Mindset

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Publisher : Ballantine Books
ISBN 13 : 0345472322
Total Pages : 322 pages
Book Rating : 4.3/5 (454 download)

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Book Synopsis Mindset by : Carol S. Dweck

Download or read book Mindset written by Carol S. Dweck and published by Ballantine Books. This book was released on 2007-12-26 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement. “Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence on how we learn and which paths we take in life.”—Bill Gates, GatesNotes “It’s not always the people who start out the smartest who end up the smartest.” After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she shows how success in school, work, sports, the arts, and almost every area of human endeavor can be dramatically influenced by how we think about our talents and abilities. People with a fixed mindset—those who believe that abilities are fixed—are less likely to flourish than those with a growth mindset—those who believe that abilities can be developed. Mindset reveals how great parents, teachers, managers, and athletes can put this idea to use to foster outstanding accomplishment. In this edition, Dweck offers new insights into her now famous and broadly embraced concept. She introduces a phenomenon she calls false growth mindset and guides people toward adopting a deeper, truer growth mindset. She also expands the mindset concept beyond the individual, applying it to the cultures of groups and organizations. With the right mindset, you can motivate those you lead, teach, and love—to transform their lives and your own.

Free to Focus

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Publisher : Baker Books
ISBN 13 : 1493409549
Total Pages : 180 pages
Book Rating : 4.4/5 (934 download)

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Book Synopsis Free to Focus by : Michael Hyatt

Download or read book Free to Focus written by Michael Hyatt and published by Baker Books. This book was released on 2019-04-09 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone gets 168 hours a week, but it never feels like enough, does it? Work gobbles up the lion's share--many professionals are working as much as 70 hours a week--leaving less and less for rest, exercise, family, and friends. You know, all those things that make life great. Most people think productivity is about finding or saving time. But it's not. It's about making our time work for us. Just imagine having free time again. It's not a pipe dream. In Free to Focus, New York Times bestselling author Michael Hyatt reveals to readers nine proven ways to win at work so they are finally free to succeed at the rest of life--their health, relationships, hobbies, and more. He helps readers redefine their goals, evaluate what's working, cut out the nonessentials, focus on the most important tasks, manage their time and energy, and build momentum for a lifetime of success.

The Entrepreneur Mind

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Author :
Publisher : SC Active Business Development Srl
ISBN 13 : 9786069833315
Total Pages : 36 pages
Book Rating : 4.8/5 (333 download)

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Book Synopsis The Entrepreneur Mind by : Publishing House My Ebook

Download or read book The Entrepreneur Mind written by Publishing House My Ebook and published by SC Active Business Development Srl. This book was released on 2017-07-30 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: NOW IS THE AGE OF THE ENTREPRENEUR - DON'T GET LEFT BEHIND Whether you're tired of your day job or just want to start your own business on the side, "The Entrepreneur Mind: How to develop your entrepreneurial mindset and start a business that works" is the ultimate guide for a fresh and radical career shift. Ignore the old notion of working up the corporate ladder and waiting your turn to do what you love--there is no need to wait and every reason not to. Whether your dream is escaping the corporate grind, becoming your own boss, a six-figure income on your own terms, or just making extra income on the side while keeping a day job, this book is the blueprint. Reinvent the Way You Make a Living, Do What You Love, and Create a New Future! Well, what are you waiting for?! Scroll up and order your copy today!

The Entrepreneurial Mindset

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Publisher : Harvard Business Press
ISBN 13 : 0875848346
Total Pages : 408 pages
Book Rating : 4.8/5 (758 download)

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Book Synopsis The Entrepreneurial Mindset by : Rita Gunther McGrath

