The 50 Plus Market

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Publisher : Kogan Page Publishers
ISBN 13 : 9780749449391
Total Pages : 340 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis The 50 Plus Market by : Dick Stroud

Download or read book The 50 Plus Market written by Dick Stroud and published by Kogan Page Publishers. This book was released on 2007 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawn from original research, this work takes an international perspective of the subject of marketing to the 50 and over demographic and includes insight into how leading multinationals view the 50-plus market.

50 Plus!

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Author :
Publisher : Citadel Press
ISBN 13 : 9780806525563
Total Pages : 210 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis 50 Plus! by : Robert L. Dilenschneider

Download or read book 50 Plus! written by Robert L. Dilenschneider and published by Citadel Press. This book was released on 2004 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: - Special money management issues- New social mores and diversity: how to seize opportunities and avoid landmines- Transitioning from employee to entrepreneur- Adjusting ambition, rethinking family, letting go, and developing new passions- The follow-up to the author's previous bestsellers on career strategies

Marketing to the Ageing Consumer

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Author :
Publisher : Springer
ISBN 13 : 023037820X
Total Pages : 264 pages
Book Rating : 4.2/5 (33 download)

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Book Synopsis Marketing to the Ageing Consumer by : D. Stroud

Download or read book Marketing to the Ageing Consumer written by D. Stroud and published by Springer. This book was released on 2012-12-14 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of consumers. Contains models for companies to evaluate the success of their own strategies, with tools for improving their age-friendly marketing campaigns.

New Dimensions in Gerontology Training

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Author :
Publisher :
ISBN 13 :
Total Pages : 486 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis New Dimensions in Gerontology Training by :

Download or read book New Dimensions in Gerontology Training written by and published by . This book was released on 1987 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt:

InfoWorld

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Author :
Publisher :
ISBN 13 :
Total Pages : 98 pages
Book Rating : 4./5 ( download)

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Book Synopsis InfoWorld by :

Download or read book InfoWorld written by and published by . This book was released on 1985-05-06 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.

InfoWorld

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Author :
Publisher :
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4./5 ( download)

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Book Synopsis InfoWorld by :

Download or read book InfoWorld written by and published by . This book was released on 1985-04-22 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.

Never Too Old to Get Rich

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Publisher : John Wiley & Sons
ISBN 13 : 1119547903
Total Pages : 272 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Never Too Old to Get Rich by : Kerry E. Hannon

Download or read book Never Too Old to Get Rich written by Kerry E. Hannon and published by John Wiley & Sons. This book was released on 2019-06-25 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Start a successful business mid-life When you think of someone launching a start-up, the image of a twenty-something techie probably springs to mind. However, Gen Xers and Baby Boomers are just as likely to start businesses and reinvent themselves later in life. Never Too Old to Get Rich is an exciting roadmap for anyone age 50+ looking to be their own boss and launch their dream business. This book provides up-to-date resources and guidance for launching a business when you're 50+. There are snappy profiles of more than a dozen successful older entrepreneurs, describing their inspirational journeys launching businesses and nonprofits, followed by Q&A conversations, and pull-out boxes containing action steps. The author walks you through her three-part fitness program: guidelines for becoming financially fit, physically fit, and spiritually fit, before delving more deeply into how would-be entrepreneurs over 50 can succeed. • Describes how you can find capital to start your own business • Offers encouraging stories of real people who have become their own bosses and succeeded as entrepreneurs • Written by PBS Next Avenue’s entrepreneur expert, Kerry Hannon • Teaches you how to start your own business Never Too Old to Get Rich is the ideal book for older readers looking to pursue new business ventures later in life.

