Author : Chetan J. Patel
Publisher :
ISBN 13 :
Total Pages : 172 pages
Book Rating : 4.:/5 (88 download)
Book Synopsis Ideal Male Media Images and Men's Body Esteem by : Chetan J. Patel
Download or read book Ideal Male Media Images and Men's Body Esteem written by Chetan J. Patel and published by . This book was released on 2014 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research has shown that the media generally portray the ideal man as muscular and that their depictions are detrimental to men (Gulas & McKeage, 2000; Hobza & Rochlen, 2009). This study tested the impact of varying the presentation of ideal male media images (i.e., images of muscular men) on men's body esteem (i.e., body satisfaction) (Franzoi & Shields, 1984). It also examined the relations between men's preexisting drive for muscularity, social comparison tendency over physical appearance, and typical level of media exposure to muscular men and their body esteem after observing ideal male media images. Through random assignment, 122 male university students viewed magazine images of muscular men whose physical appearance (appearance-image condition) or physical performance (performance-image condition) was emphasized. Multiple regression analyses indicated that the men in the appearance-image condition did not report significantly lower body esteem levels than those in the performance-image condition. Men with higher drive for muscularity and image exposure levels did not report significantly lower body esteem levels than those with lower such characteristics respectively. Men with a higher social comparison tendency were significantly more dissatisfied with their overall bodies, but not with their physical condition, physical attractiveness, and upper body strength, than those with a lower social comparison tendency. Drive for muscularity and social comparison tendency did not each moderate the effects of image type on body esteem, as the men with the higher drive for muscularity and social comparison tendency did not report significantly lower body esteem levels in the appearance-image condition than in the performance-image condition respectively. In sum, the study results were generally inconsistent with the hypotheses. However, the results did suggest that men with a high social comparison tendency over physical appearance tend to be more dissatisfied with their overall bodies.