Guerrilla TeleSelling

Download Guerrilla TeleSelling PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 316 pages
Book Rating : 4.3/5 (555 download)

DOWNLOAD NOW!


Book Synopsis Guerrilla TeleSelling by : Jay Conrad Levinson

Download or read book Guerrilla TeleSelling written by Jay Conrad Levinson and published by John Wiley & Sons. This book was released on 1998-08-27 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications, this groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax as well as via e-mail and the Internet. "This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!" -Brian Tracy, author The Psychology of Achievement. "Guerrilla Teleselling is FUNdamental reading for anyone or any company who does business by telephone! It covers all the basics and more. Whether you're a beginner or you've been in the business for years, if you can't find at least 12 great ideas in every chapter that will increase your performance, you're not reading! I am recommending it as a resource to all my clients." -Judy Lanier, author 50 Ways to Motivate & Inspire Your Call Center Teams Past National President, American Telemarketing Association. "Guerrilla Teleselling is an excellent guide for anyone in sales, whether a rookie or a seasoned professional. . . . It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful." -Erik Lounsbury, Editor Telemarketing(r) & Call Center Solutions(TM).

Mastering Guerrilla Marketing

Download Mastering Guerrilla Marketing PDF Online Free

Author :
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395908754
Total Pages : 276 pages
Book Rating : 4.9/5 (87 download)

DOWNLOAD NOW!


Book Synopsis Mastering Guerrilla Marketing by : Jay Conrad Levinson

Download or read book Mastering Guerrilla Marketing written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1999 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: "No one knows how to use the weapons of the trade better than industry expert Jay Levinson," said Entrepreneur magazine. And this is "the book of a lifetime" from the man whose take-no-prisoners approach has revolutionized small-business marketing strategies. Culled from years of experience, it is the reference for small-business owners, managers, and home-based business folk alike.

Guerrilla Marketing in 30 Days

Download Guerrilla Marketing in 30 Days PDF Online Free

Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599185318
Total Pages : 354 pages
Book Rating : 4.5/5 (991 download)

DOWNLOAD NOW!


Book Synopsis Guerrilla Marketing in 30 Days by : Al Lautenslager

Download or read book Guerrilla Marketing in 30 Days written by Al Lautenslager and published by Entrepreneur Press. This book was released on 2014-06-10 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today’s aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level — ultimately increasing profits, cutting costs, and gaining new customers. Topics detailed in this new edition include proximity marketing, thought leadership, integration of online and offline marketing, speaking and events, direct email, personalization, and implementation. With every step, Levinson and Lautenslager provide thorough action plans to help aspiring guerrillas stay on track, leaving no excuse for anything but success.

The Best of Guerrilla Marketing--Guerrilla Marketing Remix

Download The Best of Guerrilla Marketing--Guerrilla Marketing Remix PDF Online Free

Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599184222
Total Pages : 476 pages
Book Rating : 4.5/5 (991 download)

DOWNLOAD NOW!


Book Synopsis The Best of Guerrilla Marketing--Guerrilla Marketing Remix by : Jay Conrad Levinson

