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How To Attract And Hold An Audience Scholars Choice Edition
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Book Synopsis How to Attract and Hold an Audience - Scholar's Choice Edition by : J Berg Esenwein
Download or read book How to Attract and Hold an Audience - Scholar's Choice Edition written by J Berg Esenwein and published by Scholar's Choice. This book was released on 2015-02-18 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Book Synopsis How to Attract and Hold an Audience by : Joseph Berg Esenwein
Download or read book How to Attract and Hold an Audience written by Joseph Berg Esenwein and published by . This book was released on 1902 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis How to Attract and Hold an Audience by : J. Berg 1867-1946 Esenwein
Download or read book How to Attract and Hold an Audience written by J. Berg 1867-1946 Esenwein and published by Palala Press. This book was released on 2016-05-11 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Book Synopsis Arguing for a General Framework for Mass Media Scholarship by : W. James Potter
Download or read book Arguing for a General Framework for Mass Media Scholarship written by W. James Potter and published by SAGE. This book was released on 2008-12-11 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Arguing for a General Framework for Mass Media Scholarship challenges scholars and students to consider and reconsider what we know about media and how we think about media. As such, the book provides an important framework for thinking about knowledge—regardless of the discipline... The text provides all of the necessary tools to move the field forward in a way that will increase the rigor of the work being done and augment the overall profile of the discipline." –Dana Mastro, University of Arizona In this groundbreaking book, W. James Potter presents an innovative perspective to media scholars and students who are frustrated with the fragmentation of research findings across so many journals, books, and fields. Arguing for a General Framework for Mass Media Scholarship presents a clear plan for a more efficient way to build knowledge about the mass media so that it can be better organized and made more useful. Key Features Conducts an in-depth analysis of mass media scholarship's four major facets of effects, content, audiences, and organizations Presents a significant shift in conceptualizing media effects and ways research can be conducted to generate more useful knowledge about media influence Develops "narrative line" as a tool to guide analyses about how content decisions are made by producers Synthesizes a system of explanation about why audiences attend to certain messages and how individuals construct meaning from those messages Incorporates an analysis of mass media organizations to provide greater context of understanding messages and their effects on individuals and macro units in society "The book will play an important role in providing structure to a broad, fragmented discipline. I believe it will, at the very least, create important dialogues about what we now know/understand about areas of mass media, and where we should move as a discipline... This book is clearly a 'call to arms' for mass media scholars to ratchet up the quality of research (and what we know), to see the interconnections within and among strands of scholarship, and to move forward in a more efficient, organized manner. Professor Potter should be commended for this." —Roger Cooper, Ohio University "This book is...that call to action that comes forward every few years, to wake us up and challenge our ways of doing things, not by being radical, but via synthesis... I've been waiting for several years for a book like this." —Sahara Byrne, Cornell University
Download or read book Presentation Zen written by Garr Reynolds and published by Pearson Education. This book was released on 2009-04-15 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.
Book Synopsis The Professor Is In by : Karen Kelsky
Download or read book The Professor Is In written by Karen Kelsky and published by Crown. This book was released on 2015-08-04 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more.
Book Synopsis Getting It Published by : William P. Germano
Download or read book Getting It Published written by William P. Germano and published by ReadHowYouWant.com. This book was released on 2010-10-21 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 2001 William Germano's Getting It Published has helped thousands of scholars develop a compelling book proposal, find the right academic publisher, evaluate a contract, handle the review process, and, finally, emerge as published authors. But a lot has changed in the past seven years. With the publishing world both more competitive and mor...
Book Synopsis Open Source Intelligence in a Networked World by : Anthony Olcott
Download or read book Open Source Intelligence in a Networked World written by Anthony Olcott and published by A&C Black. This book was released on 2012-03-22 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book explains how openly available information is undervalued by the intelligence community and how analysts can use of this huge amount of information.
