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High Impact Communications
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Book Synopsis High Impact Communications by : Lee Bowman
Download or read book High Impact Communications written by Lee Bowman and published by Bene Factum Publishing. This book was released on 2007-09-01 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fourth edition of a consistently successful and respected book, this re-titled edition brings many new insights to the skill of communications. Effective communication is a key business and personal skill. The conversational style is the best way to communicate anytime anywhere and author Lee Bowman is the acknowledged international expert.
Book Synopsis Up, Down, and Sideways by : Patricia M. Buhler
Download or read book Up, Down, and Sideways written by Patricia M. Buhler and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In one recent survey of 400 companies with at least 100,000 employees, the companies cited an average loss per company of $62.4 million per year because of inadequate communication to and between employees.\ \In another survey, 80 percent of HR professionals reported interpersonal communication as very important when advancing their careers. Perhaps more telling, directors and C-suite executives placed an even higher value on the need for interpersonal skills in the HR role: A total of 87 percent of directors and 83 percent of C-suite executives identified these skills as primary for success.\ \The HR practitioner with strong communication skills will be strategically positioned to have a great impact in the workplace. The role of HR professionals has become increasingly complex--and is likely to become even more complicated in the foreseeable future. Today's HR professionals have taken on a more strategic role that has increased their visibility throughout their organizations. \\As strategic business partners, HR professionals interact with executives, line managers, rank-and-file employees, and outside stakeholders. With this increased visibility comes an opportunity to influence the organization and its strategic objectives. This opportunity, however, depends in large part on the HR professional's ability to effectively communicate up (to superiors), down (to subordinates), and sideways (to peers).\ \Up, Down, and Sideways: High-Impact Verbal Communication for HR Professionals was written to help HR practitioners--at all levels--become better verbal communicators, thereby making them better at their jobs and more valuable to their companies. In addition to general public and interpersonal speaking tips sprinkled throughout, the book specifically addresses the many hats of the HR professional. Whether in a generalist or specialist role, HR practitioners' wide range of responsibilities can only be effectively met with strong communication skills. Staffing the firm, training employees, developing and implementing policies, and integrating HR needs with the overall organization are all responsibilities that require effective communication.\ \Just as the SHRM's HR Competency Model helps individuals "develop a road map to achieve your HR professional goals," this book draws on the application of those competencies to assist the HR professional in making a measurable impact on the organization's goals and outcomes.\ \- See more at: http://www.shrm.org/Publications/Books/Pages/Up-Down-and-Sideways.aspx#sthash.4kqMAUU8.dpuf.
Book Synopsis Communicate to Influence: How to Inspire Your Audience to Action by : Ben Decker
Download or read book Communicate to Influence: How to Inspire Your Audience to Action written by Ben Decker and published by McGraw Hill Professional. This book was released on 2015-03-27 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The gold standard for communication training programs." —USA Today Business communication sucks. At each meeting and presentation, we are inundated with information, leaving us thirsting for inspiration. Sure, we will check off an action item because we have to . . . but what if we were actually inspired to do something? What if we were so moved that we wanted to do it? Leaders must earn the license to lead. Not by expertise, authority, or title alone, but by influence. In Communicate to Influence, you will learn the secrets of the Decker Method—a framework that has been perfected over the past 36 years. Ben and Kelly Decker add fresh insights to these proven principles so that you can ignite change and inspire action. Discover: The Five White Lies of Communicating: learn which barriers prevent you from getting better The Communicator's Roadmap: use a tool to visually chart what type of communication experience you create The Behaviors of Trust: align what you say with how you say it to better connect with your audience The Decker Grid: shift your message from self-centered, all about me content to relevant, audience-centered content that drives action You are called to communicate well. Not only on the main stage, under bright lights, but every time you speak with your colleagues, your clients, and other stakeholders. It's time to learn how. Stop informing. Start inspiring. BEN DECKER & KELLY DECKER are the leading experts in the field of business communication. They consult on messaging, cultivate executive presence among the leadership of Fortune 500companies and startups alike, and regularly deliver keynotes to large audiences. Together, they run Decker Communications, a global firm that trains and coaches tens of thousands of executives a year. Ben and Kelly live in the San Francisco Bay Area, where they constantly test and refine communication techniques with their most demanding audience, their three boys.
