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How To Sell Products And Services With Mobile Apps
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Book Synopsis How to Sell Products and Services with Mobile Apps by : Maurice Ufituwe
Download or read book How to Sell Products and Services with Mobile Apps written by Maurice Ufituwe and published by . This book was released on 2015-09-08 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book holds the answers to apps and mobile marketing, and divulges the need for businesses to implement a mobile marketing strategy to drive sales on mobile devices. Here are just a few key features you will uncover: Learning how to maximize your ROI while minimizing the threat of loss Learning why engaging customers is crucial and how customer retention works for long term success How to run surveys and do marketing research on Smartphones and tablets Secrets to getting traffic & downloads Implementing a successful mobile strategy that works in your local area And much more... This book is the modern Bible for mobile marketers. It will bust the doors wide open in this booming trillion dollars industry... You will gain the knowledge the big boys and insiders are using to rake in millions of dollars every year with mobile apps! This book is divided into in 3 sections that are easy to understand: ***SECTION 1 is about technology and how it's reshaping the landscape of retailing, advertising, customer acquisition and customer retention. ***SECTION 2 delves into the anatomy and functionalities of a mobile app for business. ***SECTION 3 is about sales, downloads and app store optimization. Mobile is the future! Unless you've been living in a cave for 20 years or you already have the answers to mobile marketing, you may think you don't need this book. However, if you have had hard times landing customers or increasing your bottom line, then mobile is your option! You want your business in front of millions of buyers? Stop the search today; get this blueprint you've been looking for to succeed with mobile now!"
Book Synopsis Business Apps Made Easy: How to Make & Create an App by : Demik Mors
Download or read book Business Apps Made Easy: How to Make & Create an App written by Demik Mors and published by Demik Mors. This book was released on 2014-12-13 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt: Would you like to Skyrocket your offline or online Business Success by only Creating and Launching your Business Mobile App in just a few minutes from now guarantee? This step-by-step Mobile Apps Training System is going to take you by the hand and show you how to quickly skyrocket your business success in the shortest time ever for just going mobile. You get mobile app development software, services and know how to create an app for android or ios and others platforms. If you starting your own business - it is a best way to mobile advertising, mobile application development for create an app and skyrocket your business. Read on as we reveal how you can quickly become a Mobile Apps expert and easily tap into a 99% Text Message Open Rate Platform! ...if you don't have a Mobile Presence, you’re already losing a great deal of customers who actually are looking for your business and services already! ... if you don't have a Mobile Strategy you can't connect with well over half of your audience! People check their mobile devices dozens of times a day, so it just makes good sense to get your business in on the non-stop action by creating mobile apps. We don’t have a choice! So the question isn’t whether we should use Mobile Apps! The question is how well can we do it? In this Highly Effective Mobile Apps Training System, businesses and marketers will learn exactly how to do it. Yes, now you will have the power to easily and quickly get your business on Mobile Apps by applying the latest and most effective techniques! Download “Business Apps Made Easy” today.
Book Synopsis A Handbook on E-Commerce by : Sanjay Agarwala
Download or read book A Handbook on E-Commerce written by Sanjay Agarwala and published by Lakshyavedh Publications. This book was released on 2023-04-24 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: About the Book The world of business has undergone a major transformation in the last few decades. E-commerce has revolutionized the way we conduct business, making it more accessible and convenient for both customers and businesses. The rapid pace of technological advancements in recent years has further amplified the importance of e-commerce in our lives. "A Handbook on E-Commerce" (ISBN: 978-93-5914-963-9) aims to provide a comprehensive guide for students pursuing B. Com. / B. B. A. CBCS syllabus of North Bengal University (NBU) and all major Indian universities, as well as anyone interested in understanding the nuances of e-commerce. The book is divided into five chapters, each covering essential aspects of e-commerce. Chapter I provides an introduction to e-commerce, including its history, benefits, and challenges. It also discusses the technologies used in e-commerce and their impact on businesses and consumers. Chapter II focuses on security and encryption, which is crucial for ensuring the confidentiality and integrity of online transactions. It covers the different types of security threats and measures that can be implemented to protect against them. Chapter III is dedicated to the legal aspects of e-commerce, including the IT Act and cybercrimes. It outlines the various provisions of the IT Act that relate to e-commerce and how it helps protect businesses and consumers from cybercrimes. Chapter IV covers e-payment systems, including digital wallets, credit/debit cards, and online banking. It discusses the functioning of payment gateways and the various payment options available to consumers. Chapter V provides an overview of online business transactions and the different types of transactions that businesses can conduct online. It also discusses the key considerations that businesses need to keep in mind when conducting online transactions. The book provides an easy-to-understand language and a practical approach to e-commerce, making it accessible to students and professionals alike. The aim of this book is to provide a comprehensive guide to e-commerce and its functioning, enabling readers to understand the benefits and risks associated with it. I hope that this handbook will serve as a useful guide for anyone who wants to learn more about e-commerce and its impact on the business world.