Electrical Trading and Radio Marketing

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Author :
Publisher :
ISBN 13 :
Total Pages : 1344 pages
Book Rating : 4.:/5 (334 download)

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Book Synopsis Electrical Trading and Radio Marketing by :

Download or read book Electrical Trading and Radio Marketing written by and published by . This book was released on 1956 with total page 1344 pages. Available in PDF, EPUB and Kindle. Book excerpt:

American Bankers Association Banking Literature Index

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Publisher :
ISBN 13 :
Total Pages : 558 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis American Bankers Association Banking Literature Index by :

Download or read book American Bankers Association Banking Literature Index written by and published by . This book was released on 1989 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt:

International Business

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Publisher : SAGE
ISBN 13 : 1412953642
Total Pages : 737 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis International Business by : John S. Hill

Download or read book International Business written by John S. Hill and published by SAGE. This book was released on 2009 with total page 737 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting a strong managerial orientation, a corporate emphasis, and a true global-local focus, International Business: Managing Globalization explains the 'whats' and 'whys' of global differences as it covers industries, competitors, regions, and markets from the perspectives of practicing managers. Author John S. Hill reviews the geographic and historic backgrounds of regions and markets in a way that no other text has done, with special focus on global supply chains, global branding, and world religions as they affect management at the local level. It integrates business topics and environmental analysis into a strategic, global-local framework. It places current events in focus by covering history and geography as they affect international business. It includes a unique chapter on global industry and competitor analysis, a common business tool, but a topic not covered in other texts. It covers religion as a key determiner of behaviors worldwide to help readers understand why behaviors differ depending on the local context. It focuses on corporate analysis, planning, and internationalization, vital corporate practices rarely covered in other textbooks. It includes short cases for undergraduates and longer cases for graduate students. International Business: Managing Globalization is ideal for the introduction to business course or for courses focusing on international or global business strategy

Marketing Essentials, Student Edition

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Author :
Publisher : McGraw-Hill Education
ISBN 13 : 9780026406017
Total Pages : 644 pages
Book Rating : 4.4/5 (6 download)

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Book Synopsis Marketing Essentials, Student Edition by : McGraw-Hill Education

Download or read book Marketing Essentials, Student Edition written by McGraw-Hill Education and published by McGraw-Hill Education. This book was released on 1997-01-01 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considered the nation’s number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the excitement of this fast-paced discipline with engrossing narrative, engaging graphics, and real-life case studies.

InfoWorld

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Author :
Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4./5 ( download)

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Book Synopsis InfoWorld by :

Download or read book InfoWorld written by and published by . This book was released on 1985-05-13 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.

Marketing In India, Cases And Readings -

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Author :
Publisher : Vikas Publishing House
ISBN 13 : 9325956764
Total Pages : pages
Book Rating : 4.3/5 (259 download)

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Book Synopsis Marketing In India, Cases And Readings - by : S.Neelamegham

Download or read book Marketing In India, Cases And Readings - written by S.Neelamegham and published by Vikas Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive overview of the current marketing environment in India. It examines the changing dynamics of marketing management against the backdrop of globalization and liberalization, analysing how both marketers and consumers are adapting to radical changes. Insightful perspectives on key issues including market segmentation, brand strategy, product planning, advertising, pricing and distribution strategies as well as challenges of rural marketing are given. This Fourth Edition boasts of incisive coverage of all contemporary concepts and formats of marketing, including retailing, Internet marketing and telemarketing. It is further enriched by varied case studies that are drawn from the Indian experience and will go a long way to inculcate skills of analysis, logical thinking and decision making in students. Valuable not only to students and teachers of marketing management, the book is a must-have for practising managers who want to stay abreast with the latest developments in their field.

PATA Travel News

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Author :
Publisher :
ISBN 13 :
Total Pages : 750 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis PATA Travel News by :

Download or read book PATA Travel News written by and published by . This book was released on 1993 with total page 750 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Annual Editions

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Publisher : McGraw-Hill Companies
ISBN 13 : 9781561340033
Total Pages : 260 pages
Book Rating : 4.3/5 (4 download)

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Book Synopsis Annual Editions by : John E. Richardson

Download or read book Annual Editions written by John E. Richardson and published by McGraw-Hill Companies. This book was released on 1991 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:

NHFA's CompetitivEdge

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Publisher :
ISBN 13 :
Total Pages : 762 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis NHFA's CompetitivEdge by :

Download or read book NHFA's CompetitivEdge written by and published by . This book was released on 1984-07 with total page 762 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Brandweek

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Publisher :
ISBN 13 :
Total Pages : 478 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Brandweek by :

Download or read book Brandweek written by and published by . This book was released on 2010 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: