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Author : Sabine M. Gulde
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (93 download)
Download or read book Home Shopping at Sainsbury's - Analysis, Optimisation and Strategy written by Sabine M. Gulde and published by . This book was released on 2001 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Abdullah Adigun
Publisher : GRIN Verlag
ISBN 13 : 3346546497
Total Pages : 21 pages
Book Rating : 4.3/5 (465 download)
Download or read book Strategic Analysis of the Supermarket Sainsbury’s written by Abdullah Adigun and published by GRIN Verlag. This book was released on 2021-11-26 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2021 in the subject Business economics - Business Management, Corporate Governance, , language: English, abstract: The purpose of this study is to conduct a strategic analysis of Sainsbury’s, a UK based supermarket with an objective to dominate the European retail industry. With its establishment in 1869, Sainsbury’s features as a reputable supermarket chain in the UK. By 2020, its annual revenue was around £26,334 million, thereby guaranteeing its role as one of the foremost UK supermarkets within the retailing industry. Since inception, the organization has incorporated a self-service method of shopping into the UK supermarket; a strategy that enabled it reinforce its position within the industry till 1991, when it nearly collapsed. Sainsbury’s strategic plan endured a significant amount of challenges, all of which required its mitigation to advance in its efficiency in service delivery. For example, the revival of its arch-competitor, Tesco challenged its expansion efforts in an effort to continue to obtain a substantial position within the UK market. At the same time, its leadership uncertainties endanger its efforts towards continuity, especially with reference to implementation of its strategic plan. With reference to the competition; ASDA also features as an opposition within the UK retailing industry, posing considerable threat to the market supremacy of Sainsbury’s.
Author : Alan Harrison
Publisher : Pearson UK
ISBN 13 : 1292183721
Total Pages : 607 pages
Book Rating : 4.2/5 (921 download)
Download or read book Logistics Management and Strategy written by Alan Harrison and published by Pearson UK. This book was released on 2019 with total page 607 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Fernie
Publisher : Kogan Page Publishers
ISBN 13 : 0749468246
Total Pages : 280 pages
Book Rating : 4.7/5 (494 download)
Download or read book Logistics and Retail Management written by John Fernie and published by Kogan Page Publishers. This book was released on 2014-04-03 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 21st century has witnessed important changes in retail logistics. Supply chain managers are presented with key challenges as retailers have recognised the strategic role that supply chains play in cost reduction and customer service. The 4th edition of Logistics and Retail Management has been substantially updated to take account of these recent developments in retail logistics. Logistics and Retail Management provides the most up-to-date thinking in retail supply chain management, reflecting the changing needs of the global marketplace and the challenges faced by retailers in the 21st century. With contributions from acclaimed academics and practitioners, it covers global logistics, fashion logistics, e-logistics and green supply chains. The 4th edition features brand new chapters on supply chain management in international fashion and corporate social responsibility in the textile supply chain.
Author : Nigel Evans
Publisher : Routledge
ISBN 13 : 1136362665
Total Pages : 421 pages
Book Rating : 4.1/5 (363 download)
Download or read book Strategic Management for Travel and Tourism written by Nigel Evans and published by Routledge. This book was released on 2012-04-27 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based case studies, and in doing so, 'speaks the language' of the Travel and Tourism student. Among the new features and topics included in this edition are: * international case studies from large-scale businesses such as Airtours, MyTravel and South West Airlines * user-friendly applications of strategic management theory, such as objectives, products and markets and strategic implementation, together with illustrative case studies, and longer case studies for seminar work and summaries * contemporary strategic issues affecting travel and tourism organizations, such as vertical integration and strategic alliances Strategic Management for Travel and Tourism is a well-rounded book, ideal for all undergraduate and postgraduate students focusing on strategy in travel and tourism.
Author : Helen Goworek
Publisher : Pearson Higher Ed
ISBN 13 : 0273758780
Total Pages : 369 pages
Book Rating : 4.2/5 (737 download)
Download or read book Retail Marketing Management written by Helen Goworek and published by Pearson Higher Ed. This book was released on 2015-07-02 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: The unique approach of Retail Marketing combines theory with current retail concepts and international examples. It starts by looking at the nature of retailing as an activity and then introduces retail marketing, followed by a discussion of consumer behaviour, the retail marketing mix, and other important issues such as location strategies, branding, the application of IT and ethics. The author takes an integrated approach to explaining the process of internationalisation which is reinforced by a wealth of international examples. The book is ideal for undergraduate and postgraduate students taking courses in retail marketing as well as those studying for marketing and business degrees where retail marketing is a core module. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Author : Stephen Dann
Publisher : Bloomsbury Publishing
ISBN 13 : 023036473X
Total Pages : 488 pages
Book Rating : 4.2/5 (33 download)
Download or read book E-Marketing written by Stephen Dann and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining academic rigour and practical application, E-Marketing brings together a theoretical framework from academic peer reviewed literature with contemporary developments in internet technology. Considering marketing theory and practice, the text demonstrates how conceptual frameworks can be applied to the e-marketing environment.
