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Author : William L. Wilkie
Publisher :
ISBN 13 :
Total Pages : 90 pages
Book Rating : 4.3/5 (2 download)
Download or read book How Consumers Use Product Information written by William L. Wilkie and published by . This book was released on 1975 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : William L. Wilkie
Publisher :
ISBN 13 :
Total Pages : 92 pages
Book Rating : 4.:/5 ( download)
Download or read book How Consumers Use Product Information written by William L. Wilkie and published by . This book was released on 1975 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumers Use of Written Product Information written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Nordisk Ministerråd
Publisher : Nordic Council of Ministers
ISBN 13 : 9289310502
Total Pages : 86 pages
Book Rating : 4.2/5 (893 download)
Download or read book Consumer Perceptions, Understanding and Use of Product Related Environmental Information written by Nordisk Ministerråd and published by Nordic Council of Ministers. This book was released on 2004 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product-related environmental information is an important policy instrument for a shift towards more sustainable consumption patterns, and such information helps consumers choose environmentally improved products. While ecolabeling has had a particularly strong breakthrough in Nordic markets, a number of other communication modes, such as environmental product declarations and producers' self-declared claims have been applied in both the consumer and business-to-business markets. This report comprises a summary of recent research on how Nordic consumers perceive, understand, and use product-related environmental information. A comprehensive literature review supplemented with expert interviews forms the foundation for this work. The report highlights well-researched areas and proposes areas where deeper knowledge and understanding is required. The research was conducted cooperatively between the International Institute for Industrial Environmental Economics (IIIEE) at Lund University in Sweden; the National Consumer Research Centre in Finland; and Environice in Iceland with the purpose to obtain and present a comprehensive picture of the situation in the Nordic countries.
Author : Jagdish N. Sheth
Publisher :
ISBN 13 :
Total Pages : 38 pages
Book Rating : 4.:/5 (31 download)
Download or read book How Consumers Use Information written by Jagdish N. Sheth and published by . This book was released on 1978 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: How consumers use information is vital to understand for the communicator and the advertiser. There are three aspects about consumers' use of information. First, consumers do not use raw information but process it before using it. This processed information is significantly different from information provided by the communicator with respect to magnitude and descriptive as well as evaluating meaning of the information. Second, consumers are processed information in conjunction with other experiences in order to make judgments with respect to product or brand name in terms of attitudes, intentions and behavior. The mechanisms of judgments are not fully known, but they include the compensatory, conjunctive, disjunctive and lexicographic models of judgment. Third, consumers use information in five different ways: (1) to evaluate alternatives in making a choice; (2) to reinforce past choices as a rationalization process; (3) to resolve conflict between buying and postponing; (4) to remind when to buy and consume frequently purchased products; and (5) to aquire knowledge for epistemic purposes.
Author : William L. Wilkie
Publisher :
ISBN 13 :
Total Pages : 70 pages
Book Rating : 4.:/5 (255 download)
Download or read book How Consumers Use Product Information written by William L. Wilkie and published by . This book was released on 1975 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Department of Commerce
Publisher :
ISBN 13 :
Total Pages : 148 pages
Book Rating : 4.:/5 (31 download)
Download or read book Experience with the Department of Commerce Voluntary Consumer Product Information Labeling Program written by United States. Department of Commerce and published by . This book was released on 1979 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : W. L. Wilkie
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (643 download)
Download or read book How Consumers Use Product Information written by W. L. Wilkie and published by . This book was released on 1975 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Pamela N. Danziger
Publisher : Paramount Market Publishing
ISBN 13 : 9780972529044
Total Pages : 316 pages
Book Rating : 4.5/5 (29 download)
Download or read book Why People Buy Things They Don't Need written by Pamela N. Danziger and published by Paramount Market Publishing. This book was released on 2004 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pam Danziger has just updated her bestseller, including several new categories. Since apparel is now more often a discretionary purchase than a necessity, she has added new sections on apparel for women, men, teens, and children. Focusing on why people buy things they could probably do without, Danziger now covers 37 categories and has added material about the retail market in each one. There are also new stories of excellent marketers and commentary about how things have changed since September 11, 2001. Corporate leaders, marketing and sales executives, strategic planners, futurists, and merchandisers will benefit.