Download or read book Fight Write written by Carla Hoch and published by Penguin. This book was released on 2019-06-11 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether a side-street skirmish or an all-out war, fight scenes bring action to the pages of every kind of fiction. But a poorly done or unbelievable fight scene can ruin a great book in an instant. In Fight Write you'll learn practical tips, terminology, and the science behind crafting realistic fight scenes for your fiction. Broken up into "Rounds," trained fighter and writer Carla Hoch guides you through the many factors you'll need to consider when developing battles and brawls. • In Round 1, you will consider how the Who, When, Where, and Why questions affect what type of fight scene you want to craft. • Round 2 delves into the human factors of biology (think fight or flight and adrenaline) and psychology (aggression and response to injuring or killing another person). • Round 3 explores different fighting styles that are appropriate for different situations: How would a character fight from a prone position versus being attacked in the street? What is the vocabulary used to describe these styles? • Round 4 considers weaponry and will guide you to select the best weapon for your characters, including nontraditional weapons of opportunity, while also thinking about the nitty-gritty details of using them. • In Round 5, you'll learn how to accurately describe realistic injuries sustained from the fights and certain weapons, and what kind of injuries will kill a character or render them unable to fight further. By taking into account where your character is in the world, when in history the fight is happening, what the character's motivation for fighting is, and much more, you'll be able write fight scenes unique to your plot and characters, all while satisfying your reader's discerning eye.
Book Synopsis From Dissertation to Book by : William Germano
Download or read book From Dissertation to Book written by William Germano and published by University of Chicago Press. This book was released on 2014-02-27 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to transform a thesis into a publishable work that can engage audiences beyond the academic committee. When a dissertation crosses my desk, I usually want to grab it by its metaphorical lapels and give it a good shake. “You know something!” I would say if it could hear me. “Now tell it to us in language we can understand!” Since its publication in 2005, From Dissertation to Book has helped thousands of young academic authors get their books beyond the thesis committee and into the hands of interested publishers and general readers. Now revised and updated to reflect the evolution of scholarly publishing, this edition includes a new chapter arguing that the future of academic writing is in the hands of young scholars who must create work that meets the broader expectations of readers rather than the narrow requirements of academic committees. At the heart of From Dissertation to Book is the idea that revising the dissertation is fundamentally a process of shifting its focus from the concerns of a narrow audience—a committee or advisors—to those of a broader scholarly audience that wants writing to be both informative and engaging. William Germano offers clear guidance on how to do this, with advice on such topics as rethinking the table of contents, taming runaway footnotes, shaping chapter length, and confronting the limitations of jargon, alongside helpful timetables for light or heavy revision. Germano draws on his years of experience in both academia and publishing to show writers how to turn a dissertation into a book that an audience will actually enjoy, whether reading on a page or a screen. He also acknowledges that not all dissertations can or even should become books and explores other, often overlooked, options, such as turning them into journal articles or chapters in an edited work. With clear directions, engaging examples, and an eye for the idiosyncrasies of academic writing, he reveals to recent PhDs the secrets of careful and thoughtful revision—a skill that will be truly invaluable as they add “author” to their curriculum vitae.
Download or read book Choosing War written by Fredrik Logevall and published by Univ of California Press. This book was released on 2023-09-01 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: In one of the most detailed and powerfully argued books published on American intervention in Vietnam, Fredrik Logevall examines the last great unanswered question on the war: Could the tragedy have been averted? His answer: a resounding yes. Challenging the prevailing myth that the outbreak of large-scale fighting in 1965 was essentially unavoidable, Choosing War argues that the Vietnam War was unnecessary, not merely in hindsight but in the context of its time. Why, then, did major war break out? Logevall shows it was partly because of the timidity of the key opponents of U.S. involvement, and partly because of the staunch opposition of the Kennedy and Johnson administrations to early negotiations. His superlative account shows that U.S. officials chose war over disengagement despite deep doubts about the war's prospects and about Vietnam's importance to U.S. security and over the opposition of important voices in the Congress, in the press, and in the world community. They did so because of concerns about credibility—not so much America's or the Democratic party's credibility, but their own personal credibility. Based on six years of painstaking research, this book is the first to place American policymaking on Vietnam in 1963-65 in its wider international context using multiarchival sources, many of them recently declassified. Here we see for the first time how the war played in the key world capitals—not merely in Washington, Saigon, and Hanoi, but also in Paris and London, in Tokyo and Ottawa, in Moscow and Beijing. Choosing War is a powerful and devastating account of fear, favor, and hypocrisy at the highest echelons of American government, a book that will change forever our understanding of the tragedy that was the Vietnam War.
Download or read book The Attention Merchants written by Tim Wu and published by Vintage. This book was released on 2017-09-19 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. "Dazzling." —Financial Times Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ultimate commodity. In nearly every moment of our waking lives, we face a barrage of efforts to harvest our attention. This condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. Wu’s narrative begins in the nineteenth century, when Benjamin Day discovered he could get rich selling newspapers for a penny. Since then, every new medium—from radio to television to Internet companies such as Google and Facebook—has attained commercial viability and immense riches by turning itself into an advertising platform. Since the early days, the basic business model of “attention merchants” has never changed: free diversion in exchange for a moment of your time, sold in turn to the highest-bidding advertiser. Full of lively, unexpected storytelling and piercing insight, The Attention Merchants lays bare the true nature of a ubiquitous reality we can no longer afford to accept at face value.