Download or read book The Best of Guerrilla Marketing--Guerrilla Marketing Remix written by Jay Conrad Levinson and published by Entrepreneur Press. This book was released on 2011-09-09 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guerrilla Marketing’s Greatest Hits—Updated, Adapted, Remastered… The only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top-selling Guerrilla Marketing books—updated for a new generation. ”When they write the history of marketing thought, Jay doesn't get a page... he gets his own chapter.” —Seth Godin, author of Poke the Box “This book is the culmination of Guerrilla Marketing’s huge footprint on the marketing landscape. Keep it on top of your desk-it will become your marketing bible.” —Jill Lublin, international speaker and author, Jilllublin.com ”For business survival in the 21st century, Guerrilla Marketing ranks right up there with food, water, shelter—and, of course, Internet access.“ —David Garfinkel, author of Advertising Headlines That Make You Rich “21 million entrepreneurs around the world, including me and most of my clients & friends, owe a debt of gratitude to Jay Conrad Levinson for his inspiring Guerrilla Marketing advice and mentoring.“ —Roger C. Parker, www.PublishedandProfitable.com “Guerrilla Marketing has always been about helping the ‘little guy’ market effectively and succeed against big-budget competitors. And now, in the new hyper-connected and hyper-competitive digital age, Guerrilla Marketing is again proving to be an essential key ingredient to help achieve business success. “ —Stuart Burkow, advisor on making money in business and advocate for free enterprise, www.kingofprofits.com “Jay Levinson wisely guided my partners and me as we built our company from zero to $60 million in six years – and sold it! His brilliant marketing know-how played a huge role in our dramatic success. “ —Steve Savage, president, Savage International “Guerrilla Marketing is far more than a brand. It has joined Xerox and Kleenex as part of our language.” —Orvel Ray Wilson, CSP, marketing coach, sales trainer and author “Jay's original Guerrilla Marketing validated all the marketing I'd been already doing, and opened my eyes to many new possibilities. Since that time, I've read many books in the series, and was thrilled to bring Guerrilla Marketing to the environmental world with Guerrilla Marketing Goes Green. Jay has proven over and over again that there's more to marketing than throwing a lot of money into ads, and that small businesses, nonprofits, and grassroots organizations can market effectively and inexpensively.” —Shel Horowitz, award-winning author, speaker, consultant, green/ethical marketing expert “Guerrilla Marketing Reigns Supreme as THE Source for Most Affordable and Effective Marketing...Ever!” —David Fagan, owner, The Icon Builder “In the marketing jungle the Guerrilla is king!” —David Perry, Perry-Martel International “Guerrilla Marketing is the Guerrilla Cream that rises to the Guerrilla Top. Those that use it, have used it and will use it get the view from the Top!! This book is one more ticket to your trip to your Guerrilla Top.” —Al Lautenslager, www.marketforprofits.com “Jay Conrad Levinson's Guerrilla Marketing series helped revolutionize marketing for the entrepreneurs who transformed small business into the powerful engine that drives economic growth in America. That his work keeps evolving but always stresses ethics, creativity, and technology with makes his achievement all the more valuable and remarkable.” —Michael Larsen, literary agent, Michael Larsen-Elizabeth Pomada Literary Agents Contributions from 35 Guerrilla hits, including: The Guerrilla Marketing Handbook Guerrilla Publicity Guerrilla Marketing in 30 Days Guerrilla Marketing for Writers Guerrilla Social Media Marketing Guerrilla Marketing on the Internet Guerrilla Networking Guerrilla Negotiating Guerrilla Selling Guerrilla Public Speaking Guerrilla Multilevel Marketing Guerrilla Profits Guerrilla Financing Guerrilla Business Secrets Guerrilla Breakthrough Strategies Guerrilla Retailing Guerrilla Rainmaking Guerrilla Marketing for Consultants Guerrilla Marketing Goes Green Guerrilla Marketing for Nonprofits

Street Fighter Marketing Solutions

Download Street Fighter Marketing Solutions PDF Online Free

Author :
Publisher : Simon and Schuster
ISBN 13 : 1416546154
Total Pages : 259 pages
Book Rating : 4.4/5 (165 download)

DOWNLOAD NOW!


