How Creativity Rules The World

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How Creativity Rules the World

Author : Maria Brito
Publisher : HarperCollins Leadership
ISBN 13 : 1400235391
Total Pages : 286 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis How Creativity Rules the World by : Maria Brito

Download or read book How Creativity Rules the World written by Maria Brito and published by HarperCollins Leadership. This book was released on 2022-03-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Axiom Business Book Award Winner in Entrepreneurship Category Learn to make creativity work for your career. Anyone, regardless of who you are or what you do, can cultivate the habits, actions, and attitudes that inspire creativity and innovation. There has never been a more crucial time than now to develop your creativity and your ability to innovate. Coming up with original ideas of value is today’s most precious skill. How Creativity Rules the World shows that, despite contrary beliefs, creativity can be taught and learned by anyone. Creativity is an inexhaustible resource that is the key to thriving in the business world and beyond. This timeless guide promises to make the creative process of successful seven-figure artists and billion-dollar entrepreneurs—as well as Maria’s own—accessible and actionable for you to take the power of their ideas to the next level. In How Creativity Rules the World, you will learn how to: Overcome limiting thoughts and dispel myths about creativity. Unleash creativity through concrete data, historical passages, and examples of modern entrepreneurship. Develop timeless habits, principles, and tools that worked six centuries ago and continue to work today. Employ creativity in an everyday context to produce extraordinary results. With revealing studies and stories spanning business and art, this book is a deep dive into history, culture, psychology, science, and entrepreneurship; analyzing the elements used by some of the most creative minds today and throughout the last 600 years. Contemporary art curator and founder of The Groove, Maria Brito discovered the power of creativity when she transitioned from being an unhappy Harvard-trained corporate lawyer to a thriving entrepreneur and innovator in the art world. After applying the principles in How Creativity Rules the World to her own business, Maria started teaching them to hundreds of people, ranging from entrepreneurs to artists to CEOs. Proven by her students’ creative successes, Maria will guide you to strike gold with your ideas as well.

Creativity Rules

Author : Tina Seelig
Publisher : HarperCollins
ISBN 13 : 0062856286
Total Pages : 256 pages
Book Rating : 4.0/5 (628 download)

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Book Synopsis Creativity Rules by : Tina Seelig

Download or read book Creativity Rules written by Tina Seelig and published by HarperCollins. This book was released on 2017-12-12 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: International bestselling author and Stanford University professor Tina Seelig adapts her wildly popular creativity course to a practical guide on how to put your best ideas into action. For the past fifteen years, Professor Tina Seelig has taught her Stanford students how to creatively unleash their unique entrepreneurial spirits. In Creativity Rules, she shares this wisdom, offering inspiration and guidance to transform ideas into reality. Readers will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation, to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something much complex, interesting, and powerful. Creativity Rules provides the essential knowledge to take a compelling idea and transform it into something extraordinary.

Hegarty on Creativity: There Are No Rules

Author : John Hegarty
Publisher : Thames & Hudson
ISBN 13 : 0500771936
Total Pages : 128 pages
Book Rating : 4.5/5 (7 download)

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Book Synopsis Hegarty on Creativity: There Are No Rules by : John Hegarty

Download or read book Hegarty on Creativity: There Are No Rules written by John Hegarty and published by Thames & Hudson. This book was released on 2014-04-22 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look into what lies behind creativity from one of the advertising industry's leading players Creativity isn’t an occupation; it’s a preoccupation. It is challenge for everyone in the modern world—from business and advertising to education and beyond. Here, the world-famous advertising creative John Hegarty offers a pocket bible of creative thinking, aimed at provoking, challenging, and inspiring greater heights of innovation. From Renaissance art to rock ‘n’ roll, Hegarty takes a wide-angle view of creativity as he sets out to demystify the many ups-and-downs that can arise during the creative process. Paralyzed by the blank page? Daunted by cynics in the workplace? Money leading you astray? Hegarty combines personal experience and anecdotes along with clear, pragmatic, and good-humored insight into tackling all creative challenges head on. Over fifty entries, including “Good is the Enemy of Great,” “Respect Don’t Revere,” “Get Angry,” and “Bad Weather” relay useful and generous advice on how best to improve, sustain, and nurture creativity in any profession. Accompanied by copious irreverent line drawings from Hegarty’s own sketchpad, Hegarty on Creativity is concise, accessible, and richly rewarding.