Book Synopsis Android Apps Marketing by : Jeffrey Hughes
Download or read book Android Apps Marketing written by Jeffrey Hughes and published by Pearson Education. This book was released on 2010-09-20 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Easy, Complete, Step-by-Step Guide to Marketing Your Android Apps! There are huge profits to be made in selling Android apps! But with more than 70,000 apps now available, posting your app to the Android Market is no longer enough. You need to market your app effectively. Don’t know much about marketing? Don’t worry: This book gives you all the step-by-step help you’ll need. Top app marketing consultant Jeffrey Hughes walks you through building a winning marketing plan, crafting highly competitive apps, choosing your message, building buzz, and connecting with people who’ll actually buy your app. Packed with examples, this book makes Android apps marketing easy! You’ll learn how to Identify your app’s unique value, target audience, and total message Understand the Android Market’s dynamics Cut through clutter and get your app into the top selling categories Set the right price for your app and effectively sell its value Get reviewers to recommend your apps Write effective press releases Time your marketing and publicity for maximum effectiveness Blog about your app and get the attention of influential bloggers Use Facebook, Twitter, YouTube, and other social media to generate buzz Use promotions and cross-marketing just like professional marketers do Measure and improve your results with Android Analytics Generate a loyal audience that will buy your next app, too Earn steady revenue, build a brand, and make a real business out of app development
Book Synopsis iPhone and iPad Apps Marketing by : Jeffrey Hughes
Download or read book iPhone and iPad Apps Marketing written by Jeffrey Hughes and published by Que Publishing. This book was released on 2010-04-12 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Easy, Complete, Step-by-Step Guide to Marketing Your iPhone/iPad Apps! There are huge profits to be made in selling iPhone and iPad apps! But with more than 180,000 + apps now available, just getting your app into the App Store is no longer enough. You need to market it effectively. Don’t know much about marketing? Don’t worry: This book gives you all the tools you’ll need. Top iPhone and iPad apps marketing consultant Jeffrey Hughes walks you through building a winning marketing plan, positioning highly competitive apps, choosing your message, building buzz, and connecting with people who’ll actually buy your app. With plenty of examples and screen shots, this book makes iPhone and iPad apps marketing easy! You’ll Learn How To Identify your app’s unique value, target audience, and total message Understand the App Store’s dynamics and choose the right strategy to cut through clutter Set the right price for your app Get App Store and third-party reviewers to recommend your apps Write effective press releases for your apps and time your publicity for maximum effectiveness Blog about your app and get the attention of influential bloggers Use Facebook, Twitter, and other social media to generate word-of-mouth buzz Use promotions and cross-marketing, just like professional marketers do Build an audience that will buy your next app, too!
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1799889580 Total Pages :1964 pages Book Rating :4.7/5 (998 download)
Book Synopsis Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business by : Management Association, Information Resources
Download or read book Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-04-16 with total page 1964 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1522526005 Total Pages :1584 pages Book Rating :4.5/5 (225 download)
Book Synopsis Mobile Commerce: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources
Download or read book Mobile Commerce: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-06-19 with total page 1584 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.
Book Synopsis How To Market Mobile Apps by : HowExpert
Download or read book How To Market Mobile Apps written by HowExpert and published by HowExpert. This book was released on 2010-11-01 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to know how to make money with mobile apps, then get this course. You will discover: - How to discover mobile apps - How to make money with iPhone Apps - How to make money with Android Apps - How to make money with Blackberry Apps - Step-by-step marketing secrets to make money on auto-pilot with mobile apps (iphone apps,ipad apps, android apps, blackberry apps) If you want to tap into this new profitable field, this is the time. HowExpert publishes quick 'how to' guides on all topics from A to Z by everyday experts.
