Herramienta Integrada De Control Interno Y Administracion De Riesgos Enmarcada En Buen Gobierno Corporativo Para Pequenas Y Medianas Empresas En Colombia

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Cultural Tourism

Author : bob Mckercher
Publisher : Routledge
ISBN 13 : 1136615148
Total Pages : 274 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Cultural Tourism by : bob Mckercher

Download or read book Cultural Tourism written by bob Mckercher and published by Routledge. This book was released on 2012-10-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examine cultural tourism issues from both sides of the industry! Unique in concept and content, Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential, cultural heritage professionals judge the same assets for their intrinsic value. Sustainable cultural tourism can only occur when the two sides form a true partnership based on understanding and appreciation of each other's merits. The authors--one, a tourism specialist, the other, a cultural heritage management expert--present a model for a working partnership with mutual benefits, integrating management theory and practice from both disciplines. Cultural Tourism is the first book to combine the different perspectives of tourism management and cultural heritage management. It examines the role of tangible (physical evidence of culture) and intangible (continuing cultural practices, knowledge, and living experiences) heritage, describes the differences between cultural tourism products and cultural heritage assets, and develops a number of conceptual models, including a classification system for cultural tourists, indicators of tourism potential at cultural and heritage assets, and assessment criteria for cultural and heritage assets with tourism potential. Cultural Tourism examines the five main constituent elements involved in cultural tourism: cultural and heritage assets in tourism sites such as the Royal Palace in Bangkok, the Cook Islands, and Alcatraz Prison in San Francisco. tourism--what it is, how it works, and what makes it a success five different types of cultural tourists consumption of products, value adding, and commodification integrating the first four elements to satisfy the tourist, meet the needs of the tourism industry, and conserve the intrinsic value of the asset Though tourism and cultural heritage management professionals have mutual interests in the management, conservation, and presentation of cultural and heritage assets, the two sectors operate on parallel planes, maintaining an uneasy partnership with surprisingly little dialogue. Cultural Tourism provides professionals and students in each field with a better understanding of their own roles in the partnership, bridging the gap via sound planning, management, and marketing to produce top-quality, long-lasting cultural tourism products. Now translated into simplified Chinese.

National cyber security : framework manual

Author : Alexander Klimburg
Publisher :
ISBN 13 : 9789949921133
Total Pages : 235 pages
Book Rating : 4.9/5 (211 download)

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Book Synopsis National cyber security : framework manual by : Alexander Klimburg

Download or read book National cyber security : framework manual written by Alexander Klimburg and published by . This book was released on 2012 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What, exactly, is 'National Cyber Security'? The rise of cyberspace as a field of human endeavour is probably nothing less than one of the most significant developments in world history. Cyberspace already directly impacts every facet of human existence including economic, social, cultural and political developments, and the rate of change is not likely to stop anytime soon. However, the socio-political answers to the questions posed by the rise of cyberspace often significantly lag behind the rate of technological change. One of the fields most challenged by this development is that of 'national security'. The National Cyber Security Framework Manual provides detailed background information and in-depth theoretical frameworks to help the reader understand the various facets of National Cyber Security, according to different levels of public policy formulation. The four levels of government--political, strategic, operational and tactical/technical--each have their own perspectives on National Cyber Security, and each is addressed in individual sections within the Manual. Additionally, the Manual gives examples of relevant institutions in National Cyber Security, from top-level policy coordination bodies down to cyber crisis management structures and similar institutions."--Page 4 of cover.

Marketing and Smart Technologies

Author : Álvaro Rocha
Publisher : Springer Nature
ISBN 13 : 9813341831
Total Pages : 783 pages
Book Rating : 4.8/5 (133 download)

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Book Synopsis Marketing and Smart Technologies by : Álvaro Rocha

Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-09 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

Location-Based Marketing

Author : Gérard Cliquet
Publisher : John Wiley & Sons
ISBN 13 : 1786305801
Total Pages : 260 pages
Book Rating : 4.7/5 (863 download)

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Book Synopsis Location-Based Marketing by : Gérard Cliquet

Download or read book Location-Based Marketing written by Gérard Cliquet and published by John Wiley & Sons. This book was released on 2020-06-16 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.