Disney Encanto: The Graphic Novel (Disney Encanto)

Author : RH Disney
Publisher : RH/Disney
ISBN 13 : 0736442855
Total Pages : 38 pages
Book Rating : 4.7/5 (364 download)

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Book Synopsis Disney Encanto: The Graphic Novel (Disney Encanto) by : RH Disney

Download or read book Disney Encanto: The Graphic Novel (Disney Encanto) written by RH Disney and published by RH/Disney. This book was released on 2022-03-08 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: This full-color graphic novel retells the exciting story of Disney Encanto—now streaming on Disney+! Disney Encanto tells the tale of an extraordinary family, the Madrigals, who live hidden in the mountains of Colombia, in a magical house, in a vibrant town, in a wondrous, charmed place called an Encanto. The magic of the Encanto has blessed every child in the family with a unique gift from super strength to the power to heal—every child except one, Mirabel. But when she discovers that the magic surrounding the Encanto is in danger, Mirabel decides that she, the only ordinary Madrigal, might just be her exceptional family’s last hope. The animated feature film is all retold in this full-color hardcover graphic novel that's perfect for girls and boys ages 6 to 9.

Summary of Maria Brito's How Creativity Rules the World

Author : Everest Media,
Publisher : Everest Media LLC
ISBN 13 :
Total Pages : 42 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Summary of Maria Brito's How Creativity Rules the World by : Everest Media,

Download or read book Summary of Maria Brito's How Creativity Rules the World written by Everest Media, and published by Everest Media LLC. This book was released on 2022-10-07T22:59:00Z with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note: This is a companion version & not the original book. Sample Book Insights: #1 I thought about going back to Venezuela, as I had done many times before, to see my paternal grandparents and feel the humidity of the streets, and to be back in my childhood home in El Hatillo, a working-class neighborhood on the slopes of Mount Parque. -> I had been working nonstop since the start of the pandemic, traveling from one city to the next, and I felt nostalgic for Caracas, the city I had grown up in and left behind fifteen years earlier. #2 I couldn’t believe it when I found out that my grandfather had been kidnapped, and I was shocked to see him alive in a video clip of the event. #3 My grandfather was a brilliant, creative, and inquisitive man who had many interests and abilities, which allowed him to be creative and original in his ideas and their execution. He was kidnapped by Marxist guerrilla forces in Venezuela in 1971. #4 My grandfather was a creative and inquisitive man who had many interests and abilities, which allowed him to be creative and original in his ideas and their execution. He was kidnapped by Marxist guerrilla forces in 1971.

The Practice

Author : Seth Godin
Publisher : Penguin
ISBN 13 : 0593328973
Total Pages : 274 pages
Book Rating : 4.5/5 (933 download)

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Book Synopsis The Practice by : Seth Godin

Download or read book The Practice written by Seth Godin and published by Penguin. This book was released on 2020-11-03 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the bestselling author of Linchpin, Tribes, and The Dip comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward. Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along. With this book as your guide, you'll learn to dance with your fear. To take the risks worth taking. And to embrace the empathy required to make work that contributes with authenticity and joy.

A Whole New Mind

Author : Daniel H. Pink
Publisher : Penguin
ISBN 13 : 1101157909
Total Pages : 304 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis A Whole New Mind by : Daniel H. Pink

Download or read book A Whole New Mind written by Daniel H. Pink and published by Penguin. This book was released on 2006-03-07 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times Bestseller An exciting--and encouraging--exploration of creativity from the author of When: The Scientific Secrets of Perfect Timing The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't. Drawing on research from around the world, Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment--and reveals how to master them. A Whole New Mind takes readers to a daring new place, and a provocative and necessary new way of thinking about a future that's already here.