Book Synopsis The Bootstrapper's Guide to the Mobile Web by : Deltina Hay
Download or read book The Bootstrapper's Guide to the Mobile Web written by Deltina Hay and published by Linden Publishing. This book was released on 2012-05-01 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a successful mobile-web presence is achievable with the tools found in this guide--without needing to learn a programming language or become a Web designer. Such a presence is now a necessity, rather than a luxury, for all businesses, organizations, and independent professionals to stay competitive. This quick, practical, hands-on introduction to the nuts and bolts of using the mobile web to grow a brand, improve sales, and increase profits is written for lay people and avoids jargon and programming concepts. Time- and money-saving solutions are presented, teaching technical novices how to quickly adapt their existing websites to the mobile ones and how to easily create mobile applications without having to learn to program. Step-by-step instructions stand alongside real-world examples of successful mobile-web transitions, and advice on best practices is provided to help business owners, entrepreneurs, marketing professionals, and creative professionals create the presence they need to help their business flourish.
Book Synopsis Marketing Management by : Dr.Madeswaran a
Download or read book Marketing Management written by Dr.Madeswaran a and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :146669467X Total Pages :2461 pages Book Rating :4.4/5 (666 download)
Book Synopsis Web-Based Services: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources
Download or read book Web-Based Services: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2015-11-09 with total page 2461 pages. Available in PDF, EPUB and Kindle. Book excerpt: The recent explosion of digital media, online networking, and e-commerce has generated great new opportunities for those Internet-savvy individuals who see potential in new technologies and can turn those possibilities into reality. It is vital for such forward-thinking innovators to stay abreast of all the latest technologies. Web-Based Services: Concepts, Methodologies, Tools, and Applications provides readers with comprehensive coverage of some of the latest tools and technologies in the digital industry. The chapters in this multi-volume book describe a diverse range of applications and methodologies made possible in a world connected by the global network, providing researchers, computer scientists, web developers, and digital experts with the latest knowledge and developments in Internet technologies.
Book Synopsis Handbook of Research on Applied AI for International Business and Marketing Applications by : Christiansen, Bryan
Download or read book Handbook of Research on Applied AI for International Business and Marketing Applications written by Christiansen, Bryan and published by IGI Global. This book was released on 2020-09-25 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial intelligence (AI) describes machines/computers that mimic cognitive functions that humans associate with other human minds, such as learning and problem solving. As businesses have evolved to include more automation of processes, it has become more vital to understand AI and its various applications. Additionally, it is important for workers in the marketing industry to understand how to coincide with and utilize these techniques to enhance and make their work more efficient. The Handbook of Research on Applied AI for International Business and Marketing Applications is a critical scholarly publication that provides comprehensive research on artificial intelligence applications within the context of international business. Highlighting a wide range of topics such as diversification, risk management, and artificial intelligence, this book is ideal for marketers, business professionals, academicians, practitioners, researchers, and students.
Book Synopsis App Marketing, This is Real Android Marketing by : Jin Kim
Download or read book App Marketing, This is Real Android Marketing written by Jin Kim and published by ITMagnet. This book was released on 2014-06-20 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: - Length : 260 pages (PDF book pages) “It is a step-by-step guide book for marketing which comprises market research for boosting profitability, marketing strategy, pricing strategy, and measuring performance after launching.” 1. Based on global cases, it contains all kinds of practical methods to launch apps globally and to boost profitability of mobile apps 2. It presents the analysis of app data, operation, application guidelines, the inflow of users based on concrete numbers like KPIs and practical methods of how to analyze it. 3. It suggests strategic frameworks covering App Indexing, ASO(App Store Optimization), SEO(Search Engine Optimization), mobile webs, blog marketing, SNS marketing, PR, and even design, realization and operation of mobile app marketing. “App marketing, how can we start and operate?” The key for success in mobile app business is to completely integrate these three components: product strategy, content strategy and marketing strategy [Table of Contents] 1 STARTING ANDROID MARKETING - The Android Market, It is nothing to sneeze at 2 UNDERSTANDING THE ECOSYSTEM OF ANDROID - Understand the Ecosystem Structure 3 FINDING IDEAS - Good Ideas are Always Around YouImitate Actively - Create a Mashup App - Use Open Source codes - Apply the Newest Technology 4 CONDUCTING MARKET RESEARCH - Market Research is Really Important! - Are You Confident of Success? 