Globalizing Citizenship

Author : Kim Rygiel
Publisher : UBC Press
ISBN 13 : 0774859482
Total Pages : 275 pages
Book Rating : 4.7/5 (748 download)

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Book Synopsis Globalizing Citizenship by : Kim Rygiel

Download or read book Globalizing Citizenship written by Kim Rygiel and published by UBC Press. This book was released on 2011-01-01 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 9/11, national governments in the global North have struggled to govern populations and manage cross-border traffic without building new barriers to trade. What does citizenship mean in an era of heightened tension between global capitalism and the nation-state? Building on Foucault's concept of biopolitics and an examination of national border and detention policies, Rygiel argues that citizenship is becoming a globalizing regime to govern mobility. The new regime is deepening boundaries based on race, class, and gender, and causing Western nations to embrace a more technocratic, depoliticized understanding of citizenship.

Ordinary Places/Extraordinary Events

Author : Clara Irazábal
Publisher : Routledge
ISBN 13 : 1134326246
Total Pages : 265 pages
Book Rating : 4.1/5 (343 download)

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Book Synopsis Ordinary Places/Extraordinary Events by : Clara Irazábal

Download or read book Ordinary Places/Extraordinary Events written by Clara Irazábal and published by Routledge. This book was released on 2008-01-17 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clara Irazábal and her contributors explore the urban history of some of Latin America’s great cities through studies of their public spaces and what has taken place there. The avenues and plazas of Mexico City, Havana, Santo Domingo, Caracas, Bogotaì, SaÞo Paulo, Lima, Santiago, and Buenos Aires have been the backdrop for extraordinary, history-making events. While some argue that public spaces are a prerequisite for the expression, representation and reinforcement of democracy, they can equally be used in the pursuit of totalitarianism. Indeed, public spaces, in both the past and present, have been the site for the contestation by ordinary people of various stances on democracy and citizenship. By exploring the use and meaning of public spaces in Latin American cities, this book sheds light on contemporary definitions of citizenship and democracy in the Americas.

El control interno, riesgos del fraude y avances en la responsabilidad social empresarial

Author : Maritza Rengifo Millán
Publisher : Universidad del Valle
ISBN 13 : 6287617721
Total Pages : 119 pages
Book Rating : 4.2/5 (876 download)

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Book Synopsis El control interno, riesgos del fraude y avances en la responsabilidad social empresarial by : Maritza Rengifo Millán

Download or read book El control interno, riesgos del fraude y avances en la responsabilidad social empresarial written by Maritza Rengifo Millán and published by Universidad del Valle. This book was released on 2023-07-25 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: El objetivo del presente libro es proponer aportes que permitan a las pequeñas y medianas empresas (Pymes) mejorar su organización ya que son las más propensas a muchos riesgos por no contar con adecuados controles internos. En este sentido, se trata de crear conciencia de los principales aspectos requeridos para la continuidad de estas empresas; así mismo, su mejoramiento interno, la disminución de posibilidades de riesgo de fraudes, pérdidas económicas y el avance en su responsabilidad social y empresarial. A medida que los países de Latinoamérica y el Caribe se integran en la economía global, las Pymes de la región enfrentan grandes desafíos competitivos al identificar, atraer y movilizar talento humano. Con este estudio se pretende alcanzar un panorama actual que pueda dar lugar a una visión de la realidad empresarial en las Pymes que requieren aprovechar las nuevas tecnologías y adaptarse a condiciones de mercado cambiante.

Tortillas and Tomatoes

Author : Tanya Basok
Publisher : McGill-Queen's Press - MQUP
ISBN 13 : 9780773523876
Total Pages : 196 pages
Book Rating : 4.5/5 (238 download)

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Book Synopsis Tortillas and Tomatoes by : Tanya Basok

Download or read book Tortillas and Tomatoes written by Tanya Basok and published by McGill-Queen's Press - MQUP. This book was released on 2002 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on interviews with Leamington greenhouse growers and migrant Mexican workers, Tanya Basok offers a timely analysis of why the Seasonal Agricultural Workers Program is needed. She argues that while Mexican workers do not necessarily constitute cheap labour for Canadian growers, they are vital for the survival of some agricultural sectors because they are always available for work, even on holidays and weekends, or when exhausted, sick, or injured. Basok exposes the mechanisms that make Mexican seasonal workers unfree and shows that the workers' virtual inability to refuse the employer's demand for their labour is related not only to economic need but to the rigid control exercised by the Mexican Ministry of Labour and Social Planning and Canadian growers over workers' participation in the Canadian guest worker program, as well as the paternalistic relationship between the Mexican harvesters and their Canadian employers.

