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Gurus On E Business
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Book Synopsis Gurus on E-business by : John Middleton
Download or read book Gurus on E-business written by John Middleton and published by Thorogood Publishing. This book was released on 2006 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Evaluates thought-leaders in e-commerce. This book explores the impact and significance of e-business as illustrated by the work and thinking of a number of key players in the field. Its aim is to be a guide for business people who are looking to make optimal and profitable use of e-business, as well as to students.
Book Synopsis Gurus On E-Business by : John Middleton
Download or read book Gurus On E-Business written by John Middleton and published by . This book was released on 2010-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Online Marketing Heroes by : Michael Miller
Download or read book Online Marketing Heroes written by Michael Miller and published by John Wiley & Sons. This book was released on 2008-03-10 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on today's most successful online marketers, with up-to-date information and advice on current online marketing trends. It includes 25 interviews with today's top Internet marketers -- email marketers, web marketers, advertising executives, and the like. The book details the inside story of how these marketing heroes achieved their success, tips and advice on how to be more successful marketing online, and it covers all aspects of online marketing including: Search engine marketing and optimization, Online advertising, Online retailing, Online merchandising, Email marketing, Website promotion, Online public relations, Blog marketing, Direct response copywriting, and Affiliate marketing.
Book Synopsis Electronic Business by : Geoffrey Sampson
Download or read book Electronic Business written by Geoffrey Sampson and published by BCS, The Chartered Institute. This book was released on 2008 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an invaluable source of information for anybody setting up a new business or managing an existing business, as well as those studying IT or business studies, or managing the delivery of an IT service to new or established e-business customers.
Book Synopsis Developing E-business Systems & Architectures by : Paul Harmon
Download or read book Developing E-business Systems & Architectures written by Paul Harmon and published by Morgan Kaufmann. This book was released on 2001 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-business is much more than e-commerce. Companies can spend millions of pounds developing online retail outlets without altering their organization or procedures. This text introduces managers to the nature and scope of this change.
Download or read book Business Gurus written by Ian Wallis and published by Crimson Publishing. This book was released on 2012-01-20 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Gurus is an essential introduction to business and leadership thinking. A must-read for anyone working in or studying business, Business Gurus explains simply and clearly the most important elements from the world's most influential leadership and management thinkers. All major gurus, both past and present, are featured including: Michael Porter, Tom Peters, Peter Drucker, Michael Gerber, Peter Senge, Jim Collins, Ken Blanchard, Charles Handy, Richard Koch, John Kotter, Richardo Semler, Stephen Covey, Seth Godin and many more. For each of these Gurus, the book explains their background, the main theories for which they are known, the context for these theories, and how they compare to other business thinking. Crucially the book also looks at how each theory works in practise.
Book Synopsis The Marketing Gurus by : Chris Murray
Download or read book The Marketing Gurus written by Chris Murray and published by Penguin. This book was released on 2006 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Soundview is bringing together summaries of seventeen essential marketing classics in a single volume that includes one all-new, previously unpublished summary." "The Marketing Gurus distills thousands of pages of powerful insights into less than three hundred, making it an ideal resource for busy professionals, business students, and anyone curious about how marketing has evolved."--BOOK JACKET.
Book Synopsis Managing People for the First Time by : Julie Lewthwaite
Download or read book Managing People for the First Time written by Julie Lewthwaite and published by Thorogood Publishing. This book was released on 2006 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Absolutely everybody in all types of organizations--business, professional, governmental, academic--has to make the critical leap to managing people for the first time. There are countless books on managing people but very little written from the perspective of the novice, someone faced with the daunting task of changing from following instructions to giving them. First published by Pitman, the book instantly caught on and was widely adopted in businesses and in particular the public sector. It has now been fully updated and revise to reflect recent changes theory and practice.