Book Synopsis Powerful Conversations: How High Impact Leaders Communicate by : Phil Harkins
Download or read book Powerful Conversations: How High Impact Leaders Communicate written by Phil Harkins and published by McGraw Hill Professional. This book was released on 1999-06-28 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Phil Harkins has it exactly right. To be a leader is to communicate powerfully—as he does in this thoughtful book."- Robert B. Reich, Professor of Social and Economic PolicyBrandeis University. Powerful Conversations breed a powerful organization. POWERFUL CONVERSATIONS is packed with goal-oriented strategies, tools, and real-life examples from great leaders. Use its deliberate, directed techniques to achieve exceptional levels of performance, create and maintain valuable relationships, and forward the goals of both yourself and your organization with every word you speak. Mastering the three stages of a Powerful Conversation—from shared feelings and beliefs, to an exchange of wants and needs, closing with action steps and mutual commitments—will help you exercise more control over your interactions, and greatly enhance both your leadership skills and your success. Look inside to discover: How to plan, conduct, and measure Powerful Conversations; Using the Tower of Power as a tool in coaching; The four Cs of Trust—clarity, caring, consistency, and commitment Five strategies to satisfy—and keep—your best employees Tools to turn the company grapevine from a poisonous plant into a pathway for learning Determining your leadership competencies through the Leadership Assessment Instrument Targeting Passionate Champions to drive an Agenda for Change. Leaders across the country are praising POWERFUL CONVERSATIONS: "Phil Harkins has it exactly right. To be a leader is to communicate powerfully—as he does in this thoughtful book." - Robert B. Reich, Professor of Social and Economic Policy, Brandeis University. "Powerful Conversations have made a real difference in the effectiveness of the Operations Senior Leadership Team. We are delivering unprecedented results thanks to the clearer communication and improved working relationships." - Larry Gundrum, Senior Vice President, Kraft Foods. "In my business, Powerful Conversations are leading to believability and a growing sense of achievability by our employees that they can drive a massive agenda for change." - Linda Coughlin, Managing Director, Scudder Kemper Investments, Inc. "In a fast forward world, candor and clarity are prerequisites for success. POWERFUL CONVERSATIONS is a must read book for leading into the 21st century." - Steve Ozonian, Chairman and CEO, Prudential Real Estate and Relocations Solutions. "A powerful guide, both savvy and wise, to emotional intelligence in action. Phil Harkins has given us an essential handbook for leaders at any level." - Daniel Goleman, Author, Working with Emotional Intelligence.
Book Synopsis Communicating with IMPACT by : Patrick Donadio
Download or read book Communicating with IMPACT written by Patrick Donadio and published by . This book was released on 2015-10-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Norman Behar, David Jacoby, Ray Makela Publisher :Sales Readiness Group ISBN 13 :0997464011 Total Pages :108 pages Book Rating :4.9/5 (974 download)
Book Synopsis The High-Impact Sales Manager by : Norman Behar, David Jacoby, Ray Makela
Download or read book The High-Impact Sales Manager written by Norman Behar, David Jacoby, Ray Makela and published by Sales Readiness Group. This book was released on 2016-05-16 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing a sales team is one of the most important and challenging positions in a company, and it requires a unique set of skills. Unfortunately, many sales managers spend much of their day putting out fires, and moving from problem to problem. Their days consist of an overwhelming number of activities including respond to urgent request from their bosses, resolving customer issues and complaints, and dealing with disgruntled employees. In addition, they find themselves sitting in meetings that run way too long, and submitting countless sales forecasts to satisfy upper management. As a result, sales managers get caught up in a daily grind and end their work week exhausted and feeling like they have little control over their destiny. In The High-Impact Sales Manager, you’ll learn how to transcend the daily grind and unlock the full potential of your sales team. This includes learning to: • Hire the best people and hold them accountable • Manage sales performance by focusing on the underlying behaviors that drive performance • Consistently produce accurate sales forecasts • Provide personalized sales coaching that results in better skills and higher win rates • Motivate and inspire your team to greatness Most importantly, The High-Impact Sales Manager will leave you feeling confident and enthusiastic in your ability to lead and empower your team to achieve unparalleled success.
Book Synopsis The Engaged Library by : Joan D. Ruelle
Download or read book The Engaged Library written by Joan D. Ruelle and published by . This book was released on 2020 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Engaged Library provides case studies, examples, and discussion of how academic libraries can create successful partnerships to contribute to the integration of high-impact practices on their campuses, and ways to execute these practices well. Each chapter addresses one of the ten original high-impact practices through the lens of library partnerships, contributions, and opportunities, and provides ideas for and examples of outcomes assessment. A variety of types of institutions are included, and some chapters discuss initiatives that involve a combination of multiple practices. Across all of the chapters and case studies, you will find examples of well-orchestrated and engaging models that rely on instructional teams of faculty, advisers, librarians, and technology professionals to enhance and deepen the practices' impact on student learning"--www.alastore.ala.org.
