Humanizing Big Data

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Humanizing Big Data

Author : Colin Strong
Publisher : Kogan Page Publishers
ISBN 13 : 074947212X
Total Pages : 226 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Humanizing Big Data by : Colin Strong

Download or read book Humanizing Big Data written by Colin Strong and published by Kogan Page Publishers. This book was released on 2015-03-03 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big data raises more questions than it answers, particularly for those organizations struggling to deal with what has become an overwhelming deluge of data. It can offer marketers more than simple tactical predictive analytics, but organizations need a bigger picture, one that generates some real insight into human behaviour, to drive consumer strategy rather than just better targeting techniques. Humanizing Big Data guides marketing managers, brand managers, strategists and senior executives on how to use big data strategically to redefine customer relationships for better customer engagement and an improved bottom line. Humanizing Big Data provides a detailed understanding of the way to approach and think about the challenges and opportunities of big data, enabling any brand to realize the value of their current and future data assets. First it explores the 'nuts and bolts' of data analytics and the way in which the current big data agenda is in danger of losing credibility by paying insufficient attention to what are often fundamental tenets in any form of analysis. Next it sets out a manifesto for a smart data approach, drawing on an intelligent and big picture view of data analytics that addresses the strategic business challenges that businesses face. Finally it explores the way in which datafication is changing the nature of the relationship between brands and consumers and why this calls for new forms of analytics to support rapidly emerging new business models. After reading this book, any brand should be in a position to make a step change in the value they derive from their data assets.

The Human Element of Big Data

Author : Geetam S. Tomar
Publisher : CRC Press
ISBN 13 : 149875418X
Total Pages : 364 pages
Book Rating : 4.4/5 (987 download)

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Book Synopsis The Human Element of Big Data by : Geetam S. Tomar

Download or read book The Human Element of Big Data written by Geetam S. Tomar and published by CRC Press. This book was released on 2016-10-26 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proposed book talks about the participation of human in Big Data.How human as a component of system can help in making the decision process easier and vibrant.It studies the basic build structure for big data and also includes advanced research topics.In the field of Biological sciences, it comprises genomic and proteomic data also. The book swaps traditional data management techniques with more robust and vibrant methodologies that focus on current requirement and demand through human computer interfacing in order to cope up with present business demand. Overall, the book is divided in to five parts where each part contains 4-5 chapters on versatile domain with human side of Big Data.

The Fuzzy and the Techie

Author : Scott Hartley
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 0544944372
Total Pages : 307 pages
Book Rating : 4.5/5 (449 download)

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Book Synopsis The Fuzzy and the Techie by : Scott Hartley

Download or read book The Fuzzy and the Techie written by Scott Hartley and published by Houghton Mifflin Harcourt. This book was released on 2017-04-25 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Artfully explains why it is time for us to get over the false division between the human and the technical.”—Tim Brown, CEO of IDEO and author of Change by Design Scott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a techie. While Silicon Valley is generally considered a techie stronghold, the founders of companies like Airbnb, Pinterest, Slack, LinkedIn, PayPal, Stitch Fix, Reddit, and others are all fuzzies—in other words, people with backgrounds in the liberal arts. In this brilliantly counterintuitive book, Hartley shatters assumptions about business and education today: learning to code is not enough. The soft skills—curiosity, communication, and collaboration, along with an understanding of psychology and society’s gravest problems—are central to why technology has value. Fuzzies are the instrumental stewards of robots, artificial intelligence, and machine learning. They offer a human touch that is of equal—if not greater—importance in our technology-led world than what most techies can provide. For anyone doubting whether a well-rounded liberal arts education is practical in today’s world, Hartley’s work will come as an inspiring revelation. Finalist for the 2016 Financial Times/McKinsey Bracken Bower Prize and A Financial Times Business Book of the Month

Humanizing B2B

Author : Paul Cash
Publisher : Practical Inspiration Publishing
ISBN 13 : 1788602501
Total Pages : 172 pages
Book Rating : 4.7/5 (886 download)

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Book Synopsis Humanizing B2B by : Paul Cash

Download or read book Humanizing B2B written by Paul Cash and published by Practical Inspiration Publishing. This book was released on 2021-04-26 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to move products, you need to move people. And if you want to move people, you need to move minds. This is what modern B2B marketing is all about. It’s time to wake up to the power of branding, purpose, stories, emotion, people and culture to drive growth. There is something incredibly exciting happening in B2B land. Freed from a narrow focus on performance marketing, brands are becoming more interesting and more relevant. This book brings together the latest thinking on humanized B2B marketing, to help leaders and their businesses grow, dominate their categories, and become meaningful in today’s demanding world. PAUL CASH is a creative entrepreneur and storyteller on a personal mission to humanize B2B marketing. Recognized as one of the Top 20 most influential B2B marketers, he is the founder of Rooster Punk, the go-to agency for B2B storytelling. JAMES TREZONA is a strategist, marketeer and MD of Rooster Punk. He uses the power of storytelling to empower businesses to reap the rewards of putting purpose at the heart of their business.