Book Synopsis The Web Guru Guide by : Josh B. Dolin
Download or read book The Web Guru Guide written by Josh B. Dolin and published by Josh Dolin. This book was released on 2010-10-30 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web marketing and design expert Josh Dolin relates all the information you need to use the internet to enhance your business in his new book, The Web Guru Guide. Not only will you learn how to build a creative website designed to attract customers to your business, you will also discover how to put your website at the top of the list of major search engines like Google and Yahoo. Find out how to use Facebook, Twitter, and other social networking sites to advertise and promote your business. Learn to link with related businesses and respected marketing sites to further your success. If you want to enhance your business presence on the internet than this is the book for you!
Book Synopsis The Finance and Accounting Desktop Guide by : Ralph Tiffin
Download or read book The Finance and Accounting Desktop Guide written by Ralph Tiffin and published by Thorogood Publishing. This book was released on 2007 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding finance and applying techniques for financial control are essential for successful management, yet in many cases key financial and accounting tools are either unknown or unsuccessfully applied. This Desktop Guide provides a clear, practical guide to all aspects of accountancy, financial and business literacy for English companies.
Book Synopsis Exactly How to Sell by : Phil M. Jones
Download or read book Exactly How to Sell written by Phil M. Jones and published by John Wiley & Sons. This book was released on 2018-01-31 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sales guide for non-sales professionals Exactly How to Sell walks you through a tried and true process that draws on time tested methods that are designed to attract and keep more customers. No matter what you are selling (yourself, your product or your services) this simple read is certain to provide you actionable strategies to deliver you more of the sales results you are looking for. Inside, Phil M. Jones writes from experience and explains how to get more customers and keep them all happy—while they’re spending more money, more often. Using simple, practical, and easy-to-implement methods in line with the modern business landscape, Phil educates and guides you, giving you the confidence you need to develop the skills you need to win more business. Boost your salesmanship to support your core profession Create intent in a buyer and scenarios where everybody wins Choose your words wisely and present like a pro Overcome the indecision in your customers and close more sales Manage your customer base and have them coming back for more If you want to up your sales game, Exactly How to Sell shows you how.
Book Synopsis Secrets of Asia's Most Successful Internet Gurus by : Pearlin Siow
Download or read book Secrets of Asia's Most Successful Internet Gurus written by Pearlin Siow and published by Armour Publishing Pte Ltd. This book was released on 2009 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Invest Like a Guru by : Charlie Tian
Download or read book Invest Like a Guru written by Charlie Tian and published by John Wiley & Sons. This book was released on 2017-03-31 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adopt the investment strategy that built Warren Buffett's fortune Invest Like a Guru provides an invaluable resource for high-quality-focused value investing, with expert insight and practical tools for implementation. Written by the man behind GuruFocus.com, this book expands on the site's value strategies and research tools to provide a primer for those exploring pathways to higher returns at lower risk. The book begins with an insightful explanation of high-quality-focused value investing concepts, then quickly moves into practical, detailed guidance on analysis, valuation, key factors, and risks to avoid. Case studies demonstrate real-world application of various analysis methods, and the discussion walks you through important calculations using real examples. Author Charlie Tian draws upon his own experiences and lessons learned to provide true insight on high-quality-focused value investing as a strategy, providing both reference and expert advice in this singularly useful guide. Warren Buffett once said, "I would rather buy good companies at fair prices than buy fair companies at good prices." That's how he built his fortune, and his method is what we now call high-quality-focused value investing. This book shows you how to determine what constitutes "good companies" and "fair prices," with practical tools for real-world application. Learn the principles and concepts of high-quality-focused value investing Understand the analysis process and valuation of prospective investments Avoid the value traps that can trigger permanent losses Study clear examples of key ratios and calculations We can't all become the next Warren Buffett, but we can boost returns while reducing risk using the right investment strategy. High-quality-focused value investing provides a path to profit, and Invest Like a Guru is the one-of-a-kind guidebook for getting on track.
Book Synopsis Strategies for e-Business by : Tawfik Jelassi
Download or read book Strategies for e-Business written by Tawfik Jelassi and published by Springer Nature. This book was released on 2020-06-28 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies. It provides a solid introduction to understanding e-business and e-commerce by combining fundamental concepts and application models with practice-based case studies. An ideal classroom companion for business schools, the authors use their extensive knowledge to show how corporate strategy can imbibe and thrive by adopting vibrant e-business frameworks with proper tools. Students will gain a thorough knowledge of developing electronic and mobile commerce strategies and the methods to deal with these issues and challenges.