The Artist's Way

Author : Julia Cameron
Publisher : Penguin
ISBN 13 : 1101156880
Total Pages : 295 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis The Artist's Way by : Julia Cameron

Download or read book The Artist's Way written by Julia Cameron and published by Penguin. This book was released on 2002-03-04 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: "With its gentle affirmations, inspirational quotes, fill-in-the-blank lists and tasks — write yourself a thank-you letter, describe yourself at 80, for example — The Artist’s Way proposes an egalitarian view of creativity: Everyone’s got it."—The New York Times "Morning Pages have become a household name, a shorthand for unlocking your creative potential"—Vogue Over four million copies sold! Since its first publication, The Artist's Way phenomena has inspired the genius of Elizabeth Gilbert and millions of readers to embark on a creative journey and find a deeper connection to process and purpose. Julia Cameron's novel approach guides readers in uncovering problems areas and pressure points that may be restricting their creative flow and offers techniques to free up any areas where they might be stuck, opening up opportunities for self-growth and self-discovery. The program begins with Cameron’s most vital tools for creative recovery – The Morning Pages, a daily writing ritual of three pages of stream-of-conscious, and The Artist Date, a dedicated block of time to nurture your inner artist. From there, she shares hundreds of exercises, activities, and prompts to help readers thoroughly explore each chapter. She also offers guidance on starting a “Creative Cluster” of fellow artists who will support you in your creative endeavors. A revolutionary program for personal renewal, The Artist's Way will help get you back on track, rediscover your passions, and take the steps you need to change your life.

Creative Destruction

Author : Tyler Cowen
Publisher : Princeton University Press
ISBN 13 : 1400825180
Total Pages : 192 pages
Book Rating : 4.4/5 (8 download)

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Book Synopsis Creative Destruction by : Tyler Cowen

Download or read book Creative Destruction written by Tyler Cowen and published by Princeton University Press. This book was released on 2009-01-10 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Frenchman rents a Hollywood movie. A Thai schoolgirl mimics Madonna. Saddam Hussein chooses Frank Sinatra's "My Way" as the theme song for his fifty-fourth birthday. It is a commonplace that globalization is subverting local culture. But is it helping as much as it hurts? In this strikingly original treatment of a fiercely debated issue, Tyler Cowen makes a bold new case for a more sympathetic understanding of cross-cultural trade. Creative Destruction brings not stale suppositions but an economist's eye to bear on an age-old question: Are market exchange and aesthetic quality friends or foes? On the whole, argues Cowen in clear and vigorous prose, they are friends. Cultural "destruction" breeds not artistic demise but diversity. Through an array of colorful examples from the areas where globalization's critics have been most vocal, Cowen asks what happens when cultures collide through trade, whether technology destroys native arts, why (and whether) Hollywood movies rule the world, whether "globalized" culture is dumbing down societies everywhere, and if national cultures matter at all. Scrutinizing such manifestations of "indigenous" culture as the steel band ensembles of Trinidad, Indian handweaving, and music from Zaire, Cowen finds that they are more vibrant than ever--thanks largely to cross-cultural trade. For all the pressures that market forces exert on individual cultures, diversity typically increases within society, even when cultures become more like each other. Trade enhances the range of individual choice, yielding forms of expression within cultures that flower as never before. While some see cultural decline as a half-empty glass, Cowen sees it as a glass half-full with the stirrings of cultural brilliance. Not all readers will agree, but all will want a say in the debate this exceptional book will stir.

inGenius

Author : Tina Seelig
Publisher : Harper Collins
ISBN 13 : 0062098683
Total Pages : 224 pages
Book Rating : 4.0/5 (62 download)

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Book Synopsis inGenius by : Tina Seelig

Download or read book inGenius written by Tina Seelig and published by Harper Collins. This book was released on 2012-04-17 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imaginative. Innovative. Ingenious. These words describe the visionaries we all respect and admire. And they can describe you, too. Contrary to common belief, creativity is not a gift some of us are born with. It is a skill that all of us can learn. International bestselling author and award-winning Stanford University educator Tina Seelig has worked with some of the business world’s best and brightest, who are now among the decision-makers at companies such as Google, Genentech, IBM, and Cisco. In inGenius she expertly demystifies creativity, offering a set of tools and guidelines that anyone can use. A fantastic resource for everyone wanting to achieve their ambitions, and for readers of Jason Fried’s Rework, and Seth Godin’s Poke the Box.