Street Data

Author : Shane Safir
Publisher : Corwin
ISBN 13 : 1071812661
Total Pages : 281 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Street Data by : Shane Safir

Download or read book Street Data written by Shane Safir and published by Corwin. This book was released on 2021-02-12 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Radically reimagine our ways of being, learning, and doing Education can be transformed if we eradicate our fixation on big data like standardized test scores as the supreme measure of equity and learning. Instead of the focus being on "fixing" and "filling" academic gaps, we must envision and rebuild the system from the student up—with classrooms, schools and systems built around students’ brilliance, cultural wealth, and intellectual potential. Street data reminds us that what is measurable is not the same as what is valuable and that data can be humanizing, liberatory and healing. By breaking down street data fundamentals: what it is, how to gather it, and how it can complement other forms of data to guide a school or district’s equity journey, Safir and Dugan offer an actionable framework for school transformation. Written for educators and policymakers, this book · Offers fresh ideas and innovative tools to apply immediately · Provides an asset-based model to help educators look for what’s right in our students and communities instead of seeking what’s wrong · Explores a different application of data, from its capacity to help us diagnose root causes of inequity, to its potential to transform learning, and its power to reshape adult culture Now is the time to take an antiracist stance, interrogate our assumptions about knowledge, measurement, and what really matters when it comes to educating young people.

We, Robots

Author : Curtis White
Publisher : Melville House
ISBN 13 : 1612194559
Total Pages : 306 pages
Book Rating : 4.6/5 (121 download)

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Book Synopsis We, Robots by : Curtis White

Download or read book We, Robots written by Curtis White and published by Melville House. This book was released on 2015 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the noble tradition of Jaron Lanier's You Are Not a Gadget (Penguin, 2011), Curtis White's We, Robots takes the radical position that maybe we shouldn't cede every bit of control, humanity, and decision making to technology, and that the techno-futurists in our mix have things dangerously backwards. What a notion! In this sharply argued and rousing book, White not only attacks the technology-loving establishment, but offers a beautiful and essential alternative.

Big Data in Organizations and the Role of Human Resource Management

Author : Tobias M. Scholz
Publisher : Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
ISBN 13 : 9783631718902
Total Pages : 237 pages
Book Rating : 4.7/5 (189 download)

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Book Synopsis Big Data in Organizations and the Role of Human Resource Management by : Tobias M. Scholz

Download or read book Big Data in Organizations and the Role of Human Resource Management written by Tobias M. Scholz and published by Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften. This book was released on 2017 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big data are changing the way we work. This book conveys a theoretical understanding of big data and the related interactions on a socio-technological level as well as on the organizational level. Big data challenge the human resource department to take a new role. An organization's new competitive advantage is its employees augmented by big data.

Big Data Analytics for Human-Computer Interactions: A New Era of Computation

Author : Kuldeep Singh Kaswan
Publisher : Bentham Science Publishers
ISBN 13 : 9815079948
Total Pages : 392 pages
Book Rating : 4.8/5 (15 download)

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Book Synopsis Big Data Analytics for Human-Computer Interactions: A New Era of Computation by : Kuldeep Singh Kaswan

Download or read book Big Data Analytics for Human-Computer Interactions: A New Era of Computation written by Kuldeep Singh Kaswan and published by Bentham Science Publishers. This book was released on 2023-08-28 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big Data is playing a vital role in HCI projects across a range of industries: healthcare, cybersecurity, forensics, education, business organizations, and scientific research. Big data analytics requires advanced tools and techniques to store, process and analyze the huge volume of data. Working on HCI projects requires specific skill sets to implement IT solutions. Big Data Analytics for Human-Computer Interactions: A New Era of Computation is a comprehensive guide that discusses the evolution of Big Data in Human Computer Interaction from promise to reality. This book provides an introduction to Big Data and HCI, followed by an overview of the state-of-the-art algorithms for processing big data, Subsequent chapters also explain the characteristics, applications, opportunities and challenges of big data systems, by describing theoretical, practical, and simulation concepts of computational intelligence and big data analytics used in designing HIC systems. The book also presents solutions for analyzing complex patterns in user data and improving productivity. Readers will be able to understand the technology that drives big data solutions in HCI projects and understand its capacity in transforming an organization. The book also helps the reader to understand HCI system design and explains how to evaluate an application portfolio that can be used when selecting pilot projects. This book is a resource for researchers, students, and professionals interested in the fields of HCI, artificial intelligence, data analytics, and computer engineering.