Book Synopsis Lifestyle Gurus by : Stephanie A. Baker
Download or read book Lifestyle Gurus written by Stephanie A. Baker and published by John Wiley & Sons. This book was released on 2020-01-16 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of blogs and social media provide a public platform for people to share information online. This trend has facilitated an industry of self-appointed ‘lifestyle gurus’ who have become instrumental in the management of intimacy and social relations. Advice on health, wealth creation, relationships and well-being is rising to challenge the authority of experts and professionals. Pitched as ‘authentic’, ‘accessible’ and ‘outside of the system’, this information has produced an unprecedented sense of empowerment and sharing. However, new problems have arisen in its wake. In Lifestyle Gurus, Baker and Rojek explore how authority and influence are achieved online. They trace the rise of lifestyle influencers in the digital age, relating this development to the erosion of trust in the expert-professional power bloc. The moral contradictions of lifestyle websites are richly explored, demonstrating how these technologies encourage a preoccupation with the very commercial and corporate hierarchies they seek to challenge. A timely account of how lifestyle issues are being packaged and transacted in a wired-up world, this book is important reading for students and scholars of media, communication, sociology and related disciplines.
Book Synopsis The Guru Guide to Entrepreneurship by : Joseph H. Boyett
Download or read book The Guru Guide to Entrepreneurship written by Joseph H. Boyett and published by John Wiley & Sons. This book was released on 2002-03-14 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: What qualities does it take to be a successful entrepreneur? Are some business ideas better than others, and how can I pick the one that's right for me? How do I obtain financing to start a business? How do I write a successful business plan? What is the secret to finding and keeping customers? How do I find, hire, motivate, and retain great employees? For answers to these and other critical questions on the minds of every entrepreneur and aspiring business owner today, there is no better source than those who have been there and done it. Few entrepreneurs have achieved the level of business success realized by the gurus covered here. Now you can find out what they have to say about the most practical aspects of starting and succeeding in the business of your dreams. The Guru Guide(TM) to Entrepreneurship is an indispensable source of inspiration and ideas for anyone who runs, or dreams of running, a business of their own. Some of the Gurus you'll meet: Paul Allen, cofounder, Microsoft Corporation J. Walter Anderson, cofounder, White Castle Mary Kay Ash, founder, Mary Kay Cosmetics Jeff Bezos, founder, Amazon.com Richard Branson, founder, the Virgin Group Charles Brewer, founder, Mindspring.com Warren Buffett, owner, Berkshire Hathaway Ben Cohen, cofounder, Ben & Jerry's Ice Cream Michael Dell, founder, Dell Computers Debbi Fields, founder, Mrs. Fields Cookies, Inc. Bill Gates, cofounder, Microsoft Corporation Earl Graves, founder, Black Enterprise Steve Jobs, cofounder, Apple Computer, Inc. Herb Kelleher, founder, Southwest Airlines Phil Knight, cofounder, Nike Corporation Ray Kroc, founder, McDonald's Corporation Edwin Land, founder, Polaroid Corporation Charles Lazarus, founder, Toys "R" Us Bill Lear, founder, Lear Jet Corporation Tom Monaghan, founder, Domino's Pizza Akio Morita, cofounder, Sony Corporation Fred Smith, founder, Federal Express Thomas Stemberg, cofounder, Staples, Inc. Dave Thomas, founder, Wendy's International, Inc. Jay Van Andel, cofounder, Amway Corporation Sam Walton, founder, Wal-Mart Stores, Inc.
Book Synopsis Management Gurus and Management Fashions by : Brad Jackson
Download or read book Management Gurus and Management Fashions written by Brad Jackson and published by Psychology Press. This book was released on 2001 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a rhetorical critique of the management guru and management fashion phenomenon, and stimulates a much-needed critical dialogue between practitioners and academics.