Planning Latin America's Capital Cities 1850-1950

Author : Arturo Almandoz
Publisher : Routledge
ISBN 13 : 1136767215
Total Pages : 297 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Planning Latin America's Capital Cities 1850-1950 by : Arturo Almandoz

Download or read book Planning Latin America's Capital Cities 1850-1950 written by Arturo Almandoz and published by Routledge. This book was released on 2002-08-08 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this first comprehensive work in English to describe the building of Latin America's capital cities in the postcolonial period, Arturo Almandoz and his contributors demonstrate how Europe and France in particular shaped their culture, architecture and planning until the United States began to play a part in the 1930s. The book provides a new perspective on international planning.

Hawking Incorporated

Author : Hélène Mialet
Publisher : University of Chicago Press
ISBN 13 : 0226522261
Total Pages : 278 pages
Book Rating : 4.2/5 (265 download)

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Book Synopsis Hawking Incorporated by : Hélène Mialet

Download or read book Hawking Incorporated written by Hélène Mialet and published by University of Chicago Press. This book was released on 2012-06-28 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: These days, the idea of the cyborg is less the stuff of science fiction and more a reality, as we are all, in one way or another, constantly connected, extended, wired, and dispersed in and through technology. One wonders where the individual, the person, the human, and the body are—or, alternatively, where they stop. These are the kinds of questions Hélène Mialet explores in this fascinating volume, as she focuses on a man who is permanently attached to assemblages of machines, devices, and collectivities of people: Stephen Hawking. Drawing on an extensive and in-depth series of interviews with Hawking, his assistants and colleagues, physicists, engineers, writers, journalists, archivists, and artists, Mialet reconstructs the human, material, and machine-based networks that enable Hawking to live and work. She reveals how Hawking—who is often portrayed as the most singular, individual, rational, and bodiless of all—is in fact not only incorporated, materialized, and distributed in a complex nexus of machines and human beings like everyone else, but even more so. Each chapter focuses on a description of the functioning and coordination of different elements or media that create his presence, agency, identity, and competencies. Attentive to Hawking’s daily activities, including his lecturing and scientific writing, Mialet’s ethnographic analysis powerfully reassesses the notion of scientific genius and its associations with human singularity. This book will fascinate anyone interested in Stephen Hawking or an extraordinary life in science.

New Trends in Databases and Information Systems

Author : Mirjana Ivanović
Publisher : Springer
ISBN 13 : 3319440667
Total Pages : 244 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis New Trends in Databases and Information Systems by : Mirjana Ivanović

Download or read book New Trends in Databases and Information Systems written by Mirjana Ivanović and published by Springer. This book was released on 2016-08-13 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed short papers, workshops and Doctoral Consortium papers of the 20th East European Conference on Advances in Databases and Information Systems, ADBIS 2016, held in Prague, Czech Republic, in August 2016. The 11 short papers and one historical paper were carefully selected and reviewed from 85 submissions. The rest of papers was selected from reviewing processes of 2 workshops and Doctoral Consortium. The papers are organized in topical sections on ADBIS Short Papers, Third International Workshop on Big Data Applications and Principles (BigDap 2016), Second International Workshop on Data Centered Smart Applications (DCSA 2016) and ADBIS Doctoral Consortium.

Unpacking IKEA

Author : Pauline Garvey
Publisher : Routledge
ISBN 13 : 1317642961
Total Pages : 182 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Unpacking IKEA by : Pauline Garvey

Download or read book Unpacking IKEA written by Pauline Garvey and published by Routledge. This book was released on 2017-11-23 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm’s Kungens Kurva store – the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world’s largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry. In Unpacking Ikea, Garvey explores why Ikea is never ‘just a store’ for its customers, and questions why it is described in terms of a cultural package, as everyday and classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.

The News Gap

Author : Pablo J. Boczkowski
Publisher : MIT Press
ISBN 13 : 0262318199
Total Pages : 317 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis The News Gap by : Pablo J. Boczkowski

Download or read book The News Gap written by Pablo J. Boczkowski and published by MIT Press. This book was released on 2013-11-08 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: An analysis of divergent online news preferences of journalists and consumers and what this means for media and democracy in the digital age. The websites of major media organizations—CNN, USA Today, the Guardian, and others—provide the public with much of the online news they consume. But although a large proportion of the top stories these sites disseminate cover politics, international relations, and economics, users of these sites show a preference (as evidenced by the most viewed stories) for news about sports, crime, entertainment, and weather. In this book, Pablo Boczkowski and Eugenia Mitchelstein examine the divergence in preferences and consider its implications for the media industry and democratic life in the digital age. Drawing on analyses of more than 50,000 stories posted on twenty news sites in seven countries in North and South America and Western Europe, Boczkowski and Mitchelstein find that the gap in news preferences exists regardless of ideological orientation or national media culture, and that it is not affected by innovations in forms of storytelling, such as blogs and user-generated content on mainstream news sites. Drawing upon these findings, they explore the news gap's troubling consequences for the matrix that connects communication, technology, and politics in the digital age.