Author : Howard R. Moskowitz
Publisher : John Wiley & Sons
ISBN 13 : 0813813662
Total Pages : 441 pages
Book Rating : 4.8/5 (138 download)
Download or read book Sensory and Consumer Research in Food Product Design and Development written by Howard R. Moskowitz and published by John Wiley & Sons. This book was released on 2012-04-03 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the past thirty years, companies have recognized the consumer as the key driver for business and product success. This recognition has, in turn, generated its own drivers: sensory analysis and marketing research, leading first to a culture promoting the expert and then evolving into the systematic acquisition of consumer-relevant information to build businesses. Sensory and Consumer Research in Food Product Design and Development is the first book to present, from the business viewpoint, the critical issues faced by business leaders from both the research development and business development perspective. This popular volume, now in an updated and expanded second edition, presents a unique perspective afforded by the author team of Moskowitz, Beckley, and Resurreccion: three leading practitioners in the field who each possess both academic and business acumen. Newcomers to the field will be introduced to systematic experimentation at the very early stages, to newly emerging methods for data acquisition/knowledge development, and to points of view employed by successful food and beverage companies. The advanced reader will find new ideas, backed up by illustrative case histories, to provide another perspective on commonly encountered problems and their practical solutions. This book is aimed at professionals in all sectors of the food and beverage industry. Sensory and Consumer Research in Food Product Design and Development is especially important for those business and research professionals involved in the early stages of product development, where business opportunity is often the greatest.
Author : The Financial Services Authority (London)
Publisher :
ISBN 13 :
Total Pages : 39 pages
Book Rating : 4.:/5 (847 download)
Download or read book Informed Decisions? written by The Financial Services Authority (London) and published by . This book was released on 2000 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Federal Trade Commission. Bureau of Consumer Protection
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (31 download)
Download or read book Dietary Supplements written by United States. Federal Trade Commission. Bureau of Consumer Protection and published by . This book was released on 1998 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Consumer Product Information Coordinating Center (U.S.)
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (221 download)
Download or read book Consumer Product Information written by Consumer Product Information Coordinating Center (U.S.) and published by . This book was released on 1971 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Paul Longley
Publisher : UCL Press
ISBN 13 : 1787353885
Total Pages : 198 pages
Book Rating : 4.7/5 (873 download)
Download or read book Consumer Data Research written by Paul Longley and published by UCL Press. This book was released on 2018-04-30 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors – and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies. Praise for Consumer Data Research 'An insightful, state-of-the-art guide into the social and commercial value of applying geographical thinking to the study of consumer data.' Professor Richard Harris, University of Bristol 'An excellent guide to leveraging the value of academic research on valid data. Partnerships based around consumer data should be encouraged and supported by all and their outputs used to better the way we manage the world we live in.' Bill Grimsey, retailer and author of The Vanishing Highstreet 'The use of data from everyday consumer transactions is a potential game-changer for understanding economic and social patterns and trends. This is an excellent overview of the field.' Dr.Tom Smith, Managing Director, Office for National Statistics Data Science Campus
Author : William L. Wilkie
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (464 download)
Download or read book How Consumer Use Product Information written by William L. Wilkie and published by . This book was released on 1975 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lynn J. Frewer
Publisher : Springer Science & Business Media
ISBN 13 : 3662046016
Total Pages : 467 pages
Book Rating : 4.6/5 (62 download)
Download or read book Food, People and Society written by Lynn J. Frewer and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique insight into the decision-making and food consumption of the European consumer. The volume is essential reading for those involved in product development, market research and consumer science in food and agro industries and academic research. It brings together experts from different disciplines in order to address the fundamental issues related to predicting food choice, consumer behavior and societal trust in quality and safety regulatory systems. The importance of the social and psychological context and the cross-cultural differences and how they influence food choice are also covered in great detail.
Author : Lawrence J. Gitman
Publisher :
ISBN 13 :
Total Pages : 1455 pages
Book Rating : 4./5 ( download)
Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
