 : 1350119164
Total Pages : 281 pages
Book Rating : 4.3/5 (51 download)
Book Synopsis Identity and Ideology in Digital Food Discourse by : Alla Tovares
Download or read book Identity and Ideology in Digital Food Discourse written by Alla Tovares and published by Bloomsbury Publishing. This book was released on 2020-11-26 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring food-related interactions in various digital and cultural contexts, this book demonstrates how food as a discursive resource can be mobilized to accomplish actions of social, cultural, and political consequence. The chapters reveal how social media users employ language, images, and videos to construct identities and ideologies that both encompass and transcend food. Drawing on various discourse analytic frameworks to digital communication, contributors examine interactions across Facebook, Twitter, YouTube, and Instagram. From the multimodal discourse of a Korean livestreaming online eating show, to food activism in an English blogging community and discussions of a food-related controversy on Omani Twitter, this book shows how language and multimodal resources serve not only to communicate about food, but also as a means of accomplishing key aspects of everyday social life.