How Green is Your Smartphone?

Author : Richard Maxwell
Publisher : Polity
ISBN 13 : 9781509534715
Total Pages : 0 pages
Book Rating : 4.5/5 (347 download)

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Book Synopsis How Green is Your Smartphone? by : Richard Maxwell

Download or read book How Green is Your Smartphone? written by Richard Maxwell and published by Polity. This book was released on 2020-01-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day we are inundated by propaganda that claims life will be better once we are connected to digital technology. Poverty, famine, and injustice will end, and the economy will be “green.” All anyone needs is the latest smartphone. In this succinct and lively book, Maxwell and Miller take a critical look at contemporary gadgets and the systems that connect them, shedding light on environmental risks. Contrary to widespread claims, consumer electronics and other digital technologies are made in ways that cause some of the worst environmental disasters of our time – conflict-minerals extraction, fatal and life-threatening occupational hazards, toxic pollution of ecosystems, rising energy consumption linked to increased carbon emissions, and e-waste. Nonetheless, a greener future is possible, in which technology meets its emancipatory and progressive potential. How Green is Your Smartphone? encourages us to look at our phones in a wholly new way, and is important reading for anyone concerned by the impact of everyday technologies on our environment.

Understanding Global Sexualities

Author : Peter Aggleton
Publisher : Routledge
ISBN 13 : 1136278125
Total Pages : 282 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Understanding Global Sexualities by : Peter Aggleton

Download or read book Understanding Global Sexualities written by Peter Aggleton and published by Routledge. This book was released on 2012-07-26 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the course of the past thirty years, there has been an explosion of work on sexuality, both conceptually and methodologically. From a relatively limited, specialist field, the study of sexuality has expanded across a wide range of social sciences. Yet as the field has grown, it has become apparent that a number of leading edge critical issues remain. This theory-building book explores some of the areas in which there is major and continuing debate, for example, about the relationship between sexuality and gender; about the nature and status of heterosexuality; about hetero- and homo-normativity; about the influence and intersection of class, race, age and other factors in sexual trajectories, identities and lifestyles; and about how best to understand the new forms of sexuality that are emerging in both rich world and developing world contexts. With contributions from leading and new scholars and activists from across the globe, this book highlights tensions or ‘flash-points’ in contemporary debate, and offers some innovative ways forward in terms of thinking about sexuality – both theoretically and with respect to policy and programme development. An extended essay by Henrietta Moore introduces the volume, and an afterword by Jeffrey Weeks offers pointers for the future. The contributors bring together a range of experiences and a variety of disciplinary perspectives in engaging with three key themes of sexual subjectivity and global transformations, sexualities in practice, and advancing new thinking on sexuality in policy and programmatic contexts. It is of interest to students, researchers and activists in sexuality, sexual health and gender studies, especially those working from public health, sociological and anthropological perspectives.

The Historian's Craft

Author : Marc Bloch
Publisher :
ISBN 13 : 9789360804695
Total Pages : 0 pages
Book Rating : 4.8/5 (46 download)

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Book Synopsis The Historian's Craft by : Marc Bloch

Download or read book The Historian's Craft written by Marc Bloch and published by . This book was released on 2024-06-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explains that the history based on judgemental aspect is something not to be done, and provides a wider explanation rather than providing in normative terms.

Birds of empire, birds of nation : a history of science, economy, and conservation in United States-Colombia relations

Author : Quintero Toro, Camilo
Publisher : Ediciones Uniandes-Universidad de los Andes
ISBN 13 : 9586957969
Total Pages : 200 pages
Book Rating : 4.5/5 (869 download)

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Book Synopsis Birds of empire, birds of nation : a history of science, economy, and conservation in United States-Colombia relations by : Quintero Toro, Camilo

Download or read book Birds of empire, birds of nation : a history of science, economy, and conservation in United States-Colombia relations written by Quintero Toro, Camilo and published by Ediciones Uniandes-Universidad de los Andes. This book was released on 2012-09-01 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reveals the history behind the trade of Colombian birds as a means of comprehending the scientific, economic and environmental relations between the United States and Colombia from the 1880s to the 1960s. Through the study of the feather trade, scientific expeditions, scientific communities and nature conservation, the author brings to light how international relations and national agendas shaped the study and perception of nature in both countries during those years.