Download or read book The Entrepreneurial Mindset written by Rita Gunther McGrath and published by Harvard Business Press. This book was released on 2000 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Blueprint for Building Entrepreneurial Organizations Nobody needs to tell you that in the new economy, managers using conventional strategies are losing out to smart, fast, entrepreneurial competitors who move on ideas others overlook and who confidently act while others dither. Are the managers of leading companies simply doomed to let this happen? Not at all, argue Rita Gunther McGrath and Ian MacMillan. The fundamental problem is that the tools, training, and conceptual frameworks that work for business-as-usual can't, and don't, work when your main challenge is to bury old business models and aggressively create completely new ones. To succeed, today's strategists need the thought process and discipline that are second nature to successful entrepreneurs. The Entrepreneurial Mindset offers a refreshingly practical blueprint for thinking and acting in environments that are fast-paced, rapidly changing, and highly uncertain. It provides both a guide to energizing the organization to find tomorrow's opportunities and a set of entrepreneurial principles you can use personally to transform the arenas in which you compete. Using lessons drawn from leading entrepreneurs and entrepreneurial companies, The Entrepreneurial Mindset presents a set of practices for capitalizing on uncertainty and rapid change. Like McGrath and MacMillan's bestselling Harvard Business Review articles, such as "Discovery-Driven Planning," the book provides simple but powerful ways to stop acting by the old rules and start thinking with the discipline of habitual entrepreneurs. The Entrepreneurial Mindset will show you how to: * Eliminate paralyzing uncertainty by creating an entrepreneurial frame that shapes a shared understanding of what is to be accomplished and what would be worthwhile * Create a richly stocked opportunity register in which you mobilize great ideas for redesigning existing products, finding new sources of differentiation, resegmenting existing markets, reconfiguring market spaces, and seizing the huge upside potential of breakthroughs * Build a dynamic portfolio of businesses and options that continuously move your organization toward the future * Execute dynamically your ideas so that you can move fast, with confidence and without undue risk * Develop your own way of leading with an entrepreneurial mindset to create a vibrant entrepreneurial climate within your organization The Entrepreneurial Mindset is about succeeding in an unpredictable world. It will help everyone from independent entrepreneurs to managers of large corporations develop insights that others overlook and act on them to build the truly entrepreneurial organizations of the future.

An Introduction To A Business Growth Mindset

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Author :
Publisher : Peritia Press
ISBN 13 : 0648666700
Total Pages : 176 pages
Book Rating : 4.6/5 (486 download)

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Book Synopsis An Introduction To A Business Growth Mindset by : Kristian Livolsi

Download or read book An Introduction To A Business Growth Mindset written by Kristian Livolsi and published by Peritia Press. This book was released on 2019-11-28 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Succinct, educational and inspiring, a must-read for those looking to grow." The Hon Bob Baldwin Stuck? Frustrated? Frightened? You know your business, you know your customers, but do you know how to grow? Your skills and talents have got you a long way. You have a loyal customer base and a good reputation. Even so, running a business brings all kinds of challenges, and you recognise that in order to move forward and grow you need to develop your skillset - and your mindset - so that you can avoid pitfalls and overcome the difficulties that present themselves on your road to successful business growth. From understanding leadership and culture through to developing a clearer picture of how your business’s finances operate, An Introduction to a Business Growth Mindset asks the questions that will get you thinking about what you need to focus on in order to take your business to the next level. With over twenty years’ experience as an entrepreneur and business owner, Kristian Livolsi has been involved with 76 companies, advised more than 500 businesses, and consulted in 18 countries. With dramatic career highs and lows, Kristian’s knowledge of what you need to succeed in business is forged from extensive experience – of both resounding success and catastrophic failure. Drawing on the lessons that he has learned, Kristian presents a straight-talking, no-nonsense guide to creating the business growth mindset that will give you the confidence and skills to take your business to new heights. “With this introductory book, Kristian Livolsi has captured all the key challenges facing entrepreneurs who want to grow their business, and better yet it gives the reader the tools to develop solutions. Succinct and easy to digest, this is a must-read for any new entrepreneur navigating the often-treacherous path of growth.” -- Elaine Stead, South Australian Venture Fund Manager, Director and Venture Capitalist “Kristian’s business growth strategies have been honed at the coal face and on the job so they’re not just theories, they’ve been tested. Founders will no doubt get some great ideas about growing their business from this book.” - Renee Hakendorf, Innovation Hub Manager, ThincLab, University of Adelaide “It is no surprise that Kristian would pen his thoughts on leadership, growth and aspiration. The young man I met in 2005 was always determined to lead from the front and by example. He is living testimony to his personal creed so well reflected in this book. The book is succinct, educational and inspiring, a must-read for those looking to grow.” The Hon Bob Baldwin

Entrepreneur Revolution

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0857087827
Total Pages : 314 pages
Book Rating : 4.8/5 (57 download)

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Book Synopsis Entrepreneur Revolution by : Daniel Priestley

Download or read book Entrepreneur Revolution written by Daniel Priestley and published by John Wiley & Sons. This book was released on 2018-07-30 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: A no-nonsense, implementable handbook for taking part in the Entrepreneur Revolution We are living in revolutionary times; times with an impact as significant and far-reaching as the previous Industrial Revolution was to the Agricultural Age. Technological shifts have allowed micro-businesses to compete with large corporations. Small business can now have a global footprint, can be structured in low tax environments, move products anywhere in the world, and access unprecedented levels of support. Entrepreneur Revolution means taking the initiative to do something that you love, something that you’re good at, and something that will make you money. This masterclass in gaining an entrepreneurial mindset will show how to change the way you think, the way you network, and the way you make a living. Includes new statistics, activities, case studies, and research Takes a look at how the brain can affect the entrepreneurial mindset Offers new ideas for entrepreneurs starting a new business Helps you shake off old ideas and make a great, independent leap forward This inspiring and practical book shows you how to break free from The Industrial Revolution mindset, quit working so hard, follow your dream—and make a fortune along the way.