Book Synopsis Small Message, Big Impact by : Terri L. Sjodin
Download or read book Small Message, Big Impact written by Terri L. Sjodin and published by Portfolio (Hardcover). This book was released on 2013-06-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Small Message, Big Impact, Terri Sjodin teaches you how to make a lasting impression on absolutely anyone - fast.You're at the airport, burning time by checking your email. Then you spot the CEO of a company you've wanted to connect with for ages. He's waiting for his flight. Your flight! Should you walk over? What will you say?We've all been there. An opportunity presents itself and you have one chance to share your message. The clock is ticking. And in this age of information overload, no skill is more essential than being able to connect with others quickly, whether in a meeting or in front of thousands of people.Acclaimed speaker and consultant Terri Sjodin defines an 'elevator speech' as a brief presentation that introduces a product, service, or idea. Its purpose isn't to say everything about your topic - just to intrigue and inspire the listener to want to hear more.Sjodin offers her time-tested strategies and advice, including worksheets, sample elevator speeches, evaluation forms, and much more. This internationally bestselling book is an entertaining, practical guide to making your message concise, compelling, and effective.Whatever your goal, you will learn to craft a fresh, brief, convincing message that generates tangible results. 'I'm always thinking about how to make the message smaller so the impact will be bigger. Terri Sjodin has codified the science of getting this right' Linda Kaplan Thaler, best-selling coauthor of The Power of Small and Bang! Terri L. Sjodin is the principal and founder of Sjodin Communications, a public speaking, sales training, and consulting firm. For more than twenty years she has served as a speaker and consultant for Fortune 500 companies, industry associations, academic conferences, CEOs, and members of Congress. She lives in Newport Beach, California.
Book Synopsis The Nonprofit Marketing Guide by : Kivi Leroux Miller
Download or read book The Nonprofit Marketing Guide written by Kivi Leroux Miller and published by John Wiley & Sons. This book was released on 2010-05-13 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.
Book Synopsis A Quick Start Guide to Social Media Marketing by : Neil Richardson
Download or read book A Quick Start Guide to Social Media Marketing written by Neil Richardson and published by Kogan Page Publishers. This book was released on 2010-09-03 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fragmented markets, hyper-competition and over-supply means companies must add customer value. Using social networks as a key marketing tool can lead to improved customer satisfaction, better professional relationships and increased effectiveness. A Quick Start Guide to Social Media Marketing applies relevant marketing theory to the fast changing world of social networking. Written by experienced professionals, it covers all aspects of social media marketing, including the benefits of social media marketing, how to apply advertising, PR and sales promotion, ethical behaviour, how to add value for customers, how to use social networking sites to acquire, retain and satisfy customers and crucially, the future of social media marketing. For anybody who wants to learn about high-impact, low-cost social network marketing that works, this Quick Start Guide provides an understanding of the key concepts and principles as well as insights into how theories and tools work in actual business scenarios.
Book Synopsis Business and Professional Communication by : Curtis Newbold
Download or read book Business and Professional Communication written by Curtis Newbold and published by SAGE Publications. This book was released on 2024-11-06 with total page 826 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business and Professional Communication: A Human-Centered Approach, First Edition prepares students to succeed in today’s workplace defined by changing technology, a diversifying workforce, and an increase in remote and hybrid work. Authors Curtis Newbold and Jessie Lynn Richards help students see that business communication is more than just a series of documents, meetings, and presentations – it’s a human-centered process that requires a holistic understanding of communication across modes and contexts. With accessibility and inclusion leading the way, Business and Professional Communication encourages students to be more conscientious, purposeful, and ethical in the way they communicate at work and beyond.