Inside the Box

Author : Drew Boyd
Publisher : Simon and Schuster
ISBN 13 : 145165930X
Total Pages : 8 pages
Book Rating : 4.4/5 (516 download)

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Book Synopsis Inside the Box by : Drew Boyd

Download or read book Inside the Box written by Drew Boyd and published by Simon and Schuster. This book was released on 2013-06-11 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The ‘inside-the-box approach’ can reveal key opportunities for innovation that are hiding in plain sight” (Daniel H. Pink, author of Drive). The traditional attitude toward creativity in the American business world is to “think outside the box”—to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific solution that does nothing to engender creative thinking more generally. Inside the Box demonstrates Systematic Inventive Thinking (SIT), which systemizes creativity as part of the corporate culture. This counterintuitive and powerfully effective approach to creativity requires thinking inside the box, working in one’s familiar world to create new ideas independent of specific problems. SIT’s techniques and principles have instilled creative thinking into such companies as Procter & Gamble, Johnson & Johnson, and other industry leaders. Inside the Box shows how corporations have successfully used SIT in business settings as diverse as medicine, technology, new product development, and food packaging. Dozens of books discuss how to make creative thinking part of a corporate culture, but none takes the innovative and unconventional approach of Inside the Box. With “inside the box” thinking, companies of any size can become sufficiently creative to solve problems even before they develop and to innovate on an ongoing basis. It’s a system that works! “Boyd and Goldenberg explain the basic building blocks for creativity and by doing so help all of us better express our potential” (Dan Ariely, author of Predictably Irrational).

Fearless

Author : Rebecca Minkoff
Publisher : HarperCollins Leadership
ISBN 13 : 1400220726
Total Pages : 225 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Fearless by : Rebecca Minkoff

Download or read book Fearless written by Rebecca Minkoff and published by HarperCollins Leadership. This book was released on 2021-06-15 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your rightful place in the driver’s seat of your own life and career through focused and fearless business strategies. Luxury fashion mogul and social activist Rebecca Minkoff built a fashion empire through hard work and a relentless drive to live her dream. It wasn’t easy and took tremendous resolve to remain hungry and persevere. By never giving up, she has created a space for herself on the shelves of luxury department stores across the world. In Fearless, Minkoff helps you learn how to: Face challenges head on, using Rebecca’s fearless approach to push yourself. Overcome the fear and trials female entrepreneurs often face. Break the rules and find success in places they previously thought to be inaccessible. Reach their goals, no matter how unattainable they may seem. Through this book, Rebecca shares her own stories and teaches you how she was able to reach her goals to become the successful fashion designer she is today. She shows that if you remain hungry, work hard, and face the unspoken rules that have held women back for centuries, you can make success happen for yourself.

If Mayors Ruled the World

Author : Benjamin R. Barber
Publisher : Yale University Press
ISBN 13 : 030016467X
Total Pages : 434 pages
Book Rating : 4.3/5 (1 download)

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Book Synopsis If Mayors Ruled the World by : Benjamin R. Barber

Download or read book If Mayors Ruled the World written by Benjamin R. Barber and published by Yale University Press. This book was released on 2013-11-05 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In the face of the most perilous challenges of our time--climate change, terrorism, poverty, and trafficking of drugs, guns, and people--the nations of the world seem paralyzed. The problems are too big for governments to deal with. Benjamin Barber contends that cities, and the mayors who run them, can do and are doing a better job than nations. He cites the unique qualities cities worldwide share: pragmatism, civic trust, participation, indifference to borders and sovereignty, and a democratic penchant for networking, creativity, innovation, and cooperation. He demonstrates how city mayors, singly and jointly, are responding to transnational problems more effectively than nation-states mired in ideological infighting and sovereign rivalries. The book features profiles of a dozen mayors around the world, making a persuasive case that the city is democracy's best hope in a globalizing world, and that great mayors are already proving that this is so"--

How to Run the World

Author : Parag Khanna
Publisher : Random House
ISBN 13 : 0679604286
Total Pages : 273 pages
Book Rating : 4.6/5 (796 download)

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Book Synopsis How to Run the World by : Parag Khanna