Author : James Wong
Publisher : Mitchell Beazley
ISBN 13 : 1784723487
Total Pages : 608 pages
Book Rating : 4.7/5 (847 download)
Download or read book How to Eat Better written by James Wong and published by Mitchell Beazley. This book was released on 2017-04-06 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: *** THE SUNDAY TIMES BESTSELLER 'James Wong brings some welcome sanity to the world of healthy eating...its genius is his advice on how to get more nutrition from fruit and veg. It's fascinating, and better than cutting out food groups or paying for so-called superfoods' - delicious. magazine SELECT a Braeburn apple over a Fuji and get almost double the antioxidants from a fruit that tastes just as sweet. STORE strawberries on the counter, instead of in the fridge, and in just four days they will quadruple their heart-healthy compounds. COOK broccoli with a teaspoon of mustard and send its levels of cancer-fighting potential skyrocketing ten-fold. Between the rush to keep up with the latest miracle ingredient, anxiety about E-numbers and demonization of gluten/dairy/sugar (or the next foodie villain du jour) many of us are left in a virtual panic in the supermarket aisle. Tabloid headlines, 'free-from' labels and judgemental Instagram hashtags hardly help matters - so what should we be buying? How to Eat Better strips away the fad diets, superfood fixations and Instagram hashtags to give you a straight-talking scientist's guide to making everyday foods far healthier (and tastier) simply by changing the way you select, store and cook them. No diets, no obscure ingredients, no damn spiralizer, just real food made better, based on the latest scientific evidence from around the world. With over 80 foolproof recipes to put the theory into practice, James Wong shows you how to make any food a superfood, every time you cook.
Author : Tony Hines
Publisher : Routledge
ISBN 13 : 1136403531
Total Pages : 350 pages
Book Rating : 4.1/5 (364 download)
Download or read book Fashion Marketing written by Tony Hines and published by Routledge. This book was released on 2007-02-07 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury fashion, offshoring, business-to-business, forecasting, sourcing, supply chain management, new product development, design management, logistics, range planning, color prediction, market testing, e-commerce, and strategy.
Author : Mark Birkin
Publisher : Taylor & Francis
ISBN 13 : 1317064542
Total Pages : 246 pages
Book Rating : 4.3/5 (17 download)
Download or read book Retail Location Planning in an Era of Multi-Channel Growth written by Mark Birkin and published by Taylor & Francis. This book was released on 2017-03-27 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way in which products and services are delivered to consumers, through branches and retail outlets, or more generally through a network of distribution channels, remains fundamentally important for maintaining a competitive advantage for a very wide range of businesses. This is true within domestic markets, but especially so for increasingly global corporations, as shareholder pressure for continued growth drives businesses into ever more widespread geographical markets. Arguing that more complex markets demand more sophisticated spatial analysis, this book discusses the application of location planning techniques to generate competitive advantage in a variety of business sectors in a changing retail environment. The series of techniques are analysed, from relatively straightforward branch scorecards to sophisticated applications of geographical information systems (GIS), spatial modelling and mathematical optimisation. Also explored are the changing dynamics of the impact of more restrictive planning environments in many countries on how retailers find new locations for growth and respond to changing consumer needs and wants. The book is essential reading for students and scholars alike working in geography, economics, business management, planning, finance and industry studies.