Design a Better Business

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Publisher : John Wiley & Sons
ISBN 13 : 1119272114
Total Pages : 277 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Design a Better Business by : Patrick van der Pijl

Download or read book Design a Better Business written by Patrick van der Pijl and published by John Wiley & Sons. This book was released on 2016-09-21 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.

Employee to Entrepreneur

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Author :
Publisher :
ISBN 13 : 9780595450503
Total Pages : 0 pages
Book Rating : 4.4/5 (55 download)

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Book Synopsis Employee to Entrepreneur by : Suzanne Mulvehill

Download or read book Employee to Entrepreneur written by Suzanne Mulvehill and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to make a successful transition in the least amount of time, Employee to Entrepreneur is for you. Whether you have tried to start your own business before, are making the move for the first time or are already an entrepreneur, Employee to Entrepreneur provides the tools you need to succeed. Employee to Entrepreneur teaches you how to prepare your most important resource for entrepreneurial success - yourself. Suzanne Mulvehill has helped thousands of people transition from employee to entrepreneur. In this step-by-step course book, Suzanne presents the training she has done worldwide. She guides readers through seven key areas that are essential for developing what she calls, Emotional Endurance(R). The entrepreneurial secrets revealed in this book will help you: : Get the guts to start your own business Awaken your entrepreneurial spirit Overcome the obstacles that have held you back And ultimately, transform you to become the entrepreneur you want to be. "Employee to Entrepreneur has been a lamp on my entrepreneurial journey." Perry Spearman, Publisher Town Planner Community Calendar

The Founder's Mentality

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Publisher : Harvard Business Review Press
ISBN 13 : 1633691179
Total Pages : 223 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Founder's Mentality by : Chris Zook

Download or read book The Founder's Mentality written by Chris Zook and published by Harvard Business Review Press. This book was released on 2016-05-17 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Washington Post Bestseller Three Principles for Managing—and Avoiding—the Problems of Growth Why is profitable growth so hard to achieve and sustain? Most executives manage their companies as if the solution to that problem lies in the external environment: find an attractive market, formulate the right strategy, win new customers. But when Bain & Company’s Chris Zook and James Allen, authors of the bestselling Profit from the Core, researched this question, they found that when companies fail to achieve their growth targets, 90 percent of the time the root causes are internal, not external—increasing distance from the front lines, loss of accountability, proliferating processes and bureaucracy, to name only a few. What’s more, companies experience a set of predictable internal crises, at predictable stages, as they grow. Even for healthy companies, these crises, if not managed properly, stifle the ability to grow further—and can actively lead to decline. The key insight from Zook and Allen’s research is that managing these choke points requires a “founder’s mentality”—behaviors typically embodied by a bold, ambitious founder—to restore speed, focus, and connection to customers: • An insurgent’s clear mission and purpose • An unambiguous owner mindset • A relentless obsession with the front line Based on the authors’ decade-long study of companies in more than forty countries, The Founder’s Mentality demonstrates the strong relationship between these three traits in companies of all kinds—not just start-ups—and their ability to sustain performance. Through rich analysis and inspiring examples, this book shows how any leader—not only a founder—can instill and leverage a founder’s mentality throughout their organization and find lasting, profitable growth.

Own It!

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Publisher : Springer Nature
ISBN 13 : 3030204197
Total Pages : 300 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Own It! by : Wendy Sage-Hayward

Download or read book Own It! written by Wendy Sage-Hayward and published by Springer Nature. This book was released on 2022-11-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Very few enterprising families focus on building an owner’s mindset in family members. They are busy working and growing their enterprises (rightly so), which prioritizes and values the management role over the ownership role. Many rising generation family members do not choose the path of ownership but are simply born into it. Given these typical patterns, it is not surprising that there is little focus on valuing and building an educated owner to steward the family’s assets for future generations. This book serves as a resource and support tool to help enterprising families learn and develop thoughtful, capable ownership by investing in and nurturing an owner's mindset. This includes building “ownership literacy,” along with a genuine sense of stewardship. It offers a learning structure and approach for each stage of an owner’s development across the lifespan (from earliest years to retirement), taking into consideration the lifecycle stages of the family. The authors make clear that ownership development shouldn’t be confined to earlier ages; any owner at any age can gain ownership-related perspective and skills that can contribute to greater family harmony and business success. The book provides enterprising families and their advisors with examples and practical advice for the promotion of knowledge, skills, and capabilities that incorporate a broad range of topics spanning from personal and interpersonal, to leadership and wealth, to business, ownership, and financial.