Book Synopsis Street Fighter Marketing Solutions by : Jeff Slutsky

Download or read book Street Fighter Marketing Solutions written by Jeff Slutsky and published by Simon and Schuster. This book was released on 2007-09-18 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: For any business owner, franchise operator, or marketing executive who seeks to increase sales while lowering marketing costs, Jeff Slutsky offers a new way of thinking. In this indispensable guide to getting more bang for your buck, the well-known marketing consultant tells business managers to think tactically and locally -- using nontraditional, highly targeted forms of marketing and advertising. The tactics, ideas, approaches, and strategies in Street Fighter Marketing Solutions are geared for the bewildering new challenges that confront business- people in the new hypercompetitive, advertising-polluted environment in which they must seek profits. With pressures from "big box" retailers, internet competition, and a glut of other immediate competitors, businessmen and businesswomen need a war chest of proven ideas and strategies to help them thrive. Additionally, local businesses suffer from advertising price increases despite eroding audiences from the local media, especially newspapers, radio, and TV. This book could be the answer to your current and future marketing problems. You'll learn how to mold and manipulate traditional advertising methods while supplementing or supplanting them with alternative, novel techniques for lower cost and higher reward. National and regional corporations who sell their products and services through a network of local retailers, franchisees, or dealers will also benefit greatly from this book. It will provide them with an easy-to-understand blueprint on how to develop, roll out, and maintain a practical, money-saving, sales-generating Street Fighter Marketing program throughout their organization. In a book full of success stories, Slutsky discusses in a clear, practical, straightforward manner how Street Fighter Marketing techniques can work for you. The first step to growing your market share may well be to spend a few hours in the company of one of the nation's most savvy and engaging business tacticians. For more information and a downloadable video, visit www.streetfightermarketing.com.

How to Get a Meeting with Anyone

Download How to Get a Meeting with Anyone PDF Online Free

Author :
Publisher : BenBella Books, Inc.
ISBN 13 : 1941631797
Total Pages : 305 pages
Book Rating : 4.9/5 (416 download)

DOWNLOAD NOW!


Book Synopsis How to Get a Meeting with Anyone by : Stu Heinecke

Download or read book How to Get a Meeting with Anyone written by Stu Heinecke and published by BenBella Books, Inc.. This book was released on 2016-02-16 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The hard part just got easy. You know how to sell—that's your job, after all—but getting CEOs and VIPs to call you back is the tricky part. You're in luck: That impossible-to-reach person isn't so impossible to reach after all. Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers to reach those elusive executives by thinking outside the box and using personalized approaches he calls ""Contact Campaigns."" Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model who became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever. Now he shares his tactics and tips in this essential guide for anyone who needs to make contact. In How to Get a Meeting with Anyone, Heinecke explains how you can use your own creative Contact Campaigns to get those critical conversations. He divulges methods he's developed after years of experience and from studying the secrets of others who've had similar breakthrough results—results that other marketers considered impossible, with response rates as high as 100 percent. Through real-life success stories, Heinecke lays out 20 categories of Contact Campaigns that anyone can research and execute. Tactics range from running a contact letter as a full-page ad in The Wall Street Journal to unorthodox uses of the phone, social media, email, and snail mail to using personalized cartoons to make connections. He also packs in plenty of tips on how to determine your targets, develop pitches, and gain allies in your contact's circle of influence. How to Get a Meeting with Anyone provides you with a new toolkit you can put to work right away so you can make the connections that are essential to your success."

Generation Reinvention

Download Generation Reinvention PDF Online Free

Author :
Publisher : iUniverse
ISBN 13 : 1450255345
Total Pages : 301 pages
Book Rating : 4.4/5 (52 download)

DOWNLOAD NOW!


Book Synopsis Generation Reinvention by : Brent Green

Download or read book Generation Reinvention written by Brent Green and published by iUniverse. This book was released on 2010-09-23 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guidance you need to understand and embrace the nations most economically dominant generation. B. Joseph Pine II, coauthor, The Experience Economy and Authenticity The first book about Boomer men to integrate gender and generational insights into a framework marketers can use. Marti Barletta, author, Marketing to Women and PrimeTime Women a masterful job of envisioning how Baby Boomer men are about to transform the cultural narratives about aging and maturity. Ken Dychtwald, Ph.D., author, Age Wave and Age Power Born from 1946 to 1964, Baby Boomers represent 26 percent of the U.S. population. But pervasiveness alone does not capture their story of continuing influence and reinvention. Boomers have shaped every life stage theyve experienced. With the majority now over age 50, they are again changing business practices and institutions, from dawn of medical tourism to later-life entrepreneurialism. They are still shaping popular culture, from blockbuster films to stadium filling rock concerts. This book gives you astute glimpses into what it means to be part of the generation. Through this lens youll discover how you can improve marketing communications, product and service development, nonprofit value, and public policies. A special section looks at marketing to Baby Boomer men, including: Historical, technological, social, and cultural touchstones; Underdeveloped ways to combine gender and generational nuances; New segmentation research about the Boomer male cohort. The next few chapters of western society will include Boomers as influential protagonists, while Generation Reinvention continues to change the meaning of business, marketing, aging, and consumerism. Accurately forecasting the Boomer future has significant monetary implications for numerous industries. Some choose to see problems with Boomer aging. Readers of this book will come to see extraordinary opportunities. Brent Green is an award-winning strategist, creative director, copywriter, author, speaker, and consultant focusing on generational marketing. He is also author of Marketing to Leading-Edge Baby Boomers. He lives and reinvents himself in Denver, Colorado.