Download or read book How to Run the World written by Parag Khanna and published by Random House. This book was released on 2011-01-11 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is a stunning and provocative guide to the future of international relations—a system for managing global problems beyond the stalemates of business versus government, East versus West, rich versus poor, democracy versus authoritarianism, free markets versus state capitalism. Written by the most esteemed and innovative adventurer-scholar of his generation, Parag Khanna’s How to Run the World posits a chaotic modern era that resembles the Middle Ages, with Asian empires, Western militaries, Middle Eastern sheikhdoms, magnetic city-states, wealthy multinational corporations, elite clans, religious zealots, tribal hordes, and potent media seething in an ever more unpredictable and dangerous storm. But just as that initial “dark age” ended with the Renaissance, Khanna believes that our time can become a great and enlightened age as well—only, though, if we harness our technology and connectedness to forge new networks among governments, businesses, and civic interest groups to tackle the crises of today and avert those of tomorrow. With his trademark energy, intellect, and wit, Khanna reveals how a new “mega-diplomacy” consisting of coalitions among motivated technocrats, influential executives, super-philanthropists, cause-mopolitan activists, and everyday churchgoers can assemble the talent, pool the money, and deploy the resources to make the global economy fairer, rebuild failed states, combat terrorism, promote good governance, deliver food, water, health care, and education to those in need, and prevent environmental collapse. With examples taken from the smartest capital cities, most progressive boardrooms, and frontline NGOs, Khanna shows how mega-diplomacy is more than an ad hoc approach to running a world where no one is in charge—it is the playbook for creating a stable and self-correcting world for future generations. How to Run the World is the cutting-edge manifesto for diplomacy in a borderless world.

The Book of Doing

Author : Allison Arden
Publisher : Penguin
ISBN 13 : 0399537341
Total Pages : 192 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis The Book of Doing by : Allison Arden

Download or read book The Book of Doing written by Allison Arden and published by Penguin. This book was released on 2012-04-03 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: When did you last take the time to do the things you loved as a child: crafts, games, getting your hands dirty? Or feel the same delight and wonder that you took from your favorite childhood activities? Despite the joy we gained from these pursuits, in our adult lives, we've left them behind-they're too frivolous, we're too busy or too old, and there's too much "real" work to do. It's time to change this mind-set. It's time to rediscover the things you love to do, because they energize, center, and connect you with the world in a meaningful and positive way. The Book of Doing offers a collection of ideas and activities that encourage you to use your life as a canvas and explore your creativity through everything you do-to create and make, to explore and experiment, to play and build, to paint and cook-to do. Go ahead. Roll up your sleeves and get to it. It's time to do the things that make you happiest.

The Developing World

Author : Fredrik Härén
Publisher : interesting.org
ISBN 13 : 9197547077
Total Pages : 188 pages
Book Rating : 4.1/5 (975 download)

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Book Synopsis The Developing World by : Fredrik Härén

Download or read book The Developing World written by Fredrik Härén and published by interesting.org. This book was released on 2010-08 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is an explosion of creativity happening in the developing world right now. Best selling creativity author and keynote speaker Fredrik Härén wanted to understand what this creativity explosion means, what it will lead to and how it will change the world. So he set out to find out. For five years Fredrik Härén went to 18 developing countries (and 8 developed countries) and done more than 200 interviews with people who in some way are involved with business and creativity. He has met with cosmetics executives in Russia, professors in South Africa, creativity consultants in Egypt, IT-journalists in Iran, hotel managers in Dubai, designers in Indonesia, government officials in Thailand and mobile phone designers in South Korea and many, many more. The result of his research is this book. A book about "The Developing World." In this book you will learn about the advantages of being a creative person in a developing country, about what the developed world can learn from the developing world, and most importantly, you will read about the dangers of defining yourself as "developed" in a world that has never been developing faster than now. It is a book that may turn your view of the world up-side-down, and that hopefully will inspire you to become more curious about the great changes happening in the world right now.

Creativity, Inc. (The Expanded Edition)

Author : Ed Catmull
Publisher : Random House
ISBN 13 : 0593594657
Total Pages : 366 pages
Book Rating : 4.5/5 (935 download)

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Book Synopsis Creativity, Inc. (The Expanded Edition) by : Ed Catmull

Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2023-09-28 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.