Human-Centered Data Science

Author : Cecilia Aragon
Publisher : MIT Press
ISBN 13 : 0262367599
Total Pages : 201 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Human-Centered Data Science by : Cecilia Aragon

Download or read book Human-Centered Data Science written by Cecilia Aragon and published by MIT Press. This book was released on 2022-03-01 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best practices for addressing the bias and inequality that may result from the automated collection, analysis, and distribution of large datasets. Human-centered data science is a new interdisciplinary field that draws from human-computer interaction, social science, statistics, and computational techniques. This book, written by founders of the field, introduces best practices for addressing the bias and inequality that may result from the automated collection, analysis, and distribution of very large datasets. It offers a brief and accessible overview of many common statistical and algorithmic data science techniques, explains human-centered approaches to data science problems, and presents practical guidelines and real-world case studies to help readers apply these methods. The authors explain how data scientists’ choices are involved at every stage of the data science workflow—and show how a human-centered approach can enhance each one, by making the process more transparent, asking questions, and considering the social context of the data. They describe how tools from social science might be incorporated into data science practices, discuss different types of collaboration, and consider data storytelling through visualization. The book shows that data science practitioners can build rigorous and ethical algorithms and design projects that use cutting-edge computational tools and address social concerns.

Using Cancer ‘omics’ to Understand Cancer

Author : Daoud Meerzaman
Publisher : Frontiers Media SA
ISBN 13 : 2889660052
Total Pages : 122 pages
Book Rating : 4.8/5 (896 download)

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Book Synopsis Using Cancer ‘omics’ to Understand Cancer by : Daoud Meerzaman

Download or read book Using Cancer ‘omics’ to Understand Cancer written by Daoud Meerzaman and published by Frontiers Media SA. This book was released on 2020-10-23 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: This eBook is a collection of articles from a Frontiers Research Topic. Frontiers Research Topics are very popular trademarks of the Frontiers Journals Series: they are collections of at least ten articles, all centered on a particular subject. With their unique mix of varied contributions from Original Research to Review Articles, Frontiers Research Topics unify the most influential researchers, the latest key findings and historical advances in a hot research area! Find out more on how to host your own Frontiers Research Topic or contribute to one as an author by contacting the Frontiers Editorial Office: frontiersin.org/about/contact.

Humanizing Digital Reality

Author : Klaas De Rycke
Publisher : Springer
ISBN 13 : 9811066116
Total Pages : 684 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Humanizing Digital Reality by : Klaas De Rycke

Download or read book Humanizing Digital Reality written by Klaas De Rycke and published by Springer. This book was released on 2017-09-15 with total page 684 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims at finding some answers to the questions: What is the influence of humans in controlling CAD and how much is human in control of its surroundings? How far does our reach as humans really go? Do the complex algorithms that we use for city planning nowadays live up to their expectations and do they offer enough quality? How much data do we have and can we control? Are today’s inventions reversing the humanly controlled algorithms into a space where humans are controlled by the algorithms? Are processing power, robots for the digital environment and construction in particular not only there to rediscover what we already knew and know or do they really bring us further into the fields of constructing and architecture? The chapter authors were invited speakers at the 6th Symposium "Design Modelling Symposium: Humanizing Digital Reality", which took place in Ensa-Versailles, France from 16 - 20 September 2017.

New Horizons for a Data-Driven Economy

Author : José María Cavanillas
Publisher : Springer
ISBN 13 : 3319215698
Total Pages : 303 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis New Horizons for a Data-Driven Economy by : José María Cavanillas

Download or read book New Horizons for a Data-Driven Economy written by José María Cavanillas and published by Springer. This book was released on 2016-04-04 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book readers will find technological discussions on the existing and emerging technologies across the different stages of the big data value chain. They will learn about legal aspects of big data, the social impact, and about education needs and requirements. And they will discover the business perspective and how big data technology can be exploited to deliver value within different sectors of the economy. The book is structured in four parts: Part I “The Big Data Opportunity” explores the value potential of big data with a particular focus on the European context. It also describes the legal, business and social dimensions that need to be addressed, and briefly introduces the European Commission’s BIG project. Part II “The Big Data Value Chain” details the complete big data lifecycle from a technical point of view, ranging from data acquisition, analysis, curation and storage, to data usage and exploitation. Next, Part III “Usage and Exploitation of Big Data” illustrates the value creation possibilities of big data applications in various sectors, including industry, healthcare, finance, energy, media and public services. Finally, Part IV “A Roadmap for Big Data Research” identifies and prioritizes the cross-sectorial requirements for big data research, and outlines the most urgent and challenging technological, economic, political and societal issues for big data in Europe. This compendium summarizes more than two years of work performed by a leading group of major European research centers and industries in the context of the BIG project. It brings together research findings, forecasts and estimates related to this challenging technological context that is becoming the major axis of the new digitally transformed business environment.