Guerrilla Selling

Download Guerrilla Selling PDF Online Free

Author :
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395578209
Total Pages : 230 pages
Book Rating : 4.5/5 (782 download)

DOWNLOAD NOW!


Book Synopsis Guerrilla Selling by : Bill Gallagher

Download or read book Guerrilla Selling written by Bill Gallagher and published by Houghton Mifflin Harcourt. This book was released on 1992 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the various aspects of the selling process in considerable detail, from the basics of organizing an office through to prospecting, selling and follow-up, this book encompasses state-of-the-art selling weapons, including behavioural psychology. Mindmaps are used to outline the psychological dynamics of a sales call, and to introduce the reader to the concept of subliminal selling. The book also covers the use of technological advances such as modem, fax and voice mail to increase sales.

Liquid Millionaire

Download Liquid Millionaire PDF Online Free

Author :
Publisher : ISACO Ltd
ISBN 13 : 1438903286
Total Pages : 311 pages
Book Rating : 4.4/5 (389 download)

DOWNLOAD NOW!


Book Synopsis Liquid Millionaire by : Stephen Sutherland

Download or read book Liquid Millionaire written by Stephen Sutherland and published by ISACO Ltd. This book was released on 2010-01-29 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Top Dog Sales Secrets

Download Top Dog Sales Secrets PDF Online Free

Author :
Publisher : SalesDog
ISBN 13 : 1934346144
Total Pages : 290 pages
Book Rating : 4.9/5 (343 download)

DOWNLOAD NOW!


Book Synopsis Top Dog Sales Secrets by : Michael Dalton Johnson

Download or read book Top Dog Sales Secrets written by Michael Dalton Johnson and published by SalesDog. This book was released on 2007-09 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Ultimate Small Business Marketing Guide

Download Ultimate Small Business Marketing Guide PDF Online Free

Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613080433
Total Pages : 586 pages
Book Rating : 4.6/5 (13 download)

DOWNLOAD NOW!


Book Synopsis Ultimate Small Business Marketing Guide by : James Stephenson

Download or read book Ultimate Small Business Marketing Guide written by James Stephenson and published by Entrepreneur Press. This book was released on 2007-01-01 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of this comprehensive guide introduces new marketing, advertising, sales and public relations techniques to the 1,500 proven ideas from the first edition. It adds dozens of new high-tech strategies required to stay one step ahead in today’s highly competitive global marketplace. Off- and online resources have been updated and new ones—including blogs and new websites—have been added.

Guerrilla Marketing for Writers

Download Guerrilla Marketing for Writers PDF Online Free

Author :
Publisher : Writer's Digest Books
ISBN 13 : 9780898799835
Total Pages : 308 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!


Book Synopsis Guerrilla Marketing for Writers by : Michael Larsen

Download or read book Guerrilla Marketing for Writers written by Michael Larsen and published by Writer's Digest Books. This book was released on 2000-11-01 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with proven insights and techniques, this practical manual shows writers 100 ways to sell their books, before and after they're published. Learn a wide range of low-cost, effective marketing techniques, including networking, using the media to generate free publicity, using the internet, getting the most from conferences and festivals, and more. Each is presented in a short, easy-to-master format so that readers can target the techniques that are best suited to their needs. Additional information on how the publishing industry works and instructions on how to create a complete plan will help writers gain the insight they need to market their work efficiently and successfully.