Author : Robert W. Palmatier
Publisher : Bloomsbury Publishing
ISBN 13 : 1350305286
Total Pages : 414 pages
Book Rating : 4.3/5 (53 download)
Download or read book Marketing Strategy written by Robert W. Palmatier and published by Bloomsbury Publishing. This book was released on 2020-12-31 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Strategy offers a unique and dynamic approach based on four underlying principles that underpin marketing today: All customers differ; All customers change; All competitors react; and All resources are limited. The structured framework of this acclaimed textbook allows marketers to develop effective and flexible strategies to deal with diverse marketing problems under varying circumstances. Uniquely integrating marketing analytics and data driven techniques with fundamental strategic pillars the book exemplifies a contemporary, evidence-based approach. This base toolkit will support students' decision-making processes and equip them for a world driven by big data. The second edition builds on the first's successful core foundation, with additional pedagogy and key updates. Research-based, action-oriented, and authored by world-leading experts, Marketing Strategy is the ideal resource for advanced undergraduate, MBA, and EMBA students of marketing, and executives looking to bring a more systematic approach to corporate marketing strategies. New to this Edition: - Revised and updated throughout to reflect new research and industry developments, including expanded coverage of digital marketing, influencer marketing and social media strategies - Enhanced pedagogy including new Worked Examples of Data Analytics Techniques and unsolved Analytics Driven Case Exercises, to offer students hands-on practice of data manipulation as well as classroom activities to stimulate peer-to-peer discussion - Expanded range of examples to cover over 250 diverse companies from 25 countries and most industry segments - Vibrant visual presentation with a new full colour design
Author : Enda Ridge
Publisher : Morgan Kaufmann
ISBN 13 : 0128005033
Total Pages : 276 pages
Book Rating : 4.1/5 (28 download)
Download or read book Guerrilla Analytics written by Enda Ridge and published by Morgan Kaufmann. This book was released on 2014-09-25 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Doing data science is difficult. Projects are typically very dynamic with requirements that change as data understanding grows. The data itself arrives piecemeal, is added to, replaced, contains undiscovered flaws and comes from a variety of sources. Teams also have mixed skill sets and tooling is often limited. Despite these disruptions, a data science team must get off the ground fast and begin demonstrating value with traceable, tested work products. This is when you need Guerrilla Analytics. In this book, you will learn about: The Guerrilla Analytics Principles: simple rules of thumb for maintaining data provenance across the entire analytics life cycle from data extraction, through analysis to reporting. Reproducible, traceable analytics: how to design and implement work products that are reproducible, testable and stand up to external scrutiny. Practice tips and war stories: 90 practice tips and 16 war stories based on real-world project challenges encountered in consulting, pre-sales and research. Preparing for battle: how to set up your team's analytics environment in terms of tooling, skill sets, workflows and conventions. Data gymnastics: over a dozen analytics patterns that your team will encounter again and again in projects The Guerrilla Analytics Principles: simple rules of thumb for maintaining data provenance across the entire analytics life cycle from data extraction, through analysis to reporting Reproducible, traceable analytics: how to design and implement work products that are reproducible, testable and stand up to external scrutiny Practice tips and war stories: 90 practice tips and 16 war stories based on real-world project challenges encountered in consulting, pre-sales and research Preparing for battle: how to set up your team's analytics environment in terms of tooling, skill sets, workflows and conventions Data gymnastics: over a dozen analytics patterns that your team will encounter again and again in projects
Author : Paul Longley
Publisher : UCL Press
ISBN 13 : 1787353885
Total Pages : 198 pages
Book Rating : 4.7/5 (873 download)
Download or read book Consumer Data Research written by Paul Longley and published by UCL Press. This book was released on 2018-04-30 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors – and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies. Praise for Consumer Data Research 'An insightful, state-of-the-art guide into the social and commercial value of applying geographical thinking to the study of consumer data.' Professor Richard Harris, University of Bristol 'An excellent guide to leveraging the value of academic research on valid data. Partnerships based around consumer data should be encouraged and supported by all and their outputs used to better the way we manage the world we live in.' Bill Grimsey, retailer and author of The Vanishing Highstreet 'The use of data from everyday consumer transactions is a potential game-changer for understanding economic and social patterns and trends. This is an excellent overview of the field.' Dr.Tom Smith, Managing Director, Office for National Statistics Data Science Campus
Author : Dave Chaffey
Publisher : Pearson Education
ISBN 13 : 9780273707523
Total Pages : 700 pages
Book Rating : 4.7/5 (75 download)
Download or read book E-business and E-commerce Management written by Dave Chaffey and published by Pearson Education. This book was released on 2007 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations. It contains a range of features to help you learn effectively including margin definitions, international case studies, activities and web links.
Author : Clayton M. Christensen
Publisher : Harvard Business Review Press
ISBN 13 : 1422197581
Total Pages : 282 pages
Book Rating : 4.4/5 (221 download)
Download or read book The Innovator's Dilemma written by Clayton M. Christensen and published by Harvard Business Review Press. This book was released on 2013-10-22 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations. The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.
Author : Julio Rotemberg
Publisher : Sagwan Press
ISBN 13 : 9781340290405
Total Pages : 104 pages
Book Rating : 4.2/5 (94 download)
Download or read book Price Leadership written by Julio Rotemberg and published by Sagwan Press. This book was released on 2015-08-25 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author : Linden Brown
Publisher : Palgrave
ISBN 13 : 9780333613511
Total Pages : 384 pages
Book Rating : 4.6/5 (135 download)
Download or read book Competitive Marketing Strategy for Europe written by Linden Brown and published by Palgrave. This book was released on 1994-05-06 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competitive Marketing Strategy for Europe is unique in its application of strategy concepts to European business. It studies the competitive positions of companies and shows how those positions can be changed through successfully applying the concepts of marketing strategy. Written for the strategist, both student and manager, Competitive Marketing Strategy for Europe identifies strategic issues attached to a range of competitive situations in case studies of more than 20 European firms. It evaluates in detail successful and failed strategies from a variety of industries.