Book Synopsis Breakthrough Communication: A Powerful 4-Step Process for Overcoming Resistance and Getting Results by : Harrison Monarth
Download or read book Breakthrough Communication: A Powerful 4-Step Process for Overcoming Resistance and Getting Results written by Harrison Monarth and published by McGraw Hill Professional. This book was released on 2013-12-20 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: 4 EASY STEPS TO DRIVING EXEMPLARY COLLABORATION AND POSITIVE BUSINESS RESULTS People don't always communicate well. It's a fact of life. But you don't have to be a helpless witness or participant in a conversation that steadily unravels into misunderstandings, confusion, and even hostility. You can take charge--and you can make a difference! Breakthrough Communication provides easy-to-implement strategies for virtually any business situation, whether it's one-on-one or within a group. "Not since Dale Carnegie's How to Win Friends and Influence People has there been such a valuable roadmap for bringing high-impact results." -- Marshall Goldsmith, New York Times bestselling author of What Got You Here Won't Get You There and MOJO "A practical and insightful translation of cutting-edge psychological science research." -- Laura Kray, PhD, Warren E. & Carol Spieker Professor of Leadership, University of California, Berkeley, Haas School of Business "Destined to become a classic, Breakthrough Communication tells the truth about achieving status in and dominating your niche. If you can handle the truth, this book will change your life." -- Kevin Hogan, PsyD, author of The Science of Influence "This book is a true breakthrough itself. If you want to learn to communicate better, you must read this book!" -- Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Leadership "Breakthrough Communication is a smart and entertaining read for anyone who wants to be successful with people." -- Debra Benton, President, Benton Management Resources, Inc., and author of The CEO Difference
Download or read book Scrappy written by Terri L. Sjodin and published by Penguin. This book was released on 2016 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: For those times when hard work and persistence just aren't enough, Terri Sjodin offers an inspiring guide to getting scrappy and beating the odds. Terri Sjodin loves scrappy people -- those who beat the odds with a blend of cleverness and fighting spirit. People who see big problems and come up with big solutions. People like the clever Girl Scout who sold 117 boxes of cookies in two hours outside a medical marijuana dispensary, or the entrepreneur who turned his home into an indoor jungle to sell investors on the Rainforest Cafe Restaurant chain. It can seem like these successes are just one-off acts of ingenuity or isolated flashes of brilliance. But today it takes more than just creativity, more than just persistence, more than just a dream to reach big goals -- it takes a mindset and a strategy. Sjodin explains the common elements behind every successful scrappy effort.
Download or read book Hero Maker written by Dave Ferguson and published by Zondervan. This book was released on 2018-03-13 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Hero Maker, you will learn how to bring real change to your church and community by developing the practical skills to help others reach their leadership potential. Drawing on five powerful practices found in the ministry of Jesus, Hero Maker presents the key steps of apprenticeship that will build up other leaders and provide strategies for how you can: activate the gifts of those around you help others take ownership of their mission develop a simple scorecard for measuring your kingdom-building progress With rich insights from the Gospels, Hero Maker is packed with real-life ministry stories ranging from paid staff to volunteer leaders--from established churches to new church plants. Whether you lead ten people or ten thousand, Hero Maker will not only help you maximize your leadership impact; but, in doing so, you will also help shift today's church culture to a model of reproduction and multiplication. Chicago pastor and church planter Dave Ferguson and award-winning writer Warren Bird make a compelling case that God's power and purpose are best revealed when we train and release others to further advance the Kingdom of God. By becoming a hero maker and investing in others, you can join a movement of influencers that are impacting thousands of people around the world. Everybody wants to be a hero, but few understand the power of being a hero maker.
Book Synopsis Net Words: Creating High-Impact Online Copy by : Nick Usborne
Download or read book Net Words: Creating High-Impact Online Copy written by Nick Usborne and published by McGraw Hill Professional. This book was released on 2001-12-17 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to creating copy that connects with customersand makes the sale Advertising and promotion professionals have long known that, while bells and whistles may grab a customer's attention, words make the sale. Yet, nearly a decade into the Web revolution, E-commerce professionals are just now waking up to the fact that the usual high-tech, graphics-heavy approach to site design is bad for business. Net Words explores the reasons why and makes a strong case for a revolutionary new approach to copywriting tailored to the unique demands of a powerful new medium. With the help of dozens of examples of successful and unsuccessful on-line writing, author Nick Usborne shows readers how to harness the power of the written word for the Web. Readers learn how to imbue a business with a distinctive on-line "voice" and use it to forge lasting bonds with customers, increase market share, and close sales.
Book Synopsis Digital Marketing Fundamentals by : Marjolein Visser
Download or read book Digital Marketing Fundamentals written by Marjolein Visser and published by Taylor & Francis. This book was released on 2021-07-05 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing Fundamentals is the first fully-fledged textbook on digital marketing that covers the entire marketing process. Both the scientific theory behind digital marketing as well as techniques and media are discussed. Digital Marketing Fundamentals is easy to read and contains many International examples and cases. The Dutch version of this book (Basisboek Online Marketing) has become a standard issue in The Netherlands. In this book, all relevant aspects of digital marketing are addressed: strategic aspects, market research, product development and realisation, branding, customer acquisition, customer loyalty and order processing. The book also discusses effective websites and apps, digital analytics and planning and organisation. The application of social media and mobile communication is seamlessly integrated into the topics. Digital Marketing Fundamentals is very suitable for commercial and management courses in Higher Education and also for professionals active in digital marketing.
Download or read book Brandraising written by Sarah Durham and published by John Wiley & Sons. This book was released on 2009-11-19 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great creative, with a unique focus on the intersection of communications and fundraising.