No B.S. Grassroots Marketing: Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses

Download No B.S. Grassroots Marketing: Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses PDF Online Free

Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599184397
Total Pages : 252 pages
Book Rating : 4.5/5 (991 download)

DOWNLOAD NOW!


Book Synopsis No B.S. Grassroots Marketing: Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses by : Dan S. Kennedy

Download or read book No B.S. Grassroots Marketing: Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2012-01-12 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Be a Small Business with BIG IMPACT Called the “professor of harsh reality,” Dan S. Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you: You Are in a Fight for Your Life. As a local small business you’re vulnerable to distant online discounters, big box retailers, and other competition, you’ve got to do more than merely get customers—you have to keep them FOR LIFE. And, you have to win them over where your competition can’t—at the street level. Kennedy and Slutsky present local business owners, retailers, service providers, restaurateurs, and professional practice owners with a tactical grassroots marketing plan to help increase customer retention, generate greater referrals, and build a thriving business for the long-term. Covers: 9 inconvenient truths of grassroots marketing Zero-Based Marketing—the solution when you figure out traditional and “non-traditional” marketing is failing you How to use the media as an extension of personality and of relationship—NOT a substitute for it Why most local marketing programs fail and what you need to do to succeed (a 7-Step Plan and tactics) On-site promotions—increase revenue without spending money, time or leaving your operation How to use—and how to waste dollars on—the Internet and other technology PLUS gain access to: FREE – Glazer-Kennedy University Webinar Series FREE – Elite Gold Insider’s Circle Membership* FREE – Income Explosion Guide & CD FREE – Income Explosion FAST START Tele-Seminar

Guerrilla Retailing

Download Guerrilla Retailing PDF Online Free

Author :
Publisher :
ISBN 13 : 9781886481077
Total Pages : 400 pages
Book Rating : 4.4/5 (81 download)

DOWNLOAD NOW!


Book Synopsis Guerrilla Retailing by : Jay Conrad Levinson

Download or read book Guerrilla Retailing written by Jay Conrad Levinson and published by . This book was released on 2005 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Little Book of Big Sales Tips

Download A Little Book of Big Sales Tips PDF Online Free

Author :
Publisher : Euphrosene Labon Art And Books
ISBN 13 : 1905402120
Total Pages : 83 pages
Book Rating : 4.9/5 (54 download)

DOWNLOAD NOW!


Book Synopsis A Little Book of Big Sales Tips by : Euphrosene Labon

Download or read book A Little Book of Big Sales Tips written by Euphrosene Labon and published by Euphrosene Labon Art And Books. This book was released on 2012-04-02 with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Little Book of Big Sales Tips A complete sales course in a handy pocket-sized guide. It’s packed and informative with everything you need to know to sell or market your services or products — whatever they might be… including yourself! ISBN 0-9545249-1-8 Price £ 8.99

Still More Secrets of Successful Exhibiting

Download Still More Secrets of Successful Exhibiting PDF Online Free

Author :
Publisher : Trinadigm
ISBN 13 : 9781890427061
Total Pages : 196 pages
Book Rating : 4.4/5 (27 download)

DOWNLOAD NOW!


Book Synopsis Still More Secrets of Successful Exhibiting by :

Download or read book Still More Secrets of Successful Exhibiting written by and published by Trinadigm. This book was released on 1999 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Contemporary Authors

Download Contemporary Authors PDF Online Free

Author :
Publisher : Contemporary Authors
ISBN 13 : 9780787626730
Total Pages : 476 pages
Book Rating : 4.6/5 (267 download)

DOWNLOAD NOW!


Book Synopsis Contemporary Authors by : Scot Peacock

Download or read book Contemporary Authors written by Scot Peacock and published by Contemporary Authors. This book was released on 1999 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your students and users will find biographical information on approximately 300 modern writers in this volume of Contemporary Authors®. Authors in this volume include: Iris Chang John Leguizamo Sidney Lumet Michael Stipe