Book Synopsis Writing Your Journal Article in Twelve Weeks by : Wendy Laura Belcher
Download or read book Writing Your Journal Article in Twelve Weeks written by Wendy Laura Belcher and published by SAGE. This book was released on 2009-01-20 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides you with all the tools you need to write an excellent academic article and get it published.
Book Synopsis The Hospitable Canon by : Virgil Nemoianu
Download or read book The Hospitable Canon written by Virgil Nemoianu and published by John Benjamins Publishing. This book was released on 1991-01-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The papers in this book respond to the public debate over literary canons, in the United States, and elsewhere, by placing the political-ideological aspects of the conflict inside perspectives derived from comparative literature. Canons are seen by most of the contributors as based on democratic and communal intentions or choices inevitable filtered through and colored by historical experiences and social biases.An examination of the canonical process over many centuries reveals both the impressive durability of its elements and the amazing flexibility of its outlines. The careful individual analyses, as well as the thought-provoking general contributions in this volume agree that the democracy of play is one of the strongest bonds uniting the human race. Canons or canons, the contributors argue, are based on it and reflect the intimate interdependence of cultural and intellectual matters with the workings of society as a whole. Contributors Charles Altieri, Lilian R. Furst, Michael G. Cooke, Robert Royal, Roger Shattuck, Rosa E.M.D. Penna, Glen M. Johnson, Yves Chevrel, Raymond A. Prier, Peter Walker, Christopher Clausen, Virgil Nemoianu.
Book Synopsis Dangerous Border Crossers by : Guillermo Gomez-Pena
Download or read book Dangerous Border Crossers written by Guillermo Gomez-Pena and published by Routledge. This book was released on 2003-09-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This anthology of Gómez-Peña's performance chronicles, diary entries, poems, essays, and texts, sheds an extraordinary light on the life and work of this migrant provocateur.
Book Synopsis Audience Genre Expectations in the Age of Digital Media by : Leo W. Jeffres
Download or read book Audience Genre Expectations in the Age of Digital Media written by Leo W. Jeffres and published by Taylor & Francis. This book was released on 2022-12-05 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume bridges the divide between film and media studies scholarship by exploring audience expectations of film and TV genre in the age of digital streaming, using qualitative thematic and quantitative data-driven analyses. Through four ground-breaking surveys of audience members and content creators, the authors have empirically determined what audiences expect of various genres, the extent to which these definitions match those of scholars and critics, and the overall variation and complexity of audience expectations in the age of media abundance. They also examine audience habits and preferences, drawing from both theory and original empirical analyses, with a view toward the implications for the moving image in a rapidly changing media environment. The book draws from the data to develop a number of new concepts, including genre repertoire, genre hybridity, audience interest maximization, and variety seeking, and a new stage of genre development, genre bending. It is an ideal resource for students and scholars interested in the symbiotic relationship between audiences and the moving image products they consume, as well as the way the current digital media environment has impacted our understanding of film and TV genres.
Book Synopsis Code-Choice and Identity Construction on Stage by : Sirkku Aaltonen
Download or read book Code-Choice and Identity Construction on Stage written by Sirkku Aaltonen and published by Routledge. This book was released on 2020-06-01 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Code-Choice and Identity Construction on Stage challenges the general assumption that language is only one of the codes employed in a theatrical performance; Sirkku Aaltonen changes the perspective to the audience, foregrounding the chosen language variety as a trigger for their reactions. Theatre is ‘the most public of arts’, closely interwoven with contemporary society, and language is a crucial tool for establishing order. In this book, Aaltonen explores the ways in which chosen languages on stage can lead to rejection or tolerance in diglossic situations, where one language is considered unequal to another. Through a selection of carefully chosen case studies, the socio-political rather than artistic motivation behind code-choice emerges. By identifying common features of these contexts and the implications of theatre in the wider world, this book sheds light on high versus low culture, the role of translation, and the significance of traditional and emerging theatrical conventions. This intriguing study encompassing Ireland, Scotland, Quebec, Finland and Egypt, cleverly employs the perspective of familiarising the foreign and is invaluable reading for those interested in theatre and performance, translation, and the connection between language and society.