Humanizing Visual Design

Author : Charles Kostelnick
Publisher : Routledge
ISBN 13 : 1351628232
Total Pages : 296 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Humanizing Visual Design by : Charles Kostelnick

Download or read book Humanizing Visual Design written by Charles Kostelnick and published by Routledge. This book was released on 2019-03-28 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the role that human forms play in visualizing practical information and in making that information understandable, accessible, inviting, and meaningful to readers—in short, "humanizing" it. Although human figures have long been deployed in practical communication, their uses in this context have received little systematic analysis. Drawing on rhetorical theory, art history, design studies, and historical and contemporary examples, the book explores the many rhetorical purposes that human forms play in functional pictures, including empowering readers, narrating processes, invoking social and cultural identities, fostering pathos appeals, and visualizing data. The book is aimed at scholars, teachers, and practitioners in business, technical, and professional communication as well as an interdisciplinary audience in rhetoric, art and design, journalism, engineering, marketing, science, and history.

Dear Data

Author : Giorgia Lupi
Publisher : Chronicle Books
ISBN 13 : 1616895462
Total Pages : 304 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Dear Data by : Giorgia Lupi

Download or read book Dear Data written by Giorgia Lupi and published by Chronicle Books. This book was released on 2016-09-13 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Equal parts mail art, data visualization, and affectionate correspondence, Dear Data celebrates "the infinitesimal, incomplete, imperfect, yet exquisitely human details of life," in the words of Maria Popova (Brain Pickings), who introduces this charming and graphically powerful book. For one year, Giorgia Lupi, an Italian living in New York, and Stefanie Posavec, an American in London, mapped the particulars of their daily lives as a series of hand-drawn postcards they exchanged via mail weekly—small portraits as full of emotion as they are data, both mundane and magical. Dear Data reproduces in pinpoint detail the full year's set of cards, front and back, providing a remarkable portrait of two artists connected by their attention to the details of their lives—including complaints, distractions, phone addictions, physical contact, and desires. These details illuminate the lives of two remarkable young women and also inspire us to map our own lives, including specific suggestions on what data to draw and how. A captivating and unique book for designers, artists, correspondents, friends, and lovers everywhere.

Humanizing Artificial Intelligence

Author : Luca M. Possati
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3111007561
Total Pages : 116 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis Humanizing Artificial Intelligence by : Luca M. Possati

Download or read book Humanizing Artificial Intelligence written by Luca M. Possati and published by Walter de Gruyter GmbH & Co KG. This book was released on 2023-10-04 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does humankind expect from AI? What kind of relationship between man and intelligent machine are we aiming for? Does an AI need to be able to recognize human unconscious dynamics to act for the "best" of humans—that "best" that not even humans can clearly define? Humanizing AI analyses AI and its numerous applications from a psychoanalytical point of view to answer these questions. This important, interdisciplinary contribution to the social sciences, as applied to AI, shows that reflecting on AI means reflecting on the human psyche and personality; therefore conceiving AI as a process of deconstruction and reconstruction of human identity. AI gives rise to processes of identification and de-identification that are not simply extensions of human identities—as post-humanist or trans-humanist approaches believe—but completely new forms of identification. Humanizing AI will benefit a broad audience: undergraduates, postgraduates and teachers in sociology, social theory, science and technology studies, cultural studies, philosophy, social psychology, and international relations. It will also appeal to programmers, software designers, students, and professionals in the sciences.

The Human Face of Big Data

Author : Rick Smolan
Publisher :
ISBN 13 : 9781454908272
Total Pages : 0 pages
Book Rating : 4.9/5 (82 download)

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Book Synopsis The Human Face of Big Data by : Rick Smolan

Download or read book The Human Face of Big Data written by Rick Smolan and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors invited more than 100 journalists worldwide to use photographs, charts and essays to explore the world of big data and its growing influence on our lives and society.

e-HRM

Author : Mohan Thite
Publisher : Routledge
ISBN 13 : 1351698710
Total Pages : 431 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis e-HRM by : Mohan Thite

Download or read book e-HRM written by Mohan Thite and published by Routledge. This book was released on 2018-08-06 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: As with other parts of business, technology is having a profound effect on the world of work and management of human resources. Technology is a key enabler for faster, cheaper and better delivery of HR services and in some cases can have a transformational as well as unintended negative effect. Designed for the digital era, e-HRM is one of the first textbooks on these developments. It incorporates the most current and important HR technology related topics in four distinct parts under one umbrella, written by leading scholars and practitioners drawn from across the world. All the chapters have a uniform structure and pay equal attention to theory and practice with an applied focus. Learning resources of the book include chapter-wide learning objectives, case studies, debates on related burning issues, and the companion website includes lecture slides and a question bank.