The Other "F" Word

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111901767X
Total Pages : 288 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis The Other "F" Word by : John Danner

Download or read book The Other "F" Word written by John Danner and published by John Wiley & Sons. This book was released on 2015-03-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage the power of failure in your organization Nobody wants to fail, but failure is a fact of life. Most of us treat it as a regrettable, even shameful, event best overlooked. In truth, failure can be a game-changing strategic resource that can help you and your organization achieve the greater success you crave. The Other "F" Word shows how successful leaders and teams are putting failure to work every day - to re-engage employees, spark innovation and accelerate growth. Authors Danner and Coopersmith - with their rare blend of senior-level executive experience, global advising, teaching acumen and cross-discipline perspective - share these valuable new practices, and show how they can improve results across your organization. Based on exclusive interviews with prominent leaders and insightful examples from their own in-depth work, the book features a practical seven-stage framework to liberate failure as a force to advance your leadership agenda. After all, everyone creates and confronts failure on a daily basis. Why not use it to your advantage? The Other "F" Word shows you how to: Start an open, productive conversation about failure across your organization Reduce the fear of failure that stifles initiative, creativity and engagement Anticipate, prepare for and respond to failure, so you can leverage it when it happens Harness failure as a catalyst to drive innovation, improve performance and strengthen culture Failure's like gravity – pervasive and powerful. Whether you're a leader or team member of a startup, a growing business, or an established enterprise, failure is today's lesson for tomorrow. Let The Other "F" Word show you how to apply this lesson and take your company where it needs to go.

The Black Experience and Navigating Higher Education Through a Virtual World

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Author :
Publisher : IGI Global
ISBN 13 : 1799875393
Total Pages : 282 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis The Black Experience and Navigating Higher Education Through a Virtual World by : Hairston, Kimetta R.

Download or read book The Black Experience and Navigating Higher Education Through a Virtual World written by Hairston, Kimetta R. and published by IGI Global. This book was released on 2021-06-25 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: The treasure of the Black experience at a Historically Black College/University (HBCU) is that it offers a personal and intimate experience rooted in Black heritage that cannot be found at other institutions. On campus, face-to-face instruction and activities focused on addressing issues that plague the Black community are paramount. This provides students with small classroom environments and the personal support from administrators, faculty, and staff. In March 2020, the Black experience was interrupted when a global pandemic forced governors to declare states of emergencies and mandate stay-at-home orders. The stay-at-home orders forced universities to transition into fully remote environments. Doing so heightened an array of emotions compounded by the reality of previously recognized disparities in resources and funding amongst higher education institutions. As a result of this abrupt transformation, the HBCU experience was impacted by positive and negative implications for Black people at the campus, local, state, and national levels. The Black Experience and Navigating Higher Education Through a Virtual World explores the reality of the Black experience from various perspectives involving higher education institutions with a focus on HBCUs. The book provides an overview and analysis of a virtual experience that goes beyond the day-to-day technological implications and exposes innovative ideas and ways of navigating students and faculty through a remote world. It focuses on heightening the awareness of disparities through the Black experience in a virtual environment, provides guidance on transitioning to fully remote environments, examines leadership dynamics in virtual environments, analyzes mental health balance, and examines implications on the digital divide. Covering topics such as online course delivery, self-health, and social justice, this book is essential for graduate students, academicians, diversity officers in the academy, professors, and researchers.

The Mindful Entrepreneur

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Author :
Publisher : Xou Pty Limited
ISBN 13 : 9781925143454
Total Pages : 288 pages
Book Rating : 4.1/5 (434 download)

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Book Synopsis The Mindful Entrepreneur by : Joel Gerschman

Download or read book The Mindful Entrepreneur written by Joel Gerschman and published by Xou Pty Limited. This book was released on 2017-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chronicling the true story of one entrepreneur's journey, The Mindful Entrepreneur provides a raw, brutally honest account of how to transform the frustrations, pain and struggles faced by countless business owners into stability, growth, freedom and meaning.

Entrepreneurship

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Publisher : SAGE Publications
ISBN 13 : 1483383512
Total Pages : 561 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Entrepreneurship by : Heidi M. Neck

Download or read book Entrepreneurship written by Heidi M. Neck and published by SAGE Publications. This book was released on 2016-11-30 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and author, comes this ground-breaking new text. Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward. Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.