5 PLANNING AN ANDROID APP - Set a Target Version - How to Make Apps that Sell Well? - Never Do These 6 APP DESIGN AND DEVELOPMENT - Guides for Development and Design, Know This - App Development, Quality is the First Priority 7 DEVISING A MARKETING STRATEGY - Understand the Flow of the Strategy Road Map for App Marketing - Promote Your App through Marketing before Launching - Strive to Succeed Within 30 Days - What to Do after 30 Days 8 ESTABLISHING PRICING STRATEGY - Understand the Monetization Measures for Individual App Business Model - Setting the Price, Think Cautiously! - How Much to Charge? - Try to Maximize Profit in a Paid App 9 APPLYING REVENUE REALIZATION MEASURE - Make Money with Free Apps 10 STABILIZING THE PRODUCT - Strengthen the Essential Value 11 LAUNCHING AN ANDROID APP AND AN OPERATING SERVICE - Establishing Operation Strategies is the Key - Finally, You Launch an App! - Set the App Coverage - Understand the Knowledge that is Helpful for a Service Operation 12 HOW TO GET SPOTTED IN THE MARKET - Aim for Top 50 in Free and Paid Sections 13 EXECUTE MARKETING PROGRAMS - Is it a Product Worthy of Marketing? - The Key is Exposure and PR - Secure Word-of-Mouth Marketing Channels 14 ADVERTISING - Enjoy Maximum Effect with Minimum Investment 15 MAINTENANCE - Keep the Tension 16 MEASURING THE PERFORMANCE AFTER LAUNCHING - Business without Measuring is Dangerous - Design an App Service Operation Process that Enables Comprehensive Management - Understand Major Indexes that are Quantifiable - Apply the Models Appropriate for App Service Analysis - Set Service KPI centered on OMTM (One Metric That Matters) - Acquire Significant Analysis Data by Applying Professional Analysis Tools - Understand the Types of the Collected Statistics Data - Using Data Analysis that Increases the Actual Revenue [Book Review by Publisher] Now that app business is creating a new paradigm, This is the Real Android Marketing is a must-read book for everyone who is interested in or related to android app business— student, app marketer, app designer, app developer, and app businessman— regardless of the fields. The author has accumulated experiences and insights by mastering diverse businesses in web and app as a former developer and businessman who majored in management and put them into this book in ways for readers to understand easily with his own wit. The android market is already overflowing with so many excellent apps just for you to jump in only with business plan and app development ability. The author emphasizes that the key for success in this unstable reality is the business that organically combines product strategy, contents strategy, and marketing strategy. With the know-how’s of this author who has both theory and actual experience, lead your app plan, development, marketing, and business to success.
Book Synopsis Mobile App Marketing And Monetization by : Alex Genadinik
Download or read book Mobile App Marketing And Monetization written by Alex Genadinik and published by Createspace Independent Publishing Platform. This book was released on 2014-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. Many of the strategies are simple and effective, and you can begin working on them as early as today.
Download or read book Go Mobile written by Jeanne Hopkins and published by John Wiley & Sons. This book was released on 2012-01-11 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Set-up, run, and measure successful mobile media marketing campaigns Go Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS for business, incorporate 2D and QR Codes into their campaigns, develop mobile websites and mobile apps, see case studies, and much more. Go Mobile offers practical, step-by-step guidance for implementing a mobile marketing campaign. Readers will learn how to: Use location-based marketing to get new customers and keep existing ones Integrate social media with your mobile media campaign Use mobile E-commerce to improve brand loyalty Measure the ROI of a mobile media campaign Develop mobile media business models you can use to grow revenues With these effective, efficient, and integrated mobile marketing campaigns, business owners and marketers will garner enviable response rates and watch their revenue grow more rapidly than ever before.
Book Synopsis Creating Entrepreneurial Space by : David Higgins
Download or read book Creating Entrepreneurial Space written by David Higgins and published by Emerald Group Publishing. This book was released on 2019-06-17 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book draws upon new theoretical perspectives and approaches as a means of illustrating the inherently social and contextualized nature of entrepreneurial practice, and advance the manner in which we critically think about and engage with various aspects of entrepreneurial practice and development.
Download or read book Digital Marketing written by Raj Sachdev and published by McGraw-Hill Higher Education. This book was released on 2023 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Digital Marketing is targeted primarily at undergraduate courses in Digital Marketing, however it may also be used in certificate and graduate programs. It is grounded in marketing theory and concepts and adopts a strategic and analytical approach with global examples. The material can be used in any teaching format: in-class, online, and hybrid. Not only does it cover the latest digital marketing tools, but it also emphasizes current marketing trends and shows how these tools should be applied"--