Three Key Success Factors for Transforming Your Business

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Publisher : Business Expert Press
ISBN 13 : 195152733X
Total Pages : 149 pages
Book Rating : 4.9/5 (515 download)

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Book Synopsis Three Key Success Factors for Transforming Your Business by : Michael Hagemann

Download or read book Three Key Success Factors for Transforming Your Business written by Michael Hagemann and published by Business Expert Press. This book was released on 2020-03-09 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is aimed at consultants and managers, HR managers, and project managers who need to lead or implement change programs. There are many different change management models–some are very complex, others are not very effective. With the MIC (mindset, infrastructure, capabilities) model there is an easy-to understand and easy-to-use model presented that has proven itself many times over in practice. It is useful in both private and business settings, in both large transformation projects as well as smaller change projects. Every change requires the right mindset, the right infrastructure, and the necessary capabilities. MIC comes from practice and is for practice. This book is aimed at consultants and managers, HR managers, and project managers who need to lead or implement change programs. Executives and their teams will benefit from the book as much as individuals who want to change or face change in their lives. Finally, it addresses all those who watch the changes of our time and are curious to understand more deeply how changes do not have to be passively endured but can be actively understood and lived as an opportunity.

Teaching the Entrepreneurial Mindset to Engineers

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Publisher : Springer
ISBN 13 : 3319614126
Total Pages : 143 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Teaching the Entrepreneurial Mindset to Engineers by : Lisa Bosman

Download or read book Teaching the Entrepreneurial Mindset to Engineers written by Lisa Bosman and published by Springer. This book was released on 2017-08-01 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides engineering faculty members and instructors with a base understanding of why the entrepreneurial mindset is important to engineering students and how it can be taught. It helps advance entrepreneurship education for all engineering students, and equips educators with tools and strategies that allow them to teach the entrepreneurial mindset. Divided into four parts, this book explores what the entrepreneurial mindset is, and why it is important; shows how to get started and integrate the mindset into existing coursework so that curricula can focus on both technical/functional concepts and entrepreneurial ones as well; guides readers through the growing multitude of conferences, journals, networks, and online resources that are available; and provides solid examples to get the reader started. This book is an important resource for engineering educators as they learn how to remain competitive and cutting-edge in a field as fast-moving and dynamic as engineering.

New Startup Mindset

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Author :
Publisher :
ISBN 13 : 9781954854048
Total Pages : 214 pages
Book Rating : 4.8/5 (54 download)

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Book Synopsis New Startup Mindset by : Sandra Shpilberg

Download or read book New Startup Mindset written by Sandra Shpilberg and published by . This book was released on 2021-09-14 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Sandra Shpilberg is a unicorn and this book is one, too. Simultaneously profound and practical, replete with the soundest advice and great storytelling while being tender toward the reader's soul, this is a game-changing must-read for anyone who dreams of creating a business--and in particular for those who don't fit the mold. Go Sandra Shpilberg, go!"--Julie Lythcott-Haims, author of the New York Times bestseller How to Raise an Adult, and Real American: A Memoir Sandra Shpilberg will show you a new way to succeed as an entrepreneur! This provocative startup tale of success exposes Silicon Valley's startup myths and sets forth a new approach for aspiring and current founders to build companies that make an impact. In New Startup Mindset, Sandra Shpilberg, founder and CEO of Seeker Health, introduces a new mindset for starting and building a successful company. Shpilberg shows that Silicon Valley's startup formula--a few young male cofounders attempting to build a unicorn funded by venture capital--is a broken system that puts excessive emphasis on hype and improbable outsized outcomes, disregards real results such as revenue and profit, and promotes limiting beliefs for the next generation of entrepreneurs. When Shpilberg founded Seeker Health, a digital patient-finding platform, in 2015, she did almost everything differently than the blazed path: she chose to be a solo founder, didn't pursue an incubator, didn't accept outside funding, led development of software despite not being a programmer, and charged customers from month one. Instead of creating hype about fundraising based on fictitious valuations, Shpilberg focused on customer needs, yielding a startup with revenue, profit, and impact; and three years later, a large life science services company acquired her startup while she was still the sole owner. In this expanded second edition, Shpilberg shares her success story of starting, building, and exiting her startup and provides readers with sage insights and practical tools to follow this approach. This book is simultaneously a needed dose of reality for Silicon Valley and a large serving of inspiration for those who want to create something from nothing. It is a must-read for aspiring startup founders and current entrepreneurs, especially those who may think they don't fit the mold of a Silicon Valley founder and are open to a new way of making a definitive and profound impact with the companies they create.